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Product Market Fit

Mosheh Poltorak | grwth.co

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Startup stories & growth tactics with a healthy dose of AI. Product-market fit is a podcast for early-stage founders and operators who are looking to level-up their startup's growth. Join me as I explore the journeys and strategies of successful startup founders, and uncover practical takeaways to help your startup. We'll cover customer acquisition, SEO, product-led growth, funnel optimization, content strategy, branding, hiring, fundraising, sales ops, etc.; and we'll dive into fascinating ...
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On this episode of Product Market Fit, host Mosheh Poltorak interviews Michael Sayman, founder of Friendly Apps, who shares his journey from building mobile apps as a teenager to working at Facebook with Mark Zuckerberg. They discuss consumer social, the future of social media, and the impact on Gen Z and Zoomers. They also delve into the Vision Pr…
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Jake Heller, the founder and CEO of Casetext, brings his expertise in AI and law to the forefront in this episode of 'Product Market Fit'. With an eye for innovation and a deep understanding of the legal landscape, Jake has led Casetext to become a pioneering force in the industry. His insights into the intersection of technology and law offer inva…
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Join host Mosheh Poltorak in a conversation with Laurel Taylor, the visionary CEO behind Candidly, a fintech platform revolutionizing student debt solutions. In this episode, Taylor shares Candidly's journey from its inception to serving thousands of employers, offering invaluable insights into startup growth, technology integration, and the import…
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In this insightful episode of "Product Market Fit," we step into the dynamic world of e-commerce and scaling businesses with our esteemed guest, Yoni Kozminski. Yoni, an entrepreneurial powerhouse, shares his expertise in building and growing successful e-commerce brands in today's competitive landscape. His journey from digital marketing to e-comm…
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I recently had the pleasure of being interviewed by Roland Sibelink on the Midstage Startup Momentum podcast. I was glad to turn the mic around and answer questions such as: What does product-market fit actually look like for startups? Why product-market-fit is an ongoing journey rather than a destination. How product-market fit is different for B2…
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Welcome to another exciting episode of Product Market Fit, where we delve into the fascinating world of AI and workflow automation with our esteemed guests, Pascal, Jakob, and Raphael. In this episode, we explore the cutting-edge advancements in AI technology and how it's transforming the way we work and interact with digital tools. Chapters: (01:3…
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Happy New Year! We're kicking off 2024 with a bang! Augustus Doricko is the youngest founder I've interviewed and perhaps the most ambitious. His company, Rainmaker, is looking to use cloud-seeding technology to revitalize the American West and, in his words, extend the Great Plains into Nevada and Arizona. We talked about e/acc and why hard tech i…
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I have a very topical episode for you today all about annual review and planning. My guest today is Jason Shen, three-time founder, turned executive coach and resilience expert. Jason has a wonderful video on YouTube that walks you through a reflection and planning exercise perfect for this time of year. Jason and I discuss the framework and provid…
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Join me as I speak with April Dunford, the world's foremost expert in positioning for technology companies and the author of Obviously Awesome. Together, we explore the fascinating world of positioning and answer key questions like: What's the relationship between positioning, messaging, and go-to-market strategies? How does it tie into product mar…
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My guest today is Brian Long, Co-founder of Attentive, the mobile messaging platform that has raised almost $900M and powers the vast majority of ecommerce companies. Brian previously co-founded TapCommerce which sold to Twitter for $100M; and he recently published, Problem Hunting: The Tech Startup Textbook. I absolutely loved my conversation with…
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I’ve got a special solo episode for you today with a big announcement as well: I’m thrilled to tell you that I’m going all-in on building a startup in the real estate sector. In this episode, I'll share the questions I used when interviewing my co-founder and I'll cover the top 5 practical items you must be aligned on with your co-founder(s). (00:0…
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In this special episode of the Product Market Fit Podcast, host Moshe Poltorak interviews Hillel Fuld, a leading voice in the Israeli tech community. Despite the current situation in Israel, Hillel shares his insights on the tech ecosystem, content marketing for startups, and common mistakes made by early-stage founders. The conversation highlights…
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What happens when artificial intelligence becomes the new normal for e-commerce? We reveal how AI is shaping the future of the retail world with Ben Parr, journalist, investor, and co-founder of Octane AI. Ben lends his expertise in AI and e-commerce, and shares his insights from the recent TED AI event in San Francisco, providing a fascinating loo…
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Ready to revolutionize the way you view business and entrepreneurship? Join us in our enlightening chat with Howard Bornstein, the president of CharterUp. Howard's transition from investor to operator provides a distinctive vantage point and he generously shares his unique insights with us. He dissects his three-question framework for evaluating st…
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Join us as we navigate the thrilling journey of startup growth with Roland Siebelink, founder and CEO of Midstage Institute. In this insightful conversation, Roland and I dissect the stages of a tech startup and how founders can successfully transition from startup to scale-up. With the wealth of knowledge Roland accumulated from being instrumental…
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Welcome to episode 50 of the Product Market Fit podcast, a show about startups, technology, and growth, for early-stage founders and operators. My guest today is Jenny He, Co-Founder and CEO of Ergeon. The company raised a whopping $53M to finance its mission of transforming the residential construction industry. Fun fact, her co-founder Odysseas T…
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My guest today is Josh Teekell, Founder and CEO of SmartAC. The company recently raised a $22M Series B and is set on transforming the HVAC and plumbing industries. I particularly enjoyed learning how Josh figured out their B2B2C business model, which is super relevant to any founder building a complex product where the end-user isn’t necessarily t…
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Praying for peace for all. ✌️ ** Dear friends, it’s Mosheh here. In light of the devastation taking place in Israel, I couldn’t bring myself to release an episode as usual. Instead, please allow me to share a few thoughts from the heart. We’ll be back next week with more fantastic interviews and hopefully better news. ** I’m generally not very poli…
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Chapters: (00:00) Intro (02:27) What is Aro and who is it for? (05:30) Defining product-market fit and early-stage signals (06:54) Choosing the hybrid path: navigating between hardware and software (11:05) Navigating pricing strategies: balancing hardware and subscription models (12:55) Growth channels for Aro: Leveraging Social Media and Podcasts …
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Chapters: (00:00) Intro (02:27) Krava's story (03:11) The technology behind the K1 (05:39) Krava vision (06:07) Market entry strategy (from a business perspective) (08:30) Prefab housing, is it better? (10:36) Needed automation for the prefab (13:35) Customization vs Modular design (14:54) The green economy (17:16) Product market fit (18:37) Market…
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AI is set to completely transform how we work. This company’s AI meeting assistant is at the forefront of this revolution. Chapters: (00:00) Intro (00:00) Meetings suck because they're attended by humans and not AI. (02:05) What is Sembly AI and who do they serve? (04:41) The road to AI synergy: interconnected specialized models (09:54) Decoding Se…
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This interview covers a wide-ranging set of topics including: marketing dev tools to engineers, building delight & whimsy into your product, how to develop the right company culture, the extremely important but often overlooked topic of founder burnout and mental health, and even escape rooms and sitcoms. Chapters: (01:59) What is ReadmMe? (05:17) …
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This episode features an interview with Canon Reeves, CTO and co-founder of Pipedream Labs, a company revolutionizing hyperlogistics. They are building underground delivery robots that can send and receive items in single-digit minutes to a person's home. Pipedream Labs is focused on the last mile of delivery, where traditional delivery methods str…
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Part II is here and I've got to admit, putting together this episodes has been a real journey down the rabbit hole of AI insights. In this episode, we explore the transformative impact of AI on marketing and technology. We discuss AI's influence on product and content marketing, its role in reshaping SEO strategies, and how Chat-GPT is changing sea…
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Are you as excited about generative AI as I am? My guests and I have covered generative AI extensively on the podcast. The applications of this technology are far-reaching and the speed of innovation is dizzying. I've put together a special 2-part mashup of previous episodes on the topic. In this first installment, we dive deep into the foundationa…
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Construction is a $10 trillion industry globally and this startup is poised to disrupt it. For the first time on the Product Market Fit podcast, I delve into the world of hardware with Tessa Lau, Founder & CEO of Dusty Robotics. In this episode, we discuss Tessa’s transition from a software and AI background to the world of robotics. Join us as we …
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Join me as I sit down with Matheus Riolfi, the CEO and co-founder of Tint, and previous director of global expansion at Turo (the car-sharing marketplace). Together, we discuss how Tint is revolutionizing the Insurtech industry and reshaping the landscape of embedded insurance. From its inception to its current standing, we uncover the strategies, …
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In this episode, host Mosheh interviews Asaf Yanai fonuder & CEO of Allison.ai, a creative analysis technology company that uses AI models to extract insights and provide recommendations for visual creatives such as videos, images, banners, and more. They aim to break the mold of viewing videos as a black box and instead help companies understand t…
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There is a huge difference between being data-driven, which honestly is like saying, I make all my decisions based on the past, and being analytics led, which is, saying, I make my decision based on how things are actually operating now in a cause-and-effect relationship.In this episode, I sit down with Mark Stouse Founder & CEO of Proof Analytics.…
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PMF Podcast listeners' survey: ⁠https://rebrand.ly/zo6kxgy⁠ If you aren’t familiar with Jesse Pujji, he co-founded Ampush, building it into one of the largest facebook marketing agencies. That company was acquired last year by Tinuity. Jesse also started GatewayX, a venture studio based in St Louis which has spun up a number of companies including …
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PMF Podcast listeners' survey: https://rebrand.ly/zo6kxgy The topic of this episode is Fintech and how Treasury Prime is changing the banking system in the US. Selling 3 startups before Chris shares practical advice for founders on building good relationships with partners and investors, working lifestyle, scaling their business, and whether money …
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The topic of this episode is Tom’s most recent book, generative ai, how Chat GPT and Other AI Tools will Revolutionize Business. Tom shares practical advice for how the average company should be approaching AI adoption. And finally, he provides some of his lessons learned as a repeat founder having exited multiple companies in the past. I'm very bu…
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In the immortal words of Andy Grove, “Training is one of the highest leverage activities a manager can perform.” WorkRamp is the learning cloud for leading B2B companies such as Box, Lattice, Loom, and Intercom. The company has raised almost $70M across multiple rounds from top VCs and angels including Jack Altman, Elad Gil, Initialized Capital, Y-…
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Here I speak with Hadi Radwan, Serial Entrepreneur and co-founder at Asteya, a startup on a mission to make income insurance accessible to all. We begin by diving deep into the insurance industry, what the US market looks like, what income insurance is, and how it differs from life insurance. We then discussed the B2B2C and D2C insurance business m…
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Here I speak with Hikari Senju, Founder & CEO of Omneky, a startup that enables you to generate multiple versions of ads using AI to show the perfect ad for each customer. Today's episode focuses on performance marketing and the impact AI has on personalization, privacy, and SEO. Hikari also reflects on his experiences attending Harvard & MIT, wher…
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In this episode, I sit down with Alexa Grabell, the Co-founder and CEO of Pocus, a startup that helps PLG companies to turn product data into revenue. This episode is a deep-dive into all things product-led sales with practical lessons for any founder considering layering in this motion to their growth strategy. Alexa also shares her journey of sta…
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Join me as I speak with April Underwood, an early-stage investor with an impressive operating history at Slack, Google, and Twitter. Together, we delve into the distinctive product development styles of these tech giants, unlocking valuable insights and lessons from visionary leaders like Stewart Butterfield and Dick Costolo. Tune in to gain insigh…
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Danielle Dafni is the founder & CEO of Peech, a generative AI video editing platforms that turns content teams into unstoppable creators. Being a video editor inspired Danielle to start her venture. In today’s discussion, Danielle shares her journey to finding product market fit, product-led growth vs. product-led sales, content marketing in the ag…
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In this episode, we delve into the world of early-stage venture investment with Leo Polovets, a General Partner at Susa Ventures and former software engineer. Join us as we explore successful investment strategies in the rapidly evolving AI landscape and the transformative impact of AI on startups and society. Discover the essential entrepreneurial…
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GA4, Google's latest analytics tool, is shaking up the industry. In this Sunday Special, I speak with Danny Gavin, founder of Optidge and the host of The Digital Marketing Mentor Podcast, to discuss everything you need to know about GA4. We will discuss its replacement of Universal Analytics, the key differences between the two, and what it means f…
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Join me as I speak with April Dunford, the world's foremost expert in positioning for technology companies and the author of Obviously Awesome. Together, we explore the fascinating world of positioning and answer key questions like: What's the relationship between positioning, messaging, and go-to-market strategies? How does it tie into product mar…
  continue reading
 
Join me and Adriane Schwager, Founder and CEO at GrowthAssistant, in this exciting episode as we delve into the revolutionary benefits of offshore talent augmentation. We discuss how entrepreneurs can leverage the power of delegation to scale their business and stretch their runway, and share key takeaways for leveraging offshore talent for maximum…
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In this episode, I speak with Mary Sheehan, author of the Product Launches book, host of the Women in Product Marketing podcast, and a renowned product marketing leader with an impressive track record at Adobe, Google, NextRoll, and others. We take a deep dive into the world of product marketing, exploring the role of product marketing managers, th…
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This is a preview of an interview I did with my good friend Danny Gavin, on his podcast, the Digital Marketing Mentor. Danny and I know each other for almost 25 years; he's a really close friend and an absolutely gifted marketer. He runs an agency called Optidge and is a professor at the University of Houston, as well as runs an online digital mark…
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In this episode, we sit with Yaniv Makover, the co-founder and CEO of Anyword, a leading generative AI content platform for performance marketers. We discuss the impact of generative AI on content creation, people's perspectives on AI-generated content, and whether AI poses a threat to jobs in the creative industry. Chapters: 00:00 Intro 02:20 What…
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Since I'm off celebrating Passover, instead of releasing a new interview today, I present to you a mashup of key insights from past episodes on several recurring topics, including: Product market fit — what it is, how it's measured, and how you know if you have it. Talking to customers and collecting user feedback. How launching on Product Hunt has…
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In this episode, I sit down with Tony Beltramelli, the Co-founder and CEO of Uizard, a startup that is transforming the way websites and apps are designed using artificial intelligence. Tony shares his journey of starting Uizard, raising funds, and growing the company. We also dive deep into the state of AI technology and GPT-4. It was a really fun…
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Adam Nash is a legend in the Silicon Valley product world and has held almost every possible role in the startup ecosystem, including: VP of Product and Growth at Dropbox and LinkedIn, CEO of Wealthfront, board member at Acorns and Shift, lecturer at Stanford, and investor in over 120 startups such as Figma, Gusto, and Opendoor, to name a few. Most…
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Lazer Cohen is the founder & CEO of Concrete Media, one of the top PR firms in Israel focused on tech startups. In this special episode we get tactical on the mechanics of PR for startups. Topics covered include: - Launches, funding announcements, and press releases - Crafting a story - How to approach pitching; and more In our discussion, Lazer ma…
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Derek Osgood is the founder & CEO of Ignition and a seasoned Product Marketer. Ignition is “the platform for go-to-market” — a collaborative hub to plan, execute, and measure launches. In today’s discussion Derek shares the keys to a successful launch; Ignition’s experience launching on Product Hunt and AppSumo; why Apple is so successful with thei…
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