Best Salesstrategies Podcasts (2024)

1
Escaping the Baggage of Selling 15:45

1h ago15:45

15:45

In this episode, Bill explores the common misconceptions surrounding the sales profession. He argues that selling should not be about convincing or persuading, but rather a process of identifying the right prospects and providing them with valuable experiences. Bill emphasizes the importance of strategic thinking over just "doing" in sales, and sha…

1
Apr 2024 - Personal Sales Strategy 32:22

9m ago32:22

32:22

Having no plan is really a plan to fail. But by thinking through our goals we can develop the detailed steps we must accomplish in order to attain that big objective. As the saying goes, “How do you eat an elephant? One bite at a time.” And as a sales professional you will need to analyze, determine and plan out those “bites”. So grab a knife and f…

1
Revive, Refresh And Re-Sell To Previous Customers 25:59

6d ago25:59

25:59

One of the easiest sales to make is to someone who already bought from you. But what happens if you don’t have any new products or services to offer? That is a challenge that we brought to Justin Parke, national sales manager with Trader Interactive and veteran of the US Army. He shared exactly how his salespeople develop and communicate the type o…

1
The Go Farther Episode #8: Plan, Prepare & Visualize 50:37

1d ago50:37

50:37

In this episode, Scott underscores the crucial elements of clarity, control, and confidence in the pursuit of success, offering a structured approach to goal-setting. Emphasizing the significance of visualization and effective planning, he advocates for meticulous preparation through time mapping, standups, and meeting prep. Introducing the concept…

1
Apr 2024 - Who are They Working For? 32:24

2d ago32:24

32:24

We all have different goals and priorities. Measured on different benchmarks. Fueled by different motivations. Have you ever met someone and wondered what their motivation is for doing what they do? What’s in it for them? We present our solutions to prospects with a WIIFM approach, but how about when someone is selling to us. Let’s flip the script …

1
Attracting Customers Who Embrace Your Mission 31:41

4d ago31:41

31:41

We all want to do business with more great customers, but how do we find them, and how do we attract them into our orbit? To answer that question, we sat down with Luke Cox, CEO of Hunt Lift Eat, and former infantry captain in the US Army. He walked us through the same system he used to establish his company while still on active duty and ensure th…

1
Go Farther Episode #7: Gratitude 32:48

5d ago32:48

32:48

In this episode, Scott delves into the transformative power of gratitude, emphasizing its profound impact on both personal and professional growth. He underscores the importance of recognizing abundance and opportunities, urging listeners to shift their mindset towards problem-solving and ownership. By reframing challenges as opportunities for grow…

1
Using Your Selling Style To Win Customers 35:05

8d ago35:05

35:05

Salespeople are always on the hunt for ways to differentiate themselves, but many overlook one of the easiest things they can leverage in any sales conversation: their selling style. To learn how to systemize the way we leverage our own sales style as a differentiator, we sat down with Tim Kuehn, vice president of global sales and supply chain with…

1
Go Farther Episode #6: Confidence 35:19

12d ago35:19

35:19

In this episode, Scott Sambucci delves deep into the transformative power of confidence, drawing from his rich tapestry of experiences, which include training for arduous 100-mile races and competing in Brazilian Jiu-Jitsu tournaments. Through captivating anecdotes and practical insights, Scott underscores the indispensable role of confidence in bo…

1
Apr 2024 -Special Guest Jimmy Z 35:47

12d ago35:47

35:47

Dr. Dennis Waitley once said, “You must look within for value, but must look beyond for perspective.” Our customers are looking for value, but to gain their perspective we need to look at the issues from their point of view. Only then can we make a sale that delivers that value. So, get ready to look at the world in a different way as Scott and I w…

1
Breaking It Down: Live Coaching with a Client 31:44

20d ago31:44

31:44

In this special episode, Bill does live coaching with Karine M., a business development manager who is trying to build a lead generation "machine" for her company. She shares her struggles with crafting an effective cold-calling script and approach. Bill provides valuable insights on principles like "meeting them where they are" and breaking things…

1
Mar 2024 - Memorable Moments 37:19

17d ago37:19

37:19

Do we learn more from successes or failures? Regret can be a wonderful teacher if we let it. How do with treat regret? Success can validate us, but failure keeps us in the game – if we get back up. Do you want to stay in the game and do better in the future? Don’t regret skipping this episode as Bill, and I reminisce about Memorable Moments - sales…

1
Standing Up Great Outbound Sales 21:52

26d ago21:52

21:52

Whether we are standing up a new team or up leveling up an existing team of sellers, outbound sales are where we can always take the initiative. Unfortunately, too many sales teams hope their salespeople understand how to conduct great outbound, and fewer are aligned on what success looks like. To learn how to establish (or reestablish) a great out…

1
Go Farther Episode #5: Resilience: Be Resilient 48:56

19d ago48:56

48:56

In this episode, Scott emphasizes the universal importance of resilience, offering three essential steps: commitment, control, and challenge. He shares a personal story of resilience during a demanding training run, illustrating the power of perseverance in overcoming obstacles. Customer needs revolve around persisting with business efforts, includ…

1
Appreciate Your Way Into More Sales 31:51

22d ago31:51

31:51

Many salespeople earn a great living from customers who keep coming back. But for those of us just a building that type of pipeline, how do we achieve it faster? That is the question we post to Curtis Lewsey, author of Appreciation Marketing and founder of AM Cards. He shared with us the same system he advised his client to use to gain more followe…

1
Go Farther Episode #4: Obstacles: No matter what happens, run your perfect race 46:57

28d ago46:57

46:57

In Episode 4 of the Go Farther series, Scott delves into the intricacies of overcoming obstacles, drawing inspiration from the hero's journey archetype. He underscores the importance of maintaining flexibility and relentless progress in the face of challenges, urging listeners to view obstacles as integral parts of their own narratives. Throughout …

1
Mar 2024 - 5 Ways You Are Hurting Your Sales 32:41

26d ago32:41

32:41

Could it be that the key reasons that a salesperson loses a deal is through self-inflicted wounds? Is it possible that the mistakes they make when interacting with a prospect are the very things that cause the sale to be lost or “put on hold”? Get ready for what might be a painful self-examination as Scott and I dive into the topic 5 Ways You Are H…

1
The Science of Selling with Stories with David Garfinkel 25:05

1M ago25:05

25:05

We've all heard the advice to "tell more stories" in sales and marketing. But how do you craft narratives that genuinely persuade? Bill's guest is David Garfinkel, author of "The Persuasion Story Code," who shares his systematic approach to constructing highly compelling micro-stories. David explains his simple 4-part framework for micro-stories th…

1
Mar 2024 - Special Guest Seth Johnson - Selling in Sync 29:17

29d ago29:17

29:17

What is the difference between sales and marketing? Where does one stop and the other start? Who has the most influence on the decision? Who goes first? I feel like this discussion will be like debating which military branch is most important. You don’t have to participate, but if you are curious enough to learn more, stay tuned as Bill, and I welc…

1
Not Assuming In Sales 32:30

1M ago32:30

32:30

One of the toughest parts about selling are the assumptions we make. As we have more and more conversations, we tend to carry what we hear from one prospect to another. That works, until it doesn’t. To learn how we can stop assuming in sales and better test our assumptions before they cost us revenue, we sat down with Brady Jensen, founder and CEO …

1
Go Farther Episode #3: Focus on Now, now. Worry about Later, later. 30:31

1M ago30:31

30:31

In this episode of the Go Farther podcast, Scott shares valuable insights into the art of staying focused on the present moment while effectively managing future concerns. He dives into practical planning strategies, emphasizing the importance of prioritization and time management for achieving productivity. Throughout the episode, Scott addresses …

1
Achieving More Without Grinding 16:02

1M ago16:02

16:02

In this episode, Bill Caskey introduces a powerful "plotting model" that outlines the pathway to unlocking your true income potential through five distinct levels: Survivor, Ascender, Orchestrator, Amplifier, and Master. He reveals the key mindset shifts, strategies, and tactics needed to progress from one stage to the next, providing a comprehensi…

1
Go Farther Episode #2: Go – One Crazy Idea 27:20

1M ago27:20

27:20

Join Scott as he recounts his transformative experience with the Uberman triathlon, sparking the inception of GoFarther. In this episode, he highlights the importance of tackling difficult challenges and forging personal frontiers. With fervor, Scott encourages listeners to pursue bold ideas, emphasizing the invaluable lessons learned through adven…

1
Mar 2024 - The Entrepreneurial Salesperson 32:31

1M ago32:31

32:31

I heard someone say that they treated their sales territory as if it were their own business. It seemed to make sense to me so I thought Scott and I should discuss the pros and cons of thinking like an entrepreneur. So be ready to take control as Scott and I venture into a capitalist discussion about The Entrepreneurial Salesperson on Episode 605 o…

1
Stories That Sell: How to Use Video to Build Trust with Mariana Henninger 30:58

2M ago30:58

30:58

In this episode, Bill sits down with Mariana Henninger, a documentary filmmaker turned branding expert. They discuss the importance of creating a personal brand video to build trust and connection with your audience. Mariana explains the different types of brand stories you can tell, like the "passion story" or "overcome story." She provides tactic…

1
Selling To Solve Problems 30:31

1M ago30:31

30:31

Many salespeople are focused on understanding every aspect of the features and benefits of what they sell. The problem is prospects and customers don’t care. They do care about the problems they need solved. To learn how to systemize our discovery in a solution-oriented way, we sat down with Steve Schmidt, CEO of Magnetic. He walked us through a si…

1
Servicing While Selling 26:35

1M ago26:35

26:35

Many salespeople are responsible for servicing existing customers while developing new business. It can be tough to juggle this type of role, but with the proper systems, it becomes not only possible but also enjoyable! To learn how it’s done, we sat down with Josh Patton, a former Navy aviation ordinance specialist and vice president of sales. He …

1
The Go Farther Series #1: We’re back! Introducing the “Go Farther™” Series 35:28

2M ago35:28

35:28

In this podcast episode Scott explores the dynamic interplay between personal growth, entrepreneurship, and breaking through limitations. After a period of introspection in 2023, Scott reemerged with a fresh perspective, attracting consulting clients and revamping the podcast format. Now, in 2024, join us for the "Go Farther" series, where we spotl…

1
Feb 2024 - Referrals: Asking, Giving and Receiving 32:02

2M ago32:02

32:02

The most successful salespeople will admit the best leads they receive are from referrals. Referrals serve as evidence of a “transfer of trust.” What have we shared about building trust in a sales conversation. It’s the only way you receive honest answers. When the TIMING is right and TRUST is high, you increase your chances of converting a lead to…

1
3 Analog Moves to Improve Your Sales Meetings 20:21

2M ago20:21

20:21

In this episode, Bill Caskey shares three analog techniques to improve the effectiveness of your in-person sales meetings. He explains the importance of acknowledging the other person, having a mutual understanding of the meeting agenda, and crafting a clear "next step offer." Bill provides examples of implementing each technique and explains why t…

1
Mastering the Art of Qualification 26:35

2M ago26:35

26:35

Too many salespeople spend time on accounts that go nowhere, and too many sales leaders struggle to get their salespeople to accurately qualify their deals. Instead of using subjective data to build our piplelines, we can remove hope from systemizing how we qualify deals – even before we’ve called on them. To learn how to master the art of qualific…

1
The Death of Mainstream Media 16:49

2M ago16:49

16:49

In this episode, Bill discusses the slow death of mainstream media and what this means for building trust with your audience. He talks about how you can leverage video and social media to share your message and attract more prospects. He also answers a listener question about working more efficiently and shares ideas for creating assets like opt-in…

1
Feb 2024 – Special Guest Mark Hunter (The Sales Hunter) 31:36

2M ago31:36

31:36

Some believe that a salesperson is born, not made, while other believe a salesperson is made and not born? Leaving us with the question, are some people psychologically predisposed to be better at selling? Or can anyone, with the proper training and motivation become a high performing sales professional? It’s an interesting question that deserves t…

1
Partnering for Success In Sales 31:59

2M ago31:59

31:59

Success isn’t a one-person show in sales. We each have a team and partners that ensure we have the resources we need to sell, and serve, our customers. Yet many salespeople hope they’ll be able to hold the line all by themselves. To learn how we can better partner with the other teams in our own companies or even with partners outside our chain of …

1
Feb 2024 – Keeping a Positive Attitude When Sales are Down 36:11

2M ago36:11

36:11

Sales is an emotional career. We trade our time and hope our wager turns into a winning hand. But not everything is within our control. The marketplace is changing, the economy is in flex. While we need to keep our head up while moving forward. That may not be as easy as said. If you want to learn how to manage the changing time, stay tuned as Bill…

1
When Our Work Ethic Gets in The Way of Growth 10:01

2M ago10:01

10:01

In this episode, Bill discusses how our egos, resistance to being told what to do, and strong work ethics can actually prevent us from implementing leveraged growth strategies in business. Bill makes the argument that we often reject efficient tactics because they seem "too easy" or threaten our self-image as hard workers. He encourages you to be m…

1
Feb 2024 - Work Habits of Top Sales People 30:35

2M ago30:35

30:35

John Maxwell says that “The key to your success is found in your daily routine.” The highest paid and most successful salespeople have developed routines that get them focused on the most crucial tasks to drive their sales. You can change your level of success by developing better work habits. So, pull out your Day Timer as Scott and I discuss Work…

1
Treasuring Transparency In Sales 32:34

2M ago32:34

32:34

The more honest we are, the better our conversations tend to be – but to many salespeople leave their transparency to chance. In this action-packed episode, we sat down with an expert in sales transparency, Shane Wingo, VP of sales in employee benefits with BKS Partners. He shared the exact process he uses to ensure everyone in a sales conversation…

1
Expanding Your Sales Framework with Matt Nettleton 34:25

3M ago34:25

34:25

In this episode of The Bill Caskey Podcast, Bill welcomes back to the podcast, sales trainer Matt Nettleton. They discuss new strategies and mindsets sales professionals need to embrace in 2024 for success. They also discuss the importance of focusing on existing clients, developing personal brands, utilizing AI tools, and reframing your approach t…

1
Taking The Initiative On Change In Sales 29:46

3M ago29:46

29:46

If you’d like to be the salesperson that your prospects can’t wait to hear from, it means you need to be more than an order taker or even an order maker. You’ll have to be the one with solutions they can’t get anywhere else and deliver an experience that differentiates you from your competition. Too many salespeople wait around, hoping they’ll reac…

1
Jan 2024 - Special Guest Joe Schmit 36:04

3M ago36:04

36:04

As the adage goes – the separation is in the preparation. Add other famous quotes like – Professionals don’t practice on prospects – throw in a sports analogy - and I think you will uncover the theme of today’s show. So, suit up as Bill, and I welcome speaker, author and sportscaster, Joe Schmit to discuss How Sports Professionals Practice on episo…

Podcasts Worth a Listen

Salesstrategies Podcasts

Podcasts Worth a Listen

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