Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
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S02E08-Step by Step Guide to Specialization
MP3•Episode home
Manage episode 206601362 series 2316332
Content provided by Jason Resnick. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jason Resnick or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
There are 4 steps to starting to specialize your business and landing that first specialized client. 1. The 4 Lists of Specialization 2. Learn how to say "no" 3. Vet the niche to see if it really has value 4. Do the research and land that first client
…
continue reading
103 episodes
MP3•Episode home
Manage episode 206601362 series 2316332
Content provided by Jason Resnick. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jason Resnick or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
There are 4 steps to starting to specialize your business and landing that first specialized client. 1. The 4 Lists of Specialization 2. Learn how to say "no" 3. Vet the niche to see if it really has value 4. Do the research and land that first client
…
continue reading
103 episodes
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