We’re on a mission to uncover the science of self-made success. Join host Akua Konadu each week as she interviews some of the most brilliant minds in business—digging deep into the details and uncovering the strategies that turned entrepreneurial dreams into reality. The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, and get paid faster with HoneyBook, and have business flow your way. Natalie Franke was th ...
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Brand Me Gorgeous | Showit Website Designer, Canva Creator, Honeybook Educator & Brand Business Coach
Mindy Vassalle
Get clarity on all things brand and website to push your business to thrive from the inside out by learning to dig deep and find your brand’s story. I’m Mindy Jean - A Certified Showit Website design partner, a Canva creator, and an educator/business coach for women who want to put more money in their hands. With this podcast, I deliver practical yet proven ways to grow your brand within your business. Once you start developing a plan of action and learn the inside scoop on building a connec ...
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Small business growth expert Shanna Goodman presents the Home Pros Marketing Made Simple podcast to help you attract clients to your pro organizing or residential cleaning service as simply and effectively as possible. After more than 16 years helping service-based small business owners strategically grow, Shanna knows how to guide you into developing a sustainable business model AND help you put the most effective strategies into place. Raised by entrepreneurs, Shanna is a voracious reader ...
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58: Gaining visibility through PR as an independent business with Mallory Blair, CEO and co-founder of Small Girls PR
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If you are a business owner that is looking for more ways to put yourself out there and gain more visibility in your business, this episode is for you. Mallory Blair, the CEO and co-founder of Small Girls PR, joins us for a very fun conversation on how business owners can find and pitch for various PR opportunities to help bring more exposure to th…
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57: How to be a changemaker with Erika Tebbens, author of You’ve Got This
46:21
46:21
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As an independent business owner, you have the opportunity to create lasting impact with your business. You have the power to be a changemaker. In this episode, marketing strategist and author Erika Tebbens joins the show to talk about how we can gain more confidence and become changemakers in our business. From testifying before members of the Hou…
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56: The power of sharing your story with keynote speaker Terry Rice
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Today's episode is a reminder that you are your superpower. Business development expert Terry Rice joins us to talk about the power of leaning into your gifts and proudly sharing your story. Our stories are powerful and Terry demonstrates how leaning in and inviting people into his journey has paid off for him and his business. The best way to stan…
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55: Need a reset in your business? Then listen to this! with Justin Shiels
33:28
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If you are a business owner who's in need of a reset, then this episode is for you. Justin Shiels is a creative consultant, speaker, and author of The Reset Workbook. He is on a mission to help guide business owners to meaningful breakthroughs so they can unleash their creative potential. We sat down for a fulfilling conversation on what it really …
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54: How to create a profit-first business with Mike Michalowicz, author of Profit First
28:47
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What does it look like to create a profit first business? Mike Michalowicz, the author of Profit First, joins us on the show to talk about the financial strategies we need to be implementing to create a successful and sustainable business. Throughout this episode, Mike reminds us that there is power in knowing your numbers and how you can use that …
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53: Creating a client forward system to generate revenue in your business with Amber McCue of the Modern CEO
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One in five independent business owners has lost money due to the lack of organization in their business. Creating systems that are strategic and efficient can be exactly what you need to propel your business forward. In today’s episode, we sit down with Amber McCue, the creator of the Modern CEO to discuss generating revenue with a focus on the cl…
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52: From setbacks to success: entrepreneurial lessons with Jasmine Star, CEO of Social Curator
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Entrepreneurship is full of ups and downs. The phrase, “that’s not fair” is all too familiar to far too many of us, yet we have the power to take back control of our journey and move forward. In today’s conversation, Jasmine Star gets extremely candid and vulnerable about her entrepreneurial journey. If you’re ready to continue moving forward in yo…
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51: The difference between the businesses that succeed and the ones that fail
30:20
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The Independent Business Podcast launched one year ago this week, so what better way to celebrate than with a roundup of our favorite episodes? At the end of every interview, we ask our guests what they think is the biggest differentiator between the businesses that succeed and the ones that fail. In this episode, we’ve gathered some amazing answer…
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CollabCast: The Angie McPherson Show ft. Angie McPherson with Akua Konadu
49:52
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Welcome to CollabCast, an innovative bonus series where we're diving into the world of podcast crossovers. In today's bonus episode, we're highlighting The Angie McPherson Show. In this conversation, Angie brings in our host, Akua Konadu to discuss how you can elevate your content strategy through storytelling. Listen in as they explore different s…
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50: Leaning into leadership as an independent business owner with Laylee Emadi
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What does leadership look like to you as an independent business owner? Whether that looks like speaking on a stage, running a mentorship program, or supporting your clients, you are a leader. Today on the podcast, we sat down with Laylee Emadi, coach for speakers and creative educators, to talk about leadership in business. Laylee shares her journ…
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49: Unhinged marketing: Here to stay or on its way out? Learnings from HoneyBook & Planoly’s social media managers
46:32
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Over the past few years brands that we know and love have become more edgy and even unhinged in their marketing strategies—but what is unhinged marketing? Unhinged marketing leans into bolder, unconventional strategies to connect with your audience, from trending memes to funny brand voices, this type of strategy goes against the grain when it come…
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48: Your 2024 tax strategy plan with CPA Brittney Suttle
39:15
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Tax season is upon us, and there is no doubt that filing your taxes can be a stressful time as an independent business owner. In fact, 62% of business owners reported that they had to learn how to do their taxes on their own. Today on the show, we are sitting down with Brittany Suttle, who is a CPA and founder of Knies and Co., a virtual CPA firm. …
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47: The power of strategic brand partnerships with Ted Raad of Trend Management
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When done strategically, brand partnerships are a great way to increase visibility and revenue for your business. In fact, 71% of consumers say they enjoy co-branding partnerships. In today’s episode, we sit down with Ted Raad, the founder of Trend, one of the fastest growing influencer management and marketing companies in the US. Listen in as we …
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46: Creating an empathy-forward sales strategy with messaging & positioning strategist Danait Berhe
45:44
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We know as independent business owners, understanding your target audience and communicating effectively is a critical step when it comes to selling our products and services. In order for our audience to buy from us, we need to understand their buying decisions. Messaging and positioning strategist Danait Berhe joins us on the show to share how bu…
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45: Grow a seven-figure business with only one product with CEO of Bossbabe Natalie Ellis
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Business success does not have to be complicated. In fact, if you want to see genuine growth, the answer might be much simpler than you think. In this episode, we’re talking about how to become a master of one thing instead of doing everything. Natalie Ellis is the founder and CEO of Boss Babe, a community of over 4 million ambitious women and fema…
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44: The secret to working less so you can make more with Shay Cochrane
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As independent business owners, we sometimes feel like there are not enough hours in the day to get stuff done. What if you only had 16 hours a week to create a thriving and impactful business? What would you focus on? How exactly would you spend your time? Shay Cochran, a commercial photographer, product stylist, and the CEO of Élevae Visuals, joi…
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43: Do these things before your next launch with video marketing coach Natasha Pierre
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As business owners, launching a new product or service can be an exciting time, but it’s also a ton of work. Natasha Pierre is a video marketing coach for small business owners and host of the Shine Online podcast. In today’s episode, Natasha walks us through how we can create a sustainable launch to see success. Natasha shares fun and innovative w…
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42: The ROI of intentional branding with Bernel Westbrook
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Business owners know that first impressions are everything. Having a strong brand can play a key role in your business success. In fact, research shows that having a brand that is consistent increased revenue by up to 20%. Bernel Westbrook, owner of Branded by Bernel, joins us to talk about the ROI of intentional branding. Having a good brand goes …
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41: Leveraging instagram to cultivate a collaborative community with content specialist Jade Beason
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It's time that we start to shift our mindset about Instagram. Now hear me out—what would it look like instead of constantly finding ways to gain new followers and growth, that we focus on the followers that we currently do have? Our followers already love what we have to offer and support our business, so why don't we pour into them and build an en…
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40: How to Succeed in Affiliate Marketing with HoneyBook’s Top Affiliate Earner Candice Coppola
46:07
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During our recent Partner Summit, we hosted some of HoneyBook’s top pros and educators in San Francisco, where they learned more about succeeding in affiliate marketing. At the summit, we recorded our first live podcast interview with business coach, author, and podcaster Candice Coppola. As HoneyBook’s top affiliate earner, she has earned half a m…
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39: Side hustle success: A roadmap to $500K in revenue with Christiana Yebra
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Did you know that one in five independent business owners have lost money due to the lack of organization in their business? It's so important for us to have systems in place to not only support our business but also give our clients the best experience possible. Christiana Yebra is the owner of Currently Events, a popular photo booth company, and …
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38: The goal setting framework you need in your business with Tara McMullin
51:05
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There's no doubt that planning and setting goals is key when it comes to business success. But sometimes how we intend to attain these goals can lead to burnout, exhaustion, and just overall frustration if we don't hit them. We need to learn how to create goals in a way that prioritizes our well-being, along with finding a more fulfilling way to wo…
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CollabCast: So, Here's the Thing Spotlight ft. Laylee Emadi with Cameron & Tia
32:23
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Welcome to CollabCast, an innovative bonus series where we're diving into the world of podcast crossovers. In today's bonus episode, we're highlighting So, Here's the Thing with Laylee Emadi. In this conversation, Laylee discusses the cycles of launching educational offerings with photography duo Cameron and Tia. Listen in as they discuss lessons i…
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37: How referral marketing is the key to growing your business with Sara McCabe
41:20
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Word of marketing is the best way to get the word out about your business, but most of us don’t spend much time investing into that area of business. We rely on social media to get our name out there, and while that is important, nothing beats knowing that there are people out there who know and love your business and are willing to share your work…
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36: Legislative advocacy: The policies behind getting independents paid with Rafael Espinal
27:22
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Did you know that 84% of independent business owners think that there should be more government resources and financial assistance to support them? The current government infrastructure makes it difficult for us not only to build but also to protect our business. In this episode, Rafael Espinal, president of the Freelancers Union, joins us to share…
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35: Learnings from building a multi-six figure passive income strategy with Hope Taylor
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When we think of passive income, we think about making money while you sleep. What does it really take to build out these streams of income and to see success? Hope Taylor pulls back the curtain and shows us how she was able to build multiple six figure passive income streams as a photographer, educator and business coach. This episode is packed wi…
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34: How to use AI to make data-driven decisions in your business with Shelly Palmer
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It’s no secret that AI can have a positive impact on our business. In fact, 70% of independent business owners already feel that way. We know that AI can help improve our systems, our overall client experience and save us time, but what if we took it a step further? How can we use AI to make data-driven decisions to make money in our business? Shel…
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33: The benefit of having a value-based business: The Ben & Jerry’s case study with Sean Greenwood
34:03
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Did you know that 82% of consumers will shop from brands whose values align with their own? Now more than ever, people are looking to brands to do good—a brand that does this very well is Ben and Jerry's. In this episode, Sean Greenwood, Director of Public Relations and Communications at Ben and Jerry’s is joining us to discuss some of his favorite…
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32: What losing 14,000 followers in a month on Instagram taught Brock Johnson
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What would you do if you lost 14,000 followers in one week? That is exactly what happened to Instagram growth coach Brock Johnson, and what he learned from that might surprise you. Brock is a seven-figure entrepreneur who has a passion for helping business owners grow their following and their businesses all on Instagram. In one year alone, Brock g…
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31: The PSL: Brewing a brand (from household spice to seasonal icon) with Jen Olmstead
42:59
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Love it or hate it, the Pumpkin Spice Latte marks the beginning of fall for coffee lovers everywhere. How did Starbucks turn the PSL drink into a major lifestyle brand? On today’s episode, Jen Olmstead of Tonic Site Shop is breaking down some of Starbucks’ most genius marketing and branding strategies, while sharing how we can create some of these …
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30: LinkedIn goldmine: Explosive 6-figure business strategies with Lakrisha Davis
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Have you been sleeping on LinkedIn? If so, you are not alone. On this episode of the Independent Business podcast, we have Lakrisha Davis, who is a LinkedIn branding expert and business coach joining us to share explosive six-figure business strategies for LinkedIn. Lakrisha was able to build a six-figure business using only one social media platfo…
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29: How to embrace trends and stand out on social media with Alberto Mendoza
33:02
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The journey to success is never linear. There are lots of ups and downs, but the key to building a sustainable business is learning how to adapt and innovate. That's why I'm so excited to have videographer and podcast host Alberto Mendoza on the show. In the midst of the pandemic, Alberto decided to take the leap and fully invest in his business. T…
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28: Adapting AI and new technology into your business with Scott Wyden-Kivowitz
26:50
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Did you know that 60% of independent business owners are already using Artificial Intelligence (AI) in their business? AI has been the most talked about topic this year—making us all the more excited to dive deeper into what’s out there. Today on the podcast, we are joined by Scott Wyden-Kivowitz, the Community Manager at Imagen AI. Scott joins us …
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Bonus: Introducing a new season and new host of the Independent Business Podcast
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We’ve been busy behind the scenes at the Independent Business Podcast and we’re excited to share some news with you today! In this bittersweet episode, Natalie Franke is passing the reins to a new host—one you’re already familiar with! You may remember Akua Konadu from a few bonus episodes we dropped earlier this year and we’re excited to welcome h…
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CollabCast: Financial Feminist Spotlight ft. Shannah Game and Tori Dunlap
55:16
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Welcome to CollabCast, an innovative bonus series where we're diving into the world of podcast crossovers. In today's bonus episode, we've joined forces with an incredibly talented podcaster and former guest, Tori Dunlap. On her chart-topping podcast, Financial Feminist, Tori recently sat down with Shannah Game to discuss money stories, working thr…
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27: The secrets to raising your rates and working with the right clients with Chris Do
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One of the most critical components of running a successful independent business is sales. You’re constantly trying to determine how to book your next client and do it strategically so that you’re only working with the right clients. Today’s guest, Chris Do, is an Emmy Award-winning designer, Director, CEO, and the founder of The Futur, an online e…
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When you start an independent business, the odds are stacked against you. But what if you could defy them? That is precisely why I am sitting down to speak with Diana Wei Fang, a systems architect and breakthrough coach. Diana has supported hundreds of businesses in architecting their systems such that people can do more of what they love, and the …
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25: The Future of Growth with Matt Gartland of Smart Passive Income
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Did you know that 85% of small businesses agree that word-of-mouth marketing brings them the most new customers? Despite this, most marketing advice for independent business owners centers on social media instead of the power of community-led growth. On this episode, Matt Gartland joins us to discuss the future of growth for your independent busine…
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24: Accidental Entrepreneurship with Ashley Menzies Babatunde of the No Straight Path Podcast
42:23
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42:23
Did you know that 72% of independent business owners didn't know that they were going to become entrepreneurs when they started their career? Today on the podcast, I have the honor of speaking with Ashley Menzies Babatunde, a Harvard law graduate who became an accidental entrepreneur. Ashley is the host of the No Straight Path podcast, a career coa…
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23: Reaching Your Greatest Potential with NYT Bestselling Author Jon Acuff
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Are you one of the 96% of people who don’t feel as though they’re living up to their fullest potential? Or are you one of the 4% that truly believes they've maxed out their capacity in terms of everything they are capable of? I had the opportunity to sit down with the New York Times best-selling author of All It Takes Is a Goal, Jon Acuff. All It T…
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22: Becoming Cheval: The Hayley Paige Lawsuit
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Imagine that the very opportunity you’ve been working for your entire career has been handed to you. You get handed a contract that you sign right away. Ten years later, that very contract threatens to take away the industry that you love, the work that you've done your entire career, and even your name. Today on the podcast we are talking with for…
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CollabCast: Cubicle to CEO Spotlight ft. Amy Porterfield and Ellen Yin
58:26
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Welcome to our first CollabCast, an innovative bonus series where we're diving into the world of podcast crossovers. In today's bonus episode, we've joined forces with an incredibly talented podcaster, friend, HoneyBook educator, and former guest of the show Ellen Yin. On her chart-topping podcast, Cubicle to CEO, Ellen recently sat down with Amy P…
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21: Natalie Franke's "Gutsy": How to go after what you want
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What would it look like if you were to stop allowing fear to hold you back, get out of your own way, and go for your dreams? What does it take to be gutsy? My brand-new book, Gutsy explores just that. On today’s episode, Akua Konadu steps into the role of podcast host here on the Independent Business Podcast to ask me about my upcoming book. Gutsy …
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An Often Overlooked Resource for Local Visibility: Your Area Chamber of Commerce
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Join me in this episode as we delve into a potent yet often overlooked strategy for enhancing your local service business's visibility. Tune in to learn how partnering with your local Chamber of Commerce can provide a winning edge in the digital age of marketing. Resources discussed in this episode: Leave me a 5 star review on Apple Podcast, iHeart…
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20: What It Takes to Make $250k a Month with Photographer Katelyn James
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What does it really take to run a multi-seven-figure business as a photographer and educator? Today on the podcast, I have the honor of chatting with a long-time friend of mine and also one of the most world-renowned photographers in my lifetime. Katelyn James is a trailblazer and a trendsetter who has built a business that generates over $250,000 …
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19: Turning one TikTok video into 100k subscribers with Financial Feminist Tori Dunlap
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Ready for the ultimate behind-the-scenes look into success on TikTok? Today's guest turned a single TikTok video into 100,000 email subscribers, and she’s sharing her secrets on today’s episode. Tori Dunlap is a financial expert and the author of the New York Times Bestselling book Financial Feminist. She’s an incredible creator and I’m so excited …
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18: Why High-Achievers Struggle with Self Doubt with Author Jeffrey Shaw
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How do you combat self-doubt and imposter syndrome as an independent business owner? Jeffrey Shaw started his self-employment lifetime career at the age of 14 years old, selling eggs door to door. In this episode, he’s empowering you with the tools you need to move past the hurdle of self-doubt to pursue your dreams. As an adult, Jeffrey Shaw creat…
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Which Social Media Platforms Should You Be On (How to Get Clients as a Professional Organizer)
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Social media is now a huge component of interacting with clients and ideal clients. Discover which social media platforms you should be on to get clients as a professional organizer. Join me as I share valuable insights on how to stay ahead of the competition and attract your ideal clients with your online presence. Click for show notes.…
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17: Leveraging AI to Grow Your Business with Tech Educator LaShonda Brown
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When it comes to AI, one of the biggest challenges that business owners face is discerning when to lean into this new technology and when not to use it. How do you take advantage of automation and streamline your business while still maintaining a fingerprint on the outcome? On today’s episode, I sat down with technology educator and content creato…
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Bonus: Meta Threads: 5 Key Learnings from a Meteoric Launch with Akua Konadu
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Meta Threads has been a major topic of conversation online. Threads is essentially positioning itself as one of the most successful social media app launches ever by capturing the attention of 73 million users in a matter of days. Akua and I sat down to share five of the biggest lessons we took away from the launch of Meta Threads (and no, we’re no…
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