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The podcast that celebrates YOU unapologetically embracing your Awesome Life. If you're tired of feeling stuck and ready for a change, this show is for you! We're honest and we're focused on helping every woman create a life they love. Your host, Lisa Grunden, is a sassy and dynamic woman who has been working with women business owners and career women to help them build maximum confidence and live their best lives. Get ready to have the life you've always wanted!
 
Business Strategy for CPAs: work less and make more. You know how to be an accountant – it’s running your business you need help with. With guests interviews and solo episodes, you will get business strategy every week to help you simplify your practice, get out of the compliance trap, get your time back, and command higher fees. Stop missing out on life: start working less while adding the next six figures of income. Business Strategy for CPA's is the show for you!
 
Jag heter Erik och är certifierad Primal Health Coach, och dessutom certifierad äventyrare. Under en period av över 10 år har jag provat på träning och uthållighetsidrott med fokus på ultramarathon och triahtlon i kombination med entreprenörskap och personlig utveckling. Idag ligger mitt fokus på att coacha entreprenörer och företagare som förstår vikten att ha och bibehålla ett optimalt välmående, med mindre stress, bättre sömn, smidig vikthantering, och med tydliga målsättningar som inklud ...
 
Breakthrough Success is the podcast for business owners and freelancers who are looking for content marketing tips to increase revenue. Business freelance writer Marc Guberti interviews guest experts on the show and releases solo episodes every week. You'll probably enjoy the show if you're looking for the answers to questions like these: What is the best content marketing strategy? How do I get freelance writing clients? How can I get more blog traffic, YouTube views, or podcast downloads? ...
 
The Innovative Agency is a podcast that exists to help marketing agency leaders answer the question: “What’s Next?”. How are agencies staying on the cutting edge of marketing trends? How are they adapting their businesses to meet new business challenges in the agency world?Hosted by marketing law and intellectual property lawyer Sharon Toerek, we’ll talk with agencies who are at the cutting edge of innovation and industry experts who have a front row seat to the practice of innovation in tod ...
 
Ever see a farmer sit besides on a tractor? Here, they sit. And they dish. About life on the farm. About the industry they're in. And specifically about what they want you to know that you might be overlooking. Don't listen to the headlines without some input from a farmer who lives it. Talk Farm to Me brings you the inside scoop from the world of agriculture on topics that impact you, your food, your environment, your wallet, your community and your family through face-to-face conversations ...
 
Win Win - An Entrepreneurial Community is where successful entrepreneurs share how they accomplish the tricky parts of growing their business so everyone in the community (that’s you!) can do the same. Topics range from how to hire good people in a scalable way, branding, marketing, baking your values and culture into the whole team, to learning how to scale the business. Whether your business is a startup or multi-million dollar business, our host and guests teach tools you can use in every ...
 
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show series
 
Learn tools and ideas how to make your fully remote business successful in this podcast interview with Jody Grunden. Several of the things his company does were new to us so this episode will definitely teach you something new.Jody is the founder and head of Summit CPA (www.SummitCPA.net), the Virtual CFO division of Anders CPAs & Advisors. He took…
 
Morgan and Jake couldn't convince their friends to farm seaweed, so they did it themselves. Now others are getting in the game too. From pinchy lobsters to sultry seaweed, Morgan and Jake have pioneered a sustainable new business that yields slimy green harvests for bath products, fertilizer, and delicious condiments and snacks. Not only is seaweed…
 
Jody Grunden is the co-founder of Summit CPA Group, a leading provider of Virtual CFO Services that merged with Anders CPAs + Advisors in 2022. The Summit CPA Group provides virtual CFO services for over 100 companies across the United States. Resources: Summit CPA Connect with Jody on LinkedIn Get the first three chapters of Content Marketing Secr…
 
Move and Groove: Rediscovering the Fun in Fitness What is the first thing you think of when you think of your Body? Beautiful? Bodacious? Succulent? Fat? Tired? Pain? I’m lovin’ it? Great. Acknowledge whatever that is. Now, think back to a time when you were younger, when you were a little kid and you jumped and danced and ran and skipped and hoppe…
 
Intro How could a case study help you showcase the effectiveness of your agency’s services? To help you find the answers, we had Joel Klettke join us to share his insight on creating valuable case studies and how you can leverage them throughout your business development strategy. What you will learn in this episode: How agency owners should select…
 
*Want one piece of business strategy delivered daily to your inbox?* Subscribe here: geraldinecarter.com/subscribe How can CPAs grow their accounting practice when they’re over capacity, underutilizing their talents and not providing optimal client support? Many CPA firms still rely on the hourly billing business model, where the firm has to log mo…
 
The Sparkle Effect: Mastering Your Mindset for a Successful Life The Sparkle is source, pure love, vibration, that connection to the divine and exploring the divine within you. Some people call it Goddess, I call it Adventuress. Aligning, connecting, being one with source is the rocket fuel that propels you on this amazing thing called your life. T…
 
*Want one piece of business strategy delivered daily to your inbox?* Subscribe here: geraldinecarter.com/subscribe How can CPAs grow their accounting practice when they’re over capacity, underutilizing their talents and not providing optimal client support? Many CPA firms still rely on the hourly billing business model, where the firm has to log mo…
 
Liz Heflin has been a freelance writer, editor, and content marketer for over 15 years. At Mace Writing, she helps people and businesses find their voices and share their stories. Resources: Mace Writing Connect with Liz on LinkedIn Get the first three chapters of Content Marketing Secrets for free Connect with me on LinkedIn…
 
Intro Whether your transition into running an agency was intentional or “accidental”, actively learning more about your role as an agency owner is a must. Our latest guest, Greg Hickman, presents his ideas on how agency owners can define their paths moving forward, without compromising on creating their ideal businesses. He also touches on some str…
 
When are you ready to hire “real talent”? What does that even mean? When is it legitimate to use less expensive or less experienced talent? When is it justified to spend the money? How do you overcome self-talk that makes you think you are not ready?Matt Haney, our guest on this episode of the Win Win Podcast, answers these questions and more.Matt …
 
The Sassy Mindset: Overcoming Self-Doubt and Using Your Voice Can you imagine, people who are Lively, Bold, Full of Spirit, even Cheeky living, creating, dreaming, working, playing, dancing and more in the world today? That is Sass, the Sassy Mindset. Look in the mirror and say to yourself, “Hello Gorgeous!!” and really mean it, feel it and experie…
 
Intro Presenting strong proposals to prospects is a critical element of securing the clientele your agency needs to thrive. Your proposal-related efforts can also make or break the morale of your team. To help you craft the optimal proposal strategy for your agency, today’s guest, Joe Ardeeser, discusses his thoughts on what you should and shouldn’…
 
Jordan Wilson is the founder and CEO of Accelerant Agency, a boutique Digital Strategy company based in Chicago that scales startups and small businesses. Accelerant has helped grow dozens of companies by reverse-engineering their digital strategy and focusing on metrics that matter. Resources: Accelerant Agency Get the first three chapters of Cont…
 
*Want one piece of business strategy delivered daily to your inbox?* Subscribe here: geraldinecarter.com/subscribe Many accountants and CPAs (and business owners!) struggle to manage their time and use it to get done what they want. When they lose a grip on time, the tendency is to work more hours than they want to. Here today to talk with me about…
 
Empower Yourself Through Hypnosis Hi Gorgeous! Imagine your life #fabulous #inspiring #adventure #womenupliftingwomen #hypnosis #powerful #empowered #confidance Henry Ford said, “Whether you think you can, or you think you can’t; you’re right”. What that means is your life is what you make it to be. What you believe it to be. What you believe it ca…
 
High-performing agency owners constantly search for innovative ways to drive awareness and interest in their services. The latest episode of the Innovative Agency Podcast explores Christian Banach’s most effective approaches to demand generation. His guidance will provide the insight you need to create the ideal lists, curate the best offers, and c…
 
*Want one piece of business strategy delivered daily to your inbox?* Subscribe here: geraldinecarter.com/subscribe Lots of people don’t like change. They have enough going on, thank you very much, and one more thing to change is one more thing they have to learn, and remember to do differently. Change, seems like work. If we like our currently real…
 
Beyond the Confidence Code Lots of people have opinions and aren’t shy about telling you what you “should” be like. Claim your free copy of, “Unleash Your Inner Adventuress Playbook: The Ultimate Guide for Your Sparkalicious Journey” by going to LisaGrunden.com and opt in for you free download. #advemturess #confidence #community #womenupliftingwom…
 
Ever had a family joke that went too far? Paul has. And now he's knee-deep in chicken feathers. From the US Marine Corps to first-generation farmer, Paul is more innovator than farmer in some ways. I'm thinking he could probably do anything as long as it's really challenging. This is the story of Pasturebird and the journey from 50 to 1 million chi…
 
Greg Zakowicz is the Senior Ecommerce Expert at Omnisend, an commence marketing automation platform. He has spoken at several commerce events and been published and quoted in top retail and business publications. He has helped over 100 direct-to-consumer companies reach more customers by becoming omnipresent. Resources: Omnisend Get the first three…
 
Intro Agency owners who do not engage in the business development aspects of their organizations are few and far between. Yet, Jody Sutter has found that even agency leaders with a strong interest in business development sometimes find themselves unprepared for unexpected market downturns. As a resolution, we’ve invited Jody to provide her perspect…
 
*Want one piece of business strategy delivered daily to your inbox?* Subscribe here: https://www.geraldinecarter.com/subscribe Not all accountants and CPAs get stressed during tax season. They've got their systems down. Stress isn't their go-to thing. But for many CPAs and accountants, stress is a common experience. But it doesn't necessarily have …
 
Do Fractional Integrators compete with EOS Implementers®? Do they work at all? What type of business owner should use one? What's the difference between an Integrator and an Implementer? In this far-reaching conversation, our host, Ben Wolf, who is the founder of the largest Fractional COO / Integrator firm, Wolf's Edge Integrators (https://wolfsed…
 
Ep. 87: Where’s All This Negative Crap Coming From? The answer is simple. NOT FROM YOU. A question I was taught a long time ago, in a land far far away (A little lightness here and hopefully you smiled), was “Is this mine or does this belong to somebody else?” Spoiler alert: it always came from somewhere else. Even the mentors, teachers, caregivers…
 
Take what you're doing right now and turn it on its head. I mean completely change the way you do it. Now add 1,000 external factors that Mother Nature throws at you and do it all on a horse, in the mountains. Well, that's what Glenn did. With seven daughters. And big ideas like possibility, and how to listen to the land, and observe everything. He…
 
Intro The agency model is often delivery focused. Yet, our guest Mandi Ellefson suggests that agency owners forego delivery-focused agency models and instead transition into becoming a strategic growth partner for future clients. In her experience, this approach can produce massive transformation in an agency owner’s ability to avoid burnout while …
 
*Want one piece of business strategy delivered daily to your inbox?* Subscribe here: geraldinecarter.com/subscribe Would you love to get paid in full up front for tax returns? There’s a long history of paying for your tax return when you pick it up at your CPAs office, or when they send the invoice, which might be weeks or months after you did the …
 
Ep. 86: Stop Fixing Yourself. You are Not Broken!! Hey Gorgeous! Have you ever felt if only… if only I could be 30 pounds lighter, millions richer, 5 inches taller, shorter, blond, brunette, a redhead… Something happened somewhere along the way in the Personal Development industry where we went from creating changes to create life to there are a bl…
 
Intro Oftentimes, agency owners position their personal brands separately from their agencies’ brands. This isn’t always ideal for business development. That’s why dynamic strategists like Jason Mudd suggest agency principals make greater strides to leverage their personal brands to market their businesses. What you will learn in this episode: How …
 
Jeremy Miner is a sales trainer and Chairman of 7th Level, a global sales training company. He is an INC magazine contributor and author of The New Model of Selling, Selling to an Unsellable Generation. Resources: Sales Revolution Pro Get your copy of The New Model of Selling Get the first three chapters of Content Marketing Secrets for free Connec…
 
*Want one piece of business strategy delivered daily to your inbox?* Subscribe here: https://www.geraldinecarter.com/subscribe Can you tell what this is? Sugar, unbleached enriched flour (wheat flour, niacin, reduced iron, thiamine mononitrate, riboflavin, folic acid), palm oil, cocoa (processed with alkali), high fructose corn syrup, leavening (ba…
 
Ep. 85: The Self-Esteem Revolution: Boost Your Confidence and Achieve Your Desires What if you already had all of the confidence, consistently manifested all of your desires into your reality and you were just high on life. How would you know? Would you claim it? Do you greet yourself every single morning with “Hello Gorgeous!!!!”. Claim your free …
 
Intro Are you tracking and analyzing key metrics to streamline your agency’s operations? We recognize that tracking metrics often proves difficult for agencies, but today’s guest Jody Grunden explains which metrics are easiest to start with. Having helped countless agencies identify weak points in their operations during his decades-long accounting…
 
David Bonney is the CEO and founder of FourtyFive.io, the first SaaS platform designed for sales trainers. His platform focuses on improving the implementation of discovery and demo calls to improve closing rates, average revenue per deal, and the time to close. He is also the author of More Sales, Bigger Impact, a book that teaches readers how to …
 
*Want one piece of business strategy delivered daily to your inbox?* Subscribe here: https://www.geraldinecarter.com/subscribe Your clients buy a solution to a problem they have. And the better you get at understanding the nature of their problem, talking to them about their problem, and explaining to them their problem in ways that show them that …
 
Unleash Your Inner Adventuress Lots of people have opinions and aren’t shy about telling you what you “should” be like. Claim your free copy of, “Unleash Your Inner Adventuress Playbook: The Ultimate Guide for Your Sparkalicious Journey” by going to LisaGrunden.com and opt in for you free download. #advemturess #confidence #community #womenupliftin…
 
Robert Ingalls is a professional speaker and founder of LawPods, one of the first podcast production agencies for law firms. Robert and his team help some of the premier law firms in the world launch and grow branded podcasts that build relationships and drive revenue. Resources: Law Pods Robert's website Connect with Robert on LinkedIn Get the fir…
 
*Want one piece of business strategy delivered daily to your inbox?* Subscribe here: geraldinecarter.com/subscribe Falling into the trap of working too much is a common place to land. But working too much doesn’t have to be a thing, even though it’s become normal in our society. The good news: working too much is imminently solvable. Get the soluti…
 
Intro Regardless of the size or complexity of your agency, you must embrace your role as a leader to encourage optimal performance from your team. In this episode, Peter Levitan shares his perspective on critical areas where many agency leaders are lacking. Then, he discusses several strategies that leaders can implement to enhance business develop…
 
Kim Scaravelli is an award-winning marketer, content consultant, and author of Making Words Work. As the CEO of Trust Communications, she helps organizations accomplish their goals by harnessing the power of words. Resources: Kim's website Get your copy of Making Words Work Get the first three chapters of Content Marketing Secrets for free Connect …
 
*Want one piece of business strategy delivered daily to your inbox?* Subscribe here: geraldinecarter.com/subscribe Many CPAs work until they're done. And they either hand their firm down, sell it, or turn off the lights and close the door. Some miss an opportunity to be more strategic about what they choose to build with an eye toward future value …
 
Our guest today shares the dangers of not having an actual ongoing relationship with your banker, and how to find the right banker, build your relationships with them, and the options this gives you when you run into the inevitable emergencies and problems in running yoru business.Trey Weatherill is a VP & Senior Relationship Manager at American Bu…
 
Forrest Webber is the owner of a $1.5 million blog portfolio. He teaches bloggers to treat their blogs like businesses instead of hobbies. His book Einstein Blogging teaches readers how to blog smarter instead of harder. Resources: Forrest's website Get your copy of Einstein Blogging Digitail -- Forrest's Content Agency Get the first three chapters…
 
*Want one piece of business strategy delivered daily to your inbox?* Subscribe: geraldinecarter.com/subscribe You can create time. You don’t have to be busy all the time. The accounting space mostly believes that CPAs work long hours, and that’s just “how it is.” That’s not how it needs to be. You can create time. You create time. You can create ti…
 
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