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Distinct and Direct

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Manage episode 2237604 series 10394
Content provided by Earwolf and Seth Godin. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Earwolf and Seth Godin or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

On the final episode of Seth Godin’s Startup School we learn the importance of being distinct and direct. Seth explains why people at the top get hurt last, why e-mail is the best direct connection to your customers, and why it’s important to have your own distinct voice. Seth shares a technique to get an appointment with impossible to reach top decision makers, discusses why it’s better to act like you don’t have money now, and tells us why he’d rather spend 4 years writing a blog before writing a book in order to build an audience. He also talks about how not to get sued, giving people a souvenir to remember you by, and the rules on naming your company.

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21 episodes

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Distinct and Direct

Seth Godin's Startup School

2,676 subscribers

published

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Manage episode 2237604 series 10394
Content provided by Earwolf and Seth Godin. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Earwolf and Seth Godin or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

On the final episode of Seth Godin’s Startup School we learn the importance of being distinct and direct. Seth explains why people at the top get hurt last, why e-mail is the best direct connection to your customers, and why it’s important to have your own distinct voice. Seth shares a technique to get an appointment with impossible to reach top decision makers, discusses why it’s better to act like you don’t have money now, and tells us why he’d rather spend 4 years writing a blog before writing a book in order to build an audience. He also talks about how not to get sued, giving people a souvenir to remember you by, and the rules on naming your company.

  continue reading

21 episodes

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