Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
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Ecommerce Week special with Verizon Media's Monica Majumdar
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Manage episode 287712481 series 1934726
Content provided by Tom and IAB UK. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tom and IAB UK or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this special episode released as part of IAB UK's first Ecommerce Week, our celebration and exploration of all things buying online, James speaks to Verizon Media's Head of Strategy, Monica Majumdar. Their conversation covers the phenomenal growth of ecommerce over the last 12 months, what buy-now-pay-later means to Gen Z, and how 2020 was the second coming for QR codes. IAB UK kicked off Ecommerce Week, brought to you in partnership with TikTok, by revealing the first insight from our new study, Real Living, which explores the changing consumer habits surrounding ecommerce. You can find it at iabuk.com/RealLiving
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Hosted on Acast. See acast.com/privacy for more information.
204 episodes
MP3•Episode home
Manage episode 287712481 series 1934726
Content provided by Tom and IAB UK. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tom and IAB UK or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this special episode released as part of IAB UK's first Ecommerce Week, our celebration and exploration of all things buying online, James speaks to Verizon Media's Head of Strategy, Monica Majumdar. Their conversation covers the phenomenal growth of ecommerce over the last 12 months, what buy-now-pay-later means to Gen Z, and how 2020 was the second coming for QR codes. IAB UK kicked off Ecommerce Week, brought to you in partnership with TikTok, by revealing the first insight from our new study, Real Living, which explores the changing consumer habits surrounding ecommerce. You can find it at iabuk.com/RealLiving
…
continue reading
Hosted on Acast. See acast.com/privacy for more information.
204 episodes
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