Influencer Marketing For Destinations public
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Welcome to Influencer Marketing for Destinations, part of the Destination Marketing Podcast Network. Sit down with influencer Carri Ward from Joy of Adventuring and marketer Melea Hames from Visit North Alabama as they share tips for successful partnerships together. It’s no secret that influencer marketing is important, but we’re starting the conversation of how you can get involved with it!
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Quick wits, fun guests, and actionable items! The HootBoard Visitor Information and Destination Marketing podcast will entertain, inform, and provide some useful insights and best practices for the Destination Marketing industry. Here, we interview the thought leaders, movers & shakers, and learn the most up-to-date strategies in the visitor information and destination marketing space. Subscribe now!
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Welcome to The Freedom Filled Life Podcast with the Bucketlist Bombshells. The podcast for women in pursuit of their dream life and a career that gives you more than it makes you give up. Join your hosts, Cassie Torrecillas and Shay Brown, every Tuesday for meaningful conversations that will help you navigate the path to pursuing your own freedom-filled life and career! Whether you want to travel and work remotely, or simply just want to be your own boss, The Freedom Filled Life Podcast is h ...
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#Travelcast

Naully Nicolas

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From the dawn of the jet age to the uncertain early days of the first scrappy OTAs, travel innovation's pace may not be consistent, but its forward motion is constant. New technologies and bold ideas fuel startups, spark pivots and alter strategies. But when do we reach that future our visionaries promised us? The mission of "Travelcast" is to interview experts from across the travel, tourism and hospitality industry together for a regular dose of chat about the digital travel economy, techn ...
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Meet Cindy, a virtual spokesperson designed to forge stronger connections between shoppers and shopping centers. Cindy was created using AI tools, but isn't herself an AI. This episode explores the motivations behind Cindy's creation. The team behind Cindy delves into the challenges and successes of bringing a virtual influencer to life, emphasizin…
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Join Stephen Dombrovski as he takes us on a journey through the evolution of shopping centers and the art of showmanship. From his childhood experiences witnessing the birth the modern mall to a career in retail real estate, Stephen shares stories about the remarkable events and promotions that transformed malls into vibrant community hubs during t…
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Beginning in 2006, a pivotal year marked by the widespread adoption of broadband internet, EDENS embarked on a journey to redefine itself by focusing on human connection and experiential retail. Jodie McLean, CEO of EDENS, explores the company's mission to enrich communities. Jodie shares personal anecdotes to illustrate Edens’ evolution towards cr…
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This episode dives into the current landscape within the grocery store industry in North America. The conversation also touches on the role of technology and online grocery shopping, the resilience and attractiveness of grocery-anchored shopping centers to investors, and more market insights from the United States and Canada. Download a free copy o…
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Dr. Gordon Chiu is a scientist and commercial real estate investor. Facing a pothole problem at his shopping center in Scranton, Pennsylvania, Chiu used his unique expertise in graphene, a modern and strong material, to develop an efficient and cost-effective solution for repairing potholes, substantially improving the longevity of asphalt and redu…
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Michael Hirschfeld discusses his over 50-year career in the retail real estate industry, focusing on urban markets across the U.S. He started in 1970s New York City at a time when retail brokerage was not the developed field that it is today. He speaks to the evolution of urban retail, the impact of changing market dynamics on retail real estate, a…
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This episode features two tech companies, exploring what their products mean for retailers and shopping centers. Verlin Youd explains how Ariadne's technology tracks customer behavior in physical locations such as stores, shopping centers, and airports, thereby providing retailers with analytics historically limited to e-commerce. Zied Ladhari disc…
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Justin Greider, the Florida retail lead at JLL, explains how the state attracts new residents with a lower cost of living, ultimately driving up demand for retail space. Tourism also remains a powerful driver for Florida's retail sector, with Orlando and South Florida benefiting the most. In addition, industry veteran David Zoba and JLL President o…
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Josh Poag, the President and CEO of Poag Development Group discusses past and future projects, including Avenue One in Omaha and the redevelopment of the Oak Court Mall in Memphis. He also talks about the future for retail real estate and the need for engaging with local communities. James Cook is the Director of Retail Research in the Americas for…
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What does it take for a big retailer to make a massive organizational change? Maybe they want to roll out a new point of sale system or a new software to manage their supply chain. Companies often know they need to make a change, but not exactly how to get there. Catherine O'Doherty talks about her approach to the challenges of transformation and c…
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Justin Stein, Executive Vice President of Leasing at Tanger Inc., dives into the evolution of outlet malls, where the the emphasis is now on diversifying the tenant mix, offering digital native brands, and creating shopping experiences for consumers. Tanger's newest centers in Huntsville, Alabama; Asheville, North Carolina; and Nashville, Tennessee…
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Gary Rappaport, CEO of Rappaport, talks about his long-term investment strategy focused on grocery-anchored shopping centers in the Washington, DC area. Sharing insights from his book, 'Investing in Retail Properties: A Guide to Structuring Partnerships for Sharing Capital Appreciation and Cash Flow', Gary reveals how his business model has led to …
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Devin Murphy, President at Phillips Edison & Company sat down for a conversation prior to his upcoming retirement. He talked about his career journey and his leadership role at Phillips Edison, which went public in 2021. The company is one of the largest owners of grocery-anchored shopping centers in the US. Devin shares his views on the shifting l…
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Learn more & apply for Bucketlist Bombshells Launch Camp here! Chelsea Hodges is a social media manager and strategist who specializes in helping busy lawyers create intentional content on social media. She works with lawyers who are passionate about serving and making a change within their community. She’s helped her clients generate multi-6 figur…
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Spencer Robinson, Director of Real Estate at Central Michigan University, delves into the world of green claims - statements companies make about their sustainability initiatives - and discusses the increasing need for these claims to be verifiable. Spencer sheds light on recent legal developments and regulations surrounding these claims, particula…
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Take a deep dive into the European retail real estate market with retail specialists in the UK, Germany, France, and the Netherlands. Explore store expansion plans and shopping trends in Europe's most popular shopping districts and retailers. - Mark Smith leads EMEA Cross Border Retail, and UK Retail Occupier Leasing at JLL. - Benjamin Boccara is a…
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Learn more & apply for Bucketlist Bombshells Launch Camp here! Melissa Maulini Furr is a sought-after Digital Marketer, Ad Strategist, Founder of Defined Media Co. and the Fractional CMO of The Darin Olien Show. She is known for generating strong marketing analytics and earning impressive results. Just this past year, she coordinated over $500k in …
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This episode features a focus on Phoenix, Arizona. First, ASU's Mark Stapp provides insight into the economic state of the metro, discussing factors such as housing affordability, water resources, and changing temperatures. Then, Charley Freericks with Catellus Development talks about his work at the Novus Innovation Corridor. The public-private pa…
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Learn more & apply for Bucketlist Bombshells Launch Camp here! --- How does one go from being a passionate language learner to becoming the founder of a nonprofit language education business? Welcome to another episode of the Freedom Filled Life podcast, where we are joined by Jazz Cole, the entrepreneur behind Multilingual and Philanthropic Inc. J…
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Content creator Nancy Bhasin, who posts as @basicbalance on Instagram, gives a behind-the-scenes peek into how she creates content in partnership with shopping centers in her area. Jen Augustyn, the CEO of ad agency The Dealy Group, talks about creating campaigns with influencers for her brick-and-mortar retail clients. Then, Ashlyn Booth of JLL ta…
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In this special Black Friday bonus episode of "Where We Buy," James Cook discusses trends and expectations for the holiday shopping season in North America. Joined by fellow retail researchers Keisha Virtue and Heli Brecailo, they share insights from surveys conducted with U.S. and Canadian shoppers. They cover the impact of inflation, the shift fr…
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Terry Montesi, founder and CEO of Trademark Property Co., talks about how his company approaches development projects with a 'conscious capitalism' stance, advocating for the welfare of multiple stakeholders. He also gives his thoughts on the future of traditional enclosed malls, the role of mixed-use development in bolstering retail, and Trademark…
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James dives into the San Francisco restaurant scene. The first stop is Fisherman's Wharf, where Bob Partrite is the COO of Simco Restaurants, which operates five restaurants and a coffee shop at Pier 39. Bob discusses the challenges of serving food in a tourist area and how the company navigated the pandemic. The next stop is Ghirardelli Square, wh…
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Rob Holuba with CenterSquare Investment Management, explains the investment strategy around Essential Service Retail (ESR) shopping centers. Rob shares how CenterSquare embraced the ESR strategy, buying unanchored centers, strategically located in suburban submarkets with high visibility, offering a diverse mix of small shop spaces tailored to the …
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Nadine Burton is a Social Media Marketing Coach whose expertise is in coaching women to leave their 9-5 and start their own freelance businesses as a social media manager. Nadine, who has been featured in the likes of Forbes, Thrive Social, Boss Babes and Tailwind, worked in marketing for 12 years after her University graduation, started her freela…
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Adam Ifshin is the co-founder and CEO of DLC, a company that owns, manages, and redevelops open-air shopping centers. DLC focuses on acquiring and adding value to assets in the open-air retail space, with a particular emphasis on grocery-anchored properties. They also engage in redevelopments, including densification, mixed-use additions, and addin…
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Justin Baer started Collars & Co. by selling his unique Dress Collar Polo during the pandemic. He gained celebrity investors when he appeared on Shark Tank. He discusses his experience on the show and how it propelled the growth of his business. Baer also talks about his decision to open brick-and-mortar stores, starting with a pop-up in Tyson's Co…
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CBL Properties wants you to know that it still loves the mall. In fact, the company owns 59.5 million square feet of retail properties in the U.S., including 56 malls, outlets and lifestyle centers. Charles Lebovitz, Chairman Emeritus and founder of CBL, describes the Lebovitz family's background in real estate, starting with their first mall in Ch…
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Get ready to be inspired as we sit down with the creative powerhouse behind Vago Designs, Sophia Inacio. Having transitioned from architecture to leading her own successful business, Sophia shares her journey and insight on making a career switch, overcoming imposter syndrome, and the value of personal growth. Our conversation touches on the delica…
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Click here to register for the Profitable & Productive Web Designer Bootcamp! Do you ever feel like you're spinning your wheels when it comes to your service-based business? What if I told you that you could have a clear, booked out sales process that brings in a steady stream of inquiries? Our guest, Paige Brunton, the highly sought-after course c…
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Dannon Shiff is SVP of Real Estate at Dave's Hot Chicken, the popular fast-casual restaurant that has gained attention for its hot chicken sandwiches. The chain started with a pop-up location in East Hollywood and has since expanded with multiple brick-and-mortar restaurants across the United States. The menu at Dave's Hot Chicken is simple, focusi…
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Want to unlock the secrets of attracting high-paying clients through powerful website design? Join us as we chat with Alicia, a former student of our Bucketlist Bombshells Academy and a current member of our Scale with Purpose mastermind, about her journey from working in the luxury beauty industry to building, growing, and scaling her boutique bra…
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Physical retail has not always been at the vanguard of technology. In this episode, we meet two companies that are striving to change that. Taj Adhav, the founder of Leasecake, shares insights on how his lease management platform simplifies the lives of retailers. Additionally, Fab Stanghieri and Owen Remers from Cineplex Digital Media discuss how …
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Celebrities and influencers have a bigger impact than ever in the world of retail and restaurants. Hear from celebrity chef Marcus Samuelsson about what it's like to navigate this complex environment. On this episode: - Chef Marcus Samuelsson on what it’s like owning and operating restaurants as a celebrity chef - Jay Norris of Guesst talks about t…
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Chad Cress, Chief Creative Officer at DJM talks about the transformation underway at Ovation Hollywood. The property was originally built as a tourist destination, but now DJM is making it into something special that locals will also want to visit. Chad also discusses Lido Marine Village and the landmark tenant that made all the difference for the …
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Mark Kalkwarf and Skye Revell of Atypical talk about how they use the tools of consumer marketing to elevate the profiles of their commercial real estate clients. James Cook is the director of retail research in the Americas for JLL. Join our FREE LinkedIn live event with Celebrity Chef Marcus Samuelsson: https://tinyurl.com/jllceleb Check out Atyp…
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What does it take to make a shopping place into a global retail destination? Hear from retail experts in San Francisco, New York and Hawai‘i. Sina von Reitzenstein, VP of Leasing at San Francisco’s PIER 39, talks about the shopping and dining destination known for its resident sea lions, and views of the Golden Gate and Alcatraz. Eric Ogata discuss…
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Pickleball has been skyrocketing in popularity. What was once a niche game is now the fastest growing sport in the nation, with an estimated 36.5 million players in the United States. Ace Pickleball Club is riding that wave. Diego Pacheco, Chief Growth Officer at Ace, explains the company's strategy for growth, by opening a string of clubs in secon…
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Dan Katz founded Katz Properties when he was 24 years old, and today, it operates under the name KPR. The company primarily owns grocery anchored shopping centers in high density Northeast, Mid-Atlantic, and Southeast markets. Its initial significant growth occurred after the great recession. Dan explains how he managed to seize opportunities durin…
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There's a number of hot retail markets like Austin and Nashville that seem to get the lion's share of attention from growing retailers. But Mike Jordan, Director of Research at Big V Property Group, says there are hidden gem markets out there that investors and retailers may have overlooked. James Cook is the director of retail research in the Amer…
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Alma Reza is Vice President of Real Estate at Fortec, a company that develops both retail and educational properties. Foretec is unique in how they invest in school projects. They provide operating capital to preschool operators to get up in running. It's something that many banks are unable to do. James Cook is the director of retail research in t…
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There’s over 9.1 million square feet of new entertainment space slated to open in the U.S. and Canada by 2025. Three operators of expanding entertainment concepts talk about where they’re opening new locations and how they see the future of the space. They also talk about the challenges they face, including expensive buildouts and rising interest r…
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Higher Ground Education operates the world's largest Montessori school network. Guy Barnett, Chief Development Officer at Higher Ground, discusses their ambitious growth plans and shares insights into how they cultivate relationships with real estate landlords and developers. James Cook is the director of retail research in the Americas for JLL. Su…
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In today’s episode, I’m sitting down with Kat Di Mauro - a digital design strategist & the owner of Siren By Design. She helps creative entrepreneurs & service-based businesses create an authentic and engaging presence by embodying the essence of their brand. Her expertise in visually strategic design allows her to help businesses design their bran…
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Transformco was founded in 2019 to acquire the assets of Sears Holdings, which included 425 Sears and Kmart stores. Today, the company continues to work on monetizing those assets. The former Sears and Kmart stores have been transformed into locations for retailers like Target, Publix, and Wegmans. Moreover, Transformco has expanded its scope beyon…
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If you’ve been keeping an eye on all of the new AI tools that have been getting released in abundance this year, but aren’t sure how to integrate them into your business then this episode is for you! In today’s episode, I’m sitting down with Ashlyn Carter - an entrepreneur, international speaker, mentor, and marketer. Ashlyn Carter is the premier e…
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Peachy's wrinkle prevention studios provide custom botox treatments at a flat fee, setting them apart from their competitors. Their target demographic is 25-35 year old millennials, a group referred to as "botox naive." Zach Paul, the head of real estate for Peachy, says that the company will have eight locations in New York by the end of the year,…
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Eli Gindi, co-founder of Gindi Capital, explains the opportunity he sees along Las Vegas Boulevard. For him, it's like investing in New York's Times Square before its transformation in the 1990s. Gindi Capital made its first Las Vegas investment in 2015 with the purchase of a portion of the Showcase Mall on Las Vegas Boulevard. Since then, the comp…
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In today’s episode, I’m sitting down with Shayah Reed - the founder of Virtuwell Balance a digital marketing agency working with health & wellness brands & businesses to grow their revenue and increase their impact! Shayah is on a mission to positively impact the lives of as many people as possible by enabling health and wellness professionals to e…
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Organized retail crime is hurting retailers' bottom lines. What can be done about it? Tom McGee, President & CEO of ICSC, and David Johnston, Vice President of Asset Protection and Retail Operations for the National Retail Federation (NRF), discuss their efforts to combat retail crime, including the INFORM Consumers Act, which was signed into law t…
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