Stella Bayles, author, speaker and director of PR technologies 'CoverageBook' & 'AnswerThePublic', hosts this direct and straight-talking podcast on PR, marketing and communications. In each episode, Stella explores an emerging topic in Public Relations and with the help of an expert dispels any myths and breaks down the jargon. Summarised in plain language, this PR podcast is informative, often amusing and always under and hour, so you can be clued up before your next Zoom call.
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Welcome to the Red Lorry Yellow Lorry Talking TechComms podcast where we discuss all things b2b tech PR, marketing and communications. Our clients include innovative start-ups, leading technology brands and world-famous multinationals. Through our offices in London, Berlin, Boston and Los Angeles, and our global PR agency network, Convoy, we manage their reputations worldwide.
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Welcome to the Communication Strategy That Works podcast. I'm Emma, your host, and I am making it my mission to help you get the 'comms stuff' right, spend your money more wisely, and have much more impact. I'm an in-house expert turned external advisor, and I help you if you're a 'comms' and PR leader or manager understand how to find essential customers, engage them in products and services, stand out from the competition, and protect your brand reputation. I cover a wide range of topics t ...
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True Or False PR is a public relations podcast dedicated to unwrapping many of the myths and preconceptions about the PR industry. Each week our hosts Phil Szomszor and Austin Brailey debate a topic and then decide whether they think it's "true or false". Follow the debate and suggest future topics for discussion on Twitter at @prtrueorfalse
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On Top of PR is a podcast dedicated to helping corporate communications leaders leverage the power of public relations to build a strong brand and great reputation. On each episode, we explore PR and marketing topics, tips, and trends with an expert guest as we help PR professionals stay on top of PR. On Top of PR is one of the top 5% most popular podcast shows globally, according to ListenNotes' Listen Score, and among the top 100 marketing podcasts in the world on Apple Podcasts. Episodes ...
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An award-winning podcast with host Peter Woolfolk discussing public relations topics, issues, and more with public relations professionals, educators, vendors, and others. Seasoned professionals provide expert content useful in your daily PR projects. Guests from around the U.S. {and some international} are interviewed, all while providing substantive information of interest to public relations professionals at all levels. APPLE ranks this podcast among the "Top 1%" of podcasts worldwide. Re ...
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PRGN Presents: News & Views from the Public Relations Global Network
Public Relations Global Network
PRGN Presents is the essential podcast for international business leaders, non-profit executives, and those who hire public relations, marketing, and communications firms. It provides an exclusive look into the ever-evolving world of PR and communications, featuring experts from the Public Relations Global Network, “the world’s local public relations agency.” Is your message winning hearts and minds? No matter where you do business, there is a PRGN member agency in your region with the deep ...
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Bite Size Comms is a weekly podcast that will give you a perspective on an aspect of public relations and communications practice. Bite size as they are short opinion pieces on topical issues. The episodes are sometimes contentious, sometimes funny, and they all aim to provoke thought. Thanks for listening.
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Tech PR Agency focused on Strategy. Execution. Results.
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Smoke Signal is Australia's first podcast dedicated to sharing news and views from Australia’s public relations and communication sector. Each episode features a conversation with industry professionals, educators and influencers on the themes, trends and issues shaping Australia's PR landscape. Smoke Signal is hosted by Paul Cheal - an experienced financial and corporate communications leader with over 20 years’ experience working with Australian and global brands to build and protect their ...
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Earned Media Rising is a deep dive into the world of communications and marketing as senior-level communicators from global brands and leading agencies highlight best practices, thought leadership, and important trends and innovation around earned media.
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Similarweb's In Search SEO podcast will help you build better SEO strategies by delivering clear actionable SEO tips and strategies from industry experts deep in the trenches. Join us as our host David Bain interviews the greatest minds and personas in the SEO industry! Get tips and insights on everything from content marketing to local SEO straight from the mouths of SEO's most authoritative thought leaders! Similarweb is an all-in-one SEO and digital intelligence platform that helps you op ...
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In this podcast, we explore the secrets behind leading authentic, impactful and successful diversity, equity and inclusion (DEI) in business. Through meaningful dialogue with leaders in the field, we aim to help organizations build, accelerate and promote DEI in the workplace and in our communities.Join us as we engage weekly with DEI leaders and experts to find out how they make DEI work, so that you can drive lasting change in your organization. Sharing their personal experiences, our gues ...
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Ranked in the top 1% of ALL podcasts, the Proof to Product podcast is your trusted resource for sustainable business growth - especially if you make and sell physical products! Join Katie Hunt, each week as she shares strategies & solutions to enhance your sales & marketing so that you’re building a business that supports your best life. If you’ve ever asked yourself can I make money selling physical products? Am I ready to sell my products wholesale to stores like Target, Anthropologie, Nor ...
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The Ignite Your Business® Podcast presented by GREENCREST is a resource for business owners, entrepreneurs, CEOs and other central Ohio business leaders to exchange ideas and learn from interviews with other highly respected business professionals. The subject matter includes an in-depth look at a multitude of business topics, including leadership, management, marketing and company culture. Join us and Ignite Your Business℠!
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S4 E11: PRGN Hong Kong Conference with Andy See, Joanne Chan, and Gábor Jelinek
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In May 2024, members of the Public Relations Global Network gathered in Hong Kong for their Spring Conference. In this episode, outgoing PRGN President Andy See from Malaysia, Hong Kong member and conference host Joanne Chan, and PRGN's Executive Director Gábor Jelinek share some insights and takeaways from the conference. They discuss the signific…
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345 | Redesigning Products to Create More Ease in the Business with Janine Kwoh, Kwohtations
27:25
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We've been telling you a lot of stories here on the podcast about brands making big scary shifts in business, and part of the reason we're doing this is to normalize that it's okay to pivot when you need to. In episode 342, Alyson O'Connor shared how she shut down a 6-figure revenue stream so she could focus on a revenue stream wholesale that bette…
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From PR Startup to Powerhouse: Insights and Strategies for Building A Successful Public Relations Firm
32:40
32:40
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What do you think of this podcast? Please give it a review! Thank you! Embark on a journey of entrepreneurial wisdom with PR mavens Liselle DeGrave and Rachel Dickman as they join host Peter Woolfolk to unveil the roadmap to building a thriving public relations firm from scratch. Get an insider's look at their evolution from aspiring business owner…
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Creating a Trans-inclusive workplace: A Conversation with Magda Stega
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#32 Welcome back to Diversity Secrets Podcast! June is around the corner and companies around the globe are getting ready to celebrate Pride Month. While more and more organizations are being proactive in their LGBTQ+ inclusion, even LGBTQ+ friendly companies usually focus more on the “LGB” than on the “TQ+.” So at Diversity Secrets we wanted to ma…
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Three perspectives on this intriguing phrase. Firstly, what is the origin of the phrase, secondly some examples in the UK news recently, and thirdly, the link to trust and how this has been eroded.By Alan Anstead
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344 | Normalizing the Hard Stuff in Business with Tammie Bennett, Show Up Society
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Running a business sure is a roller coaster, isn't it? We have our ups and downs. We have to balance the future forecasting and envisioning while also putting out the day-to-day fires in front of us. It takes a lot of grit and determination to be an entrepreneur, particularly when you're building something that aligns with your personal interests a…
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How to build a successful international PR strategy
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Join us as we discuss PR strategies across different regions and what does and doesn't work when it comes to replicating certain PR tactics, and how you can make sure you're creating content that resonates with your audience in different markets.By Rank Ranger
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Are we back to front in our sustainability communications? One sees lots of campaigns about recycling and practically nothing about reduction or reusing. We look at how the mantra 'Reduce - Reuse - Recycle' works. We also look at a new sustainability model, the Low Carbon Lifestyle wheel.By Alan Anstead
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343 | 5 Tips for Creating an Effective Wholesale Catalog with Katie Hunt
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A wholesale catalog’s purpose is to sell your products, tell your story, and build a relationship with a buyer when you can’t be there with them in person. Ultimately, the goal of your wholesale catalog is to sell your products, and it’s important to build your catalog with your retailer in mind. Today I’m going to go through five quick tips for cr…
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Controlling Your Media Interviews: Strategies to Craft Your Message and Handle Tough Questions
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What do you think of this podcast? Please give it a review! Thank you! Unlock the power of precision in your media interviews with the unrivaled expertise of Dorothy Crenshaw from Mod-Op. As host Peter Woolfolk launches the discussion to explore the critical strategies for shaping your narrative, you'll learn how to come to any interview armed with…
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This week is Mental Health Awareness Week. I’m glad that there is more awareness of mental health among people in the UK. The stigma attached to talking about mental health is disappearing. That said, the conditions for stress and anxiety are ever-present. The CIPR and PRCA 2023/24 mental health wellbeing audit found that 91% of practitioners repor…
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S4 E10: The Green Claims Directive: Re-establishing Trust in Sustainability Communication with Martin Lucander
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Sustainability communication has become a core component of modern corporate trust-building, as consumers increasingly prioritize businesses that demonstrate a commitment to sustainability. In this episode, Martin Lucander discusses the importance of sustainability communication in building trust with consumers and stakeholders. He focuses on the E…
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342 | Replacing a 6-figure Revenue Stream with Ready-Made Products for Wholesale with Alyson O'Connor, Rust Belt Love
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Have you ever wanted to make a transition in your business, but you resisted because the thing you wanted to move away from brought in the largest chunk of revenue for your business? I have definitely been there, and so has today's podcast guest. Alyson O'Connor is a classically trained visual artist specializing in nature-inspired illustrations, s…
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Learning at Work is all about professional development. Something we should do regularly, although it is good to have a week to promote it. I recommend six points to my PR apprentices on how they can continue to develop as professional communicators upon completing their studies. Some of the points may interest you, too. #CIPR Learn #LearningAtWork…
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We are seeking 1,000 product-based business owners who are willing to anonymously share their details for the 2024 State of the Product Industry Report: www.prooftoproduct.com/2024survey The data will help you make stronger decisions in your business. It will help you better understand the industry and your competition. It will help you identify gr…
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4 stpes to writing content that will attract customers
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How should you build strong SEO and content strategies that will help you acquire more customers? We discuss why you should focus on bottom of the funnel, what type of content tends to work well, and most importantly how to adequetely track results.By Rank Ranger
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341 | Building Confidence in Your Brand with Priyanka Batra, My Darlin’
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I love using the podcast to spotlight our different community members and their unique businesses and stories because we know that no two businesses are the same. We all have our lived experiences and interests that play into the types of businesses we create and how we choose to run these businesses each day. Today's guest is Paper Camp Alumni Pri…
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PR Professional's Guide to Ethical AI Usage and Client Trust
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What do you think of this podcast? Please give it a review! Thank you! Embarking on an ethical odyssey, host Peter Woolfolk engages with PRSA board members Michelle Egan and Dr. Cayce Myers to examine the delicate interplay between AI advancements and moral directives in public relations. Prepare to navigate the terrain of AI tools, such as ChatGPT…
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The humble receptacle for a hot beverage has become the accessory of choice for MPs in photographs. A pint of beer is so last decade and reminds people of Nigel Farage. A mug with a slogan written on it, or a picture that portrays a certain image, is in. We look at examples, good, bad, and funny. We explore how organisations can use a mug opportuni…
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S4 E9: Building a Communications Team: The Client Perspective with Leeza Hoyt and James Mowdy
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In this episode, Abbie Fink talks with Leeza Hoyt and James Mowdy about the client perspective on building a communications team and working with an external public relations agency. James shares his experience transitioning from being a consultant to working in-house at CHOC and assembling a team of external communications professionals. They disc…
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Ep 154. Confronting Imposter Syndrome: My Reflections on Growth in Podcasting and Coaching
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Following on from the topic of self-help coaching and mentoring this month, I thought I would talk a bit this week about how embarking on new projects in podcasting and how self-doubt has impacted this, and how coaching helped unblock me. These challenges, dominated by the whispers of imposter syndrome, have been a significant part of my profession…
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End to end query term weighting and why it's important for SEO with David Cousin
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What's end to end query weighting and why is it important for SEO? We discuss TW BERT and why Google developed it and what is BERT in the first place, and how to understanding how term weighting will work to allow Google to understand queries more like humans. With Similarweb's full suite of SEO tools you can build smarter strategies backed by real…
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340 | Pitching Holiday Gift Guides with Nora Wolf, Wolf PR
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I know what you're thinking. Why are we talking about holiday gift guides when it's only spring? I know. But just like how product development cycles require advanced planning, so does pitching the press and getting your products featured in holiday gift guides. Today's guest is Nora Wolf from Wolf PR, a boutique public relations firm that she foun…
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That question, put more eloquently, has been vexing PR scholars and professional bodies for decades. Is public relations about enhancing reputation, or is it about building strong relationships? We address the question in tise episode and look at how to measure reputation.By Alan Anstead
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Ep 153. 'Deep Dive' with Jo Twiselton: Unpacking Coaching, Mentoring, and Self-Help
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Today, I am delighted to welcome to the podcast Jo Twiselton, Human Change Specialist, executive coach, facilitator and fellow communication consultant. Jo has worked with leaders and teams across the tech, transport, healthcare, manufacturing, media and services industries, helping them to emerge better from any change. We talk about all aspects o…
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339 | Updates on Independent Contractor Guidelines with Kira La Forgia, Paradigm Consulting
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If you work with independent contractors in your business, you will want to listen closely to this podcast episode. In March 2024, the US Department of Labor issued new stricter guidelines regarding independent contractor workers. Today's guest is HR consultant and expert, Kira La Forgia of Paradigm Consulting. She is breaking it all down for us so…
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Carroll Community College Powers Up PR, Marketing and AI Outreach
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What do you think of this podcast? Please give it a review! Thank you! Unlock the secrets to revolutionizing college media and communication strategies with Carroll Community College's President, Dr. James Ball, and Chief Communications Officer, Lisa Slappy. The thoughtful discussion with host Peter Woolfolk peels back the layers of their transform…
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After a crisis, what do we recall? The words spoken at a press conference or during an interview? Often it is an image that remains with us. We look at some examples and explore how to consider the images that accompany the words in crisis communications.By Alan Anstead
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S4 E8: Communication Best Practices for M&A Deal Success
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Effective communication is crucial for success in mergers and acquisitions, as it helps to build trust, transparency, and alignment between the parties involved. Brad Kostka of RoopCo discusses the importance of communication strategies during the M&A process. He emphasizes the need for sellers to market their businesses effectively to attract pote…
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5 steps to recovering from an algorithm penalty
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How can you recover from an algorithm update as painlessly as possible? Rad walks us through the 3 key steps you need to take in order to recover quickly and efficiently.By Rank Ranger
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338 | Exiting and Acquiring a Business with Kiwi Schloffel & Meghan Hopkins Sokorai
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If you have ever considered exiting your business or even acquiring another person's business, today's podcast episode is for you. My guests today are two of my clients and also friends: Meghan Hopkins Sokorai of And Here We Are, and Kiwi Schloffel of Your Gal Kiwi. Last year, Kiwi made the decision that she wanted to exit her product-based busines…
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We look at how hashtags have been used to increase reach of posts, and how they are decreasing as their need diminishes. They are also a source of humour and we will look at some hashtag fails!By Alan Anstead
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Why should you prioritize building an organic strategy before considering SEO? with Carmen Dominguez
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Carmen, head of SEO at Hallem, explains why she believes building an organic strategy and focussing on EEAT, so you can build a foundation of long term success.By Rank Ranger
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337 | Exclusivity and Ethics in Retail with Kimberley Yurkiewicz, Measure Twice
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One of the things that sets Proof to Product apart from other people teaching about wholesale is the breadth and depth of not only my personal knowledge but also the fact that we bring in a variety of other perspectives from buyers to sales reps to consultants and manufacturers. This wide lens allows us to share best practices and current trends th…
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Mastering Data-Driven Public Relations: Insights with Measurement Expert Katie Paine
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What do you think of this podcast? Please give it a review! Thank you! Unlock the secrets to turning data into action as host Peter Woolfolk welcomes Katie Paine, the esteemed 'Measurement Queen,' back to the Public Relations Review Podcast. This episode is a treasure trove of insights, where Katie and I cut through the digital data deluge, stressi…
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inclusivity and accessibility are fundamentally important in communications. It is a waste of time collecting measurement analytics if we can’t craft our messages so that they are likely to be heard, considered, and possibly even acted upon. We look at examples of good practice in making public relations content as inclusive and accessible as possi…
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S4 E7: Measuring Quality in Sustainability Reporting with Ariane Hofstetter
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Ariane Hofstetter discusses the importance of sustainability reporting and what goes into creating a quality sustainability report. A sustainability report is not just a marketing brochure but an official document that allows companies to track their efforts, inform stakeholders about their progress, and manage non-financial risks. Ariane explains …
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Ep 152. Rerun: How brand advocacy could help manage reputation impact in your business
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Do you wish more people were telling their friends about your company? When people are looking for recommendations on LinkedIn, you wish your name was being tagged. When someone at an industry event is asking for examples of people in your niche, you want your brand to come up in the conversation. What about when things do not go to plan? A network…
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What are the key metrics to measure local SEO success? - Claire Carlile
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How do you know if your local SEO is successful? We dive into how businesses of all sizes can optimize their local search strategy - and the benefits they can see as a result.Check out Similarweb.com to build powerful SEO strategies based on real-user data insights.By Rank Ranger
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336 | Utilizing Abandoned Cart Email Automations to Drive Sales with Katie Hunt
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Did you know that almost 70% of shoppers abandon their online shopping carts and don't follow through with a sale? That means that only 3 out of 10 of your customers who go to your website and load up their shopping cart complete their purchase. The same report from Baymard Institute said that more than $18,000,000,000 in e-commerce sales are lost …
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Navigating New Music Promotion and Innovation with Alison Ball
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What do you think of this podcast? Please give it a review! Thank you! Join host Peter Woolfolk as he embarks on a journey through the vibrant world of music promotion with Alison Ball, the visionary CEO of JBR Creative Group. This episode peels back the industry curtain, detailing Alison's ascent from her humble beginnings to her influential role …
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Ep 151. Rerun: People do business with people, not brands
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Today, I wanted to talk to you about the importance of fostering business relationships in B2B when building your brand from scratch. I reveal why this approach is not just for big consumer brands. Getting people to tell your story for you is a powerful way to build trust and credibility. It's tough when you start because no one knows you. You may …
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Leading DEI: From Passion to Systemic Change, with Dharshni Padayachee, Inclusion, Equity and Diversity leader
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#31 Welcome back to Diversity Secrets Podcast! Diversity, Equity & Inclusion (DEI) leaders are driven by two things: passion for humanity, equity and inclusivity, and their will to create systemic change. In other words, the perfect mix for potential burn-out! So how can we achieve systemic change for DEI, in line with our passion, without running …
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SEO vs AI: What do we need to worry about? - Erik Wikander
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Join us as we take a glimpse into what the SEO landscape if (or when) AI takes over, including what search might look like when AI-generated content dominates, and how people will search for content online in the future.By Rank Ranger
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