Best Howtobuildyourbrand podcasts we could find (Updated March 2019)
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Building your personal brand is important to your career. This is especially true when it comes to our brand's online. In our digital-first world, our first interaction with others say, hiring managers and recruiters, will happen online. This is means what they find becomes their perception, good or bad. Because of this, it's entirely possible that your personal brand online is costing you opportunities and it shouldn't be that way. The trouble is, you're not sure where to start. The good ne ...
 
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It used to be that higher levels of education, certifications or other career credentials, were the key to higher roles and higher compensation. I believe those days are disappearing and that career credentials no longer matter as much. If true, what does make a difference? Simple. Demonstrating your expertise. Specifically, demonstrating your ...…
 
I’m in Omaha, Nebraska this week to attend the very first Clifton Strengths Summit. The Summit is being hosted by Gallup, the company that brings you StrengthsFinder. So for the next two days, I’m going to be hanging with fellow Strengths enthusiasts and geeking out about our Strengths. As I was flying here today, I started thinking about my ob ...…
 
Who do you think about when I say the science guy? Who comes to mind when I say Daily Vlog? Did someone’s name immediately pop up in your mind? Why did you come up with their name? Is it because you hear their name often? Or is it because when you google a specific topic, their name surfaces to the top. Maybe it’s because you follow them on soc ...…
 
I’m guessing by now, you’re about all Discovered out. As you know last month on the BYOB show, all of the episodes were dedicated to helping you with the Define step of the DICE process. Specifically, how to Define your brand, through self-reflection in order to uncover your natural preferences, your strengths, and in essence who you are at you ...…
 
Today, I’ll be covering the third and final assessment I recommend to help you more self-aware. In this episode, I'm going to cover the Stand Out assessment by Marcus Buckingham. Discovering your personal brand starts with an understanding your strengths and your inner talents. This is a key step in discovering who you are as a person and what ...…
 
In this episode, we're taking another deep dive look into how you can become more self-aware. Today, I’m going to talk about one of my favorites. The one I recommend everyone take, Fascination Advantage® assessment. The Fascination Advantage® assessment gives you insights on how the world sees you. If you’re interested in taking the assessment, ...…
 
Over the next four episodes, we’ll be discussing a new assessment to help you become more self-aware. If you feel stuck in your career, your job or you’re not sure what you want to do when you grow up, it's more than likely because you've never taken the time to define your brand. That's why today we’re going to cover one of the most talked abo ...…
 
Self-awareness is critical to building your brand. Without it you will not be able to fully build your brand. Self-awareness is what the Define step in the DICE process is all about. You cannot Define what you want to be known for, without becoming self-aware. Assessments are a great way to raise your level of self-awareness. Starting with this ...…
 
Last week, I introduced the concept of the employability score. A score that would be used by employers to rank you against other job candidates. This score would be created by algorithms based solely on predetermined criteria about you found on the web. The show struck a chord with several of you listening so I wanted to expand on the concept ...…
 
What if the social resume was just the beginning? What if in addition, technology and big data began to play together nicely when it came to our careers? Imagine if using a technology like Blockchain, our career accomplishments, our college degrees, and other certifications were stored in the Blockchain. Each would be individually verifiable. I ...…
 
What if resumes became obsolete? I know that sounds crazy but I think very soon the traditional tools of recruitment, resume and cover letters will be replaced with a social resume. If this happens your career and your livelihood may all come down to two things: 1 - How visible you are online 2 - Your social resume Do you know what your online ...…
 
We each get 168 hours every week but it's what we do with those hours that make a difference in our ability to move closer to what we want to be known for. If you’re going to stand out from all of the noise, you need to be productive during those limited hours. You need to learn how to repurpose your content. Build your own brand, Personal Bran ...…
 
Create is the third step in the DICE process. For our purposes, create means to evolve from one’sown thoughts or imagination, as a work of art or an invention. On today’s show, I’m going to cover the 3 most commonly used types of content you need to be creating in order to become known for what you know. Content takes the form of audio, video a ...…
 
This past week a listener emailed me the following question about how to overcome negative search results. “I have an arrest record that still flashes online. It was years ago, I’ve moved on and created a new life helping others but still even 10+ years later, the news article will surface. How do you combat news organizations who, with one art ...…
 
One question I ask in my online brand assessment quiz is what are you struggling with the most right now. Most people leave this blank, but for those of you who have left a comment, thank you, by the way, I keep track of the responses in a google spreadsheet. If you haven’t taken the assessment yet just head over to ryanrhoten.com and sign up o ...…
 
In February last year, I wrote a review about a new personal brand landing page called branded.me. Along with the review, I posted a video showing how to set-up your branded.me page. Since that time, the branded.me review drives a lot of traffic to my website as well as the majority of the comments on the site. In February 2016, almost exactly ...…
 
I hear people say it’s Authenticity that matters all the time. Chances are you’ve heard it as well. “You have to be authentic.” “Authenticity is the key to building your brand.” While I agree, being authentic to your brand is important, I also think it’s a given. Like breathing is to living. We all know breathing is a key factor in living, yet ...…
 
Once you’ve started blogging people are going to ask, "Who’s your audience?” You will hear this a lot, “Who is your audience?’ or “You need to write for your audience.” Everywhere you look online someone has a tutorial, blog post or video promising to help you define your audience, develop your customer personas, speak your customer’s language, ...…
 
If you’ve listened to this podcast for any length of time, you know I’m a huge proponent of having your own website. In fact, I think it’s a must have today for any business professional. If you want to be taken seriously that is. At the very least I recommend you own your domain meaning you go purchase your first name last name dot com. Why? B ...…
 
What do you want to be known for? Have you ever thought about it? The truth is most of us don’t. When I ask this question to clients most of them look at me like I’m crazy. Or they start their answer off with “ Well, I went to school to be a…” whatever. When the answer starts this way, I know, the question they are really answering is “what are ...…
 
Building your Personal Brand is as easy as rolling the DICE. Today's show is the audio file from my presentation at WordCamp Dayton this past weekend. If you've never been to a WordCamp I highly recommend you go. WordCamps are a great place for you to network, hone your public speaking skills and, of course, learn about WordPress. Today's podca ...…
 
At this point in the Discover step you should start seeing yourself differently. You might even recognize when you exhibit your strengths and when you don’t. It’s possible you’ve started to recognize the activities that get you jazzed up and the ones that suck the life the out of you. If so, this is awesome. If not, don’t worry, you will soon e ...…
 
This is the Build Your Own (personal) Brand (BYOB) show where I talk specifics about how to use the 4 step DICE process to Build Your Own Brand. In the last BYOB episode, I posed the question,“What you are good at?” In case you missed it last week, It’s your strengths that drive your personal brand. They run through your brand like a thread in ...…
 
Build Your Own Personal Brand. Not the brand someone else wants you to build. On this show, I explore and discuss the tactics for the 4-step process to building your own personal brand I call DICE. DICE is acronym for Discover, Integrate, Create and Engagement. The four steps you need to take in order to grow your influence, amplify your online ...…
 
A friend asked me recently what the difference is between a personal brand and personal branding. Many people believe them to be the same and often use them interchangeably. I told her they are essentially the same, but different. Here’s why. Your personal brand is who you are at your core. It’s your values and your traits. It’s what determines ...…
 
Welcome to the Build Your Own Brand episode of the BRAND New You show. In this shorter-format show, I'll talk about specific tactics you can use to build your personal brand, grow your influence and amplify your online reputation using the process I call DICE. DICE of course, is an acronym. It represents the 4-step process for building your per ...…
 
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