EPISODE 158 CHRONICLE: June17th , 2024 Generative AI | How Companies Can Successfully Integrate Artificial Intelligence " Common sense is not so common.” – Voltaire With all the madness around AI, having a clear, definitive plan in place is critical to long-term success; however, you must know the “Who?”, “What?”, “Why?, “When?” and “Where?” with y…

EPISODE 156 CHRONICLE | May 31st, 2024 Content from Bryan’s new Award Winning, Bestselling Book The Visionary Brand, The Success Formula Behind the World's Most Visionary Brands. Readers Favorite Award Winner| Best, Non-fiction, Marketing book Amazon Bestseller. The Visionary Brand | 156 | PREMIUM | The Visionary Brand | The UX | Creating a Seamles…

EPISODE 157 X CHRONICLE | May 30th, 2024 Visionary Success | How Do Brands Sustain Generational Success " Success depends upon previous preparation, and without such preparation, there is sure to be a failure." – Confucius Why do so few brands survive, much less gain generational success? This question is critical to defining a Visionary brand—thos…

EPISODE 154 CHRONICLE: May 22nd, 2024 Content from Bryan’s new Award Winning, Bestselling Book The Visionary Brand, The Success Formula Behind the World's Most Visionary Brands. Readers Favorite Award Winner: Best, Non-fiction, Marketing book Amazon Bestseller. The Visionary Brand | The FUEL | Inspire Through Personalization & Ambassadors " Inspira…

CHRONICLE: May 16th, 2024 EPISODE 155 Leadership Trust | How to Build Trust in Yourself & Your Team through Difficulties "Trust in the Lord with all your heart, and do not lean on your own understanding. In all your ways acknowledge him, and he will make your paths straight." – Proverbs 3:5-6 (NIV) Everyone faces adversity. Having Faith and buildin…

EPISODE 152 CHRONICLE: May 7th, 2024 Content from Bryan’s new Award Winning, Bestselling Book The Visionary Brand, The Success Formula Behind the World's Most Visionary Brands Readers Favorite Award Winner: Best, Non-fiction, Marketing book Amazon Bestseller. The Visionary Brand | The FUEL | How to Create A Visionary Marketing Strategy " In a crowd…

EPISODE 153 CHRONICLE: May 1st, 2024 AI Marketing Automation | How to Integrate AI into your Marketing Strategy “AI is a tool. The choice about how it gets deployed is ours.” – Oren Etzioni Visionary brands deploy Artificial intelligence and automation to reshape their marketing strategies in today's digital landscape fundamentally. By harnessing t…

EPISODE 151 CHRONICLE: April 24th, 2024 Visionary Branding | How to Build a Brand Vision “THINK DIFFERENT” – Steve Jobs Think Different, simple, but sophisticated, just like Steve wanted it to be. Not all brand Visions can be as sophisticated, yet having a Vision is critical to your success as a company. Establishing a Vision is one of, if not the …

EPISODE 149 CHRONICLE: April 11th, 2024 Content from Bryan’s new Award Winning, Bestselling Book The Visionary Brand, The Success Formula Behind the World's Most Visionary Brands. Readers Favorite Award Winner: Best, Non-fiction, Marketing book Amazon Bestseller. The Visionary Brand | Creating A Brand Ecosystem | How to Create Brand Stickiness "Bra…

EPISODE 150 CHRONICLE: April 5th, 2024 The DNA of A Visionary Leader | How to Become Visionary “The Visionary starts with a clean sheet of paper and re-imagines the world.” – Malcolm Gladwell With the release of The Visionary Brand, The Success Formula Behind The World’s Most Visionary Brands, I often asked, “What is the makeup of a Visionary Leade…

EPISODE 148 The Visionary Chronicles Podcast CHRONICLE: March 26th, 2024 Brand Marketing Metrics | Create a Strategy for Success Brand Marketing Metrics matter and are essential to defining brand ROI. They establish marketing discipline, decision-making, investment analysis, assessing the effectiveness of critical activities, and validating how bus…

EPISODE 145 CHRONICLE: March 15th, 2024 Content from Bryan’s new Award Winning, Bestselling Book The Visionary Brand, The Success Formula Behind the World's Most Visionary Brands. Readers Favorite Award Winner: Best, Non-fiction, Marketing book Amazon Bestseller. The Visionary Brand | Take Risks | How to Succeed through Risk Taking "A person who ne…

EPISODE 146 CHRONICLE: March 7th , 2024 AI Brand Marketing | 5 Areas Marketing Leaders Can Utilize Artificial Intelligence " The Visionary starts with a clean sheet of paper and re-imagines the world.”– Malcolm Gladwell Artificial Intelligence is quickly becoming a competitive weapon that all leaders must understand, define, and integrate into thei…

EPISODE 147 CHRONICLE: February 28th, 2024 8 Keys to Business Success | Key Areas to Succeeding in Your Business "Success is not final, failure is not fatal, it is the courage to continue that counts.” – Winston Churchill The ability to build a successful company/brand has several inherent traits. Each has proven itself throughout generations. Thos…

EPISODE 144 Bryan Smeltzer is a consumer products business executive and entrepreneur. He has held executive-level roles in business development, Product, and marketing with some of the world's most prestigious brands, including Oakley, TaylorMade, Adidas, K-Swiss, and Schutt Sports, among other international brands. He also founded a men’s apparel…

EPISODE 142 CHRONICLE: February 12th , 2024 Content from Bryan’s new Award Winning, Bestselling Book The Visionary Brand, The Success Formula Behind the World's Most Visionary Brands Readers Favorite Award Winner: Best, Non-fiction, Marketing book Amazon Bestseller. The Visionary Brand | Successful Branding | The Brand Is The Product " Extinction i…

EPISODE 143 CHRONICLE: February 5th, 2024 Generative Artificial Intelligence | How Can Visionary Brands Successfully Integrate AI " Common sense is not so common.” – Voltaire With all the madness around AI, having a clear, definitive plan in place is critical to long-term success; however, you must know the “Who?”, “What?”, “Why?, “When?” and “Wher…

EPISODE 140 CHRONICLE: January 26th, 2024 Content from Bryan’s new Award Winning, Bestselling Book The Visionary Brand, The Success Formula Behind the World's Most Visionary Brands. Readers Favorite Award Winner: Best, Non-fiction, Marketing book Amazon Bestseller. THE VISIONARY BRAND | Product Extinction | How to Eliminate Products & Gain Market S…

EPISODE 141 CHRONICLE: January 17, 2024 Visionaries | Martin Luther King Jr. " We must accept finite disappointment, but never lose infinite hope.” – Martin Luther King Jr. Martin Luther King Jr. (January 15, 1929 – April 4, 1968) was a clergyman, activist, and Visionary leader who played a pivotal role in the American civil rights movement, and hi…

EPISODE 139 CHRONICLE: January 12th, 2023 Visionaries | Alexander The Great "There is nothing impossible to him who will try.” – Alexander The Great Alexander was the son of King Philip II and received a classical education under the philosopher Aristotle. After his father's assassination, he ascended to the throne and quickly set out to fulfill hi…

EPISODE 138 The Visionary Chronicles Podcast CHRONICLE: January 4th, 2024 Content from Bryan’s new Award Winning, Bestselling Book The Visionary Brand, The Success Formula Behind the World's Most Visionary Brands. Readers Favorite Award Winner: Best, Non-fiction, Marketing book Amazon Bestseller. THE VISIONARY BRAND | The Product Vision | Building …

THE VISIONARY BRAND | The Product Vision | Creating A Breakaway Design Culture "The people who are crazy enough to think they can change the world are the ones who do.”– Steve Jobs The Product Creation process is unique in its implementation and execution. Implementation must follow a strict Ideation process with the freedom to interact and mindsto…

EPISODE 137 CHRONICLE: December 7th, 2023AI Brand Strategy | How to Use Artificial Intelligence in Brand Strategy " Artificial intelligence is the new electricity." - Andrew Ng Today's hot topic is AI, the who, what, when, where, and why. Most global brands we work with at LiquidMind want to know first what it is in definitive terms, how it can imp…

EPISODE 135 CHRONICLE: November 29th, 2023 Venture Capital | How to Prepare Your Company "Go as far as you can see, when you get there, you'll be able to see farther..." Leadership from JP Morgan In looking at the factors and misconceptions behind why some companies get funded, others get left with no avenue to attaining the funding they feel they …

EPISODE 133 CHRONICLE: November 24th, 2023 Content from Bryan’s new Award Winning, Bestselling Book Readers Favorite Award Winner: Best, Non-fiction, Marketing book. Amazon Bestseller. THE VISIONARY BRAND | The Product Vision | Innovate Don’t Imitate " Innovation distinguishes between a leader and a follower.”– Steve Jobs Creating a culture of inno…

EPISODE 134 CHRONICLE: November 10th , 2023 Life Balance | How to Balance Leadership & Life " Life is really simple, but we insist on making it complicated.” – Confucius Many Leaders we talk about within our LiquidMind Leadership Sessions have difficulty balancing Leadership and Life. The issue is widespread in leaders but hard to correct. I find m…

EPISODE 132 CHRONICLE: November 1st, 2023 Failure | Fail Faster Succeed Sooner "My great concern is not whether you have failed, but whether you are content with your failure." Wisdom from Abraham Lincoln Failure is not fatal, but if you do not embrace Failure and make it a part of your Culture, it can prevent you from realizing your Vision. Many c…

EPISODE 131 CHRONICLE: October 25th, 2023 Visionaries | Thomas Edison "Genius is one percent inspiration and ninety-nine percent perspiration." – Thomas Edison Thomas Edison was one of, if not the greatest, inventor of our time. He has over 1,000 patents for his inventions and played a critical role in shaping the world we live in today. His legend…

EPISODE 130 The Visionary Chronicles Podcast CHRONICLE: October 18th, 2023 Content from Bryan’s new Award Winning, Bestselling BookThe Visionary Brand, The Success Formula Behind the World's Most Visionary Brands. 2022 Readers Favorite Award Winner: Best, Non-fiction, Marketing book Amazon Bestseller. THE VISIONARY BRAND | The Product Vision | 6 St…

CHRONICLE: October 11th, 2023 Business Success | Key Areas to Succeed in Your Business "Success is not final, failure is not fatal, it is the courage to continue that counts.” – Winston Churchill The ability to build a successful company/brand has several inherent traits. Each has proven itself throughout generations. Those who follow a path alread…

The Visionary Chronicles Podcast CHRONICLE: September 27th, 2023 Brand Community | How to Build a Brand Social Following "The most important thing in communication is hearing what isn't said.” – Peter Drucker Building a Brand Community is an effective way to engage with your customers, create loyalty, and a group of brand advocates who can help pro…

EPISODE 127 The Visionary Chronicles Podcast CHRONICLE: September 20th, 2023 Content from Bryan’s new Award Winning, Bestselling Book The Visionary Brand, The Success Formula Behind the World's Most Visionary Brands. Readers Favorite Award Winner: Best, Non-fiction, Marketing book Amazon Bestseller. THE VISIONARY BRAND | The Culture Matrix | Leader…

The Visionary Chronicles Podcast Content from Bryan’s new Award Winning, Bestselling Book Te Visionary Brand, The Success Formula Behind the World's Most Visionary Brands. Readers Favorite Award Winner: Best, Non-fiction, Marketing book Amazon Bestseller THE VISIONARY BRAND | The Power Triad (PART II) "Stay hungry, stay foolish." – Steve Jobs This …

EPISODE 125 The Visionary Chronicles Podcast CHRONICLE: August 16th, 2023 Content from Bryan’s new Award Winning, Bestselling Book The Visionary Brand, The Success Formula Behind the World's Most Visionary Brands. Readers Favorite Award Winner: Best, Non-fiction, Marketing book Amazon Bestseller. THE VISIONARY BRAND | The Culture Matrix " Nearly al…

EPISODE 126 CHRONICLE: August 18th, 2023 Brand Vision | How to Create A Vision for Your Brand "Think Different." - Steve Jobs Think Different, simple, but sophisticated, just like Steve wanted it to be. Not all brand Visions can be as sophisticated, yet having a Vision is critical to your success as a company. Establishing a Vision is one of, if no…

EPISODE 124 CHRONICLE: August 9th, 2023 "Just say NO to COMMODITY!" Tom Peters, The Circle of Innovation Content from… The Visionary Brand, The Success Formula Behind the World's Most Visionary Brands. Readers Favorite Award Winner; Top Marketing Book Amazon Bestseller. Brand Positioning | Stay Premium Find Success Positioning is a cornerstone piec…

EPISODE 123 The Visionary Chronicles Podcast CHRONICLE: August 2nd, 2023 PODCAST: Brand Alignment | Managing Marketing & Sales Teams " Great things in business are never done by one person. They're done by a team of people.” Wisdom from Steve Jobs With over 88% of companies indicating a misalignment between marketing and sales on items such as; str…

CHRONICLE: July 25th, 2023 PODCAST: The Art of Competition | Creating a Strategy to Overcome Competitors "Know your enemy and know yourself, and you can fight a hundred battles without disaster." Sun Tzu, The Art of War The Forces of Competition, which determine strategic planning and marketplace execution, are shared among all industries. Those wh…

CHRONICLE: July 10th, 2023 PODCAST: Marketing Metrics | Develop a Roadmap to Success We know that Marketing Metrics matter and are essential to defining brand ROI. They establish marketing discipline, decision-making, investment analysis, assessing the effectiveness of critical activities, and validating how business outcomes are achieved. It is ho…

The Visionary Chronicles Podcast CHRONICLE: June 28th, 2023 "Innovation distinguishes between a leader and a follower." – Steve Jobs Podcast: Product Ideation | 5 Steps to Creating a Product Ideation Process The cornerstone of all generational, Visionary brands is the foundation of a Product Ideation and Commercialization process. Creating a produc…

The Visionary Chronicles Podcast CHRONICLE: June 22nd, 2023 "Great things in business are never done by one person. They're done by a team of people.” Steve Jobs PODCAST: Team Leadership | 5 Things High-Performing Teams Do Consistently Hiring, building, and nurturing high-performance teams has long been a holy grail for brands. Each team has unique…

The Visionary Chronicles Podcast CHRONICLE: June 16th, 2023 Content from Bryan’s new Award Winning, Bestselling Book The Visionary Brand, The Success Formula Behind the World's Most Visionary Brands Readers Favorite Award Winner: Best, Non-fiction, Marketing book Amazon Bestseller. THE VISIONARY BRAND | The Power Triad | Product, Marketing & Sales …

The Visionary Chronicles Podcast CHRONICLE: June 7th, 2023 "The greatest glory in living lies not in never falling, but in rising every time we fall." - Nelson Mandela Podcast: Barriers to Success | 5 Priorities on How to Adapt and Overcome Leadership is about overcoming when the challenge is the hardest. It is not when there is clear sailing witho…

The Visionary Chronicles Podcast CHRONICLE: MAY 25TH, 2023 "Leadership is the capacity to translate vision into reality." Life from Warren Bennis Podcast: Principles of Leadership | The New Leadership Formula The new Leadership Formula is driven by the ability of a leader to motivate their teams to passionately embrace a Vision for the long-term be…

The Visionary Chronicles Podcast CHRONICLE: May 18th, 2023 Content from Bryan’s new Award Winning, Bestselling Book The Visionary Brand, The Success Formula Behind the World's Most Visionary Brands. Readers Favorite Award Winner: Best, Non-fiction, Marketing book Amazon Bestseller. THE VISIONARY BRAND | The Omni Channel Strategy | How to Disrupt In…

The Visionary Chronicles Podcast CHRONICLE: May 10th, 2023 The Visionary Chronicles Podcast was ranked the #1 Global Visionary Podcast & Top 50 Marketing podcast by Feedspot in 2022 & 2023 PODCAST: Courageous Leadership | 5 Principles of Courage in Leadership "Faith is taking the first step even when you don't see the whole staircase." - Martin Lut…

The Visionary Chronicles Podcast CHRONICLE: April 25th, 2023 PODCAST: Artificial Intelligence in Brand Marketing | 5 Steps to Applying AI in Brand Marketing "The best way to predict the future is to create it." - Peter Drucker The latest buzz in all aspects of business is how to apply Artificial Intelligence to my business model. However, having wo…

The Visionary Chronicles Podcast CHRONICLE: April 19th, 2023 Content from Bryan’s new Award Winning, Bestselling Book The Visionary Brand, The Success Formula Behind the World's Most Visionary Brands. Readers Favorite Award Winner: Best, Non-fiction, Marketing book Amazon Bestseller. PODCAST: THE VISIONARY BRAND | The Omni Channel Strategy | How to…

The Visionary Chronicles Podcast CHRONICLE: April 7th, 2023 "I am not afraid of an army of lions led by a sheep; I am afraid of an army of sheep led by a lion." Alexander the Great Leadership Principles | The Pillars of Great Leadership What makes for a Great Leader? Not just one who inspires confidence or provides direction, but someone who has th…

The Visionary Chronicles Podcast CHRONICLE: March 30th, 2023 "When something is important enough, you do it even if the odds are not in your favor..." Wisdom from Elon Musk ENTREPRENEURSHIP | Becoming an Entrepreneur To become an entrepreneur, most think first of risk vs. reward. However, they must first align and define many principles, strategies…