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725: Programmatic Targeting with Eric Seufert
MP3•Episode home
Manage episode 230507861 series 40580
Content provided by Steve Young. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Steve Young or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Today's guest is none other than Eric Seufert, author of Freemium Economics and editor of the popular mobile blog Mobile Dev Memo. This is the exact interview from our very first virtual summit in 2018 where Eric shares why there's a shift to programmatic targeting, the types of apps in the top grossing charts and what types of games can adopt a subscription-based model.
Eric Seufert leads platform at N3TWORK. Also, he is the author of Freemium Economics, published by Elsevier in 2014 and Owner / Editor at Mobile Dev Memo. --- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message
…
continue reading
Eric Seufert leads platform at N3TWORK. Also, he is the author of Freemium Economics, published by Elsevier in 2014 and Owner / Editor at Mobile Dev Memo. --- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message
827 episodes
MP3•Episode home
Manage episode 230507861 series 40580
Content provided by Steve Young. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Steve Young or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Today's guest is none other than Eric Seufert, author of Freemium Economics and editor of the popular mobile blog Mobile Dev Memo. This is the exact interview from our very first virtual summit in 2018 where Eric shares why there's a shift to programmatic targeting, the types of apps in the top grossing charts and what types of games can adopt a subscription-based model.
Eric Seufert leads platform at N3TWORK. Also, he is the author of Freemium Economics, published by Elsevier in 2014 and Owner / Editor at Mobile Dev Memo. --- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message
…
continue reading
Eric Seufert leads platform at N3TWORK. Also, he is the author of Freemium Economics, published by Elsevier in 2014 and Owner / Editor at Mobile Dev Memo. --- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message
827 episodes
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