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Copywriting lessons from David Garfinkel
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The Marketing 4 Business Podcast gives business owners the insights and strategies they need to succeed. M4B episodes feature a mix of interviews with successful business owners, during which we discuss their business, marketing, and mindset. Plus, you will get actionable direct response marketing advice and real-world examples of what works from your Marketing 4 Business Podcast host Scott Wilson.
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Hosted by Maria Sparagis, president of DirectPayNet, and payment solutions expert for entrepreneurs in the high risk industries of supplements, dating, business opportunities, gambling and more. On this podcast, Maria shares her knowledge on how to reduce decline ratios, add thousands of dollars to your bottom line with a few simple conversion hacks, and maximize revenue while keeping your high-risk merchant accounts happy and healthy. As a cryptocurrency advocate since 2012, Maria will also ...
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This is the Timeless Marketing Podcast with Brian Kurtz. Your connection to insights from some of the top direct response marketing minds on the planet.
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Welcome to the Sharkpreneur Podcast with Kevin Harrington and Seth Greene. Kevin Harrington is the inventor of the infomercial, one of the original sharks from the hit tv show shark tank, and has generated over 5 billion dollars in TV and digital direct response sales. Seth Greene is the world’s #1 trusted authority on cutting edge direct response , a best-selling author, the only 3x Marketer Of The Year Nominee, and the founder of http://www.MarketDominationLLC.com On the podcast, Kevin & S ...
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Each week, the Grow Your Practice Podcast with Chad Madden of Breakthrough brings you no-nonsense marketing & business growth strategies that deliver new patients and higher profits. Co-Founder of Breakthrough, Owner of Madden Physical Therapy and Author of "Killer Marketing Secrets for Private Practice PTs", Chad grew his practice 600% in the last five years using direct response marketing strategies. He sees more than 200 new patients each month in his single location Private Practice. Now ...
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Transforming Your Business Isn't About Doing A Million Different Things. It's About Finding ONE BIG THING And Then Leveraging That. Frank Kern has been advising entrepreneurs like you all day, every day, to do just that since 1999. This is his podcast. More at FrankKernPodcast.com.
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Tim Conley and Jack Zerby slam old school direct response marketing into the startup world. Tim has been creating direct response campaigns for 16 years and Jack has just recently discovered the power of these marketing principles that are largely ignored most of the startup world. Join Tim and Jack each week as they share strategies and tactics that take startups out of the hope-and-pray efforts and into the measurable impact of direct response marketing. You'll learn everything from online ...
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AdTalk by AdClass is a biweekly podcast hosted by AdClass co-founders Caleb Cruz and Dakota Hermes where they debate, discuss, and analyze all things advertising. Through focusing on current events, topical chat, concept analysis, and guest appearances from those working within the advertising workspace or those benefiting from innovative advertising solutions, Dakota and Caleb bring levity, insight and a fresh perspective to the constantly shifting landscape of the advertising world.
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Despite being the world’s most potent economic area, Asia can be one of the most challenging regions to navigate and manage well for foreign brands. However, plenty of positive stories exist and more are emerging every day as brands start to see success in engaging and deploying appropriate market growth strategies – with the help of specialists. The Negotiation is an interview show that showcases those hard-to-find success stories and chats with the incredible leaders behind them, teasing o ...
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Follow along as I design marketing campaigns and write copy for some of the most successful companies in direct response.
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Join Bobbie as she interviews Enterpreneurs and Business Owners and dives into what's working for them as well as a little about their copy.
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I Love Marketing is an ever expanding world-wide community of people that love marketing and want to keep innovating and learning. This podcast is for Entrepreneurs, small business owners or even start-ups that want inspiration and ACTIONABLE marketing strategies about direct mail ideas, lead generation, lead conversion, getting referrals, email marketing and more. Joe and Dean also discuss psychology, books, people and productivity.
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Welcome to "Do This, NOT That!" - your ultimate destination for mastering marketing insights. Join us as we dive deep into the world of marketing, unlocking powerful strategies and game-changing tactics that will revolutionize your approach. Our podcast offers actionable takeaways and practical advice to supercharge your marketing game. Explore the power of decision-making, the art of nurturing contacts, and the influence of loss aversion in marketing. Discover how anchoring and positive psy ...
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Ready to reclaim control of your bookings and break free from the unpredictability of OTAs like Airbnb? Craving the stability of building your business on your terms? Dive into the Boostly Podcast, where Mark Simpson and Liam Carolan unveil the secrets to unlocking a flood of direct bookings. With a rich mix of insights, Mark and Liam equip you with the tools and strategies needed to secure your independence in the hospitality industry. Liam Carolan shines in the "Behind The Host" mini-serie ...
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This is the kbbreview Podcast from Taylist Media. In March 2020, when it became clear that the coronavirus had the potential to severely affect the fortunes of the kbb sector we launched The kbbreview Podcast. The initial aim of the show was to talk directly to leading retailers and suppliers about how they were managing the situation, evaluating the market, and predicting the future during a bizarre and unprecedented crisis.We knew that a podcast was the perfect medium for a time when peopl ...
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Media Sales Monthly is for media advertising sales professionals. This monthly podcast from AdMall includes advertising sales outlooks and opportunities, a Selling Digital segment, and tips to help you make the sale.
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Everyone can be a marketer. On The Make Me A Marketer Show I share simple and effective marketing principles to help coaches and course creators spread their unique message. And, helping them redefine success in life and business along the way.
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All things ads and offers. Brought to you by: The Maestro Of Marketing The Architect of Ads The Director of Direct Response I like coming up with ads and offers for...just about anything.
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Adil Amarsi Unplugged is a podcast where everything is told and nothing is left out. Between having guests on the podcast and regular shows, Adil has designed this podcast to be one that feels like you're the fly on the wall listening on conversations between marketers when they're not selling or marketing. Come have a listen, share a laugh, and enjoy.
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Hello and Welcome to Greatness! I'm Yeshua Yin, your Growth, Monetization & Marketing Strategist with over a decade of experience in Direct Response Marketing, Copywriting, Audience Building, Advertising, Community Development, and Sales. Over the last decade, my strategies and teachings have made a significant difference in the lives of over 100,000 people all over the world. Even if you've never made a dime or tasted long-term success before meeting me, I can help you succeed. Listen as I ...
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Media Entertainment Productions is an industry leader in providing innovative and effective marketing and media production services to a variety of industries. Since 1995, MEP has produced more than 5,000 short and long form programs.
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Why the heck would you subscribe to Breakthrough Marketing Secrets? Because you'll get proven direct response marketing, copywriting, and entrepreneurship success strategies you can use today... To write your own ticket and create the life, business, and career you want. The show's host, Roy Furr, has been in the trenches of entrepreneurial marketing since 2005... Creating winning campaigns, breaking sales records, and generating windfall wealth. Thanks to these copywriting, marketing, adver ...
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This podcast teaches listeners how to utilize indirect methods of communicating more effectively, improving one's personal and professional development, as well as how to apply skills related to direct selling, direct response marketing, ad copy, marketing, advertising, hypnosis, NLP, and advanced persuasion and influence techniques.
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Pixels & Ink by MindFire | Case Studies, Interviews, & Tactics for OptiChannel Marketing w/Direct Mail, Email, & Social
MindFire (David Rosendahl)
This is where we bring you the best tips, tactics, and strategies for using OptiChannel marketing & sales to grow your own business and boost leads and sales for your Customers too. From the top sales & marketing minds across agencies, print services providers, and enterprise marketers, you’ll hear what’s working -- and not working -- so you can be on the cutting edge without having to empty your wallet in the process.
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Marketing insights for dietary supplement business growth from Bobby Hewitt, a supplement marketing expert with over 10 years of industry experience. Maximize eCommerce and direct-to-consumer sales of dietary supplements. If you’re a dietary supplement entrepreneur or business owner this show will provide nutrition supplement business tips for questions like: - How to maximize your marketing plan - What are the best practices to stand Out in supplement label design? - What are the Latest Sup ...
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PT Inquest is an online journal club. Hosted by Jason Tuori, Megan Graham, and Chris Juneau, the show looks at an article every week and discusses how it applies to current physical therapy practice.
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Podcast by Online Marketing for Doctors
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In this EP we introduce you to the concept of sharing industry insights via the pod. This Show was created by the Awin Strategy team and is hosted by Benjamin Mullen; Senior Business Development and Client Strategies Manager for Awin Nordic. This podcast will cover many industry topics and offer insights to the community.
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Brought to you by the founders of Chubbies (9 figure exit and 10-figure IPO) and Loop Returns, Tom Montgomery and Preston Rutherford have a single goal with this podcast: Give you new information, lessons and learnings, translated into specific tactics you can employ TODAY at your brand to help you build the strongest brand possible, which if you build that strong emotional connection, ALWAYS translates into more profit, if done well. It's our job to help you do brand building well. You can ...
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Stella Bayles, author, speaker and director of PR technologies 'CoverageBook' & 'AnswerThePublic', hosts this direct and straight-talking podcast on PR, marketing and communications. In each episode, Stella explores an emerging topic in Public Relations and with the help of an expert dispels any myths and breaks down the jargon. Summarised in plain language, this PR podcast is informative, often amusing and always under and hour, so you can be clued up before your next Zoom call.
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Script to Screen is a direct response agency with a 30-year legacy of unrivaled experience. Join Ken Kerry, Executive Creative Officer and Co-Founder of Script to Screen, for a behind the scenes download on the insights and wisdom from our agency and our clients.
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Caleb’s Business Podcast is a show that highlights unique business professionals from around the globe and allows them to share their one-of-a-kind stories, wisdom, and experiences with some laughs along the way. Ranging from sustainable energy, to pet companies, to cannabis and psilocybin there’s no lack of unique professionals or topics. The host of Caleb’s Business Podcast, Caleb Huey, is the President of Creative Direct Marketing Group (CDMG Inc.), a direct-to-consumer marketing agency b ...
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My Mantra: Make Money from Marketing...use that Money to buy Multi-family and Multiply Money :-) I am obsessed with few “M’s”… Marketing (marketing/sales coaching, consulting and professional services agency operating under my company Core Funnels Inc) built on the principles of magnetic direct response marketing Multi-family (72 units cash flow Real Estate Apartments portfolio I own and manage under company Be Home Apartments Inc. & coaching/training provided under my program Cashing Doors) ...
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The Rich Cleaner Podcast keeps Cleaners and Restorers informed of the latest cutting edge equipment, chemicals, and industry standards and shows them how to use excellent marketing to promote these superior skills and assets. The content we deliver here on how to run and grow a successful carpet cleaning and restoration business is better information than what you would normally PAY for...and you can get here for free on the Rich Cleaner Podcast!
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Advertising podcast that helps small businesses and entrepreneurs to win in the advertising arena.
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Produced by Rick Cesari (the mind behind the George Foreman Grill, Sonicare, Clarisonic, and GoPro campaigns)The Cesari Marketing Podcast is the best place to get all the latest updates, in the world of Direct Response Advertising and Marketing. Every week we bring in experts in the field to share their experiences and advice on all things marketing.
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REAL PEOPLE / REAL BUSINESSES / REAL INSPIRATION. In this raw and unfiltered podcast, nationally recognized host Michael Alden discusses fresh business ideas as well as timeless and proven success principles with real people, doing real things, running real businesses and providing real inspiration. These recordings offer a rare glimpse into what it takes to start, grow and succeed in business and in life.Michael Alden is the Founder of a premier Direct Response Marketing firm, recognized fo ...
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In today’s fast-paced world, keeping up our businesses in an ever-changing environment can be troublesome, even for elite brand leaders. Welcome to Brand Enabled! This show brings together the most sophisticated brand leaders around the world to discuss the complex issues they face on a day-to-day basis. Each episode delves into a specific brand challenge, and how the problem was solved. Our goal is to provide insight, remind you that you are not alone in the challenges you face, and help yo ...
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A podcast for Christian entrepreneurs that are interested in using their business to advance the gospel and represent Christ in the marketplace. We will talk about topics related to scripture, marketing, operations and much much more. Welcome aboard!
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nkthmpsn and mghnglnn talk to anyone and everyone with opinions on use of QR codes and the marketing funnels they create.
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Direct Response Marketing vs Branding — What's the Difference?
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Direct response elicits an immediate response (usually a purchase) from the customer. Branding is more build up for recognition and desire. Here's how you can incorporate some of the best branding tactics into your direct response business. Want more about phone sales and telemarketing? Check out our FTC episode! ✓ Need a merchant account? Get in t…
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EP. 96- [GUEST Episode] DIRECT MAIL? Offline Data for ONLINE? Erik Koenig PRES at SeQuel Response (Fastest Growing Direct Response Agency)
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In this episode of the Do This, Not That podcast with Jay, President at SeQuel Response, Erik Koenig discusses how to leverage offline data to improve marketing campaigns, particularly for online advertising. Koenig explains how offline derived targeting performs significantly better than online targeting and how direct mail is still a powerful cha…
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Masterclass on Cutting-Edge AI Tactics for Direct Response Marketing With Liana Ling
28:35
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Liana Ling is the CEO of AdSkills, a premier platform providing media buying training for marketers. She has a diversified professional background, starting as legal counsel for approximately a decade before venturing into the world of digital marketing. Known for her rigorous approach to marketing, she has become a reliable source for innovative s…
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Australia China Business Council CEO Tom Parker on Warming Bilateral Ties
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In this episode of The Negotiation podcast, host Todd Embley is joined by Tom Parker, National CEO of the Australia China Business Council (ACBC), for an insightful discussion on the evolving dynamics of Australia-China relations and the expanding opportunities for Australian businesses in China. Tom begins by introducing ACBC, outlining its missio…
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Do you have tips/recommendations to optimize engagement and click-through rate?
4:15
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I'd really like to see what I can do to optimize engagement and click through rate on our current email newsletter. I'm seeing that our lead magnet, it has a great open rate. It's an 80% open rate, 60% click through, and then subsequent emails out the gate, you know, it's about a 20/25% open and 6% click through rate. What recommendations do you ha…
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If you wanted to build your own home from scratch, it would be a good idea to talk to someone who’s done that, right?Same thing with a sales funnel that generates a level of income you can barely imagine.How do you build one?My advice is:Listen to our returning champion, Aaron Gentzler.Because he’s been there and done that.Multiple times.For exampl…
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1040: Building Brands and Thinking Big with Brice Holmes
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Brice Holmes is a serial entrepreneur, investor, and founder and CEO of Invata Global Capital, a venture capital and private equity firm headquartered in Phoenix, AZ. Since 2013, Brice has invested in 2023 multifamily units across six Class A properties, as well as over 250,000 rentable square feet of trophy Class A office space. Other vested inter…
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STR Collab: Latest Updates & Furnishing for Success with Minoan
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Welcome to Boostly Podcast Episode 723. This episode of the Boostly Podcast is part of the STR Collab miniseries, the hosts collaborate with founders and influential figures in the short-term rental (STR) industry. The goal is to foster monthly collaborations on Zoom, bringing together vendors, business allies, and internet friends to share updates…
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Should You Worry About Revenue Per Visit?
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Navigating the Pressures of Private Practice: Revenue, Profit Margins, and Staffing This episode delves into the primary concerns of private practice owners as revealed by a recent national survey: revenue per visit, profit margins, and staff retention. The discussion highlights the challenges of declining revenue per visit, influenced by factors l…
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Ep. 104- 10% Click-Through Rates!! (AND IT IS NOT EMAIL)!! And Britney Spears?? Jay’s Scoop
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In this episode of "Do This, Not That", host Jay Schwedelson shares three under-utilized marketing tactics that ALL marketers should be testing: - Web push notifications - Expert host contributors - Interactive quizzes Listeners will learn EASY, low-cost ways to drive more traffic, subscribers, and engagement. Best Moments: (01:05) Web push notific…
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Monetizing Untapped Opportunities: The Entrepreneur’s Journey With Mike Koenigs
26:16
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Mike Koenigs is the Founder of Superpower Accelerator, a program that helps business owners identify and monetize untapped opportunities in their business. Committed to transforming business owners into influential thought leaders, he has helped over 61,000 clients get attention and multiply revenue. Mike is a 13-time #1 bestselling author, markete…
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3 Steps To Getting Your Marketing Momentum Back!
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In this episode of the Marketing 4 Business Podcast, we focus on building and keeping up marketing momentum. Scott offers helpful advice and strategies that are important for any business owner who wants to restart or boost their marketing efforts. Here's what this Marketing 4 Business Podcast episode covers: Getting Back on Track: - The value of c…
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Ep. 103- WOW! ==> Amy Porterfield! 50 MILLION PODCAST DOWNLOADS! #1 Marketing Expert in U.S. joins the show!
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In this episode of Do This, Not That, host Jay Schwedelson interviews Amy Porterfield, an online marketing expert who has built multiple 8-figure businesses. They discuss common myths and pitfalls when it comes to marketing and building an audience, with a focus on the importance of creating original and consistent content through platforms like po…
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1039: E-Commerce Exits: How Amazon Sellers Create Life-Changing Events with Neil Twa
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Neil Twa is the CEO / Co-Founder of Voltage Holdings, a company specializing in launching, consulting, selling and acquiring brands with a focus on the e-commerce channels such as Amazon FBA and multi-channel. More than fifteen years of experience as a selling private label products on Amazon and his company. Neil together with Reed Larsen, publish…
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340: Verbal Cues and GRF Loading Rates During Running
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Cues to land softly and quietly result in acute reductions in ground reaction force loading rates in runners Sara LK, Gaudette LW, Souza Júnior JR de, et al. Gait Posture. 2024;109:220-225. doi:10.1016/j.gaitpost.2024.02.008 Due to copyright laws, unless the article is open source we cannot legally post the PDF on the website for the world to downl…
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EP. 102- AI PROMPT ENGINEER = BIG BUCKS? The OFFICE Reboot!! I What's Up THIS WEEK
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In this short, weekly episode, Jay Schwedelson talks about the emerging role of prompt engineers in AI and whether it's a viable long-term career path. He also shares updates on X, formerly Twitter, giving away $2,000 in ad spend to qualified accounts. You'll also hear about Instagram's new notify sticker and how you can leverage it for your audien…
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AI Roundtable: How AI Assistants are Transforming Hospitality
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Welcome to Boostly Podcast Episode 722. This podcast features a roundtable discussion with leaders from the AI-assisted property management industry, including representatives from Host AI, Hello Hostie, Guest Guru, Journey, and Bestie AI. The conversation focuses on how AI technologies are being leveraged to transform the property management and h…
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Any advice on how to learn to put a good course together?
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Any advice on how to learn to put a good course together? I finally feel like this is possible for me. I'm a legal recruiter and realize I have a ton of advice that will be helpful to young, new attorneys. Dude, here's what I would do. If I was you...By Frank Kern
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Today we have a special edition of the Old Masters Series.I’ve convened a “board meeting” of six of our favorite Old Masters: David Ogilvy, Vic Schwab, Joe Sugarman, Gene Schwartz, Claude Hopkins and John Caples.If you’ve read Think and Grow Rich, you know how Napoleon Hill used to have imaginary meetings with dead presidents?Well, this one’s like …
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1038: Supplement Millionaire: The Power of Profitable Partnerships with Cody Bramlett
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Cody Bramlett is not your typical entrepreneur. With a background in personal training and a knack for creating engaging YouTube videos, Cody stumbled into the world of supplement offers. Despite lacking formal training in copywriting, media buying, or internet marketing, Cody's journey of trial and error led him to develop a simple 4-step blueprin…
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EP. 101- SEND MORE EMAIL!?! [GUEST EPISODE] w/ Mary Keough
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In this episode of the Do This Not That podcast, host Jay interviews Mary Keough, Director of Product and Content Marketing at CoLab Software. They have a lively discussion on email marketing, personal branding strategies, and Mary's dream to one day open a food truck called "Hash Brown Town" that serves every potato dish imaginable. Key Discussion…
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Learn The Best Strategies for Generating Cash-Based Revenue For Your Private Practice
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Have you invested in laser therapy or shockwave modalities? If you're like most PT private practice owners, acquiring the device is only the beginning - getting patients to buy in and purchase cash-based treatment packages is a whole other ballgame. Join Chad Madden as he teams up with Mark Callanen from Enovis during a previously-recorded live web…
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100th EPISODE! ONE CHANGE = 55% INCREASE in CLICKS! and I am CLUELESS! I Jay's Scoop
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In this 100th episode of "Do This, Not That", host Jay Schwedelson shares his optimal email sending schedule for both business and consumer marketing. He also stresses the importance of "no agenda marketing" - sending emails with no call-to-action that provide value to the recipient. Listeners can expect to learn specific email cadences that have s…
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The Ultimate Guide to Survival in a Rapidly Shifting Market With Perry Marshall
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Perry Marshall is a renowned business strategist and author, recognized for his expertise in the fields of online marketing, Google AdWords, and sales strategies. His works include best-selling books for entrepreneurs and marketing professionals. With a career spanning over two decades, Perry has established himself as a thought leader, constantly …
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In this episode of the Marketing 4 Business Podcast, Scott chats with Doug Gold, chairman of a top media company. He shares his unique journey from copywriting to owning a radio station, the development of More FM, and his innovative business strategies that reshaped radio advertising. This episode covers: The Unexpected Beginning - Doug's accident…
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EP. 99- Should You Start a PODCAST? CELEB Sightings?? I Ask Us ANYTHING
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In this lighthearted episode, host Jay answers listener questions about whether they should start their own podcast and shares a funny story about getting sick after overindulging at a celebrity chef burger tasting event. Key Discussion Points: - The main benefit of starting a podcast is that it allows you to easily connect with and interview peopl…
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1037: Achieving Success Through Automation with Preston Brown,
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Preston Brown is not your average entrepreneur, Preston is a force to be reckoned with in the business world. He’s a sought-after speaker, a true visionary, and a master of business automation. Brace yourself for an inspiring journey through his remarkable achievements and unwavering passion for scaling and optimizing companies to unprecedented hei…
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339: Muscle Fiber CSA and Quad Performance After ACL Injury
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Muscle Fiber Cross-Sectional Area Is Associated With Quadriceps Strength and Rate of Torque Development After ACL Injury Graham MC, Thompson KL, Hawk GS, et al. J Strength Cond Res. Published Ahead of Print. doi:10.1519/JSC.0000000000004743 Due to copyright laws, unless the article is open source we cannot legally post the PDF on the website for th…
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EP. 98- LinkedIn TV? HAPPY GILMORE 2? I What's Up THIS WEEK
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In this short weekly podcast episode, Jay Schwedelson discusses the latest happenings in marketing and business. He talks about LinkedIn's new connected TV ad offering, Meta's expansion of AI labeling on content, a useful travel hack for tracking flights via text, and updates on the Legally Blonde TV series and a Happy Gilmore sequel. Main Discussi…
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Behind the Curtain: The Man Airbnb Wishes to Keep Hidden
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Welcome to Boostly Podcast Episode 721. This episode features an interview with Enrico Schaefer, the founding attorney of Traverse Legal PLC, who specializes in representing hosts and management companies in legal disputes against Airbnb. Over the past four years, particularly during COVID-19, Schaefer has helped clients recover millions from Airbn…
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X Advertising: Reaching a Better Audience, Making Millions | with Chris Orzechowski
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Meet Forbes' $100+ Million Copywriter", Chris Orzechowski. From wrestler to million-dollar-making marketing expert, we pick his brain on how to get to that million-dollar milestone. But more importantly, we get the ins-and-outs of X advertising—what it looks like, how it works, and who to target. Want to get in touch with Chris? ➡️ https://orzy.co/…
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What do you recommend for Book funnels in terms of advertising? Any minor adjustments you'd recommend to your IBB for this model?
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What do you recommend for Book funnels in terms of advertising? Alright. Specifically referencing my Intent Based Branding methodology. And so I will give that answer regardless of methodology. So if the objective of the campaign is to sell a book, you first have to look at what is the objective of selling the book. Do you want to make an immediate…
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