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The Pipe

Crispin Cruz

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We work with entrepreneurs who want to build self-functioning, highly-profitable sales teams for their companies…are you ready to energize your sales force?
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In this episode, Crispin sits down with Joe Mason, a seasoned entrepreneur and the Co-Founder of Alleyoop, a pioneering company revolutionizing the real estate industry. With a wealth of experience in technology and business development, Joe has spearheaded the creation of innovative tools and platforms that streamline real estate transactions and …
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We sit down with Robert Pruitt, the visionary behind SoPoly and EkoPoly. Discover how Robert's innovative approach helps his companies, SoPoly and EkoPoly, stay ahead by swiftly adapting to market demands and customer needs. Learn how this strategy not only drives sales but also fosters a deeper connection with families looking for sustainable, sty…
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In this episode, Cris explores the incredible journey of Dylan Jahraus in the world of e-commerce. Over the course of just a decade, Dylan has transitioned from corporate ventures to pioneering scalable entrepreneurial endeavors. Beginning with a thriving Etsy venture, Dylan's astute market navigation propelled her shop to extraordinary profitabili…
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Usman Sheikh recognizes that the best salespeople follow a process, build relationships, study and research the clients’ business and deeply understand the pain points. They become trusted advisors. When he was leading product and sales enablement teams at SAP, Usman asked himself - why do only 3% of sales reps achieve “platinum” status? What was f…
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In this episode, Cris sits down with the esteemed Marco Torres, Founder of MarketingBoost.com, to delve into the world of online reputation management and its impact on businesses. Marco is no stranger to entrepreneurship, having started his first venture at just age 9 as a paperboy. With a wealth of experience in boosting sales and marketing, he s…
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Join Cris in this another captivating episode, where he welcomes the multi-talented Merit Kahn, an entrepreneur, keynote speaker, author, and stand-up comedian. With over two decades of experience, Merit specializes in training, coaching, and consulting business leaders, entrepreneurs, and sales professionals on the art of closing more deals. In th…
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Join Cris in a transformative conversation with David Albin, an extraordinary individual whose life experiences shaped his path towards personal growth and creating a powerful culture. Born in 1954 in Hollywood, California, David's journey took a challenging turn when he was adopted by his Aunt and Uncle at the age of 5. At 11, he discovered they w…
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In this episode, Cris engages in an enlightening conversation with Beate Chelette, the Growth Architect and Founder of The Women's Code. Beate shares her remarkable journey and expertise, providing visionaries and leaders with proven strategies, blueprints, and growth maps to enhance their business systems, leadership skills, and teams. Renowned as…
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In this episode, Cris engages in an enlightening conversation with Don Markland. Don is a seasoned entrepreneur and the CEO and Owner of Accountability Now™, an Executive Coaching and Business Strategy company based in Jacksonville, Florida. With a wealth of experience in sales, marketing, leadership, and business growth, Don has made a significant…
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In this episode, Cris and special guest Darleen Priday dive into the fascinating topic of selling with confidence. With her extensive background of over 25 years in Sales and Business Development, Darleen is dedicated to empowering business coaches and entrepreneurs, equipping them with the necessary strategies and self-assurance to effectively sel…
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In this episode, Cris sits down with Greg Birch, a Tennessee native whose life has been shaped by a strong sense of service and a relentless drive for excellence. Raised by military parents, Greg's early desire to serve others led him to commission into the US Army as an Armor officer after college. Over the course of 11 years, he deployed to Afgha…
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One key aspect of "DISC" is the ability to role play and "dial up" or down certain behaviors depending on the situation. We discuss how introverted salespeople can still be successful by learning to play the role of a salesperson and adjusting their behavior to fit the needs of different clients. Here we emphasize the importance of understanding on…
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In this episode, we delve into the incredible journey of Jeff Giagnocavo, a true entrepreneurial force. From a young age, Jeff recognized the transformative power of small businesses and their ability to shape communities and lives. Starting with his first business sale at the age of 16, Jeff has been on an extraordinary path of entrepreneurial suc…
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In this episode, Cris engages in an enlightening conversation with Dustin Bogle, a remarkable individual with a unique story. Dustin's family immigrated from Egypt in the 60s, driven by the pursuit of the American Dream. Surprisingly, he ventured into the world of Professional Wrestling, mastering the art of selling tickets and organizing live even…
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This episode features Todd Huff, a nationally-renowned talk show host and podcaster, who has captivated audiences with his unique brand of intelligent wit, thought-provoking dialogue, and cutting-edge insights. With his show called The Todd Huff Show, it has become a beacon of conservative talk, earning a loyal following of 150,000 weekly listeners…
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In this episode, Cris speaks with Lee B. Salz, the Founder and CEO of Sales Architects, a leading sales management consulting firm. Lee is a sales management strategist who specializes in building sales processes in companies, helping them achieve explosive, profitable growth. He challenges executives to break through the barriers impeding their su…
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In this episode, Cris speaks with Mark Fonseca, the founder of Fonseca Clothiers, to talk about the importance of dressing appropriately for success. Mark is an expert in the art of haberdashery, and he shares his insights on how to choose the right outfit to compliment your personality and make you look and feel your best. Cris and Mark delve into…
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In this episode, Cris interviews Andy Paul, a renowned sales expert and founder of his own company. Andy has been in the sales industry for over four decades, starting his career as a women's shoe salesman at JCPenney. He has since sold everything from computers to complex communication systems worth tens of millions of dollars to some of the world…
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In this episode, Cris speaks with Ricky Kalmon, a mindset expert, motivational speaker, and celebrity hypnotist. Ricky's high-energy and inspirational keynote programs have made him a sought-after speaker for Fortune 500 companies, sales teams, executives, and sports teams. Ricky shares his insights on how our mindset can be the most valuable tool …
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Crispin is joined by “The Sales Energizer” Dan Jourdan on today’s show. “The Deej” and Cris outline how a salesperson can be successful by controlling the conversation and presenting themselves well. Being able to ask the right questions to uncover the prospect’s needs and speak of the benefits of their products and services will help the salespers…
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In this episode, Cris welcomes Patrick Tinney, the founder and managing partner of Centroid Training and Marketing. With over 30 years of experience in sales and management, Patrick has concluded multi-million dollar media sales and negotiation solutions for many of Canada's largest advertisers. As an author of three sales books, Unlocking Yes, Per…
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In this episode, we welcome the dynamic and charismatic Bernadette McClelland, who hails from Australia and has traveled extensively around the world sharing her expertise in sales leadership, mindset, and StorySelling. As a resident speaker for the CEO Institute and presenter for the Nasdaq Entrepreneurial Centre, Bernadette has consistently recei…
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In this episode, Cris speaks with Bryan Coley, the Chief Creative Officer of REEL Experiences, a company that helps people and teams discover their stories through the power of their favorite movies. Bryan shares with us the story of how REEL Experiences was born, from the creative team at Art Within's methods to help screenwriters find their voice…
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In this episode, Amy shares her insights on modern sales strategies, including B2B sales strategy, sales team skill development, and sales training programs. As a LinkedIn Top Sales Voice and a highly sought-after sales keynote speaker and leadership keynote speaker, Amy provides valuable guidance for growth-oriented organizations to significantly …
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We are joined by Curt Mercadante, a man on a mission to help men achieve true freedom and fulfillment in their lives. With over 25 years of experience counseling individuals and businesses of all sizes, Curt has built a reputation as a trusted advisor and coach for anyone seeking to break free from limiting beliefs and stress that may be holding th…
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In this episode, Cris speaks with Mark Hunter, also known as "The Sales Hunter". Mark's journey to becoming one of the leading sales experts in the world was a winding road, but his last name "Hunter" seemed to have predetermined his destiny. With over 20 years of experience in sales and leadership roles at Fortune 500 companies, Mark has gained a …
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We welcome sales expert Red Stafstrom to discuss the current state of sales and his mission to revolutionize the industry. Red teaches that sales is broken and must be changed if it is to get better. He believes that messages from sales trainers often don’t appeal to customers and that only by having emotionally intelligent sales processes can real…
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Myra Joli, an immigration attorney and former beauty queen from the Dominican Republic, discusses how to balance beliefs in business. Myra moved to the US in the 90s and is a certified attorney in Louisiana. She practices exclusively immigration law in South Florida, but is more widely known as "The Nodding Woman" after she attended an event that c…
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In this show, Cris speaks with Larry Levine, the best-selling author of Selling from the Heart and the co-host of the Selling from the Heart Podcast. With 30 years of experience in the B2B technology space, he is a true expert in the field of sales. Larry's approach to sales is unique in that he focuses on leveraging the power of authenticity to no…
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Electric vehicles are quickly becoming the transportation of choice for many people, and this trend is being driven by the increased accessibility of electric vehicle charging infrastructure. This is due in large part to the efforts of companies like EnviroSpark Energy Solutions, which has been working for the past nine years to build national netw…
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In this show, we are joined by Jeff Bajorek, a seasoned sales expert with over a decade of experience as a top performer. Jeff shares his sales strategies and techniques through various channels, including writing, speaking, sales workshops, and training programs, as well as his Mighty Networks community. His latest book, "When it Goes Sideways," o…
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Murilo Santos, the “Coffee King,” joins The Pipe Community to share the story of how he started his coffee company, Boarding Pass Coffee. Murilo is originally from Brazil and has a background in business, having founded seven companies before Boarding Pass Coffee. He shares how the pandemic forced him to pivot his plans to open a brick and mortar l…
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Lara O’Connor Hodgson, President and CEO of Now, serves as an Entrepreneur in Residence at Harvard Business School and is an internationally recognized speaker, leading seminars on creativity, innovation and access to capital. Prior to Now, Lara co-founded Nourish (the manufacturing company), and Insomnia, LLC, a firm specializing in investment, de…
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A poor upbringing from one of the roughest areas of Chicago didn’t stop Victor from earning a B.S. Electrical Engineering, an MBA and building a 20 year career as a top sales executive and becoming President of Global Sales and Marketing for a $420M company. As Vice President of International Sales in a Fortune 500 $3B corporation at the time, he w…
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Dan (a.k.a “The Deej”) brings decades of valuable experience as a sales connoisseur and serial entrepreneur. Uniquely equipped to aid small businesses, Dan has started, purchased, and sold a variety of businesses across multiple industries. Dan understands resource constraints, personnel limitations, and other challenges unique to the small busines…
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Crispin Cruz is joined by Chris Stone, Chief Content Entrepreneur of Cast Ahead. Chris enables driven entrepreneurs and Sales Leaders of all levels to develop and grow their podcast platforms. Crispin and Chris will not only be discussing how important podcasting is to your business, but also Chris will share how valuable it is to have the right pr…
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On this episode of The PIPE, Crispin is joined by Eric Holtzclaw. Eric is a marketing expert and the Chief Visionary Partner at Liger Partners. Sales and marketing are often listed together but really are not the same. Eric joins the podcast today to talk about aligning your sales and marketing teams. Tune in and find out where you can support and …
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