Dave and Holly, your 80s music aficionados, talk to the artists and music industry insiders that made it the greatest decade for music. We are a proud member of The Pantheon Network - Podcasts for Music Lovers
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Welcome to The Transaction. From ABM to PLG, from MEDDIC to MEDDPICC, the world of business is constantly evolving. We’ll cover the who, what, where, when, why and most importantly how you get… The Transaction. Hosted by Craig Rosenberg and Matt Amundson. Presented by Ringmaster Conversational Marketing, the go-to branded podcast team. To discover how your company can leverage B2B podcasts to deliver outsized ROI, visit ringmaster.com.
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Like late-night for radio, Live Wire is hosted by Luke Burbank (Wait Wait Don’t Tell Me) and artfully blends an eclectic mix of artists, musicians, writers, filmmakers, comedians, and cultural observers.
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Build gives you the inside track on all things product and product management. Host Maggie Crowley, former Olympian turned Harvard MBA turned Director of Product Management at Drift, sits down with the best of the best across product management, design, and engineering to bring you lessons from product greats at Atlassian, Pluralsight, VMware, and more.
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Lindy West, Paul F. Tompkins, and Ural Thomas & The Pain (REBROADCAST)
52:41
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Bestselling writer Lindy West (Shrill) chats about her new podcast Text Me Back, which unpacks friendship, the news, and text threads; comedian Paul F. Tompkins takes a stab at some other P.F.T. acronyms; and soul ensemble Ural Thomas & The Pain perform "No Distance." Plus, host Luke Burbank and announcer Elena Passarello share some texting habits …
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Even though it's Labor Day, we think every day is a Manic Monday. We're Takin' Care of Business over here at What Difference Does It Make, so we say, Let's Work!, as we recognize songs that salute the Working Class Hero. What a way to make a livin'! We are a proud member of Pantheon Podcasts Learn more about your ad choices. Visit megaphone.fm/adch…
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Harnessing the Magic of Metrics with Ray Rike - The Transaction - Ep # 22
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In this episode of The Transaction, Matt Amundsen and Craig Rosenberg are joined by Ray Rike to delve into the world of metrics. Ray shares his passion for allowing SaaS operators to make metric-informed and benchmark-validated decisions by looking at metrics across the entire customer journey. He highlights key metrics such as CAC ratio, inbound h…
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Ian Karmel & Dr. Alisa Karmel, Zainab Johnson, and Meklit
52:24
52:24
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Comedian and writer Ian Karmel pairs up with his sister Dr. Alisa Karmel to unpack the book they co-authored T-Shirt Swim Club, about growing up fat in a world made for thin people; stand-up comedian Zainab Johnson riffs on being one of 13 children; and Ethio-jazz artist Meklit performs the title track off her new EP "Ethio Blue." Plus, host Luke B…
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Warren Zanes' recent career trajectory has landed him in Nebraska…specifically, Bruce Springsteen's 1982 album, Nebraska. Warren’s book, Deliver Me from Nowhere: The Making of Bruce Springsteen's Nebraska, was released in 2023 to critical acclaim. Warren also hosts the concert performance of Bruce Springsteen's Nebraska: A Celebration in Words and …
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The New Playbook: Signal Based Selling with Jen Igartua - The Transaction - Ep # 21
48:28
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The Transaction’s guest today is one of many talents. Jen Igartua, who is not only the CEO of GoNimbly but also a side hustler in both comedy and board game designing, provides her insights on the sales and marketing world today. The conversation covers transforming B2B sales strategies using signal-based selling and PLG (Product-Led Growth) insigh…
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Sloane Crosley, Roz Chast, and Black Belt Eagle Scout (REBROADCAST)
52:26
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Writer Sloane Crosley unpacks loss in her memoir, Grief is for People, which poignantly weaves the suicide of a dear friend with the burglary of her home; The New Yorker cartoonist Roz Chast shares some of her weirdest dreams from her new illustrated book, I Must Be Dreaming, including meeting Fran Lebowitz… on roller skates; and indie rocker Black…
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Robyn Hitchcock has had quite the musical career. So much so that two movies have been made about him: The documentary Robyn Hitchcock: Sex, Food, Death...and Insects, and the Jonathan Demme-directed performance film, Storefront Hitchcock. However, when Robyn decided to write his own story, he centered it on a particularly meaningful point in his l…
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Unlocking Sales Success: Creativity Over Volume with Mark Kosoglow - The Transaction - Ep # 20
52:56
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Today Mark Kosoglow, an experienced sales professional and an advisor at HockeyStack, discusses with Craig and Matt his insightful perspectives on sales strategies. He emphasizes the importance of creativity over sheer volume in outreach and the challenges posed by current sales practices. Mark highlights his approach to sales from his time at Outr…
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Noé Álvarez, Naomi Fitter with Jon the Robot, and John Craigie
52:30
52:30
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Writer Noé Álvarez traces his family lineage through the history of the accordion in his latest book Accordion Eulogies: A Memoir of Music, Migration, and Mexico; professor of engineering Naomi Fitter introduces us to Jon, a stand-up comedian robot she developed who riffs on the dating life of a bot; and singer-songwriter John Craigie explains the …
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August 10th is Duran Duran Appreciation Day. As it turns out, not only are we self-proclaimed Duranies, but our guests love the Fab 5 as well. So for this episode, we've compiled comments and observations from our past guests (and ourselves) about the music we love so much by Simon, John, Nick, Andy, and Roger. Happy Duran Duran Appreciation Day! L…
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People Strategy: Hiring, Firing, and Leadership with Dennis Lyandres - The Transaction - Ep # 19
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This episode brings on Dennis Lyandres as the guest. He is currently an advisor at ICONIQ Capital and has many years of sales, marketing, and strategy experience. Along with Craig and Matt, Dennis discusses effective leadership techniques and the importance of relentless learning in the sales and marketing world. He emphasizes the importance of hir…
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Comedian and writer Dave Hill dives into his newest book The Awesome Game, which makes the case for why hockey should be more popular in the United States, then tries his hand at the surprisingly popular genre of "hockey romance" novels; and singer-songwriter No-No Boy performs "Western Empress" from his latest album Empire Electric, which tells th…
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Susan Seidelman has directed films with Meryl Streep, John Malkovich, and Madonna, but how does a humble girl from the suburbs of Philadelphia get to such a point? It's all documented in her new book, Desperately Seeking Something: A Memoir About Movies, Mothers, and Material Girls. Susan joins the podcast to talk about movies, music, mothers, and …
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Unlocking Strategic Marketing with Sydney Sloan - The Transaction - Ep # 18
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46:41
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Today’s episode welcomes Sydney Sloan, former CMO of Drata and newest CMO of G2, to sit down with Craig and Matt to give strong insights on the evolving strategies being used in marketing. Sydney discusses the shift from account-based to segment-based strategies, and elaborates on how triangulation of data points can enhance targeting and campaign …
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Amanda Montell, Laurie Kilmartin, and Lizzie No
52:27
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Writer and podcaster Amanda Montell (Sounds Like a Cult) unpacks her new book The Age of Magical Overthinking, which looks at our cognitive biases, like why some of us worship celebrities or believe in the power of manifestation; stand-up comedian Laurie Kilmartin gets stoked about her son going to college, so she can start dating again; and singer…
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Matt Pinfield: Music, Mayhem And MTV
1:21:53
1:21:53
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Matt Pinfield would probably consider himself "just a music fan from New Jersey". But fans of his radio and club shows, as well as music artists like David Bowie and Depeche Mode immediately recognized the passion and knowledge that Matt possessed. This led to the distinction of being THE spokesperson for rock music fans when he first began hosting…
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Mastering Value and ROI in SaaS with Matt Harney - The Transaction - Ep # 17
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Today’s episode showcases Craig and Matt as they hear powerful insights from the Founder of Cloud Ratings, Matt Harney, as he discusses the importance of ROI and value selling within the software industry. The conversation begins with a discussion on the underutilization of ROI calculators by software companies, emphasizing how personalized ROI can…
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Avery Trufelman, Camille Dungy, and Olive Klug (REBROADCAST)
52:21
52:21
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Podcaster Avery Trufelman unpacks her podcast Articles of Interest, in which she reveals the history behind fashion and clothing, including prison uniforms and the debate over pockets; author Camille Dungy discusses her latest book Soil: The Story of a Black Mother’s Garden, which chronicles her attempts to diversify her garden in the predominately…
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It's Lyndsanity! with Lyndsey Parker
1:29:45
1:29:45
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Music Journalist Lyndsey Parker is a fixture on the Los Angeles music scene. For more than two decades, she served as the Music Editor for Yahoo Entertainment, interviewing all our favorite music artists, including 80s icons like The Cure, Duran Duran, and Cyndi Lauper. You've seen her as a correspondent on AXS TV and Fox 11 News in Los Angeles, an…
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Really Knowing Your Customer with Dave Brock - The Transaction - Ep # 16
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In today’s episode of The Transaction, hosts Craig and Matt sit down to talk with sales expert Dave Brock. Dave is a well-established sales consultant, the founder and CEO of Partners in EXCELLENCE, and the author of “Sales Manager Survival Guide”. They discuss the pivotal changes required in the sales approach, focusing on customer engagement, win…
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Critically acclaimed writer Hanif Abdurraqib unpacks his latest book, There's Always This Year: On Basketball and Ascension, in which he explores his lifelong love of the game and what it means to make it; singer-songwriter Kristin Hersh of Throwing Muses discusses her new book The Future of Songwriting, where she considers how to be an artist in a…
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We first heard Swedish Egil at KROQ in Los Angeles, where for ten years he played his favorite dance, ska, and electronic music, introducing us to bands like New Order and Kraftwerk. From there, he became Music Director of MARS-FM, and introduced us to techno and rave artists like The Orb and Moby. And for the past three decades, Egil spearheaded G…
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The Power of Category Design - The Transaction - Ep # 15
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In this engaging episode of The Transaction, hosts Matt Amundsen and Craig Rosenberg welcome Kevin Maney, renowned author of “Play Bigger” and expert in category design. Kevin shares his insights on the importance of creating a unique market category, how to effectively communicate a company’s value, and why businesses need to focus on solving spec…
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J. Wortham, Curtis Sittenfeld, and Margo Cilker (REBROADCAST)
52:30
52:30
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Journalist J. Wortham (The New York Times Magazine, Still Processing) recounts what happened when they visited a nude queer beach in Oaxaca; author Curtis Sittenfeld discusses her newest novel Romantic Comedy, which flips the script on the celebrity love story; and singer-songwriter Margo Cilker performs "With the Middle" from her sophomore album V…
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In this classic episode, we welcome special guest Chelsea Cantos into our What Difference Does It Make studio. Holly's daughter just wanted to tag along and see how the "magic" happens, so she happily strapped on the "cans" and became a big part of our show, offering up her unique perspective as we present some of our favorite 80s summertime favori…
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W. Kamau Bell, Jane Marie, and Y La Bamba
52:20
52:20
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Comedian and television host W. Kamau Bell discusses his Substack newsletter Who's With Me? and how AI got his comedic personality all wrong; journalist and podcaster Jane Marie breaks down multi-level marketing and how it preys upon working class Americans; and indie band Y La Bamba perform "Crema de Melón." Plus, host Luke Burbank and announcer E…
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Alan Hunter was the first person we saw for the debut of MTV on August 1, 1981 (just don't remind Mark Goodman of this fact). Alan has maintained a passion for the 80s music that defined our youth. This, naturally, makes him the perfect guest for our podcast, as we discuss his career, his newfound love of cruises, and songs 40 to 31 from the KROQ 1…
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Sales Tech Showdown with Alastair Woolcook - The Transaction - Ep # 14
46:18
46:18
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In this episode of The Transaction, Matt Amundsen and Craig Rosenberg are joined by Alistair Wolcock, a renowned expert in sales tech and AI. Together, they explore the current trends and future disruptions in sales technology, the importance of user experience, and the concept of signal-based selling. Alistair shares his insights on how enterprise…
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Hari Kondabolu, Kristi Coulter, and Quasi (REBROADCAST)
52:29
52:29
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Comedian Hari Kondabolu discusses his new standup special Vacation Baby and how regrettably he blew off congresswoman Alexandria Ocasio-Cortez on her campaign trail; writer Kristi Coulter unpacks her memoir Exit Interview: The Life and Death of My Ambitious Career, which recounts the often soul-crushing work culture of an Amazon executive; and indi…
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