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The Fresh CrEd

Craig Slate & Ed Bertaud

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Welcome to The Fresh CrEd Podcast - The Heartbeat of Produce Innovation. In a world where the seeds of innovation constantly need nurturing, The Fresh CrEd Podcast stands out as your go-to source for the freshest insights, stories, and trends from the heart of the produce industry. Join hosts Craig Slate and Ed Bertaud as they delve deep into the green fields of produce, bringing you face-to-face with the trailblazers shaping our food's future. What We Offer: Insider Insights: From the roots ...
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Dive into the latest episode of our podcast, recorded live from the dynamic Southern Exposure event in Tampa, Florida, 2024, where we explore the future of agribusiness through the lens of industry experts and innovators. This episode features an in-depth conversation with Robert Guenther of Breakthrough 365, who discusses his transition from a lea…
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In this episode of The Fresh CrEd podcast, recorded live from the bustling floor of SEPC's Southern Exposure, we sit down with Mike Downey, the strategic mind behind Military Produce Group's mission to nourish our nation's service members. Dive into a discussion that traverses from the origins of SEPC's premier event to the vital role fresh produce…
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Join Us for a Special Episode of The Fresh Cut, recorded Live @ SEPC's Southern Exposure in Tampa, Florida. This episode features Yasmani Garcia from Sweet Seasons, a trailblazing produce company from McAllen, Texas, known for their commitment to innovation, quality, and flavor. Yasmani shares a peek into their exciting innovations in the fresh pro…
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Join us on The Fresh Cut for a landmark episode direct from SEPC's Southern Exposure in Tampa, Florida. We're thrilled to welcome Paul Manfre, the renowned Red Pepper King, to the Fresh Cred family. Starting March 29th, dive into "The Credible Vegetable Report with Paul Manfre," your weekly dose of expert analysis on fresh produce sales, quality, c…
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Celebrating Fresh Perspectives: A Holiday Collection from The Fresh CrEd Podcast" invites you on an inspiring journey with three industry trailblazers. Discover their unique insights and innovative approaches in the dynamic world of produce. Laura Himes: Trailblazing in Retail Uncover Laura Himes’ remarkable journey at Walmart, where she revolution…
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Greetings, Fresh CrEd listeners! We're back with another compelling episode from the Global Produce and Floral Show in Anaheim, California. We are so ready to dive into an enlightening conversation with our distinguished guest, Michael "Schutty" Schutt, the dynamic Director of Business Development at Bay Area Herb. In this episode, Schutty shares h…
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In this captivating episode of Fresh CrEd, streamed live from the bustling Global Produce and Floral Show in Anaheim, California, we dive into a narrative that spans continents and redefines innovation. Our guest, Raul Fernandez of Thx! Dreams, brings a story that intertwines global experiences with groundbreaking agricultural advancements. Raul's …
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Celebrate the holiday season with The Fresh CrEd Podcast as we present "Global Insights and Industry Pioneers: Trailblazing Voices," a special bundle that showcases the inspiring stories and innovative minds in the produce industry. Jordan Okumura: Delve into a captivating discussion about the intersection of lifestyle, nutrition, and parenthood. J…
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Welcome back to The Fresh CrEd, coming to you from the vibrant Global Produce and Floral Show in Anaheim, California. In this special 'Part Deux' episode, we’re thrilled to feature Pamela Riemenschneider, a renowned figure in the produce media world, joining us straight from Austin, Texas. Pamela takes us on a delightful journey from her beginnings…
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Join Craig Slate and Ed Bertaud in this engaging episode of The Fresh CrEd Podcast, live from the International Fresh Produce Association's Global Produce and Floral Show. Our distinguished guest, David Figliola, Business Unit Director at HEB, shares his extensive experience and insights into the produce industry. David Figliola takes us through hi…
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In this captivating episode of The Fresh CrEd, hosts Craig Slate and Ed Bertaud welcome Iñigo Canalejo Lasarte, Vice President of ESG and Strategic Marketing at IFCO, all the way from Madrid. Dive into a fascinating conversation that spans from Spain to sustainability, as Iñigo shares his journey from the automotive industry to the forefront of env…
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In this captivating episode of The Fresh CrEd Podcast, we're joined by Laura Himes, whose global journey in the produce industry takes center stage. From her early days in Lawrence, Kansas, to her anthropology studies in California and abroad, Laura's passion for cultural exploration sets the tone for her remarkable career. Laura recounts her adven…
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Dive into a compelling conversation with Mike Laws, founder of Laws Logistics, on The Fresh CrEd Podcast. Recorded amidst the lively atmosphere of the Global Produce and Floral Show in Anaheim, this episode provides unique insights into the world of produce logistics. Mike shares his journey from his early days in South Texas to establishing Laws L…
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In this episode of The Fresh CrEd Podcast, we sit down with Cathy Burns, the visionary CEO of the International Fresh Produce Association, at the heart of the Global Produce and Floral Show in Anaheim. Cathy gives us an insider's view of orchestrating one of the produce industry's most pivotal gatherings, blending insights with anecdotes from the e…
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Join us on The Fresh CrEd Podcast for a compelling episode recorded live at the International Fresh Produce Association's FoodService Conference. Our esteemed guest, Nelia Alamo, the VP of Marketing at Markon Cooperative, brings her seasoned insights from a career spanning over 25 years in the produce industry. Growing up amidst the rich agricultur…
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Join us as Tamara Muruetagoiena, an esteemed expert in environmental sustainability, sheds light on the pressing issues surrounding recycling and its effectiveness, particularly in the context of plastic waste where only about 8% gets recycled in the US. Delve into the complexities of the recycling industry, impacted by oil market fluctuations, and…
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Dive into another enriching episode of The Fresh CrEd Podcast with your hosts, Craig Slate and Ed Bertaud. This time, we're excited to bring you a captivating discussion with Todd Gosule, the mastermind behind B&W Quality Growers. As a company with an astonishing history dating back to 1870, B&W Quality Growers stands as a beacon of innovation and …
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Join your favorite hosts, Craig Slate and Ed Bertaud, on this zest-filled episode of The Fresh CrEd Podcast as we peel back the layers of the citrus industry with our special guest, John, a seasoned expert in the fruit realm. Ever wondered about the differences between your favorite lemons? Or how global trade dynamics affect your local grocery sto…
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Join hosts Craig Slate and Ed Bertaud as they welcome Chef Travis Johnson, the esteemed Executive Chef at the University of Notre Dame, to the latest episode of The Fresh CrEd Podcast. Dive deep into the culinary world as Travis retraces his roots, beginning in Iowa and subsequently illuminating his experiences in New Orleans at Tulane University a…
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Embark on a journey with us in this riveting episode of Fresh CrEd, recorded live from OPS in Monterey, California, as we delve into the rich tapestry of Matt Mandel's experiences. From light-hearted youthful pranks in agricultural warehouses to a brief dabble in computer programming and a heartfelt return to the family’s agricultural roots, Matt s…
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Join us as we delve into an enlightening conversation with Joseph Bunting, the Director of Produce at United Supermarkets. Not only has Joseph spearheaded various innovations at United Supermarkets, taking it from 39 to an impressive 97 stores, but he also co-runs a cattle ranch in West Texas, a legacy that he upholds alongside his brothers. In thi…
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Join us on this enlightening episode of Fresh CrEd Podcast, live from the Organic Produce Summit. Dive into an immersive conversation with Colin Ager, Business Development Manager for dry table veg at HEB. Together, we explore the artisanal world of sourdough starters, the exhilarating realm of road cycling in Texas, and the undying importance of h…
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Dive deep into the rich tapestry of organics with Todd Linsky on this episode of the Fresh CrEd Podcast. Filmed at the illustrious Organic Produce Summit, Todd peels back the layers of the early organic movement's wild west days, a time bursting with unbridled passion yet sparse in regulations. 🌱 From pioneering the foundation of Cal Organic Farms …
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🎙️ Episode Overview: Join us for a riveting episode of The Fresh CrEd, broadcasting live from the bustling IFPA FoodService Conference in Monterey. Our dynamic hosts, Craig Slate and Ed Bertaud, delve deep into a conversation with Cathy Burns, the driving force behind IFPA. 🔥 Highlighted Moments: The Conference Triumph: Dive into the roaring succes…
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In this must-see interview at the Organic Produce Summit, Tomas, Walmart's esteemed agriculture buyer, walks us through his awe-inspiring journey. From his early life experiences in Cuba and studying citrus agriculture in the South, to becoming a pivotal figure at Walmart, Tomas's story is nothing short of amazing. Key Highlights: The inspiring tal…
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The Power of Fair Trade Bananas & Creative Branding Dive deep into Kim's unexpected journey into the banana industry after a serendipitous meeting with the president of Equifruit at a daycare. With a background in marketing and sales, she's revolutionizing how we perceive and purchase our favorite yellow fruit. ✨ Highlights: Discover Equifruit's un…
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Want more insights like these? Hit that subscribe button and make sure to turn on notifications so you don't miss out! Dive into our exclusive series from the Organic Produce Summit, where we connect with the trailblazers of the organic world. From the lush fields to the bustling markets, each interview sheds light on the passion, innovation, and d…
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Join us for an enlightening conversation with Joe Watson on this episode of The Fresh CrEd as we explore the vibrant scene at the upcoming IFPA Foodservice Conference & Expo in Monterey, California. Get a preview of the diverse attendee base, a fully booked expo hall, and a dynamic lineup of speakers and sessions. What's got Ed and Craig so excited…
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🍊🥕 Immerse yourself in an enriching dialogue with Dante Galeazzi, the dynamic CEO and President of the Texas International Produce Association (TIPA), and Melinda Goodman of Fulltilt Marketing, a seasoned storyteller entrenched in the world of agriculture and food. 🎙️🎧 Recorded live from the groundbreaking Viva Fresh event, this episode offers insi…
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Join the hosts and special guest Bobby Grinstead from Fresh Edge in an engaging podcast episode that delves into the world of the fresh produce industry. Discover Fresh Edge's strategic vision, recent acquisitions, and the exciting growth opportunities on the horizon. Explore the challenges of labor shortage and transportation and gain insights int…
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In this engaging episode of The Fresh CrEd podcast, we welcomed Nathan Stornetta, a seasoned executive search professional with 15 years of experience in the produce, food manufacturing/processing, and agriculture industries. During the conversation, we delved into the significance of people in the industry and how Produce Careers, the firm Nathan …
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In this lively episode of The Fresh Cred Podcast, recorded at Viva Fresh, hosts chat with Codie Wright and Kenadee Stewart from Texas A&M University. They discuss Codie's book "Launchers," which helps students strategically plan their careers, and Kenadee's experience as a college student during the pandemic. The conversation highlights the resilie…
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In this interview, we speak with Cindy Swanberg Schwing, Vice President of Marketing at Splendid by Porvenir. Cindy is a highly accomplished produce supplier expert and three-time business owner, with expertise in produce marketing and sales, relationship building, business growth strategies, creative thinking, brand promotion, public relations, pu…
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Julie Krivanek joins the Fresh CrEd at IFPA's Foodservice Conference. In this interview, we speak with Julie Krivanek, a renowned executive coach and deep generalist with over four decades of experience. As President of her consulting organization, Julie has worked with hundreds of CEOs and senior executives across various industries, helping them …
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Ben Ferreira Takes the Stage as the first interviewee at Viva Fresh 2023. Ben's entry into the produce industry as a basket pusher in college may have been temporary, but it sparked a love for the industry that has only grown stronger over his 26-year career with H.E.B.. Additionally, he has served on the board of Recipe for Success in Houston, a f…
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Charlie Rocket sat down with The Fresh CrEd during VivaFresh to talk about his life, philosophies, and goals. After leaving a successful music career to focus on his struggle with a brain tumor and health, he fulfilled his dream of being an athlete. Charlie Rocket was also a part of a very successful Nike campaign to show off Dreamer athletes. He n…
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In this week’s episode, Joe Watson joins Ed & Craig to share his story on the podcast. Joe is the Vice President of Retail, Foodservice & Wholesale with the International Fresh Produce Association. He is a longstanding leader in the produce industry, a man of many talents, and someone with a unique story. Tune is as Joe discusses his journey from h…
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Dante Galeazzi joins the pod in this week’s episode! Everyone’s excited about the reunion as it heralds this years Viva Fresh show! Dante and the boys discuss the importance of conscious eating, and making small, simple dietary changes that have big impacts over time. This year's upcoming Viva Fresh show, Dante shares some super exciting details of…
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Ashley makes a most welcome return to The Fresh CrEd in this week's episode, and helps the boys kick off the fist pod of 2023! Everyone shared recaps of their best and worst times during 2022. The boys catch up with Ashley as she fills them in on what's happened since her last appearance on The Fresh CrEd. You can expect to hear about boxing, YouTu…
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Andy Hamilton Chief Executive Officer | Markon Cooperative, Inc. Ed & Craig meet with long time friend and colleague Andy Hamilton at IFPA’s Foodservice Conference. Between the bouts of laughter the guys share old produce stories, touch on Andy’s background, briefly touch on Covid and the recovery of the foodservice industry. Andy is quite the skil…
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Jessica Shelly Director of Student Dining Services | Cincinnati Public Schools Jessica joins the Fresh CrEd crew on a beautiful Monterey day to discuss the challenges and efforts of feeding an entire city worth of kids day in and day out. Jessica shares her journey from working at Cincinnati’s health department to working in school nutrition. Jessi…
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Bryan Barsness Vice President of Sales & Marketing | Grubmarket/WholesaleWare Bryan Barsness joins Ed & Craig live to discuss his Norwegian roots, Grubmarket's history and focus on bringing modern software solutions to the produce industry, and his first hand experience of a shark attack! Please like & subscribe! Grubmarket: https://www.grubmarket.…
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Rick Overholt Vice President, Grower Sales | IFCO SYSTEMS This interview kicked off the day at IFPA's Foodservice Conference. Ed and Craig were joined by Rick Overholt from IFCO systems. Rick joined the show to share his passion for the produce industry, reusability, and IFCO's focus on sustainability. Topics include how IFCO is making a difference…
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Steve Grinstead Founder & CEO | FreshEdge The boys were thrilled to get the chance to speak with Steve Grinstead at IFPA's Foodservice Conference this year! Major topics of the conversation include: - Steve’s presence, passion, and history in the produce industry - The creation of the Grinstead Group and Steve’s reentry into the workforce - The imp…
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Robert Lambert Founder & CEO | Vantage Point Media, And Now You Know The Fresh CrEd crew got the opportunity to sit down with Robert at IFPA's Foodservice Conference in beautiful Monterey, California. Robert shares his unorthodox entry into the produce industry after starting his early career in finance. Craig and Ed hear the story of how Robert me…
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Lauren M. Scott Chief Strategy Officer | International Fresh Produce Association Lauren joined Craig and Ed at IFPA’s Foodservice Conference to discuss the conference and IFPA’s journey into South By Southwest. Lauren told the guys how she got started in the industry and why passion is so important. Exposure, innovation, influence, and openness wer…
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This week the Fresh CrEd crew sits down with Joe Watson and Andrew Marshall from IFPA, the International Fresh Produce Association, in anticipation for the upcoming Foodservice Conference. This is the 41st year of the conference and the Fresh Cred crew will not only be attending, but broadcasting live from the show! Streaming on YouTube Friday, 7/2…
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Craig is is almost entirely off caffeinated coffee and is still searching for the perfect balance of sleep and restfulness. The boys discuss electric vehicles, the rising cost of fuel and other goods, inflation and the decisions that people are now making in response. How and where will consumers trade down as the costs of goods and services contin…
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Ed & Craig sit down with Codie Wright to have an amazing conversation in this episode. Codie Wright is a Bestselling Author and the Assistant Director of the Weston AgriFood Sales Program at Texas A&M University. In this episode, Craig’s dreams of becoming a ninja billionaire are crushed, Codie talks about the Gallup StrengthsFinder and the benefit…
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Craig & Ed sat with Richard Kottmeyer at the Viva Fresh Expo this year to look globally at the future of produce. Their conversation was packed with truly interesting data. If you care about food inflation, new supply chains, consumers “trading down” while creating better and more convenient meals at home, you’ll want to tune in. They consider food…
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