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Episode 291: Vayner Media and Marketing in Asia Pacific with Jeff Nicholson

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Content provided by Bernard Leong. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Bernard Leong or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Jeff Nicholson, chief media officer of Vayner Media joined us in a conversation on the expansion of their business footprint in Asia Pacific and discuss the major trends in marketing and advertising across Asia Pacific, splitting between China and the rest of Asia. Jeff discuss the customer centric focus of Vayner Media and how they are working with international brands in Asia Pacific and regional brands on digital marketing. We discuss the effects of the new tri-factor of Google, Facebook and Amazon in advertising and aggregation, and the rise of Tik Tok in international markets.

  continue reading

458 episodes

Artwork
iconShare
 
Manage episode 230259448 series 2391199
Content provided by Bernard Leong. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Bernard Leong or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Jeff Nicholson, chief media officer of Vayner Media joined us in a conversation on the expansion of their business footprint in Asia Pacific and discuss the major trends in marketing and advertising across Asia Pacific, splitting between China and the rest of Asia. Jeff discuss the customer centric focus of Vayner Media and how they are working with international brands in Asia Pacific and regional brands on digital marketing. We discuss the effects of the new tri-factor of Google, Facebook and Amazon in advertising and aggregation, and the rise of Tik Tok in international markets.

  continue reading

458 episodes

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