A bootstrappers podcast for founders, entrepreneurs, visionaries and dreamers who are building businesses from the ground up without the taking on debt or selling equity. Here we cover marketing, sales, organization and mindset issues that matter to you
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Setting Up Angie's Email Sequence
MP3•Episode home
Manage episode 339642487 series 2138618
Content provided by Angela Yorgey and April Smith, Angela Yorgey, and April Smith. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Angela Yorgey and April Smith, Angela Yorgey, and April Smith or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
What did your first email sequence look like? What tips do you have? April has been using email for quite some time now, while Angie is just getting started. With April's guidance, Angie is setting up her first email sequence. You get an inside look at what she included and how it is set up. Disclaimer: Some of the links in this post are affiliate links. You don’t have to purchase them through our links, but if you do, it helps us pay for the costs of the podcast and blog! Switching from Mailchimp Angie has been collecting subscribers with Mailchimp for free but recently passed into being charged. She wanted to get things set up and going but wanted to decide first on which company she would go with. She ultimately decided to go with ConvertKit after hearing from so many people how easy it was. She found it super easy to move her list over and it took less than 5 minutes! Now, she is ready to get moving on making it worth the cost. April started on Mailchimp, as well. Then once she reached 2,000 subscribers, she switched to ConvertKit and didn't like it. She then went over to Mad Mimi and was happy there for awhile but it was not very user friendly. It was cheaper but she wasn't seeing it convert to sales. She had about 6 sequences set up. She began getting frustrated with Mad Mimi because she couldn't see the data that she wanted to see. (You know how we love data!) She decided she wanted to improve her sequences and change up her site. She went back to ConvertKit. She reworked her site with a new theme that integrated her opt ins and resources how she wanted. April is very happy with how things are going so far with ConvertKit. Reasons We Love ConvertKit Ease of use. We find it user friendly and could set up our first opt ins quickly. Data. We love the additional data given that was missing before. We can see all the conversions for each opt in to easily see which ones are working for us. Deliver-ability. With a more simple email, it tends to get into more inboxes instead of junk folders. Rules. You can create almost any kind of rule we could think of. Sequences. So easy to set up, get going, and track. Automated. Once set up, it can run itself! Love this...the more we can automate, the happier we are. If you'd like to try it out for yourself, you can get one month FREE by clicking here. We'd be happy to help get it set up for you. April is currently making 4 times what she is spending on her list! Opt-In Angie decided that her first sequence was going to be for her huge holiday close reading bundle. She already had a freebie for it. She decided to use the same freebie as on TpT except she beefed up the freebie to include even more enticing goodies to get people to opt-in! It was helpful that Angie was able to re-purpose something she already had so she could get righ
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continue reading
111 episodes
MP3•Episode home
Manage episode 339642487 series 2138618
Content provided by Angela Yorgey and April Smith, Angela Yorgey, and April Smith. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Angela Yorgey and April Smith, Angela Yorgey, and April Smith or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
What did your first email sequence look like? What tips do you have? April has been using email for quite some time now, while Angie is just getting started. With April's guidance, Angie is setting up her first email sequence. You get an inside look at what she included and how it is set up. Disclaimer: Some of the links in this post are affiliate links. You don’t have to purchase them through our links, but if you do, it helps us pay for the costs of the podcast and blog! Switching from Mailchimp Angie has been collecting subscribers with Mailchimp for free but recently passed into being charged. She wanted to get things set up and going but wanted to decide first on which company she would go with. She ultimately decided to go with ConvertKit after hearing from so many people how easy it was. She found it super easy to move her list over and it took less than 5 minutes! Now, she is ready to get moving on making it worth the cost. April started on Mailchimp, as well. Then once she reached 2,000 subscribers, she switched to ConvertKit and didn't like it. She then went over to Mad Mimi and was happy there for awhile but it was not very user friendly. It was cheaper but she wasn't seeing it convert to sales. She had about 6 sequences set up. She began getting frustrated with Mad Mimi because she couldn't see the data that she wanted to see. (You know how we love data!) She decided she wanted to improve her sequences and change up her site. She went back to ConvertKit. She reworked her site with a new theme that integrated her opt ins and resources how she wanted. April is very happy with how things are going so far with ConvertKit. Reasons We Love ConvertKit Ease of use. We find it user friendly and could set up our first opt ins quickly. Data. We love the additional data given that was missing before. We can see all the conversions for each opt in to easily see which ones are working for us. Deliver-ability. With a more simple email, it tends to get into more inboxes instead of junk folders. Rules. You can create almost any kind of rule we could think of. Sequences. So easy to set up, get going, and track. Automated. Once set up, it can run itself! Love this...the more we can automate, the happier we are. If you'd like to try it out for yourself, you can get one month FREE by clicking here. We'd be happy to help get it set up for you. April is currently making 4 times what she is spending on her list! Opt-In Angie decided that her first sequence was going to be for her huge holiday close reading bundle. She already had a freebie for it. She decided to use the same freebie as on TpT except she beefed up the freebie to include even more enticing goodies to get people to opt-in! It was helpful that Angie was able to re-purpose something she already had so she could get righ
…
continue reading
111 episodes
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