Best brainfluence podcasts we could find (Updated August 2017)
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The Brainfluence Podcast with Roger Dooley
 
Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing, and has been studying the effects of psychology, behavior research, and neuroscience on persuasion and marketing in business, leadership and everyday life. In every episode, Roger shares brain-oriented tactics, along with the expertise of his guests, to increase persuasion with concrete, research-based neuromarketing advice. Guests include best-selling authors and thought leaders like ...
 
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Insight Melodies Podcast
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I love trance music, and I hope you will like my podcasts. Influences : Markus Schulz, Myon & Shane 54, Inpy
 
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The Brainfluence Podcast with Roger Dooley
 
Studies have found that 95% of people in influential positions think they are more influential than they really are. No matter what level of leadership you're at or how many followers you have, your true influence lies in your ability to move people to action. Stacey Hanke is on the show today to discuss her new book Influence Redefined: Be the ...…
 
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The Brainfluence Podcast with Roger Dooley
 
As our guest Art Markman can attest, the intersection between business and human irrationality is becoming increasingly fascinating to academics and CEOs alike. Art returns to the podcast in this episode to talk about how businesses are beginning to realize how essential it is to understand the less rational actions of customers. He also shares ...…
 
Learn what Fortune 500 & 1000 companies know about how to market your business and brand as well get your message out in a BIGGER by understanding how the brain works. According to leading neuroscientists, 95 percent of all thoughts, emotions, and learning are subconscious patterns first and thus influence our consumer behavior. Learn how to ta ...…
 
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The Brainfluence Podcast with Roger Dooley
 
Video consumption is exploding, and is rapidly overtaking written content as the top medium for communication and content marketing. Veteran filmmaker Vern Oakley's new book, Leadership in Focus: Bringing Out Your Best on Camera, teaches leaders in particular how they can create authentic, pitch-perfect video content to connect with their audie ...…
 
We're joined today by Nick Cownie. Nick is an award-winning entrepreneur who specializes in rapid mindset change. He says that there’s one simple trick that builds rapport over the phone faster than any other: using the name of the person you’re talking to frequently through the conversation. Nick shares mindset techniques for overcoming the fe ...…
 
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The Brainfluence Podcast with Roger Dooley
 
Ken Blanchard, author of the massive best seller One Minute Manager, is the most prolific author we've had on the show, and he's showing no signs of stopping. His new book, co-authored with Claire Diaz-Ortiz, is One Minute Mentoring: How to Find and Work with a Mentor — And Why You’ll Benefit from Being One. In this interview, Ken and I talk ab ...…
 
My guest today may be one of the few to say that we ask our advertisements to do too much. But in an age that sees us constantly bombarded by marketing, he has a point - it may be unrealistic to expect a simple banner ad to drive traffic. Jeff and I talk about advertising friction and how it keeps both people and brands from realizing their goa ...…
 
Episode 135 is live! This week, we talk with Roger Dooley in Austin, TX. Roger is an author, international keynote speaker, and consultant. He is a recognized expert in the use of brain and behavior research to improve marketing, sales, and customer experience. He’s the author of the best-selling book Brainfluence: 100 Ways to Persuade and Conv ...…
 
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The Brainfluence Podcast with Roger Dooley
 
Our guest today reinvented himself from a bestselling author to a media entrepreneur. Tucker Max left Duke Law School in 2001 with a law degree and no interest in becoming a lawyer. Instead, he wrote a book, I Hope They Serve Beer in Hell, that hit the New York Times bestseller list and created the genre known as "fratire." Eventually, the book ...…
 
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The Brainfluence Podcast with Roger Dooley
 
Bryce Hoffman's time at the U.S. Army’s Red Team Leader Program at the University of Foreign Military and Cultural Studies became the core of his new book, Red Teaming: How Your Business Can Conquer the Competition by Challenging Everything. In this episode, Bryce introduces the concept of red teaming and how militaries and companies around the ...…
 
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The Brainfluence Podcast with Roger Dooley
 
Today’s guest transitioned from being a screenwriter to his current role as a successful blogger. Eric Barker’s humorous, practical blog, "Barking Up the Wrong Tree", presents science-based answers and expert insight on how to be awesome at life. With hundreds of thousands of regular readers, Eric has garnered attention for his regular search f ...…
 
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The Brainfluence Podcast with Roger Dooley
 
Science has thoroughly analyzed what specific aspects of headshots and profile photos can help you project intelligence, trustworthiness, and likability. You only get one chance at a first impression, make it count! I've gathered ten science-based hacks for making your headshot communicate the values you want it to - be that friendliness, trust ...…
 
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The Brainfluence Podcast with Roger Dooley
 
Affiliate marketing is an incredibly effective marketing technique that combines a knowledgeable brand and an influential partner - but it wasn't always that straightforward. Robert Glazer is on the show today to talk about his new book, Performance Partnerships: The Checkered Past, Changing Present & Exciting Future of Affiliate Marketing, and ...…
 
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The Brainfluence Podcast with Roger Dooley
 
Content marketing remains one of the most potent and popular ways to connect with customers - but it's going to change profoundly as consumers and technology continue to increase their influence. In this episode, Jon and I talk about why the term "prosumer" is a perfect way to describe all the things that today's consumer is capable of - not ju ...…
 
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The Brainfluence Podcast with Roger Dooley
 
There's tons of advice out there about how to grow your audience quickly - but today's guest has some direct, outside-the-box strategies that you probably haven't heard before. Noah Kagan of Sumo and AppSumo is known for using a friendly tone and highly-targeted content to drive growth, and he's here to share his strategies with you. Noah expla ...…
 
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The Brainfluence Podcast with Roger Dooley
 
With technology and innovation zipping along faster than ever - and especially with rapid gains in AI - it feels like we have to confront the question: are we finally reaching the Death of the Salesman? Tiffani Bova of Salesforce is here to weigh in on the great oncoming changes in sales and artificial intelligence that should make business bet ...…
 
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The Brainfluence Podcast with Roger Dooley
 
Data is fascinating, and the proliferation of pseudo-scientific headlines and fancy charts across the internet only feed our obsession with numbers. But data can also be easily manipulated to support a narrative that is flashier and more interesting than the truth. How do you recognize it when this is the case? Dr. John Johnson has some ideas. ...…
 
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The Brainfluence Podcast with Roger Dooley
 
A lot has changed on the web since today's guest was first on the show - and even more so in the five years since she published her now-classic book on web psychology. Have marketers gotten better at applying our knowledge of psychology to their online endeavors? And what's around the next curve? Nathalie Nahai has these answers, and more. In t ...…
 
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The Brainfluence Podcast with Roger Dooley
 
Challenging the long-established science of interpreting facial expressions, facial coding, is just one of the surprises in this episode. The belief that the brain is divided into rational and emotional components is an ancient one, and hard to dispel. But our guest today, Dr. Lisa Feldman Barrett, and her team are doing work that debunks many ...…
 
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The Brainfluence Podcast with Roger Dooley
 
Many of us think of creativity as an isolated incident - a flash of brilliance that inspires a bold painting or a perfect business decision. Yet research increasingly finds that discipline is key to fostering creativity. Erik Wahl begins this interview by sharing his love of art and the core mission of his book - to dispel the idea that creativ ...…
 
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Business Sustainability Radio Show
 
In this episode Josh speaks with Roger Dooley, author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing. Josh and roger discuss neuromarketing and some of the science behind round/specific numbers, perceived value, and how numbers are written.
 
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The Brainfluence Podcast with Roger Dooley
 
It seems like the term "addiction" gets thrown around quite often when we discuss technology: we're "addicted" to screens, to Facebook, to likes, and so on. But one of my first-ever guests on the show, Nir Eyal, is back to talk about why blaming technology for our behavior is misguided and counterproductive. We kick things off by discussing the ...…
 
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The Brainfluence Podcast with Roger Dooley
 
Now more than ever you need to stand out and be recognized as an expert in your field. Today's guest, Mark Schaefer, joins us to share some critical insights and personal branding advice from his new book KNOWN: The handbook for building and unleashing your personal brand in the digital age. Mark and I begin by recalling his prediction (made th ...…
 
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The Brainfluence Podcast with Roger Dooley
 
Email has become a seemingly inescapable feature of our modern lives - but it doesn't have to be overwhelming or time-consuming. In this interview, writer Jocelyn Glei shares some great email-busting tips from her new book Unsubscribe: How to Kill Email Anxiety, Avoid Distractions, and Get Real Work Done. Jocelyn begins by talking about the psy ...…
 
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The Brainfluence Podcast with Roger Dooley
 
Change is one of the few things you can rely on in life, in the personal, technological, and business realms alike. Today's guest, Dave Gray, explores how we can intentionally harness change in his new book Liminal Thinking: Create the Change You Want by Changing the Way You Think, using quirky, engaging illustrations to help him explain the co ...…
 
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The Brainfluence Podcast with Roger Dooley
 
Do bigger bonuses or fatter paychecks lead to greater effort and better results? Dan Ariely answers these and other questions as he explains the science of motivation. Dan's first book, the NYTimes bestseller Predictably Irrational, refuted the idea that people make fundamentally rational choices in their lives and purchases. His newest book Pa ...…
 
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The Brainfluence Podcast with Roger Dooley
 
Paul Zak has created waves throughout his career, first with his fascinating research on oxytocin and its effects on the relationships, trust, and morality that make us human. His latest book, Trust Factor: The Science of Creating High Performance Companies, uses neuroscience and practical actions to help you measure and manage your organizatio ...…
 
Although it might seem counterintuitive that businesses would fear innovation, today's guest makes an excellent case for why they do (and why they shouldn't). Building on a career of research into creativity and leadership, professor Jennifer Mueller illuminates decision makers' biases against innovation in her new book Creative Change: Why We ...…
 
Companies are always looking for new ways to understand their customers, but few might think to look to the science of anthropology for those insights. Dr. Andi Simon, author of the new book On the Brink: A Fresh Lens to Take Your Business to New Heights, shares some of the anthropological tools and strategies she uses to help businesses solve ...…
 
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The Brainfluence Podcast with Roger Dooley
 
Heard the comment that "SEO is dead?" - guess again! Stephan Spencer, co-author of the 1,000 page Art of SEO, explains why search engine optimization is still one of the most important and flexible ways to drive traffic to your content online. This episode is packed with takeaways that will boost your traffic. In this interview, Stephan Spencer ...…
 
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The Brainfluence Podcast with Roger Dooley
 
Have you ever thought of marketing and meeting a romantic partner as two sides of the same coin? It might sound a bit strange (and maybe even funny), but today's guest makes a great case for why the same persuasion principles apply whether you're selling a product or trying to ask someone out. Jonathan Mall, a computational neuropsychology expe ...…
 
Roger Dooley has devoted much of his life to the study of neuromarketing, as you can gather from his blog, Neuromarketing, and his book, Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing. It’s pretty amazing how effective neuromarketing can be, even though it’s only really been explored in the last decade or so. Roge ...…
 
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The Brainfluence Podcast with Roger Dooley
 
You're probably familiar with the thrill of stepping outside your comfort zone and meeting success, perhaps in business, a tricky conversation with a loved one, or speaking in front of a crowd. But you're probably even more familiar with staying firmly planted in that comfort zone, avoiding the discomfort and risk that come along with stretchin ...…
 
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The Brainfluence Podcast with Roger Dooley
 
In his new book Suggestible You: The Curious Science of Your Brain's Ability to Deceive, Transform, and Heal, Erik Vance works to understand the real power behind the placebo effect -- your mind -- and what make the placebo effect so, well, effective. Erik and I talk about several entertaining and fascinating topics, including homeopathic medic ...…
 
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The Brainfluence Podcast with Roger Dooley
 
Dr. Adam Gazzaley is a renowned neurologist and pioneer of new technologies based on his research. Now he's bringing his expertise to the rest of us with his new book The Distracted Mind: Ancient Brains in a High-Tech World. Adam and I cover a wide variety of topics, from his development of therapeutic video games to the impact of multitasking ...…
 
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Marketing Speak | Take Your Marketing To The Next Level
 
Roger Dooley was one of the earliest proponents of neuromarketing; he began writing about it in 2005, long before it was widely accepted as a valid field of study. If you have any doubts about its validity, though, you need only look at Roger’s accomplishments to see how well it works. He co-founded the extraordinarily popular College Confident ...…
 
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The Brainfluence Podcast with Roger Dooley
 
Colin Shaw is an expert in customer experience. He shares groundbreaking insights in his new book The Intuitive Customer: 7 Imperatives For Moving Your Customer Experience to the Next Level, which aims to update how you view customer experience and give you an edge over your competition. Colin joins us to share two of these most resonant impera ...…
 
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The Brainfluence Podcast with Roger Dooley
 
The spotless desk, inbox zero, the to-do-list constructed the night before: these all sound like markers of high productivity. But what about those with a perpetually cluttered workspace, or those who prefer to switch between projects rather than focus on just one? In this interview, Tim and I talk about why people love systems and organization ...…
 
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The Brainfluence Podcast with Roger Dooley
 
You probably know intuitively that you've got to give your customers a good experience when they interact with you and your business. You'd naturally think that if you do this, they're likely to work with you again or recommend you to their friends. Today's guest, however, wants you to know that a lot more goes into customer loyalty than one go ...…
 
It's no secret that writing a great book can establish you as a thought leader in your field, but many would-be authors stumble over the final hurdle: publishing. Thankfully, today's guest is here to simplify that crucial piece of the publishing-puzzle and tell you how you can do it yourself. Tom Corson-Knowles is a prolific author and self-pub ...…
 
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The Brainfluence Podcast with Roger Dooley
 
Many of our guests on this show remind us just how powerful storytelling can be, in marketing and in life. Today's guest finds stories so important that he left his executive job at Procter & Gamble to pursue the study of them full-time. Paul Smith is an author, speaker, and coach who specializes in helping businesses integrate better storytell ...…
 
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The Brainfluence Podcast with Roger Dooley
 
Gregory Diehl joins us today to talk about how you can create a breakthrough brand. We discuss his travels and how he's built a sustainable business on the road. Gregory specifically focuses on branding, helping entrepreneurs and businesses build an identity that resonates with their target audiences. Gregory and I talk about how he has been ab ...…
 
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