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If you are a vacation rental, STR or accommodations host (owner, property manager or AirbnbCo-Host) who is DIYing your marketing and branding, let me be the mentor in your back pocket to help you create an elevated brand and market your properties so you get more bookings from guests who leave glowing reviews and can't wait to return and tell their friends. In bite-size episodes, I'll share actionable tips, tools and strategies that work today for my clients and students. You’ll leave each e ...
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Overcoming Marketing Burnout: Strategies for Consistency
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Links Mentioned: Perfect Guest Avatar Workbook Book Direct Action Plan Insta-Booked Waitlist (+Free Gift) Conrad O'Connel - 1. Introduction to the Episode - Jodi, marks the podcast's 1st anniversary and reflects on her journey, including hiring a podcast coach to help with confidence. 2. Addressing the Host’s Absence - Jodi shares her 6-month hiatu…
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Get Started Blogging With This FREE Tool!
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Jodibourne.com/success Jodibourne.com/workshop Jodibourne.com/booklee (use code "jodi" to save 15% off one-year) Blogger.com This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacyBy Jodi Bourne
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3 Reasons You Need A Blog ASAP - Vacation Rental Marketing Foundations
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22:33
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Today's episode is all about why you should start a blog. I go into detail about how SEO works, how you can be more competitive with your content, and how you can write better, more personal content that creates trust. Finally, i share ideas for repurposing your blog to other types of marketing. Jodibourne.com/waitlist Jodibourne.com instagram.com/…
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In this episode, I cover questions asked about Facebook marketing, including - How to choose between Facebook and Instagram. Should you start a Facebook Group? And how do you start with Facebook ads. This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy…
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Unlock Facebook Success | Vacation Rental Marketing Foundations
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Join the Savvy Host Marketing Roadmap Group Coaching Waitlist This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacyBy Jodi Bourne
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Blog post - Email marketing Lead magnet ideas Marketing Action Plan This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacyBy Jodi Bourne
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Creating Touchpoints: Email Marketing Essentials - Vacation Rental Marketing Foundations
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Jodi Bourne Instagram Jodi Bourne Facebook Email - Jodi@jodibourne.com Savvy Host's Vacation Rental Marketing Accelerator Waitlist Lead Magnets This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacyBy Jodi Bourne
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Boost Your Vacation Rental Bookings With 4 Key Types of Content
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Welcome back to another episode of The Savvy Host Podcast! I'm your host, Jodi Bourne, and in today's episode, we're diving into the world of content marketing. I'll share four key types of content to help you grow your audience and book your vacation rental. But before we get started, I want to emphasize that you don't need to be overwhelmed by al…
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Fall Into Success: Creative Ideas for Seasonal Bookings
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Welcome back to the Savvy Host Podcast, the show where I dive deep into all things vacation rentals and help you level up your hosting game. In today's episode, titled "Creative Marketing Ideas For Seasonal Bookings," I'm going to explore seasonal marketing and how you can make your property stand out during the upcoming fall and winter months. Eve…
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Insta-Worthy Vacation Rentals: A Guide to Engaging Content Themes
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Be sure and check out my FREE Instagram Action Plan Audio & Workbook Find me and follow me on Instagram: Follow Happy In The Keys Follow The Yurtopian Follow Spoon Mountain Glamping Follow The Lodge On Twinkle Lane Follow Cooper Landing Lodge This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privac…
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Tips To Showcase Your Amazing Hospitality To Future Guests & Followers
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Hello Savvy Hosts! Welcome to another exciting episode of our Savvy Host Roadmap Podcast! In this episode, we are diving deep into hospitality marketing and sharing valuable tips to showcase your exceptional hosting skills. Links: Canva Templates Theyurtopian.com twistedhornsridge.com This podcast uses the following third-party services for analysi…
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10 Social Media Marketing Tips For Vacation Rental Hosts
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On this episode of Savvy Host Podcast, host Jodi shares 10 social media marketing tips for vacation rental hosts. She emphasizes the importance of using social media to connect with people, rather than just throwing content out there. While social media is not the primary platform for booking vacation rentals, Jodi recommends using Instagram for en…
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Steps To Create And Use A Destination Guide For Vacation Rental Marketing
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In this episode, we're focusing on the creation and utilization of Destination Guides. Destination guides are a powerful tool that can attract potential guests and enhance your marketing efforts across various platforms. Join us as we explore the importance of destination guides and walk you through the step-by-step process of creating your own. —-…
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Create & Market A Welcoming Pet Friendly Vacation Rental
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Dogs Welcome Facebook Group Dog's Welcome Website / Certification Jolene's Instagram Jodi's Instagram Pet-Friendly Amenities: Food dishes, water bowls Pet beds Dog treats / healthy Dog beds Extra leashes Outdoor play areas (fenced yard) Pooper scooper and waste bags. Shaded yard with dog pool, dog water. Chew Toys, snugglies Swimming pool, water, l…
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Leveraging Instagram For Vacation Rental Marketing
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In this episode, I help you understand how to use Instagram successfully for marketing your vacation rental property and explain five important understandings you should have about Instagram. Take the Instagram Action Plan Audio Course for free through July 2023. jodibourne.com/instagram Follow me on Instagram @heyjodibourne This podcast uses the f…
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Tips For Creating A Guest First Vacation Rental Brand
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In this episode, I discuss some ideas for creating a better guest experience for your guests by offering the comforts of home, amazing hospitality, excellent guest communications, and personalized services. When you know your Perfect Guest Avatar and create the Perfect Guest Experience, your guests will treat your property better, give you amazing …
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GAME CHANGER - Create And Use A Guest Avatar For Your Business
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One of the first things you need to do when you start a vacation rental business - or when you are ready to uplevel your business is to create a specific guest avatar. This will help you with every single aspect of your business - from creating a better experience to adding amenities, communicating before the guest stay, and creating better content…
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Three Steps To Get Started With Email Marketing
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Email marketing is one of the best ways to get more direct bookings for your vacation rentals. Email marketing not only to previous guests but also to prospective guests - your future guests. But the best way to do that is not by sending a generic "book your getaway" email. You need to be sending valuable content in the form of a regular newsletter…
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The Professional Vacation Rental Business Roadmap
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There are a lot of different paths vacation rental business owners take and directions they want to take their brand. This episode shares the roadmap or strategy I use to create a professional hosting business. This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy…
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Values Matter: Build a Heart Centered Vacation Rental Brand
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Your brand promise The key to building a successful and memorable brand. It is the promise you make to your guests, future guests, employees, community members, yourself and anyone else who comes into contact with your brand. Your mission will clearly communicate your brand's purpose, your guest experience and how you serve your people. Values are …
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How to Create a BadA$$ Vacation Rental Listing That Attracts Bookings
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How To Write A BADA$$ Listing Description Download Perfect Guest Avatar Workbook - Free Download Instagram Reel - Listing Description No-No Grammarly - Chat GPT - Jasper AI From My blog - 15 Tips For Writing An Amazing Listing Description This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy…
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