Let’s give LinkedIn another look! Using LinkedIn as a business tool rather than just as another social media platform could transform your leads, funnels, business and profitability. This week I am helping you reset your LinkedIn profile and set it up as the expert you are. This is a fabulous business strategy episode. You need this as a Small Busi…

This week on the podcast we are discussing if your business goals and strategy are aligned. My guest is Laetitia Andrac from the Essential Shift Co and Laetitia is all about ensuring the business you have built is aligned with you. This is a fabulous business strategy episode. You need this as a Small Business Owner – so listen in! You can find the…

Instagram! Yikes! Instagram creators have thrown a lot of changes at us in the past couple of weeks, so in this episode I go through them and explain what’s happening, how it affects you and your account and how to be found (and still great) on Instagram. You need this as a Small Business Owner – so listen in! You can find the show notes and in lis…

The Marketing Basics – that’s the theme on the Podcast. Let’s get the marketing basics right, except today we are talking foundational bricks with Tamara Simon. Whether you’ve been in business five minutes or fifteen years, going back to basics for the month will, I promise, help move your business forward. You need this as a Small Business Owner –…

The Marketing Basics – that’s the theme for April on the Podcast. Let’s get the marketing basics right, except today we are talking systems and processes with the guy who literally wrote the book on it – David Jenyns. Whether you’ve been in business five minutes or fifteen years, going back to basics for the month will, I promise, help move your bu…

The Marketing Basics – that’s the theme for April on the Podcast. Let’s get the marketing basics right, except today we are getting the SALES BASICS right with Frances Pratt who is as passionate about sales as I am about marketing (amazing, right? I know!). Whether you’ve been in business five minutes or fifteen years, going back to basics for the …

The Marketing Basics – that’s the theme for April on the Podcast. Let’s get the marketing basics right, and build the business on good foundations. Whether you’ve been in business five minutes or fifteen years, going back to basics for the month will, I promise, help move your business forward. Today I am sharing answers from your peers who have th…

The Marketing Basics – that’s the theme for April on the Podcast. Let’s get the marketing basics right, and build the business on good foundations. Whether you’ve been in business five minutes or fifteen years, going back to basics for the month will, I promise, help move your business forward. Today we start with three most important questions – W…

Katrina McCarter, the marketing with no money lady, is on the podcast this week to talk about her niche – Partnerships and Collaborations. If you want to grow, find the people who have your audience but are not your direct competition and do something together! A partnership or a collaboration. I promise it’s one of the fastest way to grow and mark…

Sam Hicks, superstar local marketer and community generator is my guest this week and I am stoked to have her on for this great local marketing conversation. During March the podcast will cover many different ways to amplify your business, and today’s episode covers local marketing. You need this as a Small Business Owner – so listen in! You can fi…

Andrew Griffiths, amazing author and keynote speaker, is my guest today and we chat about using speaking and writing books in business to amplify your voice, your message, your brand and you in business in 2024. During March the podcast will cover many different ways to amplify your business, and today’s episode covers speaking, storytelling and au…

Kirsten Diprose from Rural Podcasting Co is my guest today and we chat about how to use podcasting to amplify your voice, your message, your brand and you in business in 2024. During March the podcast will cover many different ways to amplify your business, and today’s episode covers Podcasting. You need this as a Small Business Owner – so listen i…

Happy International Women's Day 2024. It's time to celebrate all things women on this special day in the calendar year. This year, the UN theme was Count Her In - Invest in Women. Accelerate Progress. So I reached out to my community and invited them onto my podcast to answer the question: In your industry, what would help accelerate progress for w…

How do you use Social Media to Amplify your business, your story, your message? During March the podcast will cover many different ways to amplify your business, and today’s episode covers Social Media. You need this as a Small Business Owner – so listen in! You can find the show notes and in listen here: www.socialmediaandmarketing.com.au/285 Take…

Marketing in 2024 is going to look a little different. Stop building your audience, take note of what’s REALLY working when it comes to TikTok and Reels and for goodness sake, start making marketing easier for yourself – think repurposing and retargeting. You need this as a Small Business Owner – so listen in! You can find the show notes and in lis…

Are you looking after yourself? Looking after your wellbeing? That’s today’s podcast question and one that my guest, Katrina Myers, loves to talk about. Looking after yourself is essential for us small business owners, and Katrina has some outside-the-box advice for us. You need this as a Small Business Owner – so listen in! You can find the show n…

Purchase a copy of my new marketing book - Small Town Big Impact here: www.socialmediaandmarketing.com.au Is social media your best “marketing” bet in 2024? Is social media really where your buyers are and is it really working? And by working I mean is it having a positive effect on your bottom line? Tune in and let’s discuss the use of social medi…

What’s the difference between a Landing Page and a normal Website Page? What’s the purpose of a Landing Page? What goes on a Landing Page, Jenn? Tune in and all will be revealed! You need this as a Small Business Owner – so listen in! You can find the show notes and in listen here: www.socialmediaandmarketing.com.au/281 Take a listen to episode 281…

Lead Magnets? How many do you need in your business? Do they really work in 2024? If I have one, where do I market it, Jenn? The three most popular questions from my community answered on episode 280 all about lead magnets. Tune in and all will be revealed! You need this as a Small Business Owner – so listen in! You can find the show notes and in l…

What does your Product Architecture look like in 2024? Will the Product Architecture you have today help you reach your 2024 goals? What is a Product Architecture anyway? Tune in and all will be revealed! You need this as a Small Business Owner – so listen in! You can find the show notes and in listen here: www.socialmediaandmarketing.com.au/279 Ta…

Five ways to bring in more leads into your business. We all need more leads, and it’s something many business owners want heading into 2024 – so here’s five of the best ways to nurture your leads and create new ones! Tune in and all will be revealed! You can find the show notes and in listen here: www.socialmediaandmarketing.com.au/278 Take a liste…

Three Facebook Trends That Will Shape Your 2024 Facebook Strategy. Join me for this interesting discussion around Facebook and what it will look like in 2024. What are the trends? How do you deal with them? Is Facebook even still for you and your business? Tune in and all will be revealed! You can find the show notes and in listen here: www.socialm…

It’s a great time to be working ON your business and not IN it. So what are you doing to move your business into 2024? What needs looking at? What needs adjusting? What needs to be created? All these questions and more are discussed and answered on the Happy New Year podcast episode here. Tune in and all will be revealed! You can find the show note…

A new mantra for 2024 – on this episode I share my mantras – maybe they are yours too? Tune in and all will be revealed! You can find the show notes and in listen here: www.socialmediaandmarketing.com.au/275 Take a listen to episode 275 and hear the GOLD! WANT IDEAS ON WHAT TO POST ON SOCIAL MEDIA? Free eBook – https://bit.ly/108Social READY TO LIF…

What does a “break” really look like in the world of a small business owner? On this episode I share 7 things I’ll be doing to help move the needle in my business in 2024. Tune in and all will be revealed! You can find the show notes and in listen here: www.socialmediaandmarketing.com.au/274 Take a listen to episode 274 and hear the GOLD! WANT IDEA…

What is really keeping small business owners up at night? What are their top three challenges? How about marketing – what’s holding them back from growth? All these questions and more are answered in this podcast episode where we go through the results of the 2023 Big Small Business Survey. Tune in and all will be revealed! You can find the show no…

Have you ever thought about writing a book? Maybe just a little curious about the process? In this episode, I pull back the curtain on my experience of writing my first book, Small Town Big Impact. There’s a book in all of us, so take a listen. Tune in and all will be revealed! You can find the show notes and in listen here: www.socialmediaandmarke…

It’s time to choose your 2024 word! Your Word of the Year! The act of choosing one word to represent what you want for the year ahead, in this case 2024, has worked remarkably well for me in the past, as well as many people in my community. What’s it about? How do you choose one? Tune in and all will be revealed, including what my word for 2024 wil…

What would you sell if you were to sell your business? What would make up the Good Will inside your business? What assets, other than stock, fixtures and fittings do you have? My guest this week, Matt Raad, explains too. This is seriously one of the most interesting conversations you’ll hear all year. You can find the show notes and in listen here:…

Let’s start thinking about 2024 and what sort of year you want it to be. Join me today as I talk about the 3 things you need to be doing to get 2024 off on the right foot. Listen in – you’ll love it! You can find the show notes and in listen here: www.socialmediaandmarketing.com.au/269 Take a listen to episode 269 and hear the GOLD! WANT IDEAS ON W…

Today my guest Janine Hunter gives her thoughts on how networking, as a marketing strategy, has helped her grow 2 businesses but more than that, has helped her grow a community of amazing humans that she gets to be connected with. Listen in – you’ll love it! You can find the show notes and in listen here: www.socialmediaandmarketing.com.au/268 Take…

Does Blogging help with SEO? Should I be spending time on email marketing and social media marketing? How do I get more engagement on my social media accounts from my followers/community? These are the three questions asked by my community and answered here on the podcast today. Listen in – you’ll love it! You can find the show notes and in listen …

Building a business around you? Sounds like a dream and possibly impossible. But it is possible, especially with help from experts like my guest this week, Kristy Robinson. This week we talk burnout, hamster wheels, growth and scale (but not like you think) and designing a business that suits you. Listen in – you’ll love it! You can find the show n…

5 ways to find out what your ideal client and community members are asking about, wanting answers to, what issues are keeping them up at night, what they are googling and more! Content creation is one of the things small businesses find the hardest, so tune in to find some new places to find content that your community will want to consume. You can…

Today we are celebrating International Rural Women's Day for 2023. I have 9 amazing rural business women for you to hear from about their experiences of living and working in rural Australia. They share what International Rural Women's Day means to them and their hopes and dreams for rural Australia. Take a listen, connect with these women, follow …

It’s the time of the year when many of us are thinking about investing in Facebook and/or Instagram ads. It might be because you’re in e-commerce and the busy season is coming like a freight train or you might in a serviced based business and just aren’t growing as quickly as you want organically. My guest this week, Bianca McKenzie, is a facebook …

Let me share with you 3 AI tools I use in my business, daily, to make my business life simpler. They help me produce content, help me produce content quickly and easy and just make my business life less hectic! Tune for the tips with me, Jenn Donovan, the host. You can find the show notes and in listen here: www.socialmediaandmarketing.com.au/263 T…

How do you raise your prices without losing your customers? Big question, yes? My guest Jessica Osborn and I are chatting about just this. Because the Big Small Business Survey of 2022 told me that this is one of the biggest worries small business owners have when it comes to putting up prices – they are afraid of losing their customers. Tune for t…

How do you market to the different generations? Do different marketing strategies work for different generational groups? How do you know what’s going to work and what isn’t when it comes to the different generations? All these questions and more are answered on this episode. Tune for the gold with Jenn Donovan, the host. You can find the show note…

Let’s chat today about strategic networking with the Queen of it – Wendy Lloyd Curley. Networking is such an underrated marketing strategy for your business but it builds trust and authority so quickly – we can no longer afford to ignore it. Tune for the gold with Wendy and Jenn. You can find the show notes and in listen here: www.socialmediaandmar…

Are you leaking profits in your business? My guess is YES you are. I’ve got 4 examples of where I think you are leaking profits and how you can fix it. Listen in, become more profitable and get more time and freedom in the process. Tune for the gold. You can find the show notes and in listen here: www.socialmediaandmarketing.com.au/259 Take a liste…

Build your personal brand alongside your business brand – that’s the conversation I am having today with Emma Lovell from Lovelly Communications. I talk about my mistake in business where I didn’t do this and why I am so passionate about human to human marketing now and Emma shares all her knowledge around branding too. Sounds like something you’d …

Want to leave Instagram? Can I give you some advice first? Or perhaps you’ve got some neglected accounts or old accounts – listen up to my little piece of customer journey wisdom on today’s episode. Sounds like something you’d like to know more about? Tune for the gold. You can find the show notes and in listen here: www.socialmediaandmarketing.com…

Let’s chat Profit First in our businesses. My guest this week Amy Bett is a Profit First Professional which means that she helps small business owners, like you, take control of their cash flow and reach financial stability. Sounds like something you’d like to know more about? Tune for the gold. You can find the show notes and in listen here: www.s…

Let’s chat Facebook. It’s not dead in the water and it is probably driving more traffic to your website than you give it credit for – so let’s chat about 21 ways you can continue to grow your Facebook presence. Tune for the gold. You can find the show notes and in listen here: www.socialmediaandmarketing.com.au/255 Take a listen to episode 255 and …

What’s the Imagination Capital look like in your business? Do you have any? Not sure what Imagination capital is? Then this episode is for you. Peita D and I talk about Imagination Capital and it is an inspiring business and finance conversation. Tune for the gold. You can find the show notes and in listen here: www.socialmediaandmarketing.com.au/2…

Since my mid-year check in a few weeks ago, I’ve had people ask about my Word of the Year and who that is going – so I thought I’d do an episode on that. So tune in and see what’s been happening in my world and let me show you the significance of having a word of the year. How’s your word of the year going? You can find the show notes and in listen…

My guest today is Kate Christie. Kate was a guest way back on episode 31! Yes in my first year of podcasting. Kate is a time management specialist and that was what she spoke about on the podcast. But today, we are chatting about something slightly different. Kate has recently written a book called The Life List – Master Every Moment and Live an Au…

Do you struggle with creating engaging content for your marketing? According to the 2022 Big Small Business Survey over 53% of small businesses do too. Today on the podcast I am giving you 3 tips around producing content when you’ve run out of things to say! Tune for the gold. You can find the show notes and in listen here: www.socialmediaandmarket…

Erin Huckle from Chuckle Communications is my guest today and we are all about building YOUR profile – yes, yours – not your businesses profile but yours. We chat about awards, PR strategies, podcasting and more. Erin is a wealth of knowledge around all things profile building, and shares so much gold with us on the episode. Tune in. You can find t…