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Sean Ellis Introduces Hacking Growth
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The definitive playbook by the pioneers of Growth Hacking
This podcast is packed with actionable advice as only Sean Ellis can deliver.
Sean Ellis is CEO and founder of GrowthHackers.com, the number one online community for GrowthHackers with 1.8 million global users. Sean coined the term "growth hacker" in 2010 and is the producer of the GrowthHackers Conference. Prior to GrowthHackers, Sean founded and sold customer insights company Qualaroo, growing it to millions of dollars in recurring revenue with customers such as Starbucks, Amazon and Intuit. He has also led growth or marketing for Dropbox, Eventbrite, LogMeIn (IPO), Uproar (IPO) and Lookout.
Sean's new book Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success does for market-share growth what Lean Start-Up did for product development, and Scrum did for productivity. It involves cross-functional teams and rapid-tempo testing and iteration that focuses customers: attaining them, retaining them, engaging them, and motivating them to come back and buy more.
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