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The Force of Google

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Manage episode 165021571 series 1301233
Content provided by BBC and BBC Radio 4. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by BBC and BBC Radio 4 or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Google dominates internet searching across most parts of the globe. The algorithm which produces its search results is highly secret and always changing, but is crucial in influencing the information we all obtain, the viewpoints we read, the people we find out about, and the products we buy.

It dominates the market because it's so effective. Rivals find it difficult to compete. But however good the algorithm, however carefully crafted to give us what Google thinks we actually want, is it really healthy for one search engine, and one company, to have so much impact?

Rory Cellan-Jones explores Google's uniquely powerful role at the centre of today's information society.

Producer: Martin Rosenbaum.

  continue reading

875 episodes

Artwork

The Force of Google

Seriously...

121,593 subscribers

published

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Manage episode 165021571 series 1301233
Content provided by BBC and BBC Radio 4. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by BBC and BBC Radio 4 or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Google dominates internet searching across most parts of the globe. The algorithm which produces its search results is highly secret and always changing, but is crucial in influencing the information we all obtain, the viewpoints we read, the people we find out about, and the products we buy.

It dominates the market because it's so effective. Rivals find it difficult to compete. But however good the algorithm, however carefully crafted to give us what Google thinks we actually want, is it really healthy for one search engine, and one company, to have so much impact?

Rory Cellan-Jones explores Google's uniquely powerful role at the centre of today's information society.

Producer: Martin Rosenbaum.

  continue reading

875 episodes

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