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#010 - Early-Stage B2B Content Strategy

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Manage episode 442125051 series 3522862
Content provided by Geena Greguric. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Geena Greguric or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Content marketing is a critical piece of the puzzle for B2B businesses, but is often one of the most challenging pieces to execute when you have very little bandwidth during the early stages of growth. Beam Content Co-Founder, Brooklin Nash, shares tips and tricks for building a content-driven brand as a founder or solo marketer.

In this episode, Brooklin covers:

  • Low-cost market research and validation tools and processes
  • Critical elements of effective product positioning and messaging
  • Common mistakes early-stage founders often make

Hot Links
Beam Content Website
Connect with Brooklin on LinkedIn
Email Brooklin at brooklin@beamcontent.co

  continue reading

10 episodes

Artwork
iconShare
 
Manage episode 442125051 series 3522862
Content provided by Geena Greguric. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Geena Greguric or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Content marketing is a critical piece of the puzzle for B2B businesses, but is often one of the most challenging pieces to execute when you have very little bandwidth during the early stages of growth. Beam Content Co-Founder, Brooklin Nash, shares tips and tricks for building a content-driven brand as a founder or solo marketer.

In this episode, Brooklin covers:

  • Low-cost market research and validation tools and processes
  • Critical elements of effective product positioning and messaging
  • Common mistakes early-stage founders often make

Hot Links
Beam Content Website
Connect with Brooklin on LinkedIn
Email Brooklin at brooklin@beamcontent.co

  continue reading

10 episodes

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