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Welcome to the Beyond The Technique podcast with Kati Whitledge. We are here to provide salon owners and their teams with the most innovate business and marketing strategies. We believe it's what you do beyond the technical aspects of being behind the chair that will bring substantial success. Ultimately, Kati's mission is to bring the most forward-thinking industry professionals to the mic to share their insights in order to consistently grow and develop. We rise by lifting others!
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Welcome to the Friends in Beauty Podcast, hosted by Akua Robinson, Makeup Artist, Beauty Educator, and the creator of Friends in Beauty. This podcast is a safe space for ambitious beauty industry creatives to have real talk, get real answers and practical tools to grow their businesses, learn the keys to success & longevity in the beauty industry, and most importantly have fun! The Friends in Beauty Podcast is an extension of Akua Robinson’s Friends in Beauty networking events and is an oppo ...
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Beauty Industry Tips, Inspiration, Goals, Services and Products. #beauty #beautyindustry #goals #motivation
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Founder & CEO of Spa Trouve, Courtney Anderson hosts The Glow Boss Podcast. She chats with Spa Trouve providers about skincare & injection services to help you feel 100% confident at your next spa appointment. Courtney also interviews entrepreneurs, licensed psychologists & inspiring individuals about how they've found success in life & business.
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Ep. 214: How Crazy Crave Cosmetics Was Built Out Of Grandma’s Kitchen
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On this week’s episode of the Friends in Beauty podcast I welcome Courtney Cheatham to the Friends in Beauty guest chair! Courtney, the creative powerhouse behind Crazy Crave Cosmetics, transforms passion into innovation. As the mastermind, she meticulously crafts each product release, shade, and website detail. Starting her makeup journey in high …
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535: Smoothing Cash Flow Turbulence Celene Dupuis is back to share the challenges salon owners are facing with growing cash flow and reformatting their financials in hopes of earning profit. We dive into back bar expenses, marketing musts, and KPIs to focus on that heavily impact cash flow and profit. This is a fight to be sustainable and successfu…
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Ep. 213: Making Change In The Beauty Industry As The CEO Of Ashunta Sheriff Beauty
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On this week’s episode of the Friends in Beauty podcast I welcome Ashunta Sheriff-Kendricks to the Friends in Beauty guest chair for the 2nd time! Ashunta Sheriff-Kendricks is an illustrious figure in the beauty industry, acclaimed not only for her pioneering makeup artistry for over two decades but also as the innovative force behind Ashunta Sheri…
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Are you open and actively hiring stylists with previous experience? We have first time guest and industry expert, Mandy McCullough, here to share four points that will transform the way you seek new team members with experience. Share this with other owners you know! WATCH ON YOUTUBE: https://youtu.be/bpkdXShVxXY JOIN mya! joinmya.com LET’S CONNECT…
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Ep. 212: How BLAQ Luxury Became A Multi-Million Dollar Hair Care Brand
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On this episode of the Friends in Beauty podcast I welcome Cherice Williams to the Friends in Beauty guest chair. Blaq Luxury Hair Products is an esteemed beauty brand, owned and run by the talented Cherice Williams, a Jamaican native. Headquartered in Orlando, Florida, BLAQ Luxury has a remarkable journey that stemmed from personal experiences, un…
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533: Effectively Managing People and Priorities
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Business owners wear so many hats and this is especially true for the beauty industry. How the heck do you manage it all without losing your health and well-being? Today we have our founder and host, Kati Whitledge, here to share how she handles her life, four companies, over 30 team members, her family and her hobbies in the most effective ways po…
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Ep. 211: Meet The Hair Department Head For The Book Of Clarence
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On this episode of the Friends in Beauty podcast I welcome Nakoya Yancey to the Friends in Beauty guest chair. Nakoya is a Hair Designer, with over 30 years of professional experience. She is also a UK trained Wig Maker and Facial Hair Piece Maker. Watching the famous show The Wire on HBO peaked Nakoya’s curiosity in the Film and Television world o…
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Are you open and actively hiring stylists with previous experience? We have first time guest and industry expert, Mandy McCullough, here to share four points that will transform the way you seek new team members with experience. Share this with other owners you know! WATCH ON YOUTUBE: https://youtu.be/bpkdXShVxXY JOIN mya! joinmya.com LET’S CONNECT…
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Ep. 210: Meet The Makeup Department Head For The Book Of Clarence
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On this episode of the Friends in Beauty podcast I welcome Matiki Anoff to the Friends in Beauty guest chair. Matiki Anoff, originally from Ghana, West Africa, and raised in the UK, currently resides in New York. As a highly accomplished head makeup designer for major motion pictures and a former Contracted CoverGirl Cosmetic Spokesperson, Matiki b…
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531: Grow Your List to Grow Your Revenue!
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Our founder and host, Kati Whitledge is back to share why it is critical for your brand to be intentionally focused on growing your email list. She will share stats that support why now is the right time to massively increase your marketing email frequency in order to grow your revenue. What are the KPIs to look at with email marketing and what sho…
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Ep. 209: Beyond The Chair With Editorial Hair Artist Melanee Williams
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On this episode of the Friends in Beauty podcast I welcome Melanee Williams to the Friends in Beauty guest chair. Melanee is a professional Editorial Hairstylist/Artist with over 15 years of experience. As a passionate entrepreneur, Melanee has had the privilege of servicing renowned spiritual leaders, TV and radio personalities, professional athle…
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530: How to Know When It’s Time to Rebrand
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If you’ve been wondering if it’s time to refresh or elevate your brand, this episode is for you! We have first time guest, Rebecca Farley here to share here infinite wisdom on creating a brand that stands the test of time. WATCH ON YOUTUBE: https://youtu.be/4qUH0HZU26I JOIN mya! joinmya.com LET’S CONNECT! BTT Instagram: https://www.instagram.com/be…
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Ep. 208: What It's Like Being A Full-Time RV'er & Working Makeup Artist - Bethany Townes
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On this episode of the Friends in Beauty podcast I welcome Bethany Townes to the Friends in Beauty guest chair. Bethany's journey into the realm of makeup commenced in 2006 with a part-time position at a cosmetic counter, where her fascination with the intricacies of mascara and blush application was ignited. What began as a simple interest soon bl…
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529: Leading Through All the Wins and Adversities
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We have first-time guest, Lindsey Haney here to share her incredibly moving story of her life as a young mom and how she pursued great things in the midst of many adversities. She’s celebrated many wins along the way as well! She has a motto that there will always be a big F-You before the big F-Yeah. Her victorious mindset is magnetic! You will le…
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Ep. 207: The Fabulous Life Of Makeup Artist + ULTA Beauty Makeup Expert Jaleesa Jaikaran
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On this episode of the Friends in Beauty podcast I welcome Jaleesa Jaikaran to the Friends in Beauty guest chair. Jaleesa grew up in Trinidad, the small island where her life-long passion for makeup was birthed. Her involvement in a fashion show led her to purchase a foundation that became the spark that led her into the world of fashion and beauty…
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528: Characteristics of Six-Figure Earners
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Are there characteristics or skills that six-figure earners have in common? The answer is, yes! Join us as we dive into those common threads and discover what it takes to earn six figures. WATCH ON YOUTUBE: https://youtu.be/tzu04IZHMQw JOIN mya! joinmya.com LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: ht…
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Ep. 206: Family, Business, and Beauty: Kat Aragon's Rise to Leadership in Beauty
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On this episode of the Friends in Beauty podcast I welcome Kat Aragon to the Friends in Beauty guest chair. Kat, with over twenty years in the beauty industry, is celebrated for her dedication to enhancing client confidence, nurturing fellow salon professionals, and motivating artists. Self described as the "accidental makeup artist," her career to…
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Today you are hearing from first-time guest and award-winning salon owner, Shelby Bills! Her industry journey is incredible. She started out as a front desk team member and eventually bought out all four previous owners of her salon. Now, she's building out her new salon space in the building she's purchased and leading her more than thirty team me…
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Ep. 205: From Battlefields to Beauty: A Veteran Mom’s Secret To Flawless Skin
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On this episode of the Friends in Beauty podcast I welcome Kelyn Henry to the Friends in Beauty guest chair. Kelyn is an army Veteran and devoted mom with a passion for skincare. Frustrated by the lack of effective solutions for acne and problematic skin, she used her esthetician expertise to create a unique skincare line. Her products cater to ble…
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John Wheeler: Former Pastor Builds Medical Aesthetic Empire and Shares Keys to Successful Partnerships
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Courtney joined this week by John Wheeler, CEO of Alpha Aesthetic Partners to dive into the world of med spas and the critical decision of finding the right partner for your business. With med spas becoming increasingly popular and lucrative, the landscape is ripe for buyouts and partnerships. But how do you ensure that the partner you choose align…
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Looking to change an area of your life? Learn why most change doesn't last and what you can do to make sure that as you work towards something new and better--it will work, and it will stick! WATCH ON YOUTUBE: https://youtu.be/mdtZQeyFnRA JOIN mya! joinmya.com LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram:…
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Ep. 204: From Fashion Shows To Functional Fashion: Protecting Your Hair with Grace & Company
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On this episode of the Friends in Beauty podcast I welcome Kimanee Mason to the Friends in Beauty guest chair. Born and raised in Westmoreland Jamaica, Kimanee moved to New York City for college and was soon discovered by Elite Model Management, shooting Teen Vogue the very next day. Her modeling career spanned over 15 years from runways to commerc…
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Our first guest of 2024 is the one and only, Christina Kirkey! She is here to share her industry journey and how her salon stands out in a huge market because of her brilliant branding and marketing strategies. Share this podcast with your social media coordinator! WATCH ON YOUTUBE: https://youtu.be/EKVCAFndNso JOIN mya! joinmya.com LET’S CONNECT! …
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Ep. 203: CapeTown DMV: Empowering Communities Through Beauty - Dimosha Smith
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On this episode of the Friends in Beauty podcast I welcome Dimosha Devon Smith Sr. to the Friends in Beauty guest chair. Dimosha is a proud father before all. He is also the Founder of a non-profit organization called CapeTown (D)MV. CapeTown DMV is a network of hair and beauty professionals who come together to promote positive self-esteem by serv…
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Courtney is joined this week by Anna Croft PA-C, to discuss the difference between Semaglutide and Tirzepatide. Learn more about this weigh loss treatment as they break down these two powerhouse medications, exploring their unique approaches to helping you shed those extra pounds. Courtney and Anna discuss their effectiveness in appetite control an…
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If you've not taken the time to review your annual spend from 2023, here are tips to help you scrub your spending habits to ensure you optimize your company profits! JOIN mya! joinmya.com LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ PROFIT FIRST FOR SALONS: https://pro…
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Ep. 202: Communicating Your Value & Unlocking Massive Opportunities - Crystal Wright
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On this episode of the Friends in Beauty podcast I welcome Crystal Wright to the Friends in Beauty guest chair. Crystal Wright, the go-to powerhouse in the world of freelance beauty professionals, has been breaking down career barriers for over 25 years. Her journey into the agency scene kicked off with a gutsymove—ditching the corporate grind to c…
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Last week we discussed recruiting red flags to avoid hiring the wrong person. This week we are going to discuss the green lights on how to identify the right people for your team and what necessary steps you want to take to make sure they choose your salon as their new salon home. WATCH ON YOUTUBE: https://youtu.be/VUi6ctLvPfA JOIN mya! joinmya.com…
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Ep. 201: Emmy Award Winning Hair Stylist Greg Bazemore Talks Major Success While Being Introverted
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On this episode of the Friends in Beauty podcast I welcome Gregory Bazemore to the Friends in Beauty guest chair. Greg is an Emmy Award winning Hair Stylist and industry veteran. His work has been featured on Pose, Ma Rainey’s Black Bottom, First Wives Club, and Captain America: The Winter Soldier to name a few. Greg believes that there are no boun…
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GLOW TIME: Natural Aesthetic Treatments! How to Get Stunning Results, Naturally
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Courtney is joined by MA & Cosmetic Injector, Kaycee Jackson, to deep dive into our natural treatments here at Spa Trouve. For those of us that want the age gracefully but also want to see great results, Courtney & Kaycee dicuss their favorite treatments that give you the best of both worlds. Send this episode to your holistic friends! Instagram: @…
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How do you really know if someone is going to be a great fit for your team and culture? Let's explore these red flags so we don't waste time or go through unnecessary pain when hiring the wrong person. WATCH ON YOUTUBE: https://youtu.be/kDbZkgXVAlo JOIN mya! joinmya.com LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA …
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Ep. 200: Master Stylist Milan J’s Promise Kept To Her Clients After 3 Decades In The Industry
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On this episode of the Friends in Beauty podcast I welcome Milan Junchalearn to the Friends in Beauty guest chair. Here are two truths: there are no hair stylists out there quite like Milan Junchalearn and there are very few salons that can compete with hers. She’s a self-taught stylist whose first booth was a bathroom stall at the Fashion Institut…
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521: New Compensation Structure for Commission Salons!
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Do you wish your team members had higher retail performance? If selling retail is an area that you'd like to see your business do better, this episode is for you. Today, I will share our new 2024 compensation structure that is a win for our team and our company! WATCH ON YOUTUBE: https://youtu.be/ccYu7xfh0oY DOWNLOAD THE COMPENSATION STRUCTURE & PA…
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Ep. 199: Meet The Makeup Department Head For The Color Purple
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On this episode of the Friends in Beauty podcast I welcome Carol Rasheed to the Friends in Beauty guest chair. An Emmy Nominated Veteran Makeup Department Head in the TV and Film Industry. She credits her advances in the profession by always listening, always learning and forever being a collaborative partner! Carol has headed countless TV and Film…
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Andy Truong: How Following His Passions Brought Him a Dream Career as a Celebrity Make Up Artist
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This week, Courtney is joined by Andy Truong, Celebrity and Bridal Makeup artist who has worked with RHOSLC stars and at NYFW. Andy is a first generation college grad and grew up in West Valley as one of four children of vietnamese immigrants. He was a 5-year member of the Weber State dance team and currently coaches a high school drill team. Andy …
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520: Five Things Every Owner Needs To Do This Year
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If you become hyper-focused on these five areas this year, I guarantee your personal life will be the best it's ever been, your revenue will soar, and you will have the business and team you've always dreamed of. Join me today as we kick off the year and dive into our greatest potential! WATCH ON YOUTUBE: https://youtu.be/_jVhzgnQLCo JOIN mya! join…
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Ep. 198: Transforming Diversity, Equity, And Inclusion In The Beauty Industry
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On this episode of the Friends in Beauty podcast I welcome Maude Okrah Hunter to the Friends in Beauty guest chair. Maude is an entrepreneur who is passionate about bringing solutions to underserved markets. She has over 12 years of experience working in strategy with startups and Fortune 500 companies. She is the Founder and CEO of BBR (Black Beau…
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Ep. 197: A Conversation With The Key Makeup Artist For The Color Purple
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On this episode of the Friends in Beauty podcast I welcome Ngozi Olandu Young to the Friends in Beauty guest chair. Emmy nominated/ award winning makeup artist and entrepreneur, Ngozi, known to most as “Gozi”, radiates the world with her remarkable creativity and positive attitude. Through the influence of her rich Nigerian culture, the American ra…
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This is a special conversation with someone whose life is about aligning her passion with her purpose. Our guest, Mandy Pulse, is here to share her story and how she helps owners and stylists in our industry find a way to align their passion and purpose--all while running a profitable salon business. Merry Christmas everyone and enjoy today's episo…
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Ep. 196: Building A Resilient Glow-Worthy Skincare Brand
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On this episode of the Friends in Beauty podcast I welcome Laurencia Burt to the Friends in Beauty guest chair. Brooklyn Sky Collection is one such brand. The founder Laurencia Burt struggled with homelessness as a child where her and her family sometimes slept in churches and even their car. This fueled her passion to become a social worker as an …
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GLOW TIME: An Injectable for Skincare? Everything You Need to Know About Skinvive
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We all know the importance of proper skincare & regular injectables for antiaging but have you heard about the newest treatment, Skinvive? Skinvive is an injectable designed to boost the look of your skin. It helps the skin retain its natural moisture and softness leading to an improvement in the skin smoothness of the cheeks. Courtney is giving yo…
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Do you have a business partner, or have you thought about going into business with someone? Learn from longtime industry owners, Terry McKee and James Amato who share how unstoppable you can become once you've honored each other’s strengths. The path may not be easy, in fact, sometimes it can be excruciating, but if you share vision, integrity, wor…
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Ep. 195: Becoming A Doctor Of Professional Cosmetology
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"Heal the hair and touch the soul,” is the mantra that guides the hands of award-winning Doctor of Professional Cosmetology Dr. Adrin “Seven”. His stellar signature styles have found their way to the pages of Vogue, Vanity Fair, Essence, InStyle, Heart & Soul, Jet, Upscale, Ebony, Black Hair Sophisticates, and other leading beauty and fashion magaz…
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It's often shared that the average salon has an 8-10% profit margin. But when we look under the hood we find that most salons actually don't know their profit margin! If you really want to understand your profit opportunity, then join us today for a discussion with Kelly Cahen! Kelly is a seven-figure salon owner who coaches owners how to master le…
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Ep. 194: Innovative Sustainably Sourced Fashion
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On this episode of the Friends in Beauty podcast I welcome Rich Rocket to the Friends in Beauty guest chair. Growing up with very humble beginnings, Rich learned at a very young age how to resourcefully make something from nothing. Expression was second nature to Rich, even though social normality and small town mentality kept his creativity at bay…
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Todd Sylvester: How to Overcome Self Sabotage by Changing Your Belief Systems
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We are back with one of our favorite guests, Todd Sylvester! For the last 32 years, Todd has served as a Mental Fitness Coach for those looking to get more out of life, move beyond limiting beliefs and overcome addictions, depression, and anxiety, and currently works as an Addictive Voice Recognition Counselor at Wasatch Recovery, a reputable rehab…
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516: Disrupting Beauty Culture, with Industry Giant, Ray Civello!
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Industry Giant, Ray Civello is here for the first time to share his incredible journey with us! You will be so inspired by all that Ray has done to serve the industry and live out his creativity. He’s not even close to slowing down. On the contrary! Ray is working with industry experts to bring us the very best in hair color and skincare for our ha…
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Ep. 193: The #1 App That Helps You Find Dope Barbers Anywhere
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On this episode of the Friends in Beauty podcast I welcome Obi Omile to the Friends in Beauty guest chair. Obi is the CEO + Co-Founder of theCut App, the #1 barber discovery app. Obi was on the Forbes 30 Under 30 List and is a Techstars ‘18 alum. He brings experience across tech and financial services industries prior to launching theCut with his c…
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515: Making it Her Mission, with Myra Reddy!
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Have you ever wondered who stands up on behalf of the beauty industry when it comes to government policy, regulation, and legislature? Meet, Myra Reddy! She's the Director of Government Affairs for the Professional Beauty Association (PBA). She's here to share how she actively works to protect and progress the beauty industry for the better. Please…
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Ep. 192: Inheriting A Hair Salon & Turning It Into A Beauty Empire
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On this episode of the Friends in Beauty podcast I welcome Derrenzo “Renz” Hines to the Friends in Beauty guest chair. After Renz inherited a beauty salon at the age of 19, when his father passed away, he took the business under his wing and turned it into a beauty empire. He is now the Owner of Salon Renz, Suites by Renz (2 locations), and Bundles…
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