Best Rusko Podcasts (2024)

1
Episode 50 - The Detailed Dreamer: Steven Rusko's Blueprint for Success 58:04

7d ago58:04

58:04

In this conversation, Kevin Davis interviews Steven Rusko, the owner of Northern Lights Home and Auto Coatings. They discuss various topics, including the weather in Montana, the difference between being a detailing business owner and a detailer, and Steven's journey from dropping out of high school to starting his own detailing business. Steven sh…

1
Episode 52 - The CFO Playbook: Cameron Williams on Winning Business Strategies and Tax Optimization 43:51

6h ago43:51

43:51

In this conversation, Kevin Davis interviews Cameron Williams, the founder and CEO of KynLi Consulting, a consulting group that specializes in CFO services and consulting for small and medium-sized businesses. They discuss the importance of taxes and business strategy for businesses, the services provided by KynLi Consulting, and the holistic appro…

1
Episode 51 - Building Relationships & Trust Throughout the Years - Jeremy Harding & David Pedre - MTE 2024 52:36

3h ago52:36

52:36

David Pedre and Jeremy Harding, with over 75 combined years of experience in the detailing industry, discuss their backgrounds and current roles. They talk about their time at Meguiar's and the shift in focus from pro products to retail products. They emphasize the importance of building relationships and maintaining integrity in the industry. They…

1
Episode 49 - Troubleshooting Your Business - Round 2 - Andrew Houston 48:06

13d ago48:06

48:06

In this episode, Andrew Houston discusses the changes he has made in his detailing business based on the advice given in the previous episode. He has eliminated one position and is considering eliminating another to improve employee retention and cash flow. He has also focused on upselling existing customers and tracking inventory and product costs…

1
Episode 48 - Journeys of Discovery: From Solo Adventures to Collective Triumphs - Renny Doyle - MTE 2024 1:04:00

24d ago1:04:00

1:04:00

In this conversation, the hosts discuss the importance of getting away and connecting with nature. They share their experiences of solo travel and encounters with wildlife. They emphasize the need to be mindful of nature and animals and to take time to appreciate the journey and the experience. The hosts also discuss the importance of building rela…

1
Episode 47 - Troubleshooting Your Business Round 2 - Michael D'Andrea 1:11:28

20d ago1:11:28

1:11:28

The conversation begins with technical difficulties and a review of revenue numbers for the past three months. The hosts discuss the challenges faced during this period and the significant revenue growth compared to the previous year. They emphasize the importance of profitability and implementing effective communication within the team. The use of…

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Episode 46 - Taking a Leap in Life & Business - Push Past the Fear to Greatness - Jared Guynes 1:23:32

27d ago1:23:32

1:23:32

In this conversation, Jared Guynes, a digital marketing expert and consultant, discusses his background in digital advertising and his passion for the automotive industry. He emphasizes the importance of authenticity in content creation and advises small businesses to be their own influencers. He also highlights the significance of testimonials and…

1
Episode 45 - Becoming the Hero in Your Customer's Car Story - Alan Medcraf & Hunter Zarzycki 47:18

1M ago47:18

47:18

In this episode, Kevin Davis interviews Alan Metcalf and Hunter Zarzycki about their experiences in the detailing industry. They discuss topics such as selling a brand, collaboration and learning from others, connecting with people and building relationships, approaching mentorship and learning, creating connection and trust in sales, understanding…

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Episode 44 - Troubleshooting Your Business Round 2 - David Caballero 1:02:38

2M ago1:02:38

1:02:38

Kevin, Grant, Barry, and David review the previous conversation and goals, highlighting the changes made in daily operations and the hiring of a shop assistant. They also discuss the importance of taking vacations and improving morale in the workplace. They delve into Grant's business model and the motivating factors behind it. The conversation con…

1
Episode 43 - Making a Positive Impact Through Business - Michael Abens 1:13:01

2M ago1:13:01

1:13:01

In this conversation, Michael Abens shares his professional journey and the impact he has made in various industries. He discusses his early career, including his role in revolutionizing the use of Coumadin in medicine. Michael also highlights the importance of mindset and never letting the impact he can create be defined by his role. He shares his…

1
Episode 42 - Diversification, Expansion, and Education - William Lara, Jerry Grant, Ryan Griggs 35:08

2M ago35:08

35:08

We begin our series of episodes we recorded at MTE 2024. In this episode, the hosts and guests discuss various topics related to the detailing industry. They talk about the importance of diversifying services and expanding into new areas, such as the corrosion industry. They also discuss the rise and plateau of ceramic coatings and the need for edu…

1
Episode 40 - Building Unstoppable Teams - Mike Michalowicz 27:15

2M ago27:15

27:15

Mike Michalowicz, author and entrepreneur, shares insights on building profitable businesses and creating unstoppable teams. He emphasizes the importance of value-based pricing, paying yourself as a business owner, and hiring and delegating effectively. Mike also discusses the evolution of small businesses in the digital age and highlights common m…

1
Episode 41 - Never Stop Learning! - Erik Devash 51:22

2M ago51:22

51:22

In this conversation, Kevin Davis interviews Eric DeVash, founder of Window Tint LA and creator of the TentWiz app. They discuss Eric's background in business and his journey from running a successful window tinting company to developing software for the industry. Eric shares advice for business owners, including the importance of financial plannin…

1
Episode 39 - Put Some Thought Into It! Success, Marketing, and Leveraging Relationships - Luke Howell 1:39:18

3M ago1:39:18

1:39:18

In this conversation, Luke Howell shares his journey to the detailing industry and emphasizes the importance of identifying and understanding your ideal customer avatar. He highlights the value of niche marketing and tailoring marketing messages to different customer avatars. Luke also discusses the benefits of testing different marketing approache…

1
Episode 38 - Aviation Detailing is a Whole Other Animal - Brett Berry 1:07:26

3M ago1:07:26

1:07:26

In this conversation, Brett Berry, the owner of Shiny Jets, shares his journey in the aircraft detailing industry and his passion for mentoring new entrepreneurs. He discusses the challenges of product development, the diversification of revenue streams, and the establishment of an air ambulance business. Brett also highlights the importance of bui…

1
Episode 37 - Building a High Ticket Client Detailing Business - Kodie Hitsman 56:55

3M ago56:55

56:55

In this conversation, Kevin Davis interviews Kodie Hitsman, owner of The Detail Shop in Spring Lake, Michigan. Kodie shares his detailing superhero backstory, starting with his military service and transition into entrepreneurship. He discusses the growth of his business, becoming a one-stop shop for automotive services, including vinyl wraps, cera…

1
Episode 36 - Troubleshooting Your Business Round 1 - Andrew Houston 1:36:23

3M ago1:36:23

1:36:23

This is the 3rd episode in the first round of Troubleshooting Your Business with Kevin, Grant Menard, and Barry Theal. It features Andrew Houston of Houston's Shine. *this episode did have some audio challenges with Grant's microphone, so we apologize for that in advance. We have a new feature from our recording software that automates the show sum…

1
Episode 35 - Management, Leadership, and Deliberate Growth - Joe Feest 1:12:14

4M ago1:12:14

1:12:14

Kevin visits with Joe Feest, a management and leadership expert to discuss management styles, leadership ideas, and how to be deliberate about growth in business and life. About Joe Feest Joe has been paid to lead and manage people since he was 17 years old and has been the designated trainer wherever he has worked. People told him he was helpful i…

1
Episode 34 - Troubleshooting Your Business Round 1 - Michael D'Andrea 1:44:36

4M ago1:44:36

1:44:36

Kevin and Grant Menard have a long conversation with Michael D'Andrea of D’Andrea Auto Detailing & Ceramic Coating about his business in our 2nd Troubleshooting Your Business episode from Round 1. We dive deep into process, people, shop space, and more. We all get a little emotional as we explore the more personal side of running a business, giving…

1
Episode 33 - The History and Future of the Detailing Industry - Todd Helme 1:30:16

4M ago1:30:16

1:30:16

Kevin spends time with his great friend Todd Helme talking about the history of detailing, the future of detailing, brands, forums, OG vs. New Kids, and so much more! About Todd: Todd Helme has become a fixture in the detailing industry thanks to his incredible talent as a detailer and insatiable quest to understand the technical aspects of automot…

1
Episode 32 - Troubleshooting Your Business Round 1 - David Caballero 1:34:47

4M ago1:34:47

1:34:47

In this first episode of our Troubleshooting Your Business podcast series, Kevin, Grant Menard, and Barry Theal talk to David Caballero of D.A.C. Custom Detailing. We will do two episodes for each of three shops. On the first episode, we will gather information, do a deep dive into the numbers, and come up with action steps for the shop to complete…

1
Episode 6 - Creating a Detailing Disneyland - Grant Menard - REPLAY 1:28:18

5M ago1:28:18

1:28:18

Kevin sits down with Grant Menard, a guy that all business owners, in detailing or not, should emulate both professionally and personally. They talk sales strategies, personal challenges, business acumen, building teams, and giving back. About Grant: Ever since Owner Grant Menard founded Menard Premium Detailing in early 2015 as a small detailing o…

1
Episode 31 - What Makes an Entrepreneur? - Shawn Gervais 1:10:15

5M ago1:10:15

1:10:15

Join Kevin and Shawn for a laughter-filled episode talking about business, entrepreneurship, emotional detachment, and the exciting world of creating new businesses. About Shawn: Shawn is a venture capitalist with a successful track record for setting up profitable companies across North America and the Caribbean. His roster of well-established and…

1
Episode 29 - Everyone's Got a Chemist in their Bathroom - Meghan Poirier 1:05:40

5M ago1:05:40

1:05:40

Kevin and Meghan Poirier of Car Candy Automotive Detail Products have a great discussion about chemistry, blending, private labeling and distribution of detailing products. Along the way they also discuss what it's like to be a woman in a male-dominated industry and the awesome strides we've made there, the importance of relationships and "getting …

1
Episode 28 - Taking Pride in Ownership - Dann Williams 1:08:54

6M ago1:08:54

1:08:54

Kevin has a great conversation with Dann Williams of Owner's Pride to talk about the industry, building a brand, using media, and more! About Dann: Dann is a partner in Owner's Pride Car Care Products and the presenter for the Owner's Pride Podcast. He also serves as the President of Business Development for Owner's Price Car Care Products. Dann ha…

1
Episode 27 - The Ladder to Success Requires Every Rung - Renny Doyle 1:34:55

6M ago1:34:55

1:34:55

Kevin and Renny share a candid, honest, and heartfelt conversation about building a successful life and business, and what coming from nothing to making something really takes. Join them in laughter and a couple of tears as a couple of old friends continue to challenge each other to be better. About Renny: Renny Doyle is well-known as being "the De…

1
Episode 26 - SEO 101, Tips, Tricks, & Strategies for Website SEO Success - Chris Di Giovanni 58:04

6M ago58:04

58:04

Kevin and Chris walk through the best ways to be successful with SEO on your website, from design, technical components, and writing to the pitfalls to avoid that won't help you move your website SEO forward. Get your one-stop success solution at www.detailersroadmap.com! Facebook Instagram TikTok YouTube…

1
SEMA 2023 BONUS - System X - Rupes - SB3 Coatings 48:51

6M ago48:51

48:51

Kevin grabs some time in 3 different booths during SEMA 2023 to talk about the show, company history, business, and of course, new products. This is 3 mini episodes in one! Featuring: Steve Persia - System X Jason Rose - Rupes Chloe Deeb - SB3 Coatings Get your one-stop success solution at www.detailersroadmap.com! Facebook Instagram TikTok YouTube…

1
Episode 25 - From Adversity Comes Fortitude - Justin Labato 1:09:36

6M ago1:09:36

1:09:36

Kevin and Justin catch up and dig deep into Justin's history, business success, sticking to it and never giving up, and rising above your situation and status to achieve greatness! About Justin: Justin Labato has been detailing full-time since 2008. He currently holds all certifications offered by the International Detailing Association (Certified …

1
Episode 24 - Love is in the Air...and In Detailing - Kelly Harris 1:27:00

7M ago1:27:00

1:27:00

Kevin and Kelly catch up and get the real back story for all that Kelly has accomplished during his long career in the detailing industry. They talk detailing, business, growth, acquisition, and of course, sprinkle in a nice love story for good measure! About Kelly: There is an art and a science to detailing an automobile. The art comes at the hand…

1
Episode 23 - Get Comfortable Being Uncomfortable - Michael Honn 1:10:58

7M ago1:10:58

1:10:58

Kevin and Michael Honn of STEK USA sit down and talk about all things film and PPF, how the business is evolving, some best strategies for sales, marketing, and customer service, and a whole lot more! About Michael: Michael is the Sale Director at STEK USA. About STEK: Founded in 1977, STEK has over 40 years in the film protection market. With earl…

1
Episode 22 - The Secret to Business Success? Do the Right Thing - Robert Earle 56:43

7M ago56:43

56:43

Kevin visits with Robert Earle from Gtechniq Ltd, direct from the UK. They speak at length about detailer-down market creation, the origins of Gtechniq, dealership detailing and protection and how it fits into and actually supports the industry, and the future of ceramic coatings and other surface protection. About Rob: Rob is the Managing Director…

1
Episode 21 - Focusing on Your Business, Forget What Others are Doing - Joel LaPalme 1:03:44

7M ago1:03:44

1:03:44

Kevin and Joel discuss focusing on your own business and ignoring those around you, your "competition," or those that speak the loudest on the internet. We also spend a good amount of time talking about market diversification, new verticals, missing customers that aren't being targeted, and more! About Joel: Joel is the President and Director of Th…

1
Episode 20.5 - It All Starts with a Relationship...and Maybe a Few Burnouts - Alex Ostrihonsky 54:42

8M ago54:42

54:42

Kevin catches up with Alex Ostrihonsky from Vyper Industrial on this episode and they explore building relationships, building a business from the ground up, and being omnipresent in the market place. About Alex: Alex is the Director of Brand Partnerships for Vyper Industrial, which makes amazing chairs for many industries, as well as creepers, fan…

1
Episode 20 - Online Marketing at 140 Miles Per Hour...with No Brakes - Hunter Zarzycki 1:10:15

8M ago1:10:15

1:10:15

Kevin and Hunter talk social media marketing, pay-per-click advertising and marketing, how to be successful with social media posting and content, and a whole lot more! Plus, a bonus story towards the end of Hunter's death-defying 140mph crash on the track! About Hunter: Hunter started out in the detailing industry by starting a mobile detailing bu…

1
Episode 19 - Surprise! That's Not Paint Your Polishing! - Adam Huber 1:19:29

8M ago1:19:29

1:19:29

Kevin and Adam have a great time catching up, talking about old detailing businesses, new detailing businesses, ClarityCoat removable paint, the state of the industry and more. Plus, a bonus story from Automechanika about polishing "paint" in the 3D booth. About Adam: Co-founder of Clarity Coat and Phantom Detailing. Adam Huber has been a part of t…

1
Episode 18 - Striving for Nothing - Myth-busting Everything you Think You Know about Dealership & Auction Detailing - Rob Schruefer (9/5/23) 1:08:19

8M ago1:08:19

1:08:19

Kevin and Rob have a great discussion dispelling a couple of the oldest myths in the detailing industry...that dealership detailers and mobile detailers are somehow less than. Put your ego aside and listen up as we talk about what it takes to build a 7 & 8 figure detailing company with more than 120 employees, 10 mobile detailing trucks, and multi-…

1
Bonus Episode - Roadmap Roadtrip - Air Force One 2023 Recap and Participant Interviews 1:09:09

8M ago1:09:09

1:09:09

We had a great time at the Air Force One 2023 event at the Museum of Flight. This is a bonus episode we did talking about that Roadmap Roadtrip! We had originally done these interviews and segments on site at the event, but there was an audio issue, so these are studio follow ups. It's not every day that you get a chance to touch a piece of history…

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Episode 17 - Can't We all Just Get Along - Stories from a Detailer Turned Car Wash VP - Dylan von Kleist 1:00:05

9M ago1:00:05

1:00:05

Kevin and Dylan have a classic no-holds-barred throw down between detailing and car washes! Actually, they have a great discussion about integrating car washes into the detailing part of appearance car, using them for revenue generating, franchising and business opportunities and more. About Dylan: With several decades as an industry leader in the …

1
Episode 16 - You Say You Have a Great Idea for a Product...You Sure 'Bout That? - Tom Smith 1:04:50

9M ago1:04:50

1:04:50

Kevin and Tom have a great discussion about the ins and outs of what it really takes to get a great invention idea to market, and the pitfalls many are unaware of. Learn more about Tom's journey with BuffBrite as well as a little insight into Kevin's own multiple brands. About Tom & BuffBrite At Buff Brite we have a passion for the detail and car c…

1
Episode 15 - Stop Selling & Build Relationships Instead + Bonus Deportation Story - Juan Gonzalez 1:05:38

9M ago1:05:38

1:05:38

Kevin and Juan talk sales strategy, relationship building, Latin America, along with a great story about deportation! About Juan: Juan Gonzalez is the owner of All Season Detail in Idaho Falls, Idaho. With extensive automotive sales and marketing experience, Juan started from the ground up and built a thriving business in what many would consider a…

1
Episode 14 - Secrets of Content Creation - Step Out of Your Comfort Zone & Just Do It! - Jimbo Balaam 1:16:33

9M ago1:16:33

1:16:33

It's always a fun time when Kevin and Jimbo get together to record a podcast episode. They talk content creation & business, and some great strategies to step out of your comfort zone and create customer-driven content for your business. About Jimbo: With almost 800 episodes, Jimbo has lead the pack in the automotive detailing podcast space and set…

1
Episode 13 - Building your Business on the Scaffolding of Success - Shawnda Williams 1:04:12

9M ago1:04:12

1:04:12

Kevin and Shawnda give some SEMA secrets, sponsorships, entrepreneurship, branding, and more! About Shawnda: We all comprise different identities; Shawnda is no different. One-part designer, one-part technologist, one-part advocate, and of course, a consummate car girl. She has an accomplished career as a designer, strategist, car builder, and busi…

1
Episode 12 - Know Thy Customer; The Secret Formula for Service Success - Rob Craven 1:13:10

10M ago1:13:10

1:13:10

Kevin and Rob catch up to talk about the one of the best approaches to understand who the customer is, what they expect, and how to sell and upsell them to what they need for maximum satisfaction and maximum profit. About Rob: Rob is the Director of Training at SB3 Coatings and hails from Houston, TX. He has been in the detailing industry for over …

1
Episode 11 - It's Not About the Juice in the Bottle; Building a Brand - Avi Aliman 1:06:24

10M ago1:06:24

1:06:24

Kevin gets multi-national and multi-lingual this week and talks to Avi Aliman of NGNT and Diamond Pro Tech. They talk about brand building, the science of coatings, struggles with breaking into a new market, and building a business from scratch...over and over. About Avi: Avi is the CEO at NGNT Material Sciences SA (New Generation Nano Technologies…

1
Episode 10 - Business Lessons from a Time Machine (Campfire Chat) - Jason Rose 59:22

10M ago59:22

59:22

Kevin and Jason take a break from Jeeping and watch the sunset in Moab, Utah for a little Campfire Chat about business and detailing. Get great insights from a man who's has been at the foundation of professional detailing processes and products for decades. About Jason: Jason is Global Director of Training at RUPES USA, Inc. in Denver, Colorado. H…

1
Episode 9 - Turning Passion into Profit While Building Relationships - Brian Guy 1:08:23

10M ago1:08:23

1:08:23

Kevin & Brian talk about the early days of detailing, starting in a parking lot, building long term relationships and friendships with clients, and prioritizing your health and well-being while growing your business and career. About Brian: Brian has been in the detailing industry for over 20 years and has run a successful detailing business off an…

1
Episode 8 - Focusing on What is Important While Building a Successful Business - Ben Runkel 1:17:04

11M ago1:17:04

1:17:04

Kevin talks to Ben Runkel of High-Def Detailing Ceramic Coating and Paint Protection Film in Elkhart, Indiana. Ben and Kevin talk music, running a small detailing company, growth, hiring, and business evolution, plus some life advice about house guests. About Ben & High-Def: Ben is the Owner/Operator at High-Def Detailing Ceramic Coating and Paint …

1
Episode 7 - Managing Your Customers to Catapult Your Success - Kris Abens 1:05:38

11M ago1:05:38

1:05:38

Kevin sits down with Kris Abens of Urable™. Kris is a woman of many talents & interests, the least of which being a badass member of the Urable family organization! As one of Kris's industry dads, we talk about business, management, marketing, and car girls, and share stories of bucket list accomplishments! About Kris: Kris is the Co-Creator & Exec…

1
Episode 6 - Creating a Detailing Disneyland - Grant Menard 1:28:18

11M ago1:28:18

1:28:18

Kevin sits down with Grant Menard, a guy that all business owners, in detailing or not, should emulate both professionally and personally. They talk sales strategies, personal challenges, business acumen, building teams, and giving back. About Grant: Ever since Owner Grant Menard founded Menard Premium Detailing in early 2015 as a small detailing o…

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