Join Beckii from Social Circle, as we explore the ever-changing influencer marketing landscape. Featuring exclusive guests, and an authentic influencer's perspective, we aim to foster valuable discussion and bring light to the emerging trends of the industry. http://socialcircle.media http://twitter.com/socialcircle_ http://facebook.com/socialcircletalent http://instagram.com/socialcirclemedia email: hello@socialcircle.media
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Best Influencer Marketing podcasts we could find (updated August 2020)
Best Influencer Marketing podcasts we could find
Updated August 2020
Updated August 2020
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A podcast looking at the world of influencer marketing.
A fun, authentic chat around Influencer Marketing in South Africa... Powered by Coffee and brought to you by Influencer Marketing Strategists, Nfluential. . #InfluencerMarketing #Podcast #nfluential www.nfluential.co.za
Podcast by Onalytica
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Coffee Conversations about Influencer Marketing
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Content, influencer marketing ROI and how digital and traditional media should work together
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54:48
Echocast Radio — Wandisile Nkabinde is Head of Media & Digital Marketing SA at Multi-choice. We chat to him about content, influencer marketing ROI and how digital and traditional media should work together. In the past he’s worked for various agencies & direct clients across industries. He has a big passion for media, which has lead him to win ove…
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Coffee Conversations about Influencer Marketing
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The importance of word of mouth and using your employees as internal influencers
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41:56
Echocast Radio — Phumeza Langa is best known as the host of #SistaHoodHour on Twitter, but is also a communications consultant, speaker and freelance writer. As an industry expert herself, she joins us in a conversation about the importance of word of mouth and choosing authentic influencers and content for your campaigns. We also discuss the value…
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Coffee Conversations about Influencer Marketing
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Baby Soft influencer campaign: success or failure?
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50:09
Echocast Radio — This episode is an interesting look at the #BabySoftSupremeQuilts influencer campaign a couple of weeks ago. It caused quite a lively debate on Twitter and trended, for all the wrong reasons. But, was it a success or a failure? Talya Goldberg, freelance creative director and social media strategist and Mohale Motaung, entrepreneur,…
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Coffee Conversations about Influencer Marketing
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Influencer and digital marketing strategist & consultant: both sides of the coin
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52:52
Echocast Radio — Misha Levin is a freelance digital marketing strategist & consultant, business owner and content creator from Johannesburg, South Africa. She’s a fan of coffee, photography, wildflowers, bargain-hunting and breakfast. Our conversation with Misha will add value to marketers and PR consultants who are already incorporating influencer…
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Coffee Conversations about Influencer Marketing
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Influencer marketing and paid media: a heavenly partnership
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44:36
Echocast Radio — This episode is an interesting chat and informative to any marketer, PR consultant or anyone else working in the influencer marketing industry. Matan Atias talks to us about why combining paid media and influencer content works exceptionally well. Matan is a performance driven, creative marketer that has spent the last 8 years in t…
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Coffee Conversations about Influencer Marketing
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What the recent Facebook and Instagram changes mean for Influencer Marketing
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23:59
Echocast Radio — This episode is important to anyone in the Influencer Marketing industry. We chat with Murray Legg about the changes Facebook is making to its own platform as well as Instagram and how that will impact on Influencer Marketing going forward. Murray is a technology entrepreneur with a focus on SaaS products for the marketing and fina…
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Coffee Conversations about Influencer Marketing
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James Creech on Influencer Marketing Tech
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40:40
Echocast Radio — James joined us all the way from the other side of the world to record this episode. He spoke to us from his home in Los Angeles, USA. He is the co-founder and CEO of Paladin Software, an influencer marketing platform. He talks to us about his journey into the industry, why he thought that there was a gap in the market for their so…
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Scott Guthrie on why Influencer Marketing is effective
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54:33
Echocast Radio — Our international guest on this episode is Scott Guthrie a leading independent influencer marketing consultant, marketing event speaker and accomplished author. He joins us all the way from the United Kingdom and walks us through his (wealth of) industry experiences - from the time influencer marketing was used to merely tick a box…
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Coffee Conversations about Influencer Marketing
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The State of Influencer Marketing... Jhene Nel
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29:02
Echocast Radio — Jhene Nel is one of the best players in the influencer marketing game, along with her team, they continue to run greatly successful campaigns not only in South Africa but also other African countries and the US. She lets us into some insights on the industry. “I don’t think that TikTok is the next big thing in South Africa,” says J…
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Onalytica Influencer Marketing Podcasts
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ROI for Influencer Marketing: How to Measure Return on Influence
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37:03
This episode of #InfluencerChats sees Jack joined by Chris Penn, Andy Rivett-Carnac and Ronald van Loon, discussing Return of Investment/Influence, when it comes to influencer marketingBy Onalytica
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Marketing during Covid-19... Busisiwe Skhosana
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41:51
Echocast Radio — The world has been turned upside down and we are living in self-isolation and quarantine. We went from living relatively normal lives, to practicing social distancing and self-isolation in a matter of a week. But, what about the brands during the time of Coronavirus? Brands cannot live in isolation, the show must go on, so to speak…
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Onalytica Influencer Marketing Podcasts
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Influencer Marketing and Employee Advocacy
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38:42
In this episode of #InfluencerChats Alistair Wheate is joined by Sarah Goodall and Danielle Guzman as they discuss the connections that influencer marketing and employee advocacy share.By Onalytica
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Onalytica Influencer Marketing Podcasts
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In light of COVID-19, how can marketers turn their events digital?
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55:37
Onalytica's Alistair Wheate sat down to chat to Brian Fanzo, Dr. Sally Eaves and Ronald van Loon about how marketers can turn heir events digital and benefit from it. We're all living in the uknown at the moment, but that doesn't mean all plans have to be cancelled or postponed.By Onalytica
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Coffee Conversations about Influencer Marketing
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Why Influencer Marketing is a thing in B2B marketing
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36:21
Echocast Radio — Influencer Marketing in the B2B space is fraught with misconceptions and lots of mistruths.Our international guest on this episode is B2B Influencer Marketing expert and leadership consultant, DAVID WING. He is the founder and owner of Wing Digital Marketing (https://twitter.com/WingDMarketing) and is here to change perceptions and…
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Onalytica Influencer Marketing Podcasts
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Why Influencer Marketing and SEO are a Match Made in Heaven
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28:57
By Onalytica
By Onalytica
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Coffee Conversations about Influencer Marketing
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How can the Influencer Marketing industry benefit from constant innovation?
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51:25
By Echocast Radio
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Onalytica Influencer Marketing Podcasts
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#InfluencerChats Integrating Influencers Into Your Business as Usual Activity
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37:55
By Onalytica
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Coffee Conversations about Influencer Marketing
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Influencer Marketing and Growth Hacking (Part 2)
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41:43
By Echocast Radio
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Onalytica Influencer Marketing Podcasts
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#InfluencerChats What do Influencers Want From Brands?
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38:47
By Onalytica
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Coffee Conversations about Influencer Marketing
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Influencer Marketing and Growth Hacking (Part 1)
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39:00
By Echocast Radio
By Onalytica
For the last month we've been putting aside real content gems to provide you all with an industry round up of what's been going on throughout November & December, adding our two cents. Have a listen to learn the top 5 insights, movements & changes in the influencer marketing industry in November & December…
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Onalytica Influencer Marketing Podcasts
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#InfluencerChats - Marketers: Let's Make a Pledge to Stop Using "Micro", Macro" and "Nano
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32:48
This week we're joined by Digital Marketing Experts: Andy Crestodina, Ronald van Loon and Neal Schaffer to discuss what it means to be an "influencer" in B2B.By Onalytica
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Coffee Conversations about Influencer Marketing
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Influencer Marketing keeps growing because IT WORKS!
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Echocast Radio — This is our last episode for 2019! The year has flown by, we’ve had tremendous fun and at the same time learned a lot. Thank you to each and every one of you for downloading, listening and supporting the podcast. We’re looking forward to 2020 and taking you on the journey with us. We end the year off with a bang! We have our first …
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Onalytica Influencer Marketing Podcasts
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#InfluencerChats - How To Write An Influencer Marketing Business Case
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Welcome to the first of Onalytica's #InfluencerChats series.In this episode we hear Kelvin Lee, Global Director of Social Media Experience at Refinitiv, Marie Faulkner, Senior Social Media Manager at Marie Curie, and Chris Smith, Associate Director - Research & Analytics at Ketchum discuss the ins and outs of writing an influencer marketing busines…
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The role that Social Media Strategy & Management plays in Influencer Marketing campaigns
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32:10
Echocast Radio — The use of social media to grow brands continues to soar. Without a strategy, businesses might as well be posting for the sake of posting and without understanding objectives, target market categories and what they truly want; it becomes difficult to achieve their goals. In this episode, we chat to BRONWYNNE WIEHL, social media mar…
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An episode about Zara, Influencer Marketing & Breaking the Internet
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Echocast Radio — Zara, the iconic fashion brand recently launched its first ever online store in South Africa. No prizes for guessing - their go to strategy was INFLUENCER MARKETING! In today’s episode, we take an exclusive peek at the strategy and implementation processes by chatting to KRIYA GANGIAH; radio presenter, MC, digital strategist, actre…
For the last month we've been putting aside real content gems to provide you all with an industry round up of what's been going on throughout October, adding our two cents. Have a listen to learn the top 5 insights, movements & changes in the influencer marketing industry in October.By Onalytica
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InsureTech start-up Granadilla leverages Tech & People to power ahead
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Echocast Radio — Insurance is traditionally and infamously a massive pain-point for consumers throughout their purchase journey. In this episode we chat to IKA VAN WYK from GRANADILLA INSURANCE, whose mission is simply to unsettle the traditional insurance model by deliberately marrying disruptive tech and a refreshing customer-focused culture as a…
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Behavioural Linguistics in Influencer Marketing
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Echocast Radio — Influencer marketing is just that... Influence. And to influence purchasing behaviour takes careful thought when it comes to communication and that's where BEHAVIOURAL LINGUISTICS come in. In this episode, we chat to LEIGH CRYMBLE from BREADCRUMBS about Behavioural Linguistics and how it is used in Influencer Marketing.You can find…
Echocast Radio — In today's hyper-competitive markets, employees can be a business’ biggest naturally occurring and untapped asset. Our discussion today centres on why biomedical technology company, Biotronik is deliberately allocating resources (financial & time) to partner its employees as a means to extending the brand’s social reach.You can fin…
For the last month we've been putting aside real content gems to provide you all with an industry round up of what's been going on throughout August, adding our two cents. Instagram came up quite a few times again this month! This time it wasn't a quite-so-peachy situation and has ended up in investigations and blocking of Ad partner Hyp3r.…
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Podcasts & Podcasting in South Africa
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Echocast Radio — The Nfinity group houses South Africa's #1 Influencer Marketing Group. Their pioneering spirit lives on as they set-up Echocast in 2018 to specifically explore and ride the growth trajectory in podcasting. In today’s episode we sit with two of the brightest brains in new media and go behind just picking up a device and pressing “re…
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Advertising watchdog implements a new social media code
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41:50
Echocast Radio — The Advertising Regulatory Board (ARB) now requires that influencers mark all sponsored social media posts. Is the board now trying to play big brother?CEO, Gail Schimmel, joins us as we unpack the code and its impact on the influencer marketing space in South Africa.A big thank you to our friends at Nfluential for making sure conv…
A monthly round up of the top 50 insights, movements & changes in the influencer marketing industryBy Onalytica
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Coffee Conversations about Influencer Marketing
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Artificial Intelligence (AI) is transforming the Influencer Marketing space
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Echocast Radio — Artificial Intelligence (AI) is transforming the Influencer Marketing spaceToday’s foremost question is never “What is influencer marketing?” but “Where is influencer marketing heading?”Join us as Tokologo Phetla, Chairman of AI brand Christopher Africa, unpacks how Artificial Intelligence (AI) is revolutionising Influencer Marketi…
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Influencer Fraud - when Influence becomes a scam
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Echocast Radio — Join us as we unpack the real cost of influencer fraud and hear how our gladiator in a pencil skirt educates brands on how they can detect and mitigate against its effects.A big thank you to our friends at Nfluential for making sure conversations happen and the coffee keeps flowing! Contact them - they are Influencer Marketing Stra…
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Simz Ngema on the Value of Authenticity
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Echocast Radio — Celebrity endorsements and partnerships have been a favourite tool for marketers.In recent times as consumers began to demand more authentic relationships; we have seen a shift from traditional celebrity endorsements to influencer marketing. Multi-talented Simphiwe “Simz” Ngema is one of the most recognised faces in South Africa. I…
Episode 2 of The Influential Times - A roundup of the top 5 insights, movements and changes in the influencer marketing industryBy Onalytica
Episode 1 of The Influential Times - A roundup of the top 5 insights, movements and changes in the influencer marketing industryBy Onalytica
Echocast Radio — Welcome to a new feature called #NfluentialWednesdays! Lead Strategist, Anne Dolinschek, and other experts join us every last Wednesday of the month for a deep dive into Influencer Marketing Strategy. Don’t miss out on a great opportunity to find out how to get MORE from your Influencer Marketing Investment. A big thank you to our …
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Local businesses are increasingly embracing Influencer Marketing
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Echocast Radio — In today's episode we chat to Tumi Mkhondo, Founder & Managing Director of Strategic Integrated Communications Agency - Envision Brand.She unpacks why brands are leaning towards Influencer Marketing and increasing spend in an era where it's become difficult to reach and resonate with targeted market categories.A big thank you to ou…
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Turning the Volume UP on Influencer Marketing
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27:46
Echocast Radio — Radio is the original social medium and there are no bigger influencers than radio personalities. Meet Queen of the Airwaves, Lebang Kgosana, commonly known as Bang Bang Boogie.She walks us through the need for influencers to stay true to self and to use their voice for good.A big thank you to our friends at Nfluential for making s…
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Influence from a journalistic perspective
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Echocast Radio — Nafisa Akabor was one of the first prominent female journalists and influencers in the South African tech space. She has been covering consumer and business tech for about 10 years, in both print & online media. She has been published on TechCentral, Sawubona Magazine, Destiny magazine, Vodacom Now, ITWeb, My Digital Life, Brainsto…
Echocast Radio — We live in an era of finicky and perceptive consumers and so a common thread of #TRUST & #AUTHENTICITY should exist between influencer marketing and celebrity endorsement(s).Having managed actors & voice artists for over 12 years, celebrity whisperer Lisa Modisane has mastered the craft of understanding relationship management. In …
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How Influencer Marketing is Transforming Public Relations.
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Echocast Radio — In today’s episode, we are joined by seasoned Public Relations Practitioner, Mary Gearing.She is co-MD at Magna-Carta Reputation Management.Listen in as she unpacks how the advent of influencers has changed the PR space we see now!A big thank you to our friends at Nfluential for making sure conversations happen and the coffee keeps…
Echocast Radio — Kevin McLennan was one of the first big wave of influencers. He managed to build a big profile while he was still a student!He now works at a digital agency.In today’s episode, he talks us through how important it is for him to maintain his integrity in a space where influencers are easily falling into the trap of putting fees befo…
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You don't have to be a big brand to have great (influencer)marketing
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Echocast Radio — Influencer marketing has firmly moved out of the novelty category & into a requisite strategy for most major brands.Is there space for it in small business?Join us as Fawn Rogers, digital marketing agency owner, breaks down how she is empowering local businesses through the power of online marketing.A big thank you to our friends a…
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What’s all this fuss about Podcasts & Podcasting?
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Echocast Radio — Podcasts are gaining popularity fast. Not only are they an easy & digestible media format but it’s often so easy to multitask while listening to them. There is always something to listen to - whether one needs to laugh or simply to learn something new.Echocast’s Frontman - Barry Ranking talks us through why they matter and what’s f…
