Best BusinessMadeSimple Podcasts (2024)

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#171: Getting Unstuck (feat. Amy Porterfield)—Can You Launch Your Online Course with Zero Audience? 38:51

7h ago38:51

38:51

You're sitting on a goldmine of knowledge—and you know you could package it up into an online course and help people. But every time you think about actually doing it, you hit a wall. You don't have an audience. You have no idea how to find people who'd actually pay for your course. It all feels too overwhelming, and you're starting to think it's j…

1
#189: Donald Miller—Cash Crisis? How to Generate Quick Revenue When Times Get Tough 31:25

1h ago31:25

31:25

Cash flow is the heartbeat of any business. But what do you do when revenue takes a sudden hit and the money isn't coming in as expected? Whether it's a seasonal dip, unexpected expenses, or a major disruption like a pandemic, every entrepreneur feels the pressure when cash flow slows down. These times can be stressful and can even threaten the sur…

1
#170: Getting Unstuck—How to Keep Your Customers Interested After the Initial Hype Dies Down 24:47

7h ago24:47

24:47

Is your business feast or famine? Are you struggling to maintain consistent sales, even when you know there's demand? This is a common small business challenge—going from "everyone wants it" to crickets. So how do you keep the momentum going and turn those crickets into a steady hum of excited buyers? As part of our Getting Unstuck series, today’s …

1
#188: Bill Allen—Make Your Business a Force for Good in the World (Even If You're Starting Small 32:32

2h ago32:32

32:32

So you've built a thriving business. You've got the airplane humming along, maybe even hitting 7 figures. But there's a nagging question in the back of your mind: "What's it all for?" Deep down, you want to make a difference, leave a legacy, maybe even inspire the next generation. But how? And do you really have to choose between profit and purpose…

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#169: Getting Unstuck—What Should You Do When Haters Cause a PR Nightmare for Your Brand? 24:05

15d ago24:05

24:05

Your reputation is everything. It's the lifeblood of your business. But what happens when nasty rumors start to circulate? It can feel like an unfair fight. The fear, the uncertainty, the damage to your brand... it's a nightmare! And when your integrity gets called into question, it’s a gut punch and you may not be sure how to fight back. So what s…

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#187: Why Your Sales Team Isn't Selling (And How to Fix It) 26:02

1d ago26:02

26:02

As a business owner, you might be a sales superstar, but teaching your team to replicate your conversations with potential clients can feel next to impossible. After all, you know the company’s origin story and the ins-and-outs of the product like the back of your hand. But in order to scale your business, you need to transition from being the prim…

1
#168: Getting Unstuck—How to Fund Your Startup When You're Strapped for Cash 34:17

22d ago34:17

34:17

Being a scrappy entrepreneur is all about making the most of what you have. But when it comes to funding your business, it's easy to feel like you've hitting a brick wall. Financial realities can make your dream of starting a business seem unlikely, or worse: completely impossible. Have hope, heromaker! If you're bootstrapping your startup, you jus…

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#186: Marcus Sheridan—The Simple Formula for Becoming the Most Trusted Voice in Your Industry 32:49

16d ago32:49

32:49

You've probably heard the phrase "content is king" more times than you can count. But creating content that truly drives sales is easier said than done. Many biz owners struggle to produce content that hits on all levels: it feels authentic, builds trust, and makes an impact on their bottom line. You might be wondering: How can I create content tha…

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#167: Getting Unstuck—How to Find Your Tribe and Market to a Niche Audience 19:22

24d ago19:22

19:22

If you're targeting a niche market, reaching the right audience can feel tricky. Common marketing advice may work for some (or even most) companies, but it just doesn't seem to resonate with your unique customer base. For marketers and business owners in specialized industries, like tourism or art, success depends on connecting with a specific grou…

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#185: Erin Meyer—The Feedback Mindset That Sets High-Performing Teams Apart 32:45

26d ago32:45

32:45

As a business owner, you know that a high-performing team is essential to success. But what if your team isn't performing at its best? If communication is breaking down, productivity is low, and your goals are slipping out of reach, it might be time to look at a surprising factor many leaders miss. The secret to a high-performing team isn't a compl…

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#166: Getting Unstuck—Your Website's Secret Flaws (And How to Find Them) 30:39

20d ago30:39

30:39

Is your marketing falling flat, even when you’re putting in the work and following all the best advice? You've read the books, listened to the podcasts, and implemented the strategies, but you're still not seeing the results you want. It can be a frustrating puzzle, especially for those who’ve invested time and energy learning solid marketing frame…

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#184: Megan Hyatt Miller—How to Win at Work Without Losing Your Soul (aka The Double Win) 34:24

23d ago34:24

34:24

Let's talk about the elephant in the room for a second: the relentless hustle and grind of building a business. The entrepreneurial world can be a demanding beast, often forcing us to sacrifice our personal lives in the pursuit of success. Yes, you love your business, but you didn't sign up to be married to it. The truth is, chasing success doesn't…

1
#165: Getting Unstuck—Solving the Lead Generation Puzzle 22:05

27d ago22:05

22:05

You’ve probably heard the saying, “If you build it, they will come.” But that's simply not true when it comes to business. It actually takes a great deal of strategy and effort to get customers. And the stress of not having enough leads can crush anyone’s spirit, especially when you know your product is top-notch. Rest assured, the problem isn’t yo…

1
#183: Balancing Work & Life—How to Actually Enjoy What You Do and Love How You Live 30:44

2M ago30:44

30:44

Here’s a stark warning: heart disease is America’s #1 killer, and stress is heart disease’s #1 predictor. When your work/life balance is out of whack, stress only grows. How business owners manage this delicate highwire act is quite literally a matter of life and death. Thankfully, today we recognize the link between work/life balance and overall h…

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#164: Getting Unstuck—6 Tips to Deliver a Better Presentation that Closes More Sales 25:41

1M ago25:41

25:41

You've spent hours perfecting your pitch, confident that this time, you'll convert your audience into enthusiastic customers. But once again, the response is lukewarm, and nobody buys. What gives? If this scenario sounds familiar, then this episode is for you! We’ve heard from many marketers and business owners who found themselves frustrated after…

1
#182: Don Yaeger—Inside the Daily Routines of the World’s Greatest Achievers (And What You Can Learn) 30:31

2M ago30:31

30:31

What does it take to be truly great? It's easy to think greatness is only for a lucky few. But that belief will leave you powerless—feeling that without certain natural traits, high levels of success just aren't in the cards for you. But what if the real difference between average and great lies in simple, doable habits and mindsets that anyone can…

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#163: Get Your Audience From “Don’t Care” to “Buy Now” With Better Copy 32:10

1M ago32:10

32:10

Too many businesses, whether large or small, established or new, make the mistake of leading with their own story. In other words, they’re trying to tell their audience all about what makes their business so great — and then they’re confused when their audience reacts with a shrug and says, “I don’t care.” How can businesses reach new customers whe…

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#181: Organizing Your Digital World to Banish Chaos and Make Life Easier 30:32

2M ago30:32

30:32

The enemy of clarity is chaos and confusion. Not only is that true in your marketing and messaging, it’s true in your everyday work. But how many times have you or your team misplaced an important file, been locked out of a vital platform, or even discovered a digital asset you thought you owned was actually never yours to begin with? That kind of …

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#162: Let’s Have a Heart to Heart: How Is Your Well-Being Affecting Your Creative Work? 31:39

2M ago31:39

31:39

It’s hard to do creative work when you feel burned out and spread thin. But for many talented people, this is exactly what happens. You’re good at what you do, so more and more people seek you out. Your workload grows, and before you know it, you can easily lose touch with the passion and purpose you once had. Burnout sets in, and if you’re not car…

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#180: This Genius Hack Ensures You Never Run Out of Content Ideas Again 35:10

2M ago35:10

35:10

Frustrated your marketing isn't working? Stuck wondering why customers aren't clicking "buy now"? Imagine turning that around in just five minutes. Get the help you need to clarify your message and grow your business with our free 5 Minute Marketing Makeover video series. Get immediate access to the 5 Minute Marketing Makeover video series at 5Minu…

1
#161: How to Handle Objections the StoryBrand Way 32:52

2M ago32:52

32:52

If you’ve done any kind of sales or marketing, you know that handling customer objections is a huge part of the job. Unfortunately, most companies have a hard time overcoming objections and helping customers see the value they have to offer. The result? They become sales-ey and lose sight of the goal: serving their customers. In today’s episode, J.…

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#179: Crafting a One-Liner that Aligns Your Team and Elevates Your Brand 23:58

2M ago23:58

23:58

Frustrated your marketing isn't working? Stuck wondering why customers aren't clicking "buy now"? Imagine turning that around in just five minutes. Get the help you need to clarify your message and grow your business with our free 5 Minute Marketing Makeover video series. Get immediate access to the 5 Minute Marketing Makeover video series at 5Minu…

1
#160: From Local to Global—How to Adapt Your Message for International Audiences 28:40

2M ago28:40

28:40

Is your business hitting roadblocks with international marketing? Cultural differences, language barriers, and varying consumer behaviors can pose big challenges for any brand. Marketers often find themselves at a loss, struggling to adapt their messaging and strategies to resonate with diverse audiences. This usually leads to underperforming campa…

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#178: How to Turn Your Website into a Sales Machine 29:42

3M ago29:42

29:42

Frustrated your marketing isn't working? Stuck wondering why customers aren't clicking "buy now"? Imagine turning that around in just five minutes. Get the help you need to clarify your message and grow your business with our free 5 Minute Marketing Makeover video series. Get immediate access to the 5 Minute Marketing Makeover video series at 5Minu…

1
#159: From Complicated to Concise—The Formula for a Flawless Marketing Pitch 34:45

3M ago34:45

34:45

Why does talking about your business sometimes feel like explaining rocket science to a 5-year-old? If your message is drowning in technical terms or marketing speak, you might just be alienating your audience instead of drawing them in. Countless businesses find themselves tangled in jargon that might impress a fellow expert but leaves potential c…

1
#177: The Secret to Winning Over Customers and Outshining Your Competition 29:31

3M ago29:31

29:31

Frustrated your marketing isn't working? Stuck wondering why customers aren't clicking "buy now"? Imagine turning that around in just five minutes. Get the help you need to clarify your message and grow your business with our free 5 Minute Marketing Makeover video series. Get immediate access to the 5 Minute Marketing Makeover video series at 5Minu…

1
#158: The Right Way to Woo Your Customers (And Keep Them Coming Back For More) 28:54

3M ago28:54

28:54

Most people wouldn't accept a marriage proposal on the first date. They want to get to know the person before making a commitment. In the same way, customers don't like it when a business quickly tries to sell something right after meeting them. And when customers recoil from a hasty sales pitch, the business loses an opportunity they may never get…

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#176: Ryan Deiss—How to Scale Your Business and Sell It for Millions 32:33

3M ago32:33

32:33

Frustrated your marketing isn't working? Stuck wondering why customers aren't clicking "buy now"? Imagine turning that around in just five minutes. Get the help you need to clarify your message and grow your business with our free 5 Minute Marketing Makeover video series. Get immediate access to the 5 Minute Marketing Makeover video series at 5Minu…

1
#157: How to Turn Sales Team Feedback into Marketing Gold 28:31

3M ago28:31

28:31

Building your own marketing business can be hard and lonely — but it doesn’t have to be. When you become a StoryBrand Certified Guide, you’ll join a like-minded community of marketers from all over the world. Apply before Friday, May 24th for our upcoming training in July at StoryBrand.com/ApplyNow. -- In most businesses, there’s a major disconnect…

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#175: From Concept to Launch—How to Simplify Your Product Creation Process with Kyle Reid 34:52

3M ago34:52

34:52

Do you find it difficult to take your product ideas from the drawing board to the market? When it comes to new products, too many teams encounter obstacles like missed deadlines, inflated budgets, and a final product that doesn’t align with the original vision. These pitfalls can be frustrating and destroy would-be successful product launches and g…

1
#156: How to Convert Customers Stuck On the Fence 28:05

3M ago28:05

28:05

Everyone procrastinates. It’s a thing. These days, people have more and more tasks to accomplish, while the days seem to get shorter and shorter—so putting things off is a natural end result. But delayed action often leads to inaction. And when your customers keep delaying the decision to purchase your product—sometimes indefinitely—it costs you mo…

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#174: Allison Fallon—The Life-Changing Magic of Telling Your Own Story 32:51

4M ago32:51

32:51

Are you tired of superficial connections and quick fixes in a world that seems to prioritize them? Many of us crave deeper meaning and genuine interactions, but often find ourselves detached from our own stories and the profound impact they can have on shaping who we are and how we relate to others. Can reconnecting with your own story change how y…

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#155: Trying to Go Viral? Consistent Marketing is a Smarter Long-Term Strategy (And Here's Why) 29:59

4M ago29:59

29:59

Can one viral moment make your business an overnight sensation? Many business owners are on a chase. They're looking for that single big marketing hit that'll make their brand instantly famous. They throw everything into one campaign, hoping it'll go viral and bring in loads of customers. But more often than not, this just ends up in disappointment…

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#173: Lock In Sales this Memorial Day with These Expert Closing Techniques 38:08

4M ago38:08

38:08

Often, the hardest part of any sales process isn't starting—it's closing. Many businesses struggle to seal the deal, especially during high-stakes, competitive shopping periods like Memorial Day. You've made the offer, you've attracted the attention—now, how do you convert that interest into actual sales? The secret lies in effective closing techni…

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