Best Sub Optimal Podcasts (2024)

1
Yo-driver 45:20

2h ago45:20

45:20

Andrew and Tawny discuss the Peabody Awards, the new Star Wars show and answer a few listener questions! Call or text with your questions at 323-389-RACE and subscribe to Tawny and Andrew's bonus podcasts at suboptimalpods.com. See omnystudio.com/listener for privacy information.By Andrew Ti, Tawny Newsome

1
Jaemark Tordecilla: Unlocking the Potential of Custom GPTs for Newsrooms 30:50

7d ago30:50

30:50

Jaemark Tordecilla, Nieman Fellow at Harvard University, joins host Nikita Roy to discuss the potential of using custom GPTs for journalistic purposes. Jaemark is the former editor-in-chief and senior assistant vice president of News and Public Affairs at GMA News, the Philippines' leading digital news organization. For the past year as a Nieman Fe…

1
S4E23: New Zealand - 'Snowboarders, drinking games and a single dreadlock' 42:46

17d ago42:46

42:46

In this episode, Rachel and Emily journey back by rereading their blog entries to some more Queenstown memories, this time involving a pair of Australian snowboarders, a whole baked salmon, the 'car of death' and some drunken hairstyling.By Emily and Rachel

1
Why Duolingo’s Engagement Strategy Won’t Work For Every App — Asya Paloni, Welltory 50:49

9d ago50:49

50:49

On the podcast: What to do when there are no jobs to be done, how to build innovative features, and why copying Duolingo’s engagement strategy probably won’t work for your app. Key Takeaways: 🏆 To win over a mass market, you need to discover your app’s trigger. Apps serving niche audiences often have a well-defined job-to-be-done. Apps aiming for b…

1
That's Why I'm Like This 42:22

9d ago42:22

42:22

Andrew and Tawny discuss questions about media literacy and the reaction to a broadcaster's social media post. Call or text with your questions at 323-389-RACE and subscribe to Tawny and Andrew's bonus podcasts at suboptimalpods.com. See omnystudio.com/listener for privacy information.By Andrew Ti, Tawny Newsome

1
Adrian Gill: How AI Image Generation is Revolutionizing the Graphic Design Industry 47:10

12d ago47:10

47:10

Adrian Gill, the founder and CEO of Ad Hoc Industries and the former creative director of the Harvard Innovation Labs, joins host Nikita Roy to explore the transformative impact of AI, especially image generation tools, on the creative design industry. Gill brings a wealth of knowledge in creative direction, strategy, and brand management from his …

1
You Can't Allegedly Yourself 44:24

16d ago44:24

44:24

Tawny, Andrew and Kevin discuss B6 and answer a few listener questions! Call or text with your questions at 323-389-RACE and subscribe to Tawny and Andrew's bonus podcasts at suboptimalpods.com. See omnystudio.com/listener for privacy information.By Andrew Ti, Tawny Newsome

1
Insider Tips for Building Better, More Profitable Android Apps — Sarah Karam, Google 52:27

18d ago52:27

52:27

On the podcast: How developers can launch and optimize their app listings on the Google Play Store. A conversation from Google I/O 2024 with Sarah Karam, director of Apps Partnerships at Google. Key Takeaways: There are now more ways to optimize revenue with Google Play Commerce, such as installment subscriptions and automatically adjusted local pr…

1
S4E22: New Zealand - 'Mini-golf, hostel hunting and a cabin in the woods' 49:50

24d ago49:50

49:50

In this episode, Emily and Rachel read back over their blog entries from more Queenstown adventures, including a startlingly creative mini golf course, a desperate search for hostel accommodation, and Rachel being struck down by a mysterious illness. Mentioned in the podcast: Emily's round up of the world's best mini golf courses https://www.lonely…

1
Optimizing your Keywords and Monetization ― Part 2 with Ramit Arora, Microsoft 21:28

23d ago21:28

21:28

On the podcast: How the Microsoft 365 team optimizes their apps for the app stores and the top paywall optimization tips for enterprise apps and start-ups. Part 2 of our conversation with Ramit Arora. Key Takeaways: 💼 Use jobs-to-be-done to inform your app store optimization (ASO) keywords strategy. Optimize for keywords that align with what your p…

1
The Palm Springs of Canada (with Matt Apodaca) 49:59

23d ago49:59

49:59

Andrew, Kevin and Matt Apodaca discuss Gosling season, The Muppets and answer some listener questions! Call or text with your questions at 323-389-RACE and subscribe to Tawny and Andrew's bonus podcasts at suboptimalpods.com. See omnystudio.com/listener for privacy information.By Andrew Ti, Tawny Newsome

1
Wake Me For Meals (with Jessica Gao and Sierra Katow) 52:30

1M ago52:30

52:30

Andrew chats with Jessica Gao and Sierra Katow talk about Sierra's new stand up special Funt and answer some listener questions! Call or text with your questions at 323-389-RACE and subscribe to Tawny and Andrew's bonus podcasts at suboptimalpods.com. See omnystudio.com/listener for privacy information.…

1
S4E21: New Zealand - 'Disastrous hikes, dining out and tearful farewells' 46:45

1M ago46:45

46:45

In this episode, Emily and Rachel read back over their blog entry from the day they spent in NZ's Queenstown recovering from their hangovers, being plunged further into financial turmoil on an otherwise tranquil hike, and waving off their good friend Claire after a month of travelling friendship.By Emily and Rachel

1
Mattia Peretti: Balancing AI Innovation with Journalistic Integrity 37:51

2M ago37:51

37:51

Mattia Peretti, former manager of Journalism AI at the London School of Economics and current Knight Fellow at the International Center for Journalists, joins host Nikita Roy to share insights on balancing AI innovation with journalistic integrity. The episode explores an AI literacy initiative at Internews, which created a platform for knowledge e…

1
Operating Like a Start-up inside the World’s Biggest Company — Ramit Arora, Microsoft 30:32

1M ago30:32

30:32

On the podcast: Microsoft 365 app monetization and optimization, and how Microsoft is building successful apps–recorded live in Vegas at the Mobile Apps Unlocked (MAU) conference. Key Takeaways: 📱 The App Store advantage: Microsoft's data reinforces that the App Store, despite the fees attached, offers significant advantages. The seamless experienc…

1
Fine I Guess (with Jessica Gao) 40:56

1M ago40:56

40:56

Andrew, Kevin and the show's former CEO/current manager Jessica Gao discuss media literacy, protests throughout college campuses and answer a few listener questions! Call or text with your questions at 323-389-RACE and subscribe to Tawny and Andrew's bonus podcasts at suboptimalpods.com. See omnystudio.com/listener for privacy information.…

1
Make It Taste Good 36:49

1M ago36:49

36:49

Tawny and Andrew are talkin tofu, nicknames and checking bags while traveling! Call or text with your questions at 323-389-RACE and subscribe to Tawny and Andrew's bonus podcasts at suboptimalpods.com. See omnystudio.com/listener for privacy information.By Andrew Ti, Tawny Newsome

1
S4E20: New Zealand - 'Canyon swings, revelations and birthday fun' 48:58

2M ago48:58

48:58

In this very special episode, Rachel and Emily look back at the day of Rachel's 19th birthday, celebrated in Queenstown NZ. Among other things we hear, in great detail, about Rachel undertaking the town's infamous Canyon Swing, the mad dash for balloons, and a chaotic night out which results in the unfortunate decimation of Rach's birthday cake. We…

1
Learning and Profiting from Black Swan Events — Val Agostino, Monarch Money 45:57

2M ago45:57

45:57

On the podcast:The importance of passion for the product you’re working on, how to differentiate in a crowded market, and why achieving the ‘viable’ in Minimum Viable Product is harder than ever. Key Takeaways: 📉 Ad-based revenue models too often lead to a degraded user experience. For ad-supported products, the real customer is the advertiser, not…

1
What Has this Podcast Turned Into? with Ify Nwadiwe 48:13

2M ago48:13

48:13

Andrew and guest co-host Ify Nwadiwe discuss Boston Comic-Con, the importance of constantly checking yourself and answer a listener question! Call or text with your questions at 323-389-RACE and subscribe to Tawny and Andrew's bonus podcasts at suboptimalpods.com. See omnystudio.com/listener for privacy information.…

1
Came in with a Cattitude 38:29

2M ago38:29

38:29

Tawny, Andrew and Kevin discuss Beyoncé new album Cowboy Carter before answering a few listener questions! Call or text with your questions at 323-389-RACE and subscribe to Tawny and Andrew's bonus podcasts at suboptimalpods.com. See omnystudio.com/listener for privacy information.By Andrew Ti, Tawny Newsome

1
Church Except You Can Swear with Jane Marie 36:21

2M ago36:21

36:21

Andrew chats with writer/podcaster Jane Marie (The Dream) about her new book Selling the Dream. They also talk about people saying the military is too woke and weird small talk at the dentist's office. Call or text with your questions at 323-389-RACE and subscribe to Tawny and Andrew's bonus podcasts at suboptimalpods.com. See omnystudio.com/listen…

1
S4E19: New Zealand - 'Unhinged bus drivers, Milford Sound and sub-optimal weather' 37:53

2M ago37:53

37:53

In this episode, Rachel and Emily remember the unfortunate day they spent exploring New Zealand's glorious Milford Sound, featuring a highly theatrical bus driver, close encounters with local wildlife, and the most inefficient checking of a weather forecast known to mankind.By Emily and Rachel

1
Scaling Your Subscription App with Meta Ads – Marcus Burke, Independent Consultant 1:01:42

2M ago1:01:42

1:01:42

On the podcast: The past, present, and future of Meta ads, tactics to scale subscription apps on Meta, and why you should probably exclude younger audiences in your targeting. Key Takeaways: ⍰ Why Meta Ads? Its vast reach and precision targeting make Meta the best platform for discovery. Ads seamlessly integrate with organic content, providing a na…

1
Florent Daudens: Building an AI-Literate Newsroom at Radio Canada 1:08:28

2M ago1:08:28

1:08:28

Florent Daudens, the outgoing Director of Newsgathering and Deployment at Canada's National Public Broadcaster, Radio-Canada, joins Nikita Roy to share how he led AI literacy initiatives in their newsroom. In his role, Florent focused on enhancing the news department with AI as well as managing operations across national, parliamentary, and foreign…

1
French or Gambit? (with Cody Ziglar) 41:01

2M ago41:01

41:01

Andrew and guest co-host Cody Ziglar discuss Zig's time at Toronto Comic-Con, getting tattoos before doing your research and answer some listener questions! Call or text with your questions at 323-389-RACE and subscribe to Tawny and Andrew's bonus podcasts at suboptimalpods.com. See omnystudio.com/listener for privacy information.…

1
S4E18: New Zealand - 'Queenstown, optical illusions, and cocktail fails' 44:03

3M ago44:03

44:03

In this episode, Rachel and Emily re-read the blog entry from their time spent at renowned NZ attraction Puzzling World. Among other things, we hear of the pair experiencing anti-gravity whilst horrendously hungover and getting hopelessly lost in a maze, as well as their first ever glimpse of Queenstown and Rachel entering a 'hori-bungee' cocktail …

1
Lessons from a Lackluster Launch — David Barnard, Weather Up 1:02:23

3M ago1:02:23

1:02:23

On the podcast: The many failures of his recent app launch, the surprising results of his first-ever A/B test, and the many reasons why you shouldn’t plan a big app launch. Top Takeaways: 🔄 Continuous evolution over big bangs: For subscription apps, frequent updates create enduring value, outpacing the impact of sparse, major launches. This steady …

1
John Wick on the Bass (with Matt Apodaca) 48:22

3M ago48:22

48:22

Andrew, Kevin and special guest Matt Apodaca talk music and street food outside of stadiums before getting into some listener questions! Call or text with your questions at 323-389-RACE and subscribe to Tawny and Andrew's bonus podcasts at suboptimalpods.com. See omnystudio.com/listener for privacy information.…

1
Ezra Eeman: Navigating the AI Frontier at the Dutch Public Broadcaster NPO 39:05

3M ago39:05

39:05

Ezra Eeman, the Director of Strategy & Innovation at the Dutch Public Broadcaster NPO joins Nikita Roy to discuss NPO's AI strategy, revealing the complexities of navigating this frontier within a decentralized network of 13 broadcasters. From leveraging AI for accessibility and efficiency to cautious experiments with synthetic voices and avatars, …

1
March of the Alleged Penguins 41:27

3M ago41:27

41:27

Tawny and Andrew discuss if birds are real. Also, if you're having any issues getting the latest Yo, Can We Live or Sub-Optimal episodes, try re-adding the feeds from your suboptimalpods.com account! Call or text with your questions at 323-389-RACE and subscribe to Tawny and Andrew's bonus podcasts at suboptimalpods.com. See omnystudio.com/listener…

1
The Future of Subscription Apps (Why We’re So Excited For 2024) 42:53

3M ago42:53

42:53

On the podcast: RevenueCat’s 2024 State of Subscription Apps report, the state of the app industry more broadly, and why a slight drop in renewals in 2023 isn’t as bad as it may seem. Key insights: 📈 Optimize conversion rates: With a 1.7% average conversion rate from downloads to paying subscribers, there's a wide gap indicating room for improvemen…

1
S4E17: New Zealand - 'Lakeside views, human pyramids and attempts at romance' 47:15

3M ago47:15

47:15

In this episode, Emily and Rachel read back over the blog entry documenting their lengthy journey through stunning scenery to NZ's lakeside town of Wanaka. Among other things, we hear of greenscreen style landscapes, chaotic hostel check ins, monopolising the time of passing strangers to take multiple group photos and Emily's attempt to create roma…

1
Mark Twain? More Like Mark Together 46:08

3M ago46:08

46:08

The crew discuss the Star Trek cruise before answering a question about the election and others in the "how to not weird" category. Call OR TEXT with your questions at 323-389-RACE and subscribe to Tawny and Andrew's bonus podcasts at suboptimalpods.com. See omnystudio.com/listener for privacy information.…

1
Craig Newmark: Philanthropy's Role in Supporting Journalism in the AI Era 29:11

3M ago29:11

29:11

Craig Newmark, internet pioneer and founder of Craigslist, joins Nikita Roy to talk about the past, present, and future of AI. Craig is a visionary whose profound contributions have shaped the landscape of digital platforms and supported the pillars of journalism. As the founder of Craigslist, he revolutionized the classified ads sector and transfo…

1
Naming a Restaurant Steve's Burgers (with Jessica Gao) 44:49

3M ago44:49

44:49

Andrew and enemy of the show/CEO Jessica Gao discuss an early Vegas trip together, the tofu hook-up, and answer a listener question. Leave a voicemail with your questions at 323-389-RACE and subscribe to Tawny and Andrew's bonus podcasts at suboptimalpods.com. See omnystudio.com/listener for privacy information.…

1
S4E16: New Zealand - 'Glaciers, stalagmites and sexy tour-guides' 52:22

4M ago52:22

52:22

In this episode, Rachel and Emily recount and relive the blissful day they spent hiking around on New Zealand's famed Fox Glacier, led along the way by a particularly chiselled tour-guide. Among other things we hear of the stupendous beauty of the natural surroundings, elite level bribery of two glamorous Danish men, and Emily trying and failing to…

1
Building a Content Marketing Flywheel — Fares Ksebati, MySwimPro 53:31

4M ago53:31

53:31

On the podcast: How to build a content marketing flywheel, the importance of content that’s inherently valuable, and why you shouldn’t give up on content marketing even if your early attempts only get a few views. 🛠️ Validate your app idea with minimal resources. Use a simple mock-up and some way to drive paid or organic traffic to gauge interest b…

1
Go Ahead, Ask My Mom 43:18

4M ago43:18

43:18

Tawny and Andrew discuss Rachel Dolezal back in the news, reactions to Beyoncé's country song and answer some listener questions! Leave a voicemail with your questions at 323-389-RACE and subscribe to Tawny and Andrew's bonus podcasts at suboptimalpods.com. See omnystudio.com/listener for privacy information.…

1
How Germany’s Ippen Digital is Fine-Tuning Large Language Models for Their Newsroom 45:52

4M ago45:52

45:52

From fine-tuning large language models, to discussing modular journalism, to developing an AI tool to help track misinformation, there’s a lot to unpack from this week’s conversation with Alessandro Alviani, the product lead for AI at Germany’s Ippen Digital. We build upon the first part of our conversation from last week, where Alessandro shared h…

1
The Super Bowl for People Who Met Recently 33:20

4M ago33:20

33:20

Tawny and Andrew discuss Valentine's Day before answering some listener questions! Leave a voicemail with your questions at 323-389-RACE and subscribe to Tawny and Andrew's bonus podcasts at suboptimalpods.com. See omnystudio.com/listener for privacy information.By Andrew Ti, Tawny Newsome

1
Alessandro Alviani (Part One): Building AI Products with an Editor-Centric Approach 27:59

4M ago27:59

27:59

Rather than AI replacing journalists, Alessandro Alviani believes editorial teams can leverage AI to enhance and augment their work. Formerly as the Editorial Director at the Microsoft News Hub, Alessandro experienced firsthand the consequences that replacing human editors with automated systems caused. Drawing from his experience he says that the …

1
S4E15: New Zealand - 'Possums, bearded bushmen and reflective lakes' 54:38

4M ago54:38

54:38

In this episode, Emily and Rachel recount their experiences of a day spent learning about New Zealand's possum pest-control methods, and travelling onwards to the country's stunning Franz Josef glacier. Among other things, we hear of the eminently memorable 'Possum Pete', owner of the educational bushman centre, the meeting of Pete's singular pet p…

1
Model Majority (Live from SF Sketchfest with Sasheer Zamata and Alex Kliner) 1:15:48

4M ago1:15:48

1:15:48

Tawny and Andrew chat with special guests Sasheer Zamata and Alex Kliner live from San Francisco Sketchfest! Leave a voicemail with your questions at 323-389-RACE and subscribe to Tawny and Andrew's bonus podcasts at suboptimalpods.com. See omnystudio.com/listener for privacy information.By Andrew Ti, Tawny Newsome

1
Jeff Jarvis (Part Two): Rethinking the journalism business model in the age of AI 27:52

4M ago27:52

27:52

Jeff Jarvis joins Nikita Roy in the second part of his conversation to discuss how journalism business models will be affected by the rise of generative AI. In part one, Jarvis shared his thoughts on whether generative AI companies should be allowed to use news media's copyrighted content to train their AI models. Jarvis has been the director of th…

1
Dramahound Stays Eating 30:19

4M ago30:19

30:19

Tawny and Andrew answer listener questions about white people celebrating Lunar New Year, tattoo regrets, and a book party Q&A. Get tickets to see Yo, Is This Racist live at San Francisco Sketchfest February 3rd here! See omnystudio.com/listener for privacy information.By Andrew Ti, Tawny Newsome

1
Apple’s Response to the EU’s DMA: What Developers Need to Know 1:07:36

4M ago1:07:36

1:07:36

On 25th January, Apple published its guidance on how it would comply with the EU’s Digital Markets Act (DMA). The response, in keeping with Apple’s response to other demands for reforms, effectively disincentivizes most apps from taking advantage of the changes. The changes are complex and confusing, and the answer to whether apps should make chang…

1
S4E14: New Zealand - 'Partying, painting and costume design triumph' 53:06

5M ago53:06

53:06

In this episode, Rachel and Emily recount the day of the Kiwi Bus' infamous 'Poo Party' on the beautiful Lake Mahinapua, where they finally get to showcase their incredible craft prowess and take the swinging 60s fancy-dress costumes for a spin. Amongst other things, we hear of ageing and grumpy party-host Les and his unceasingly cantankerous manne…

1
How to Succeed with Freemium and Hybrid Monetization — Paul Ganev, Surfline 43:19

5M ago43:19

43:19

On the podcast: The strategic pitfalls in modeling Total Addressable Market, how freemium should work, and why Surfline’s current success was actually 38 years in the making. Key Takeaways: 🎯SAM not TAM — The total addressable market (TAM) provides an overview of the market's potential size, but it's too general for strategic purposes. The servicea…

1
A Significant Alarm Clock 43:35

5M ago43:35

43:35

Tawny and Andrew talk about the musicians' union ready to strike, Black women making Emmys history, and answer some listener questions! Get tickets to see Yo, Is This Racist live at San Francisco Sketchfest February 3rd here! See omnystudio.com/listener for privacy information.By Andrew Ti, Tawny Newsome

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