Sam’s still gone, and Roop has two special guests in the studio this week: Julie Swab and Sarah Ketner, Vanderpump Rules superfans. Join the gang for part two of a special two-part episode of Little Talks, where we discuss Bravo’s hit reality program and the marketing angles seen on the show. This week: Scandoval! Ariana Madix Lisa Vanderpump’s gen…

Sam’s gone, and Roop has two special guests in the studio this week: Julie Swab and Sarah Ketner, Vanderpump Rules superfans. Join the gang for part one of a special two-part episode of Little Talks, where we discuss Bravo’s hit reality program and the marketing angles seen on the show. We even pick sides on Scandoval. So, check out this week's epi…

In this week’s episode, Sam and Roop discuss the importance of finding a work-life balance for marketing pros, something we’re pretty passionate about at Littlefield Agency (we even won an Ad Age award for it!). Tell us what you think!By Littlefield Agency

Chelsea is back! And this time, she brings a surprise guest for Sam and Roop. Plus, we cover some tips on how to better engage with your guests if you're a new podcast host. Let's dive in! Tell us what you think!By Littlefield Agency

This week we welcome, Jeff Martin, Director of Communications at Philbrook Museum and President of Magic City Books. Jeff, a seasoned podcaster himself and a key player in Tulsa's cultural scene, brings an abundance of insights on blending traditional marketing with innovative storytelling. His dual role at Philbrook and Magic City Books, coupled w…

The traditional sales funnel’s latest evolution is the Flywheel. It’s been the foundation of our agency’s strategy since day one, but everything changes over time. We’ve found out that when it comes to content marketing, sometimes this journey is not linear– it’s more like a revolving door. The Flywheel can be broken down into three phases: Attract…

Grasshopper Mowers' Mike Simmon is back in the house! As our first in-person guest at the new studio table, we have a quick surprise for him before we jump head-first into this week's topic: supporting dealer networks as a national B2B brand. How have the traditional and digital marketing landscapes merged to create new marketing opportunities? Mik…

This week, Sam and Roop are all about HubSpot's new update. Big shoutout to Roop for exploring the Content Hub, which is still in beta. They're checking out how it changes the way we handle our digital content, from blog posts to tweets, using some cool AI tools. But remember, it's the human touch that keeps our content great! HubSpot's latest feat…

For those of you wondering what the Enneagram even is, don’t stress. You're in good company because Sam and Roop break it down to explain why it's a game changer in every work environment. It's pretty simple but super insightful—the nine personality types can help you understand yourself AND others better. Tell us what you think!…

We're thrilled to host this week's special guest, Jay Schwedelson, president and CEO of Outcome Media, and one of America's foremost marketing authorities. He is celebrated as one the top 10 marketing experts nationwide. His Do This, Not That! is a top 10 marketing podcast—and a great listen if you love reality TV. After Roop's memorable encounters…

This week, we're chatting about vertical vs. horizontal videos. Yep, those full-screen, eye-catching vertical vids aren’t just a fad; they’re changing the game. Why? They grab your attention, make your message pop, and are perfect for social media giants like TikTok and Instagram. It's like the difference between the old VHS tapes and the crisp Blu…

Today's topic is a hot one in the world of B2B marketing: automation. You know how they say time is money? Well, in our world, efficiency is more than just a trendy word—it's the secret sauce to our success. Automation is changing the game, making our daily marketing tasks feel less like a chore and more like a supercharged strategy session. We're …

Google is rolling out a March 2024 update RIGHT NOW that could have a significant impact on your SEO. What is your B2B brand doing to address Google’s latest update? We bring in our resident SEM and SEO expert, Beth Kaiser, to discuss this topic on this week’s podcast. Tell us what you think!By Littlefield Agency

We’re stoked to have Brian Pappas joining us in our Tulsa studio this week! Many Littlefielders go way back with Brian from our days working together when he was with our media partner down in Dallas. These days, he’s rocking it as the Director of Paid Search at Moroch Agency. Brian sat down with Sam and Roop to chat about our impending cookieless …

Roop & Sam have learned a thing or two after the last three years of podcasting. We've talked to a lot of B2B prospects and clients who have considered podcasting, but hesitate because they don't know where to start. So this week, listen in to hear how to get started, and most importantly what not to do. Trust us, we've learned a lot through trail …

Happy Valentine's Day from Littlefield Agency! This week we talk the Big Game and our takes on the best and worst Super Bowl ads of 2024. Major theme: celebs took over during the commercials breaks this year. Some were done very well, some not so much. Who are our winners and what ad is our ALL TIME favorite Super Bowl ad? Listen in to find out. Te…

Brock Campbell joins us this week. Brock heads up our client engagement and project management teams, and he has a lot to say about B2B dealership marketing. Also, we discuss Roop avoiding being arrested yesterday. You will definitely want to join us for this episode to hear about his crazy travel through Kansas yesterday! Tell us what you think!…

We focus on one key topic today and that is everything you've heard about email marketing is probably wrong. You're receiving nearly 150 emails every day. Guess what? So is your prospective B2B customer. How are your emails cutting through the noise and how are you nurturing your customers / prospective customers? Tell us what you think!…

This is it! Our 100th episode (!) of Little Talks, and what better way to celebrate than with a special guest AND announcement that Littlefield Agency has been named one of Ad Age's 50 Best Places To Work in 2024! Truly an honor. See how we celebrated here. Our guest this week and Sam go way back (they used to be neighbors!). Scott Loyd is a partne…

This week Sam & Roop take a quick break from digital marketing trends and provide a POV on how you as a marketer or sales person can enhance your organizational presentations. Let's be honest, whether internal or external, you as a B2B marketer are always presenting and we want to help you take those presentations to the next level. Tell us what yo…

One percent of Google Chrome users are officially cookieless as of last week. What does this mean for your B2B brand? This is one of the most critical topics of 2024. Google Chrome plans to rewrite digital advertising and marketers are going to have to adapt. On this week's podcast we jump into what's ahead and what to expect as the digital marketi…

What were the top search trends in 2023, and what's ahead for digital marketing in 2024? We've got you covered. Tell us what you think!By Littlefield Agency

VP of Marketing at Grasshopper Mowers, Trent Guyer, is back with some thoughts on e-commerce for B2B brands and what's ahead in 2024. Tell us what you think!By Littlefield Agency

We’re down to the last two episodes of 2023! It continues to be a busy season for Littlefield Agency with lots of travel, lots of good food and lots of great time with our clients, including a quick cameo from Ditch Witch Marketing Communications Manager, Sean Hubbard, who was visiting during our recording session. Check […] Tell us what you think!…

Welcome back to another edition of Little Talks with Littlefield Agency, where Sam and Roop discuss your latest and greatest B2B digital marketing trends and tips. We love this time of year as we gather with clients, and wrap a wonderful 2023 before gearing up for the new year. Roop and Sam have really focused on […] Tell us what you think!…

Welcome back to another edition of Little Talks with Littlefield Agency, where Roop and Sam discuss B2B digital marketing trends. We hope you and your family had a wonderful and relaxing Thanksgiving. During our time off, we not only ate great food, but we also recharged. We can’t believe it’s the last full week of […] Tell us what you think!…

Welcome back to another edition of Little Talks with Littlefield Agency, where Roop and Sam chat about all things digital marketing and what it means for your B2B business. This week, we keep it short and sweet—less than 10 minutes—as we cruise into Thanksgiving break. We know you’re already in that holiday state of mind! […] Tell us what you think…

Welcome to a special “construction edition” of Little Talks with Littlefield Agency, where we talk about your latest B2B digital marketing trends! It’s a big day at the agency—our construction remodel has officially begun! We are adding a few new conference rooms, a speakeasy lounge area for creative concepting, and you better believe the most […] …

Welcome to another Little Talks! It’s been a busy week of client meetings, with multiple visits from our friends at Grasshopper Mowers, Ditch Witch, and RibCrib, and we love it. Roop’s hair and beard is back after last week’s Halloween Edition featuring the cast of 90’s hit action film, Twister, and Sam has a construction […] Tell us what you think…

Welcome back to a special Halloween edition of Little Talks with Littlefield Agency! What makes it a special edition you ask? Littlefielder costumes from the 90’s, that’s what! It’s a group effort to bring the 90’s classic Twister to life in a production that would make any local theater group green with envy. Group costumes […] Tell us what you th…

Welcome back to another edition of Little Talks with Littlefield Agency! We were off last week, and it’s good to be back. Roop had a fantastic vacation at Disney World, and Sam is excited to announce that we have landed Magni America as a new client! They’re another great B2B manufacturing brand joining our amazing […] Tell us what you think!…

Welcome back to another edition of Little Talks with Littlefield Agency, where we talk about the latest and greatest B2B digital marketing trends! First up, let’s give a HUGE shoutout to Chelsea Clement and her family on the birth of their son Cooper! We are so happy for them. She is the best boy mom […] Tell us what you think!…

What does AI mean for the future of SEO and your B2B brand? Roop shares what he and TB heard straight from the horse's mouth at HubSpot 2023 INBOUND. Tell us what you think!By Littlefield Agency

We’re thrilled to have digital and CRM specialist, Mike from Grasshopper Mowers, as this week’s podcast guest! On this episode, Sam and Roop pick Mike's brain on all things HubSpot and email marketing. Tell us what you think!By Littlefield Agency

Roop started the year proclaiming it the "Year of LinkedIn", and as we hit the homestretch for 2023, the business-oriented platform has definitely won him over. Tell us what you think!By Littlefield Agency

On this episode, Roop and guest co-host Taylor Bartley talk about new HubSpot features and updates, as well as some great insights from INBOUND 2023. Tell us what you think!By Littlefield Agency

Welcome back to another edition of Little Talks with Littlefield Agency, where we talk all things digital marketing as we head into the mad dash of September and Q4. It’s a great week here in Oklahoma (and a busy one). We’ve enjoyed the numerous in-person client meetings to prepare for 2024 marketing and media planning. […] Tell us what you think!…

Welcome back to another edition of Little Talks with Littlefield Agency, where we talk all things digital marketing so your B2B business stays ahead of its competition. Before diving into this week’s topics, we’d like to announce Sam was named the 2023 Family-Owned Small Business of the Year by the Tulsa Regional Chamber. His vision […] Tell us wha…

Welcome to another edition of Little Talks with Littlefield Agency. Roop and Sam call this week’s edition “unplugged,” given that Brandon’s at a video shoot for American Augers and Trencor in Ohio. We went old school today (with no video), but it’s all good because we’ll be back in action next week with our normal […] Tell us what you think!…

Welcome back to another edition of Little Talks with Littlefield Agency! Yesterday, we were very happy to welcome Mike from Grasshopper Mower back to the office here in Tulsa. It was an incredibly busy and productive day with him as we worked towards all things 2024 planning. Additionally, a shoutout to Ditch Witch for a […] Tell us what you think!…

Good morning, and welcome back to another episode Little Talks with Littlefield Agency! Roop and Sam are thrilled to announce that Philip Yong will be starting as a new developer here at the agency tomorrow. While Philip makes his grand entrance, Allie Putnam, our summer LITern, will, unfortunately, be leaving us Friday as her internship […] Tell u…

Welcome back to another edition of Little Talks with Littlefield Agency. Sam returns from his quick day trip to Atlanta after an excellent meeting with a prospect, and Roop and the LA team had a great day at the office with Mike from Grasshopper Mowers. Speaking of which, we’d like to wish Mike’s wife, Chelsea, […] Tell us what you think!…

Welcome back to another edition of Little Talks with Littlefield Agency. Steve Roop, Sam Littlefield and Emma Tuttle talk all things digital marketing here in Tulsa, Oklahoma. Emma Tuttle is our second LITern and is wrapping up her second last week at the agency! She is a senior at THE University of Oklahoma studying advertising […] Tell us what yo…

It's a great day here in Tulsa, OK, and we are excited to have Allie Putman, a fellow LITern, on the podcast today. Allie just graduated from Oklahoma State University and will return to Stillwater in the fall to pursue her master's degree in mass communications with a concentration in global communications. She’s working with Roop on the content s…

On behalf of Littlefield Agency, we hope you had a wonderful and safe Independence Day with family and friends! It was a great long weekend here in Tulsa, and Roop and Sam are back at it again as we officially kick off the newest digital marketing trends. We know you’re in that vacation and Fourth […] Tell us what you think!…

Welcome back to another episode of Little Talks with Littlefield Agency, where you will find a refreshed and sanity-restored Roop and Sam after nearly one week without power! We thank the project management/client engagement ladies for letting us crash their side of the office on this week’s episode of our podcast. A very special happy […] Tell us …

Welcome to a week with no digital trends! Yep, you heard that right. For those that have not heard, Tulsa was hit with 100 mph winds Saturday evening (somehow this is technically not a tornado), knocking out power, cell service, the internet and destroying so many trees. Many homes were unfortunately affected as well. While […] Tell us what you thi…

Welcome back to another week of digital trends with Littlefield Agency. Your hosts, Sam Littlefield and Steve Roop, go live from the open area of our agency instead of the usual podcast studio. We encourage you to watch the video below to get a taste of our space and, of course, some of the personality […] Tell us what you think!…

It’s a VERY big week as we celebrate our 43rd year in business. David Littlefield had a vision on June 5, 1980 and little did he know at the time that his son Sam & today’s amazing team at Littlefield Agency continues building upon that foundation & vision nearly a half a century later. We […] Tell us what you think!…

It’s a big week on the podcast! Not only is Sam back and in action, but we welcome Chelsea’s sister, Aimee Maasch, back almost one year after her podcast debut. Aimee is in town visiting Chelsea and fam, so she stopped by Littlefield Studios to talk about AI, and her take on it from a […] Tell us what you think!…