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It takes the right skills and the right innovation to design and manage meaningful print-marketing solutions. Welcome to Podcasts from the Printerverse... Where we explore all facets of print and marketing that create stellar communications and sales opportunities for business success. Hosted by Deborah Corn, The Intergalactic Ambassador to the Printerverse at Print Media Centr. Listen Long and Prosper! #PMCpodcasts
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Just Ask Millcraft with Terri Price-Deep, Candace Soward, and Emily Simon
50:18
50:18
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50:18
Terri Price-Deep, Candace Soward, and Emily Simon from Millcraft join Deborah Corn to discuss empowering women in the print and paper industries, Millcraft’s sustainability goals and education initiatives, why paper is a combination of design and technology, and the company’s investment in wide-format and additional services. Mentioned in This Epis…
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Time Management Tips in 20: Tools, Coaches, and Resource Reccos
20:01
20:01
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Deborah Corn and Productivity Coach Sarah Ohanesian discuss tools, coaches, courses, and podcasts for improving time management and productivity in the workplace. Mentioned in This Episode: Sarah Ohanesian on LinkedIn: https://www.linkedin.com/in/sarahohanesian/ SO Productive: https://www.so-productive.com/ Command the Chaos Course: https://www.so-…
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UKvUSA: How to Get Sticky with Print Customers
44:04
44:04
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44:04
In this episode of UKvUSA, Deborah Corn and Matthew Parker discuss the difference between sticky and loyal print customers, how print shop processes fit in, and advice for creating and maintaining sticky client relationships. Mentioned in This Episode: Matthew Parker: https://www.linkedin.com/in/profitableprintrelationships/ Profitable Print Relati…
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Cultivating Print Customers with Shane Golder, Managing Director, Cassette
51:05
51:05
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51:05
Shane Golder, Managing Director at Cassette, joins Deborah Corn to discuss the marketing landscape in New Zealand, his approach to assessing clients and suppliers, the importance of speed to market, and having conversations that matter with print customers. Mentioned in This Episode: Shane Golder: https://www.linkedin.com/in/shanegolder/ Cassette: …
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PrinterChat : The Value of Labor, Pricing, and the Race to the Bottom
1:01:47
1:01:47
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1:01:47
Jamie McLennan, Will Crabtree, and Deborah Corn discuss the lack of value print customers assign to labor, particularly when it comes to design, why clear communication about your rates and offers is critical, and advice for pricing your services competitively while avoiding a race-to-the-bottom price war. Mentioned in This Episode: Women’s Print H…
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The Print Report: Recent Event Recaps, Platform Positivity, and Tech Watch
45:05
45:05
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45:05
On this episode of The Print Report, Deborah Corn and Pat McGrew discuss their main takeaways from events hosted by DirectMail2.0 and FourPees, the emergence of no-code IT solutions and embracing technology and innovation to stay competitive in the printing industry. Mentioned in This Episode: DirectMail2.0: https://directmail2.com/ MarketEdge: htt…
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Design for Good with Deborah Brandt, Fig Industries, Meredith Collins, Domtar
34:57
34:57
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34:57
Deborah Brandt, Founder, and CEO at Fig Industries, and Meredith Collins, Customer Marketing Manager at Domtar, join Deborah Corn to discuss how Fig Magazine became a profitable printed product, why Brandt describes the magazine as a multi-platform communications package, and the philosophy behind the mantra, ‘Design for Good’. Mentioned in This Ep…
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Gary Walton, Founder, Cincinnati Type and Print Museum
37:14
37:14
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37:14
Gary Walton, Founder of Cincinnati Type and Print Museum, joins Deborah Corn to discuss his journey into the print industry, selling the future of print to the next generation of printers, bridging the industry skill gap, and how the museum is helping the print industry grow to new heights. Mentioned in This Episode: Gary Walton on LinkedIn: https:…
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Making it with Print: Tips and Tricks for Print Greatness on a Budget
52:55
52:55
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David Drucker, Noel Tocci, and Deborah Corn discuss the importance of adaptability, innovation, and client-centric approaches in navigating the complexities of print projects while meeting client and creative needs and staying within their budget. Mentioned in This Episode: David Drucker on LinkedIn: https://www.linkedin.com/in/david-drucker-b1b594…
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Digging into DirectMail2.0 with Morgan DiGiorgio
42:12
42:12
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42:12
Morgan DiGiorgio, Senior Vice President of Sales and Marketing at DirectMail2.0, joins Deborah Corn to discuss their recent MarketEdge event, and how their platform drives revenue and harnesses the marketing opportunities. Morgan also offers some practical examples of DirectMail2.0’s easy-to-use dashboard setup, superior digital integration, enhanc…
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Time Management Tips in 20: Fresh Start Fridays
17:38
17:38
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Deborah Corn and Productivity Coach Sarah Ohanesian discuss strategies for effectively wrapping up the week, organizing tasks, and preparing for the week ahead. Mentioned in This Episode: Sarah Ohanesian on LinkedIn: https://www.linkedin.com/in/sarahohanesian/ SO Productive: https://www.so-productive.com/ Asana: https://asana.grsm.io/sarahohanesian…
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Making it with Print: Rewind, Reignite, Represent
51:31
51:31
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David Drucker, Noel Tocci, and Deborah Corn discuss Deborah’s CMYK Manifesto for 2024, particularly how print professionals can reestablish and strengthen client relationships in the new year, reignite customer passion for the creativity of print, and represent themselves and their businesses in the most authentic way possible, plus David and Noel …
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On this episode of The Print Report, Deborah Corn and Pat McGrew discuss the experience of drupa, the personal and professional benefits of attending this signature, global event, how to be an A-plus attendee, and how to best navigate the myriad of exhibitors, demos, presentations, forums, speakers, and educational and networking opportunities in 1…
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In this episode of UKvUSA, Deborah Corn and Matthew Parker discuss practical strategies, tips, and insights aimed at enhancing relationships, prospecting, and overall success in the print industry in 2024 and beyond. Mentioned in This Episode: drupa.com: https://www.drupa.com/ drupa Next Age (drupa DNA): https://www.drupa.com/en/Program/Forums/drup…
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Jamie McLennan, Will Crabtree, and Deborah Corn catch up from 2023 and discuss their hopes, dreams, aspirations, and exciting plans for 2024. Mentioned in This Episode: HelloTeam: https://www.helloteam.com/ Fresh Artists: https://www.freshartists.org/ NON-EVENT 2023 - Will Crabtree: https://inkish.tv/inkish-video/will/ drupa.com: https://www.drupa.…
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Time Management Tips in 20: Adding Productivity to Your Email Process
29:46
29:46
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29:46
Deborah Corn and Productivity Coach, Sarah Ohanesian discuss why email can become a trap that prevents us from being productive, how to utilize it as an effective communication tool rather than a to-do list, and why to make your subject lines meaningful. Mentioned in This Episode: ‘Dominate Your Day’ Keynote: https://youtu.be/9GjAZTau45Q Sarah Ohan…
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UKvUSA: 4 Things for Printer's 2024 Radar
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47:09
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47:09
In this episode of UKvUSA, Deborah Corn and Matthew Parker discuss the need to embrace change, technological advancements, and new business strategies to remain competitive in 2024 and beyond. Mentioned in This Episode: drupa: https://www.drupa.com/ Matthew Parker: https://www.linkedin.com/in/profitableprintrelationships/ Profitable Print Relations…
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The Print Report: Was 2023 a Good Year for the Industry?
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44:43
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44:43
On this episode of The Print Report, Deborah Corn and Pat McGrew discuss whether or not 2023 was a good year for print by comparing stories of innovation and concerns they've heard from printers all over the world, plus tips to make the best of 2024. Mentioned in This Episode: drupa 2024: https://www.drupa.com/ ChatGPT: https://chat.openai.com/ Bar…
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PrinterChat: Three Industry Events and a Big Promotion
42:33
42:33
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42:33
Jamie McLennan, Will Crabtree, and Deborah Corn discuss Jamie's new role at DMR Graphics, the main takeaways from three industry events, emerging technologies, and the ongoing evolution of print. Mentioned in This Episode: Labelexpo Europe 2023: https://www.labelexpo-europe.com/ Printing Industries of New England: https://pine.org/ PRINTING United …
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Delivering on Direct Mail Education with Trish Witkowski
37:40
37:40
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37:40
Trish Witkowski, Chief Folding Fanatic at Foldfactory, joins Deborah Corn to discuss her 14-year run of Fold of the Week and why it's ending, preparing content for her new direct mail course, and what will happen to her extensive library of folding templates and videos. Mentioned in This Episode: Trish Witkowski: https://www.linkedin.com/in/trishwi…
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Time Management Tips in 20: Clearing the Clutter
24:01
24:01
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Deborah Corn and Productivity Coach Sarah Ohanesian discuss dealing with clutter, both physical and digital, and how it impacts productivity and mental well-being. Mentioned in This Episode: Leadership Workshop: https://www.so-productive.com/leadership Sarah Ohanesian on LinkedIn: https://www.linkedin.com/in/sarahohanesian/ SO Productive: https://w…
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Making it with Print: Should Vendors Charge for Fixing Files?
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50:30
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50:30
David Drucker, Noel Tocci, and Deborah Corn discuss whether printers should fix customer files for free, finding your 'Michael' and share some recent printspiration. Mentioned in This Episode: ‘Digital Embellishments Provide Budget-Friendly Experimenting’: https://postpressmag.com/articles/2023/digital-embellishments-provide-budget-friendly-experim…
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Now Trending with Katie Fisher and Felix Blackburn, XMPie
37:34
37:34
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Katie Fisher, Regional Sales Executive, and Felix Blackburn, Canadian Sales Manager, at XMPie, join Deborah Corn to discuss the trending needs of printers identified at Printing United, unlocking XMPIE for cross-media marketing, and the role of AI in personalization. Mentioned in This Episode: Katie Fisher: https://www.linkedin.com/in/katiecoleenfi…
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LIVE from Labelexpo Europe: Paola Iannone, All4Labels
22:14
22:14
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Paola Iannone, VP of Marketing and Communication at All4Labels, joins Deborah Corn in the HP Indigo booth at Labelexpo Europe to discuss innovation in the print industry, sustainability, and her perspective on the role and responsibility of women in leadership positions. Mentioned in This Episode: Paola Iannone: https://www.linkedin.com/in/paolaian…
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LIVE from Labelexpo Europe: Sebastiano Lonardi, Grafical
20:48
20:48
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20:48
Sebastiano Lonardi, Head of Purchasing and Management Control at Grafical, joins Deborah Corn in the HP Indigo booth at Labelexpo Europe to discuss their 360-degree philosophy, workflow automation and partnership with Esko, and their adoption of digital printing to create unique label offerings for their customers. Mentioned in This Episode: Sebast…
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