Best Kate Toon SEO Educator Podcasts (2024)

1
Toon Update: Podcast on pause 0:43

7d ago0:43

0:43

Hello, I just want to explain that we're going to be taking a little bit of a break on the podcast, probably about a month or so. This is sadly because I've had some bad news from home and I need to return to the UK and spend some time with my family. So I hope you can bear with me while I get through this difficult time. We will be back later in t…

1
Why your products don’t rank on Google with Patrick Rice (NEWBIE) 31:10

1M ago31:10

31:10

How to make your ecommerce store stand out with SEO Do you struggle to get your products to rank high on the search engine results pages? Last year we went through how you can improve user experience on site with Louis Smith. And today we’ll cover some common mistakes ecommerce owners make that can lead to their products ranking poorly, or sometime…

1
Can you focus your SEO on just one page? (TOON TIP) 7:52

2M ago7:52

7:52

Today is a tip episode, no guest to interview, just little old me. My tips, my advice. These shorter, more succinct episodes are here to help with easy learning and quick wins and I promise they’re 100% jargon and gobbledegook free. Today I’m answering a question that was posted in the I LOVE SEO group about whether someone can optimise one web pag…

1
REALITY SEO: Jane Fonti: How I doubled organic traffic to my online store 25:24

3M ago25:24

25:24

There is a mountain of SEO advice out there, but how much of it is actually doable for the average business human? In my reality SEO episodes, I talk to real humans and get the truth about how they use SEO and digital marketing to improve their businesses. Today I’ll be talking to a former student of the Recipe For SEO Success Course, Jane Fonti. W…

1
EASY ECOMMERCE SEO: 5 focuses for 2024 (TOON TIP) 10:28

3M ago10:28

10:28

Today is a tip episode, we’re going to be talking about easy ecommerce SEO, five things for store-owners to focus on in 2024. I’m gonna be honest, I think that most ecommerce stores need to focus on some foundational elements. So let's jump in. Listen to all the tip episodes here. Freebies: Free webinar: Increase your website traffic (and sales) Th…

1
How to be a better marketer in 2024 with Rand Fishkin (NEWBIE) 47:52

3M ago47:52

47:52

Knowing your audience and cutting through the noise In 2024 with the rise of AI, it can feel like we’re moving further and further away from our humanity. If we can chatbot our customer service, analyse spreadsheets to decide our next move, and Chatgpt our content do we really need to build relationships with our customers any more? Well obviously,…

1
SEO for new websites; the first steps (TOON TIP) 11:21

4M ago11:21

11:21

Today is a tip episode, no guest to interview, just little old me. My tips, my advice. These shorter episodes are here to help with easy learning and quick wins and I promise they’re 100% jargon and gobbledegook free. Today we’re going to be talking about what the first steps are for a new website when it comes to SEO. Check out all the Toon tips h…

1
SEO Predictions for 2024 with Kate Toon and Cyrus Shepard (NEWBIE) 40:43

5M ago40:43

40:43

So here we are, a fresh new year to grapple the Google beast and get our site found online. But what should be our SEO priorities in 2024? What’s coming down the pipe? And what is old hat? Today I’m joined by one of our favourite guests on the Recipe for SEO Success podcast, Cyrus Shepard. We’re going to be rubbing our crystal balls together and ch…

1
Easy SEO testing tactics: How to get better results with Logan Bryant (NEWBIE) 28:37

6M ago28:37

28:37

Taking testing one step at a time Do you ever wonder how effective your site’s SEO is? You’ve put all this time and effort into finding effective keywords, your images are slim, your page loading time is faster than a fast thing. But is it bringing in the clicks and sales? Because at the end of the day, ranking is nice, but you know what’s nicer? M…

1
4 most common website issues (TOON TIP) 10:13

7M ago10:13

10:13

Today is a tip episode, no guest to interview, just little old me. My tips, my advice. These shorter, more succinct episodes are here to help with easy learning and quick wins and I promise they’re 100% jargon and gobbledegook free. Today we’re going to be talking about the 4 most common website issues I see every day. Freebies: Free webinar: Incre…

1
REALITY SEO: Elisha de Jonge: Getting Google on board with my rebrand 22:15

7M ago22:15

22:15

Embracing techy SEO to get found online Getting SEO advice is one thing, but how much of it is really doable for the average business human? In my reality SEO episodes, I talk to real humans and get the truth about how they use SEO and digital marketing to improve their businesses. Today I’ll be talking to a former student of the Recipe For SEO Suc…

1
How much should SEO cost? (TOON TIP) 14:57

7M ago14:57

14:57

Today is a tip episode, no guest to interview, just little old me. My tips, my advice. These shorter, more succinct episodes are here to help with easy learning and quick wins and I promise they’re 100% jargon and gobbledegook free. Today we’re going to be talking about how much should SEO cost? Freebies: Free webinar: Increase your website traffic…

1
Being green online with Ray Pastoors (NEWBIE) 30:27

8M ago30:27

30:27

Now here’s me thinking that being online means I’m pretty green. My entire business is up in the cloud, with very few physical products, not much post, and a little shed in the back garden that uses minimal electricity. And I never use my printer, not because I’m green but because I can’t hook it up to my computer properly. But today’s guest is goi…

1
6 ecommerce SEO questions answered (TOON TIP) 18:02

9M ago18:02

18:02

So today is a tip episode, no guest to interview, just little old me. My tips, my advice. These shorter more succinct episodes are here to help with easy learning and quick wins and I promise they’re 100% jargon and gobbledegook free. Today I’m answering questions about ecommerce SEO. Freebies: Free webinar: Increase your website traffic (and sales…

1
Google Search Console 101 with Sodiq Ajala (Newbie) 28:12

9M ago28:12

28:12

Setting up a website is not a one-off process. In many ways, it’s like having a plant. Building your website and optimising it to be found is like setting up the nutrient-rich soil. Hitting publish for the first time is like planting a seed. Now you just sit back and see what happens right? No, much like that little seed, if you ignore it, it will …

1
How to improve your local SEO (TOON TIP) 8:53

10M ago8:53

8:53

Need a speedy SEO Fix? These micro SEO tip episodes are a fast way to digest a little SEO knowledge for easy learning and quick wins and I guarantee they’re 100% jargon and gobbledegook free. Today I’ll be giving you some top tips on Local SEO. Freebies: Free webinar: Increase your website traffic (and sales) The Ultimate SEO Checklist Free SEO Nib…

1
Ecommerce SEO-friendly UX: from crappy to kerching with Louis Smith (NEWBIE) 42:37

11M ago42:37

42:37

Showing Google you've got the goods Hey you, ecommerce store owner. I know you got a sexy theme for your website that promised it was responsive, conversion-focused and all that jazz. But is it? So many ecommerce sites fall down on the basics of user experience. Terrible navigation - check Confusing home page - check Bland category pages - check Cu…

1
Why I’m sick of shitty SEO agencies (RANT) 16:03

12M ago16:03

16:03

Okay, are you ready for a rant? I know I share interviews and chats. I’ve now started sharing tips and advice. But today it’s rant time. This Toon is angry and I want to share why. So today I’m getting stuck into shitty SEO agencies. What they do. Why they do it. And how to see the red flags before you get screwed. Ready? Let’s go. Freebies: Free w…

1
What the eff are entities in SEO? with Nik Ranger (NEWBIE) 33:46

11M ago33:46

33:46

Understanding how Google classifies context. The Google beast has come a long way since 10 blue links, doorway pages and exact match domains. But what’s changed the most is probably how we consider and use keywords. At beginner level we’re gathering keywords, grouping them by content and then using them on our pages, but as Google strives to improv…

1
Core Web Vitals: A speedy summary (TOON TIP) 9:53

1y ago9:53

9:53

I’ve started a new style of episode. I’ve had an amazing run of interviewing other humans but often you don’t hear that much from me. My tips, my advice. So I thought I’d start sharing that with you. After a long 5 years, shorter more succinct episodes for easy learning and quick wins, 100% jargon and gobbledegook free. Today I’ll be covering Core …

1
Improving website user experience with Kevin Indig (NEWBIE) 36:39

1y ago36:39

36:39

Leaving your audience satisfied with every click So you have your beautiful new website. You’ve carefully written the copy and paid an arm and a leg for a fancy pants design, you’ve even done a little SEO, optimising your images, writing titles and metas and making an effort to speed up your site. But you’ve noticed something odd when you look at G…

1
Why does Google change things all the time? (TOON TIP) 18:13

1y ago18:13

18:13

A complete history of algorithm updates (and why they matter) Google appears to be fiddling with things all the time, which can feel overwhelming for your average site owner. But the truth is most of the updates don’t impact small business website owners, and Google is pretty open about the big changes that you really need to take action on. In thi…

1
10 basic SEO mistakes you’re probably making with Brendan Kelso (NEWBIE) 38:45

1y ago38:45

38:45

Brendan Kelso and Kate Toon get back to basics It’s time to get back to basics. If you’re a regular listener to the podcast you’ll know we dive deep each episode into a different SEO challenge and adventure. But today I though it would be useful to have a recap of common mistakes that we often see small business and professional services websites m…

1
More Traffic, More Money: Building beautiful backlinks with Alan Silvestri (NEWBIE) 38:10

1y ago38:10

38:10

Building quality backlinks and promoting your content I know, I know, backlinks are well-trodden ground, we’ve covered them before and we’ll likely cover them again. Because still after all this time, debate rages about whether backlinks really do make a difference to you ability to rank. Google encourages us to earn, not buy links. SEOs tell us to…

1
Should I target zero-volume keywords? (TOON TIP) 14:32

1+ y ago14:32

14:32

I’ve started a new style of episode. I’ve had an amazing run of interviewing other humans but often you don’t hear that much from me. My tips, my advice. So I thought I’d start sharing that with you. After a long 5 years, shorter more succinct episodes for easy learning and quick wins, 100% jargon and gobbledegook free. Today I’ll be answering the …

1
International SEO: best practices with Julia-Carolin Zeng (NEWBIE) 50:03

1+ y ago50:03

50:03

Taking your brand global While many of us start small and want simply to be found locally, over time our desire to be found on the global stage increases. And even if we’re not directly targeting other countries, of course it’s likely that a fair share of your website visitors come from different countries and speak different languages, so it might…

1
ChatGPT: Friend or Foe? (LEARN) 25:37

1+ y ago25:37

25:37

Taking on AI as an asset, not a threat Everyone is talking about ChatGPT. My LinkedIn is stuffed with experts providing tips and examples of how to use this amazing tool. (Everyone is an instant expert on LinkedIn). To some it’s the best thing since sliced bread. To others, it’s the end of the content marketing world as we know it. I mean, haven’t …

1
Time is money: Speedy sites with Jono Alderson (NEWBIE) 44:50

1+ y ago44:50

44:50

By Kate Toon

1
Google SEO in 2023: Q&A with John Mueller (NEWBIE) 45:06

1+ y ago45:06

45:06

Learning how the cogs turn behind the Google machine Wouldn’t it be wonderful to actually talk to Google? To ask them all the questions you’ve ever wanted to ask? To find out why they do what they do. Why they keep fiddling. What they have coming up. Imagine how great that would be. Well, imagine no more, for today we have John Mueller, head of Goo…

1
The Top 10 SEO changes in 2022: what did you miss? With Cyrus Shepherd (NEWBIE) 31:35

1+ y ago31:35

31:35

How SEO has changed this year and what you should do about it It’s been a busy year in SEO land.And Google has been experimenting as always.And if you’re a normal human, and not glued to Twitter every living minute of the day, you might find it hard to keep up with it all.So I’ve asked one of our most popular guests to come back on the show and giv…

1
How to build a successful SEO Agency with Darren Jamieson (NEWBIE) 46:21

1+ y ago46:21

46:21

Scaling up from being an SEO freelance consultant Okay so perhaps you’re an SEO freelancer.Working job to job, helping clients on a small scale.But you have big dreams.You’d love to run your very own SEO agency.But the thought of setting it up and managing all the ins and outs leaves you cold. The risk is huge and let’s be honest, SEO agencies ofte…

1
Yoast for Shopify: a beginners guide with Marieke van de Rakt (NEWBIE) 35:29

1+ y ago35:29

35:29

How to Yoastify your shop If you’re even vaguely into SEO and haven’t heard of Yoast, then I’m guessing you have been living under a rock. But for those that don’t know, Yoast SEO is a WordPress plugin that helps your site perform better in search engines like Google. It also gives you the tools to bring your content to the highest standards of SEO…

1
Using Content Clusters To Boost Your SEO with Marion Leadbetter (NEWBIE) 34:51

1+ y ago34:51

34:51

How organising your content can keep customers coming back Have you heard about content clusters? They’re all about strategic internal linking. Creating little groups of content around a key topic. You create a pillar page and link to and from it, offering multiple internal links to keep readers entertained, educated and on your site. Benefits incl…

1
Mobile SEO with Cindy Krum (TECHIE) 40:41

1+ y ago40:41

40:41

Keeping up in the rankings by being mobile-friendly Did you know that half of all website traffic worldwide comes from mobile? I hope when you hear that you’ll understand how important it is to listen to this week’s episode. Google has been pushing mobile-first indexing for the past few years. It rolled out the first mobile-first index in 2018 but …

1
Google Helpful Content Update: What NOT to do with James Welch (NEWBIE) 43:20

1+ y ago43:20

43:20

What Google's latest update really means Recently Google announced its Helpful Content update. And as per usual, the interwebs got their knickers in a twist. SEO agencies sending emails to copywriters telling them to stop using keywords. Business brands frantically worrying that they were going to get a penalty after stuffing their sites with usele…

1
Reality SEO: Estelle Oliveri: Why Amazon is not the enemy of eCommerce 28:16

1+ y ago28:16

28:16

Finding the right keywords to rise above the competition By now you’ve gobbled up a lot of SEO advice. But is it really all doable? In my reality SEO episodes, I talk to real humans and get the truth about how they use SEO and digital marketing to improve their businesses. Today I’ll be talking to a former student of the Recipe For SEO Success Cour…

1
Reality SEO: WordPress SEO tips with Rachel Amies 21:19

2y ago21:19

21:19

Enriching web dev and copy services with SEO Hearing great SEO advice is one thing but is it actually doable? In my reality SEO episodes, I talk to real humans and get the truth about how they use SEO and digital marketing to improve their businesses. Like Rachel Amies, a former student of the Recipe For SEO Success Course, a member of the Digital …

1
Influencer marketing: why it’s all about relations with Marina Garbuio (NEWBIE) 36:54

2y ago36:54

36:54

Expanding your audience reach with the right voice Influencer marketing. Even the mention of it gives me the heebeejeebees.Visions of hot 20-somethings lying in a cossie on a rock in Ibiza spring to mind. Your product lying next to them on said rock. And oh the horror stories. Small business owners giving away oodles of product, and splashing the c…

1
SEO that lasts: Solid strategies that stand the test of time with Alizée Baudez (NEWBIE) 39:05

2y ago39:05

39:05

Staying strong during the ebb and flow of SEO Bonjour mon petite SEO beasts. Today we’re talking about longevity in SEO. These days everyone is looking for a quick fix, fast engagement, the dopamine hit of an easy like. But the truth is that solid SEO strategy takes time. As I like to say, SEO is for life, not just for Christmas. It can take a long…

1
Reality SEO: Norelle Hentschel: Turning search queries into traffic-driving content 27:51

2y ago27:51

27:51

Making informed keyword choices for my shopfront business Hearing great SEO advice is one thing but is it actually doable? I started the reality SEO episodes to illustrate how the teachings here and in my course, really impact small businesses. You can hear the truth direct from real SEO beast’s mouths. Like Norelle Hentschel, a former student of t…

1
Develop better content by going beyond the avatar with Shan Morrison (NEWBIE) 38:26

2y ago38:26

38:26

Get creative in your marketing strategy Are you content with your content? I’d say that most of us aren’t. And yet we know that great content is the key to building a brand, creating trust, and becoming well known for what we do. But there are so many options. Should we be creating blog posts, guesting on podcasts, creative videos, dancing on reels…

1
SEO Copywriting Basics - Clever Copy Chats (Teaser) 1:45

2y ago1:45

1:45

Check out my new podcast, Clever Copy Chats for some in-depth SEO Copywriting knowledge. Whenever I’m in a copywriting group I see the same comments. “SEO ruins conversational copy.” “SEO ruins conversion copy.” “You don’t need to use keywords any more. Google will work it out.” “SEO copy is boring copy.” (Heavy sigh) These kinds of comments show a…

1
Reality SEO: Anthea Digby-Smith: Taking the time to revitalise my local SEO 27:49

2y ago27:49

27:49

Filling the appointment books by showing up in local searches From feedback, I find the Reality Episodes are a crowd favourite. Yes, it’s great hearing from super-duper SEO and marketing experts, but what about the real humans chipping away at marketing goals, trying to woo Google, slippery up their funnel, and smash their socials? Is all this advi…

1
Why isn't my site indexed? Site crawlability troubleshooting with Gaston Riera (NEWBIE) 34:09

2y ago34:09

34:09

Stopping your site from slipping through the cracks You’ve built a beautiful site. Your mum loves it. You’ve even paid your developer for a super SEO package. So everything should be right, right? But for some reason when you Google yourself nothing’s coming up, Or maybe just a measly page or two. And you have no idea why. Or perhaps you’re pumping…

1
New podcast: Clever Copy Chats Podcast 1:44

2y ago1:44

1:44

Hurrah back in the land of copy podcasts. It's been a while. So let me tell you what my new podcast is all about. I know. I know. There are a gazillion copywriting podcasts out there. I've made a few hundred or so episodes myself, but honestly, most leave me wanting. They're all so dry, so earnest, so teachy. All mega famous copywriters dispensing …

1
SEO got you the lead: Now what? with Russell Pearson (NEWBIE) 36:37

2y ago36:37

36:37

Turning those well-earned clicks into cash Okay so you’ve listened to all the episodes of the Recipe for SEO Success podcast, you’ve done my fabulous courses, and put in the hard SEO hours. The Google beast finally understands who you are and the traffic is pouring in. But how do you turn casual browsers into sales? How do you move people from your…

1
Human to human marketing with Jenn Donovan (NEWBIE) 44:19

2y ago44:19

44:19

Appealing to the humanity of the masses Have you noticed that your buying choices are often not defined by price or even product features but by how you feel about a brand? We want to buy from brands that we feel have values that are aligned with our own, but to do this, brands need to market intelligently and emotionally. They need to appeal to ou…

1
Keyword research: Myth-busting and back to basics with Joh Kohler (NEWBIE) 41:21

2y ago41:21

41:21

Peeling the fiction away from fact to help Google find you Keywords, we’ve covered them before and we’ll cover them again. Why? Because no matter how long I swim in the murky waters of SEO, I still see so much misinformation about how keywords are found, researched and eventually used. Especially on low-grade SEO copywriting courses (shh, naming no…

1
REALITY SEO: Jude Love: How I went from SEO-curious to SEO-confident 26:30

2y ago26:30

26:30

Niching, knowing your audience & personal branding In my Reality SEO episodes, I like to focus on real humans grappling with the Google beast, and Digital Marketing. I get all sorts passing through my slippery funnel of courses and resources: marketing professionals, copywriters, e-commerce owners, web developers, and real business humans. Today we…

1
Setting up successful chatbots with Dan Pinne (NEWBIE) 34:34

2y ago34:34

34:34

Creating more profitable conversations with your customers We all know that robots are taking over the world. If you’re a fan of Black Mirror it’s pretty clear we’re headed for a Terminator future. And while I’d like to feel bleak about that, I won’t. This is a marketing podcast, after all, so let’s talk about when robots work for good. When AI can…

Podcasts Worth a Listen

Kate Toon SEO Educator Podcasts

Podcasts Worth a Listen

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