Don't Assume a Quiet Customer is a Happy Customer

Shape the Conversation

Jon is a big fan of Steve Blank and his concept of “getting out of the building” to talk with your customers. Routine conversations with your customers can strangely be one of the toughest habits to maintain. people are busy. Once a month or even once a quarter may seem like too much of a commitment for some. But, these conversations are extremely valuable. Businesses that make customer communication a priority will make better informed product decisions and develop deeper relationships with their customers.

This does not mean just waiting for a support ticket or issue to arise. Do the hard work of being pro active and facilitating conversations with your customers at all times.

Don’t make the mistake of assuming a quiet customer is a happy customer.

Reach out to us with any ideas, questions, or feedback on the podcast!

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