Best Ecommercemarketing Podcasts (2024)

1
How To Go From Problem To Product, Shark Tank & World Domination 45:54

1d ago45:54

45:54

There’s an old saying that necessity is the mother of all invention, and in my experience, some of the coolest, most innovative products have been invented to solve specific problems and needs. I love the process of innovation, where you try and create a new solution that doesn’t exist yet. The creative thinking, problem solving, and brainstorming …

1
Maximizing Your Amazon Presence - with Hristo Arakliev 39:14

28m ago39:14

39:14

In this episode, Arlen Robinson interviews Hristo Arakliev, the co-founder and COO of HyperZone, a top-tier Amazon marketing agency. They discuss strategies for DTC brands to be successful on Amazon, including utilizing the subscribe and save feature, focusing on reviews, optimizing listings, and using Amazon PPC. They also touch on the differences…

1
The Killer Black Friday Strategy To Boost Sustainable, Profitable Growth 40:47

1d ago40:47

40:47

Many eCommerce brands make almost as much money in the 4th quarter of the year – October to December – than they do the rest of the year. And by results, I mean – this is the time of year that many brands make most of their profits for the year. Why? Two reasons: These brands have excelled at their marketing all year around, so they’ve built brand …

1
Mastering Brand Positioning for eCommerce Growth - with Kathy Guzman Galloway 39:52

7d ago39:52

39:52

In this episode, Kathy Guzman-Galloway, a brand positioning expert, discusses the importance of brand positioning for e-commerce businesses. She emphasizes the need to understand the target audience and create a clear brand promise. Kathy also highlights the significance of authenticity and connecting with customers on a deeper level. She provides …

1
"We need a bigger warehouse!" Pivotal lessons from 10 years in business. With Julie Mathers, Snuggle Hunny CEO 52:30

12d ago52:30

52:30

Many of you would know and love the baby and kids brand Snuggle Hunny. It’s such a beautiful brand, aesthetically, in the quality of the products, as well as the brand’s values, which are very much about sustainability and community. Well, today I have a real treat for you as I’m joined on the show by Julie Mathers, CEO of Snuggle Hunny! Some of yo…

1
Unlocking Amazon’s Full Potential for Your Business - with Dan Brownsher 32:13

20h ago32:13

32:13

In this episode of the eCommerce Marketing Podcast, host Arlen Robinson interviews Dan Brownshire, the CEO and co-founder of Channel Key, a full-service channel management agency focused on Amazon. They discuss high-level Amazon business strategies and how direct-to-consumer e-commerce brands can leverage Amazon to expand their reach. Dan shares hi…

1
How To Grow a Lucrative Email List For Your Online Store Pt. 2 46:17

6d ago46:17

46:17

Did you know – if you offer a 10% discount, you literally need to sell 25% MORE to make the SAME profit? Right now, I’m seeing a LOT of brands sending out constant discounts. Some who are sending big discounts on brand new products they haven't even launched yet! And up to 80% off for end of season sales! These brands are NOT making money. And by c…

1
The Key Elements of Effective Lead Magnets - with Dr. Terri Levine 31:50

15d ago31:50

31:50

Dr. Terri Levine shares insights on how to create value-generating lead magnets in e-commerce marketing. She emphasizes the importance of relevance, high perceived value, clarity, and actionable content in lead magnets. Dr. Levine also highlights the need for social proof and the inclusion of unique insights. She advises businesses to be creative a…

1
How To Grow a Lucrative Email List For Your Online Store- Part 1 23:06

25d ago23:06

23:06

The other day I saw the funniest thing on TikTok. This young woman entrepreneur was super excited to share this amazing hot new tip for growing your online store. Guess what it was? Email marketing! I almost scalded my nostrils by snorting my tea when I saw that! Maybe email marketing is like vintage fashion – it’s so old that it’s now new and cool…

1
Secrets to Winning the Customer Lifecycle - with Austin LaRoche 32:23

15d ago32:23

32:23

In this episode, Austin LaRoche, CEO of Attack Interactive, discusses strategies for attracting, converting, and closing customers in the e-commerce industry. He emphasizes the importance of diversifying marketing channels and understanding the target market to improve the attract phase of the customer journey. Austin also highlights the difference…

1
Is This Metric Sabotaging Your Growth? Ban It & Do This Instead! 24:01

20d ago24:01

24:01

Years and years ago when my son Hamish was 1 year old and just starting out with swimming lessons. He really, really didn’t want to get into the water in the lesson pool. So, I did what all smart parents do…and I bribed him. I promised him one of the smiley face cookies from the cafe if he did the lesson. He thought about it for a minute and then t…

1
Optimize Conversions and CPC through Audience Testing - with John Horn 30:36

22d ago30:36

30:36

John Horn, CEO of Stub Group, discusses revenue growth strategies for e-commerce brands using audience testing and Google Ads. He emphasizes the importance of understanding the different places and ways to reach potential customers through Google's advertising ecosystem, including Google search, YouTube, the Google Display Network, Gmail, and Googl…

1
How the Dark Side of AI is Inhibiting eCommerce Growth 27:45

1M ago27:45

27:45

Have you been feeling lately as though it’s getting harder to get traffic to your website? If you’ve noticed this trend, you’re not alone. It’s happening to everyone. And as tempting as it might be to lay the blame for this on a tough economy or an upcoming election, that’s actually not what’s going on here. In fact, what’s really going on has the …

1
Boosting Your Brand with Offline Sales - with Taylor Sanford 36:09

29d ago36:09

36:09

Taylor Sanford, founder and CEO of Premier Spike, shares his experience of blending offline sales strategies with online marketing to create brand awareness and boost organic sales. He explains how he leveraged his influence in the round net community to introduce a higher quality product and gain brand recognition. By partnering with round net org…

1
From Doctor to Entrepreneur Success: Dr. Jacqueline Beltz's Rapid Rise in the Beauty Industry 41:52

2M ago41:52

41:52

In a world where we, as consumers, are exposed to hundreds of marketing and advertising messages daily, it’s incredibly difficult for a brand to cut through that noise and get noticed. Every now and then I notice a new brand doing a particularly good job of getting noticed, though, and today’s guest is one of those. About a month ago, I was reading…

1
The Power of CRM Data in Marketing Transformation - with Lucas Robinson 33:42

1M ago33:42

33:42

Lucas Robinson, founder and CEO of Weblife, shares insights on leveraging CRM data in e-commerce marketing. He emphasizes the importance of clean and organized CRM data and recommends hiring a subject matter expert to set up the CRM correctly. Robinson highlights the power of AI in analyzing CRM data and creating personalized marketing campaigns. H…

1
Navigating Supply Chain Risks and Reducing Costs - with JK Beaton 34:14

1M ago34:14

34:14

JK Beaton, co-founder of China Product Pros, shares insights on product sourcing from China. He emphasizes the importance of working directly with factories rather than trade companies to ensure consistent quality and lower costs. JK also advises brands to negotiate with factories and ask questions to understand the challenges and find solutions. H…

1
The 8 Hi-Impact Drivers That Unlock Profitable Ecommerce Growth 44:04

2M ago44:04

44:04

I’m not going to pull out any memes featuring Will Ferrell as a Christmas Elf here, it feels bonkers enough to know we’re into July now, let alone try to contemplate how many weeks we have left till the Holiday season kicks off! Instead, I want to focus more on some planning so that you can maximise your growth and profits for the remainder of this…

1
Best Practice Design Principles for a High Converting Website 49:18

2M ago49:18

49:18

So today on the show, we’re gonna talk about website design – specifically, how does a well designed website actually improve conversions? Whether you’re new to eCommerce and setting up your first website, or you’ve been running for a while and need to improve your conversion rate, your website design is a critical consideration. Because it's no se…

1
The Future of AI in Retail and Ecommerce - with Kausambi Manjita 41:25

2M ago41:25

41:25

In this episode of the e-commerce marketing podcast, Arlen Robinson interviews Kausambi Manjita, the Chief Product Officer at Mason. They discuss the future of AI in retail and e-commerce and how it can benefit businesses. Kausambi shares her insights on how AI technologies can help e-commerce businesses drive growth, increase personalization, and …

1
How I'm Scaling My New Beauty Brand To 7 Figures 26:22

2M ago26:22

26:22

The past few weeks have been an absolute whirlwind of an exciting time, because I’ve bought a new eCommerce brand! A skincare and beauty brand called Indagare Natural Beauty. I could perhaps record an entire episode on the process of negotiating a business purchase or sale, going through the due diligence process, and then finalising the settlement…

1
AI for Real Value, Not Just Buzzwords - with Praveen Narra 35:46

2M ago35:46

35:46

Praveen Narra, the founder and CEO of tech.us, shares insights on effectively using AI in e-commerce. He discusses his background, the value of AI, and the pitfalls to avoid. He also highlights the importance of customer satisfaction and offers a free consultation for e-commerce businesses. Takeaways AI is a journey, not a destination, and requires…

1
Speed + Precision = Your Winning Business Growth Equation 29:41

3M ago29:41

29:41

There’s a dilemma that a lot of entrepreneurs find themselves in as they try to launch and grow their business. Entrepreneur wants to grow their business but they don’t know how. They buy a course and spend hours upon hours trying to learn everything and implement it all in their business themselves. Entrepreneur gets very busy and does see some gr…

1
Building a Global Team for E-commerce Success - with Brittany Brewer 31:12

2M ago31:12

31:12

Brittany Brewer, a senior account executive at FreeUp, discusses the benefits and challenges of building a global team for e-commerce businesses. She shares how FreeUp was created to address the need for reliable freelancers in the e-commerce space and offers tips on effectively delegating tasks to a global team. Brittany emphasizes the importance …

1
Building A Successful Women's Fashion Label In Under 2 Years 46:58

3M ago46:58

46:58

My guest today is Sarah Henney, founder of Outback Linen Co, which is what I would call a women’s fashion label with heart. Sarah only launched her label less than two years ago, but it’s almost exploded in the time since. How on earth has she managed to launch her business with such a bang, and grow it so rapidly? And do it whilst raising two very…

1
Mastering Market Positioning to Stand Out in a Crowded Space - with Emma Schermer Tamir 38:29

2M ago38:29

38:29

Emma Shermer Tamir discusses strategic positioning, customer research and brand identity building. She shares the story of Stanley, a brand that successfully transformed its identity and positioned itself strategically in a high competition environment. Emma emphasizes the importance of understanding your target market and evolving with their needs…

1
How To Calculate Your ROI On Learning To Grow Your Business 32:02

3M ago32:02

32:02

Just recently, I started working with a brand owner who I first spoke to about 3 years ago. Back then, she wasn’t keen to invest in learning, instead deciding to try and grow her revenue a bit more first before taking the leap. Fast forward to two months ago and her revenue had not grown at all. She was still stuck at the same level as 3 years ago!…

1
Sales Success Through Authentic Content Clusters - with Jeff Coyle 42:20

3M ago42:20

42:20

Jeff Coyle, co-founder of Market Muse, discusses the concept of content clusters and how they strategically align with increasing sales. Content clusters involve creating comprehensive coverage of a topic or concept throughout a website, showcasing expertise and providing value to users. Coyle gives the example of Home Depot, which has effectively …

1
Part 2- What To Do (& Avoid) To Boost Ecommerce Growth Right Now 39:09

3M ago39:09

39:09

Get ready to dive into the moment you've eagerly anticipated! Welcome to Part 2 of our exclusive two-part mini-series, "‘What to do & avoid doing to boost your eCommerce sales in 2024’. is finally here! If you haven’t listened to last week's episode, definitely get onto that first and then come back to this one, as the content is designed to step y…

1
Podcast Guest Info Vicky Pasche CEO of Dapper Boi 34:28

3M ago34:28

34:28

Vicky Pasche, co-founder and CEO of Dapper Boi, shares her journey from Shark Tank rejection to building a seven-figure, all-gender apparel brand. Initially aimed at solving the problem of ill-fitting clothing for masculine-presenting women, Dapper Boi gained visibility and sales after Shark Tank. Key growth strategies included relatability, transp…

1
Part 1- What To Do (& Avoid) To Boost Ecommerce Growth Right Now 32:47

4M ago32:47

32:47

Do you remember how it felt at the start of your business journey? You’re excited, motivated, energised, ambitious, optimistic. Like you can conquer the world! And here’s how it often feels when you get going: WTF was I thinking? I can’t do this! I’m utterly exhausted, have NFI what to do next & I cannot possibly work any harder than this. We start…

1
Mastering the Art of Market Differentiation - with Jesse Wroblewski 31:26

3M ago31:26

31:26

In this episode of the e-commerce marketing podcast, host Arlen Robinson interviews Jesse James Robluski, the marketing super villain, about the importance of differentiation in e-commerce marketing. They discuss the concept of differentiation and how it sets brands apart in crowded market niches. Jesse shares examples of successful differentiation…

1
4 Ways To Make More Money From Automated Klaviyo Flows 37:48

4M ago37:48

37:48

In the last couple of months, it seems as though every single digital marketing platform we need to use for our Ecommerce businesses have all been rolling out major updates. And Klaviyo is no exception. And whilst new functionality is designed to deepen the integration with your online store and help you make more money, the changes do tend to disr…

1
Unlocking Clicks and Conversions through A/B Testing - with Ayat Shukairy 31:00

4M ago31:00

31:00

Ayat Shukairy, an expert in experimentation and marketing optimization, discusses conversion rate optimization (CRO) and A/B testing. She emphasizes the importance of ongoing testing and optimization in marketing. Ayat shares her background in CRO and how her company has grown in the field. She also discusses the role of AI in shaping the future of…

1
Get Ahead In A Tough Market: 6 Golden Rules You Can't Ignore 28:47

4M ago28:47

28:47

If I had a dollar for every time during the last couple of months that I heard an entrepreneur say something like, ‘I haven’t changed anything but sales have dropped off a cliff’, I’d probably make it onto the Rich List. Well, maybe not that, but in all seriousness, it does feel a bit like the Digital Marketing Sky is Falling In. Not to be too Chic…

1
The Power of Feedback in Fueling Ecommerce Success - with John Li 31:22

4M ago31:22

31:22

John Li, co-founder of PickFu, discusses the importance of consumer feedback in driving sales and growing e-commerce businesses. He shares how PickFu helps businesses make data-driven decisions by providing instant feedback from target audiences. John emphasizes the value of real consumer feedback in testing advertising efficacy, optimizing product…

1
6 Marketing Strategies You Can Steal From Netflix 42:20

4M ago42:20

42:20

Acquiring new customers at a profit, and keeping them coming back again and again, is essential if you want to grow your business. Without it, you won’t have the cashflow or the profitability to sustain your business, because those two things – cash flow and profits – are like blood and oxygen to your business. However, the way you go about acquiri…

1
The New Era of Affiliate Marketing - with Alex Back 38:28

4M ago38:28

38:28

Head over to Leadfeeder.com and sign up for a 14-day (no strings attached) free trial! In this episode of the eCommerce Marketing Podcast, host Arlen Robinson interviews Alex Back, the founder and CEO of Couch.com. They discuss the challenges and opportunities in the affiliate marketing space, including the impact of AI, the shift towards first-par…

1
10 Fixes To Use When Facebook Ads Stop Converting 33:24

5M ago33:24

33:24

Using Facebook Ads has been a tried-and-true method of increasing traffic and sales for eCommerce businesses over many years now. But, it’s never without issues along the way… I’m sure we all know the frustration when you invest the time, energy, and money into ads that either don’t produce the expected results, OR that suddenly take a nosedive for…

1
From Likes to Buys The Rise of Social Commerce - with Yifat Baror 33:43

4M ago33:43

33:43

Head over to Leadfeeder.com and sign up for a 14-day (no strings attached) free trial! Yifat Baror is the Co-founder, CMO, and Chief Growth Officer at Osa Commerce. With almost two decades of experience in E-commerce, Yifat has consistently driven global growth for omnichannel retail. Her track record includes leading GTM strategy, brand building, …

1
Decoding the Winning Formulas of 4 Leading Brands 45:41

5M ago45:41

45:41

In the increasingly busy digital landscape we operate in as brand owners and eCommerce businesses, it’s harder and harder to capture the attention of your customers. Think of the last time you spent time on social media. How many pieces of content did you notice? Did you scroll past most of it? What was it that actually stopped you scrolling? One o…

1
Driving Sales Through Effective SMS and Email Campaigns - with Ben Billups 34:16

5M ago34:16

34:16

Head over to Leadfeeder.com and sign up for a 14-day (no strings attached) free trial! Ben Billups, Founder of NOBLE Digital, boasts a decade-long career in performance marketing, emerging as a trailblazer in the field. NOBLE is the world’s fastest-growing email and SMS service provider for ecommerce brands and digital publishers. His expertise has…

1
The 3 Possible Causes Of Low (Or No!) Sales & How To Fix Them 34:32

5M ago34:32

34:32

Did your eCommerce revenue drop in March? Or maybe February? When results decline, the common knee-jerk reaction is to assume you’ve stuffed up in some way. That you did something to cause the downturn. Or, to blame poor sales on the state of the economy. Either way, you’re liable to end up in the same place: not investing time or money in marketin…

1
The Power of Digital Advertising - with Hal Smith 34:57

5M ago34:57

34:57

Head over to Leadfeeder.com and sign up for a 14-day (no strings attached) free trial! Hal Smith, the Founder of H Street Digital, is an adept entrepreneur cultivating business growth through data-driven digital advertising. Focused on scaling leads and new customers for consumer brands, his leadership propels the company with triple-digit growth a…

1
Is It Amazing Yet? Why You Should Go Slow to Grow Fast! 29:26

5M ago29:26

29:26

Is your business amazing yet? What do you need to do to get to Amazing? This past month has felt a bit chaotic and unpredictable, with things like Afterpay Day promo being a massive high, and then a bunch of changes on the Meta Ads platform destabilising ads. And I know a few of you have been feeling anxious as a result, wondering if it’s something…

1
Pros & Cons Of SEO Compared To Paid Ads - with Damon Burton 30:13

5M ago30:13

30:13

Head over to Leadfeeder.com and sign up for a 14-day (no strings attached) free trial! Over a decade ago, Damon Burton, a husband and father of three, beat a billion dollar company by outranking their website on Google. From then on he realized he was onto something great and went on to build an international search engine marketing company that’s …

1
How To Maximise Your Return On Effort & Grow Your Business Faster 33:59

6M ago33:59

33:59

Do you feel like you’re working your butt off but getting nowhere fast? Like, you’re so busy all the time you could not possibly work any harder or longer hours than you already are. I want to talk about the concept of Return On Effort. Not Return On Investment, but Effort. How can you get a bit more leverage into your days so that the results and …

1
Tailoring the Perfect E-Commerce Experience - with Jason Friedman 38:59

6M ago38:59

38:59

Head over to Leadfeeder.com and sign up for a 14-day (no strings attached) free trial! Jason Friedman, is a serial entrepreneur who turned his passion for theater into a blueprint for business success. As CEO of CXFormula, Jason has revolutionized customer experience, applying storytelling and psychology to help companies across industries—from ret…

1
Crafting Your Brand's Message to Attract Your Ideal Client - with Andy Neary 28:52

6M ago28:52

28:52

Head over to Leadfeeder.com and sign up for a 14-day (no strings attached) free trial! Andy Neary is a former Professional Baseball Player, a two-time Iron Man finisher, business coach, and founder of Complete Game Consulting. Combining the skills and talents he used to compete in professional baseball and Ironman, Andy’s on a mission to help busin…

1
4 Game-Changing Ways to Gain Massive Brand Growth 45:02

6M ago45:02

45:02

It’s often the case that entrepreneurs launch their brands feeling as though they’ve done the hard work by actually getting their product to launch. But while designing and manufacturing a product and getting it to market is no small feat, the real hard work of growing a business is yet to happen. Building an audience. Gaining brand awareness. Gett…

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