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Welcome to the Ignite Podcast, specifically designed to help estate agents ignite the growth of their agency, hosted by Sam Ashdown and Phil Jones. We'll share original content on all things marketing and agency related - from growth and lead generation, to creating and developing your personal brand and building a dream team. You'll hear from the biggest and best marketers, experts and agency coaches from around the world in exclusive interviews. And discover our top level tips, tricks and ...
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This podcast takes the Ashdown Forest as a springboard for conversations about wildlife. In each episode audio producer, Eka Morgan, goes on a dawn and dusk walk with wildlife guide, Tom Forward. In between dusk and dawn, Eka interviews well-known writers, musicians and wildlife specialists - all recorded in the woodland and on the heath. The Ashdown Forest is 10 square miles of open access land in East Sussex. Please do support us by subscribing and leaving a review. Thank you! If you have ...
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show series
 
Dive deep into what truly motivates top estate agents to excel beyond mere competition. Join Sam and Phil as they explore the profound reasons behind their career choices, emphasising the quest for financial stability for their families and the critical role of strategic planning in ensuring long-term growth. Discover how to transition from hands-o…
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Ready to elevate your estate agency to new heights? Tune into our latest episode featuring Richard Rawlings, where we dive deep into the innovative strategies that transformed the property market. From the creation of groundbreaking pre-instruction packs to strategic marketing insights, Richard shares his journey and the pivotal tactics that set ag…
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Are you ready to launch your estate agency while steering clear of the industry's most common pitfalls? Dive into our latest episode where we reveal the seven critical mistakes that often derail new agencies and arm you with robust strategies to avoid them. Join Sam and Phil as they navigate through real-life scenarios, underscoring the importance …
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Unveil the transformative power of data-driven decision-making. No more guessing games - learn how to set clear financial goals, track your progress, and steer your agency towards unparalleled growth. Discover why accurate measurements are crucial in the competitive housing market. Explore the operations at Ashdown Jones HQ and gain insights into h…
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Join us in this illuminating episode of the Ignite Podcast, where Emma, Aj’s ‘Chief Happiness Officer’, shares invaluable lessons from her extensive experience with our AJ Mastermind members. Dive deep into real-life success stories, such as Olivia’s strategic mastery in high-value property markets and Simon’s bold leap out of his comfort zone. The…
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This episode of the Ignite Your Agency Podcast dives deep into the brave athlete mindset, revealing how the qualities that define sports heroes can empower property professionals to achieve greatness. Join us as we explore the critical interplay between passion, motivation, and a profound love for the craft, all essential for both a winning athlete…
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Do the latest budget changes Impact your Agency? Sam and Phil delve into the recent budget announcement that has left many property professionals seeking answers! Explore the unexpected cuts to Capital Gains Tax and the decision to freeze lower income tax brackets—actions that appear misaligned with the current economic realities of the housing mar…
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Ready to dominate the Spring 2024 market? This is a direct call to action for all ambitious agency owners! 🪓 Unpredictable Cash Flow? 🪓 Underperforming Content Strategy? 🪓 Difficulty Adapting to Market Changes? 🪓 Premature Price Reductions? 🪓 Challenging Team Dynamics? 🪓 Lack of a Strategic Plan? If any of these challenges resonate with you, we've …
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Are you grappling with the decision to stick with a challenging client or let go? Dive into our latest episode where Sam and Phil explore the delicate balance of managing tough client relationships as an estate agent. Learn when to push through the hurdles to turn a demanding client into a die-hard advocate, and when it's wise to strategically dise…
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Season 2, Episode 1 Childhood & Nature: Bumper Episode How can we connect children with nature more? Are children still excited about the outdoors? Hear from 9-17 year olds. ‘Slimed, scratched, bitten and stung’? Is this the way to ignite curiosity? Hear from outdoor educators Lisa Stevens and Paula Da Luz. The magic of the humble stick…with Rich S…
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Dive into our latest episode where Edward Hartshorne unveils the remarkable transformation of Blenkin & Co which is now a leading independent firm in high-end property sales and lettings. Discover Edward's journey from the ground up and how knowledge of agency operations propelled Blenkin & Co to the pinnacle of the estate agency market. This episo…
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Ready to scale your agency with the perfect work-life balance? Sam interviews Michael Mortimer, whose journey to a million-£ turnover is packed with strategies you can't afford to miss. Discover how focusing on high-value tasks and setting non-negotiable personal boundaries could revolutionise your approach to business and life. Unlock the secrets …
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Are you ready to transform challenges into opportunities and take your agency to new heights with fearless determination? In this episode, Sam is joined by Megan, who shares her remarkable ascent from Client Executive Assistant to leading her own team at Ashdown Jones. Learn how making bold decisions and embracing risk can drive significant progres…
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Are you constantly battling the clock, feeling there's never enough time for work, family, or yourself? Sam and Phil dive deep into the essence of time management, far beyond the usual to-do lists. Discover transformative insights and personal journeys that will revolutionise your relationship with time, ensuring every minute counts towards achievi…
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Are you weary from the constant chase of selling lower-value homes and looking to move up to more premium properties? This episode of the Ignite Podcast could be the breakthrough you've been searching for. Join Sam and Phil as they showcase how shifting focus to higher-value properties can significantly enhance your profitability and transform your…
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Paul Avins, an expert in entrepreneurial well-being, unlocks the secrets of scaling your agency without burnout. If you're navigating the high seas of agency ownership, this episode is your lighthouse, uncover the balance between ambitious growth and personal health. Discover actionable strategies for building a solid team, crafting a clear busines…
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Delve into AJ’s 'New Branch Playbook' and discover how meticulous process documentation can elevate your agency from survival mode to a thriving, scaleable enterprise. Experience the empowerment of stepping back without stepping away. Learn from Sam’s journey of taking time off, and see how a well-structured agency can continue its momentum, empowe…
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Learn from Lucy, our lead designer, how creativity isn't just about aesthetics but a strategic tool for innovation and problem-solving. Discover the synergy between creativity and structure, as we reveal how past experiences and cultural histories shape compelling narratives in your marketing, resonating deeply with potential clients. Unlock the po…
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Step into "Challenge 2023 - A Year of Challenges," where Sam guides you on an extraordinary path of self-discovery and growth. This episode transcends a mere recount of a year brimming with monthly challenges; it's a call to you to carve your transformative journey. Each challenge, from the thrill of physical feats to the rigour of mental tasks, fo…
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Here’s our one minute trail – what we’re about and what’s coming up… This podcast takes the Ashdown Forest as a springboard for conversations about wildlife. Link to our social platforms Please subscribe and leave a review. You can support the production of the Ashdown Forest podcast by donating here: https://ashdownforest.org/get-involved/ Please …
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Welcome to a special of Ignite Your Agency where we look back on some of our biggest and best episodes from 2023. Embark on a journey of self-discovery as we look back on episodes including the 'wheels' of life and business, guiding you through a reflective audit of your lifestyle and professional goals. Arm yourself with the tools for a comprehens…
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Welcome back to Part 2 of our in-depth exploration of Aaron Ross's "From Impossible to Inevitable," brought to you exclusively, by Sam and Phil. Transform your approach to achieving supersized deals by implementing niche marketing strategies that target higher-value property markets. Discover how to move away from the relentless competition in lowe…
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Have you ever wondered what sets industry giants like Salesforce apart and how you could transfer all that success into your estate agency? Join Sam and Phil in part 1 of 2, where they dissect Aaron Ross's six-step framework from "From the Impossible to the Inevitable." Discover how this blueprint can transform your agency, from pinpointing your ni…
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Discover how the team at AshdownJones and AJ Mastermind harness the power of good energy and passion to create an environment that not only draws clients but also inspires and drives team growth. Learn the secrets behind cultivating a magnetic atmosphere and how it fuels motivation and agency expansion. Gain insights into how unique team-building e…
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As 2023 draws to a close, join Sam and Phil in sharing the 13 critical lessons they wish they knew earlier in their journey as agency owners. Discover the transformative power of perpetual recruitment and succession planning; ensuring your agency never skips a beat, even when key team members move on. Learn how a well-maintained talent bench and a …
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Join Sam for an eye-opening interview with Edward from AshdownJones, where they unravel transformative strategies and tactical approaches for your agency’s growth. Dive into the innovative Performance and Development (PAD) sessions and the 'Start, Stop, Continue' method. Learn how integrating continuous employee development into your agency's cultu…
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Having a strong pipeline is very important, especially as an agency owner for long-term profitability. Gain exclusive insights into Sam and Phil’s year-end planning and team feedback processes at AJ HQ and learn how to balance the tough housing market's demands with the need for growth, even during challenging times. Discover the critical balance b…
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What is the balance between the relentless pursuit of your agency’s success and personal well-being? Discover why self-care and strategic planning aren't just buzzwords, but essential practices for your success and sanity. Learn how your calendar could be your secret weapon in maintaining a healthy work-life balance, even during the busiest seasons…
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How do you navigate the delicate balance when your team members face the pull between crucial family commitments and their career ambitions? Learn how adopting a 'Family First' principle can revolutionise your agency's approach, making sure your team doesn't have to choose one over the other. Hear from the team at AJ - Jenna, Lexi and Hannah, who s…
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Did you know that Ashdown Forest is the '100 Aker Wood' (Christopher Robin's spelling) from the Winnie-the-Pooh stories? Hear from Pooh enthusiasts visiting the Forest... • What was the real Christopher Robin like? Ann Thwaite, biographer of Winnie-the-Pooh author A. A. Milne, tells us. • Dawn: how to manage the ever-increasing deer population. • D…
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Dive into Sam and Phil’s expertly crafted winter reading list, carefully chosen to supercharge your agency. Embrace their cutting-edge insights on resilience and masterful leadership from John C. Maxwell's "The 21 Irrefutable Laws of Leadership," transforming them into groundbreaking strategies for your business. Harness the power of empathy from M…
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As an agency owner, are you harnessing the full potential of your words? This episode, inspired by John C. Maxwell's insights, is your playbook for making every conversation count. Discover how to leverage credibility, observation, and feedback to transform your client and team interactions. You’ll unlock the magic of blending passion and vulnerabi…
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Have you ever wondered how to cultivate a sense of camaraderie, trust, and loyalty within your team? Adventures, from cruises to a luxury stay in the Yorkshire Dales, aren't just fun escapes, they're your strategy to transform your agency into a power team. In this episode, discover YOUR blueprint for a team getaway that delivers real returns, in a…
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Have you ever wondered how the gears of a successful agency like AshdownJones keep spinning so smoothly? The magic - Strong replicable systems and efficient processes. Join us for an enlightening chat with Edward, the Operations Manager at AshdownJones, as YOU will discover the importance of an agency’s growth and processes. But an agency isn't jus…
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If you want to sprinkle some holiday magic into your agency's marketing strategy this episode is just for YOU! Harness the power of relationship nurturing and turbocharging your winter campaigns to keep your business sparkling in the spotlight. Transform Christmas boards into powerful marketing tools, create vibrant advent calendar-style campaigns …
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Avoid slipping into the ‘Busy Fool Syndrome’… Recalibrate your mindset, and maximise the value of your hours. Dive in as Sam and Phil strip away the fluff, delivering the straight-up strategies that skyrocketed their agency’s success. You’ll be given the keys to mastering strategic delegation and savvy time management. Learn how to adopt the ‘Chill…
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Want to master the nuts and bolts of revenue, growth, and profitability in your agency? Dive in as we demystify the difference between turnover and revenue, guide YOU on setting ambitious yet achievable goals, and walk you through the pipeline maths to reach that dream revenue. We're going deep into a tool that'll transform how YOU see your metrics…
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Did you ever envision wearing the hat of a content creator when you started your agency? Dive into this episode as Sam teams up with the content maestro, Paul Travers a seasoned pro both in creativity and the property arena. Together, they'll unravel the secrets of curating content that will not only make YOU stand out but also resonate with YOUR a…
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Cats, bats and curlews... · Dawn: bird ringing explained · Cats: how to reduce their impact on wildlife · Curlews, lynx, wildcats & the Natural History GCSE with author and campaigner Mary Colwell · Dusk: bat spotting on the Forest. Link to our social platforms This podcast takes the Ashdown Forest as a springboard for conversations about wildlife.…
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Handling a diverse team or even a single team member comes with its own challenges, recognising that no two individuals share the same traits or skills. Join Sam in this insightful episode as she unpacks the quirks and nuances of navigating through different personalities and behaviours in your team. It’s not just about facing the challenges, it’s …
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Ever wondered what sets you apart in this crowded space? Why should clients pick YOU over the rest? Deep dive into this episode with Sam and Phil as they unravel the magic behind memorable brands. Straight from AJ’s exclusive webinar, get insights on defining, designing, and delivering a brand that's uniquely YOU. Whether you're starting from scrat…
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Ever felt stuck trying to make your agency pop on platforms like YouTube? Feeling lost in the technical jungle? You're not alone, and we've got just the map for YOU! In today's episode, Sam sits down with Video Maestro, Matt Hughes, who's about to hand YOU the blueprint to elevate YOUR estate agency's content game. Even our in-house pros were jotti…
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Ever wondered how a husband and wife duo balances work, relationships, and family? Dive into The Real Agents Series as Sam catches up with the dynamic duo, John and Lisa Curran. From navigating market challenges to raising kids whilst building a property empire, they've got a story that'll inspire. Stick around till the end, and let their experienc…
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Feeling the market shift? As the sands of the industry change... you're not the only one with burning questions. But fret not, because you're in the right place! This episode has Sam and Phil diving deep into the top 5 questions YOU and other agents have been firing away at 2023's Mastermind events. Whether you're looking to stay ahead of the curve…
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Hunting for that perfect summer read? One that not only entertains but also enriches? Look no further; we've curated the list for YOU. Join Sam today as she reveals her top 5 transformative book recommendations. Whether you're eager to hone your skills, develop stellar habits, or simply get inspired, these reads promise to light the path to IGNITE …
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Ever feel chained to your desk, with weekends and nights blurring into work marathons? Aspiring for more freedom and less grind? We're handing you the keys! In this episode, Sam sits down with time-sorcerer Alexis Kingsbury, co-founder of Airmanual. Alexis is about to unveil the secrets that could set YOU free from the endless work spiral. Discover…
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Ever feel like business is an unending marathon, throwing challenge after challenge your way? Just when you consider throwing in the towel, remember: we're right here, racing alongside you! Dive into this week's episode of Ignite, where Sam and Phil swap their office shoes for running gear, taking on the mammoth challenge of the Lakeland 50. Did th…
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Does the thought of taxes, debts, and expenses have you spinning? Ever been caught off guard by unexpected financial obligations? If you're VAT registered in the UK, the complexities can seem even more daunting. But worry no more! Sam, the self-appointed CFO of AJ, is here to steer you towards financial clarity. In this enlightening episode, Sam sh…
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· Tom and Eka revel in a moth bonanza… · ‘Conservation Hero’ Dave Goulson (Professor of Biology at the University of Sussex) sees a world in a cowpat… · Musician Sam Lee rhapsodises about Nightingales. Link to our social platforms This podcast takes the Ashdown Forest as a springboard for conversations about wildlife. Please subscribe and leave a r…
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Are YOU ready to embrace your role as CEO and propel your agency to new frontiers? If so, this episode is tailored just for YOU. Join Sam and Phil as they delve deeper into the heart of what it means to be a CEO. They'll guide you through the essentials of leadership - from defining your key responsibilities to setting compelling objectives that al…
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