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Keyword is the only podcast made to help Amazon merchants that delivers authoritative content exclusively from former and current Amazon employees. Keyword is the source of truth for 3rd party and 1st party sellers alike. Gain an edge on the competition and accelerate your business by learning things like “How to write Jeff Bezos” or “How to work with Seller Central” directly from those who know Amazon the best, the “Amazon insiders.”
 
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show series
 
Amazon is making seller information public. Starting September 1, 2020, customers will be able to see the business information for sellers selling products on the US Marketplace. This information will give brand owners more information about who might be reselling their products. We chat with Peter Kearns with Buy Box Experts to get his take on the…
 
Working and growing your business from home has a lot of perks but it can also be a large distraction. We talk with Ann Sieg, founder of ECommerce Business School about how she keeps herself and other entrepreneurs motivated. Plus, she also gives ideas on how to get other family members, including kids, involved in growing your business. Show links…
 
Now more than ever it’s important to keep your focus on growing your e-commerce business. E-Commerce is the lifeblood of the economy right now and it’s important to be able to have the support you need so customers can find and purchase your products. Alex Sklar, head of business development at Payability, joins us to discuss how COVID-19 is impact…
 
We’re facing a lot of uncertainty in the financial market right now amidst the COVID-19 outbreak. We’re talking through the current market and e-commerce business landscape to understand what’s going on, how it’s impacting e-commerce and what’s available to help. Jason Somerville, with Global Wired Advisors, will be joining us for several episodes …
 
Amazon is restricting items that aren’t considered household or medical items from being sent to FBA until April 5, 2020. They are trying to get ahead of the massive amount orders that came in requesting those items amid the COVID-19 Pandemic. Sellers at risk of running out of inventory before then will have to either wait or switch to Fulfilled by…
 
The Coronavirus is wreaking havoc across the world. If it hasn’t impacted your supply chain in some form, consider yourself lucky. Regardless of whether or not you’ve been impacted, all sellers should be creating contingency plans to help resolve any supply or inventory issues quickly. Chris McCabe, eCommerce.com, shares his steps towards creating …
 
Welcome to our last episode in our inventory management series. We’re talking about using fulfilled by Amazon (FBA) versus fulfilled by merchant (FBM), plus we’ve got a great story of how they can work together. Ben Kingery and Trevor Feller, Shipica.com, grew their amazon business before FBA existed so they have built a lot of infrastructure to he…
 
Ben Kingery and Trevor Feller (Shipica.com) join us again this week as we continue our series talking about inventory. In this episode, we talk about how inventory can be used to help you grow and cover some of the decisions you need to make to take the next step and grow using inventory.
 
As sellers, Ben Kingery and Trevor Feller have created a lot of tools and processes to help them grow their e-commerce business. Their company, Shipica, was built out of necessity for their own business’ needs. They’re bringing their inventory expertise to talk with us in a series of episodes about doing more with your inventory, starting first wit…
 
The business selling process is going to look different depending on if you use a broker or a mergers and acquisitions advisor. Chris Shipferling with Global Wired Advisors talks us through those differences and gets into the details of what that process looks like with Global Wired.
 
Jason Somerville with Global Wired Advisors tells us right now is the best time to get your business on the market. We discuss different factors making 2020 a great time to sell and look to the future at how the upcoming Presidential Election could impact waiting to sell.
 
Building a business is never completely risk-free but there are ways you can mitigate risk in your Amazon business. Alex Sklar, with Payability, joins us to discuss the ways sellers can prevent risky situations. --- This episode's sponsor: Payability. ---
 
Amazon pays sellers every two weeks based on when they started selling, but these payments are rarely the full amount that the seller sold in the last two weeks. Amazon actually holds onto some of the money. They call it, “unavailable balances.” Alex Sklar with Payability is joining us again to discuss unavailable balances, what they are, how to de…
 
Getting paid is one of the most essential parts of an Amazon business. Money fuels everything from ordering inventory to improving discoverability to shipping products. Understanding how Amazon pays sellers provides the knowledge needed to know when you can place your next inventory order or increase PPC spend. Alex Sklar, Head of Business Developm…
 
Amazon has launched a new tool for Sellers called IP Accelerator. It’s advertised as a free tool that connects you with law firms that specialize in Intellectual Property. Sellers then pay the law firm to file for a trademark application and Amazon will give those sellers access to Brand Registry, before the United States Trademark and Patent Offic…
 
An important part of any Amazon business is being able to make money. But what do you do with the money you make? When can you start paying yourself? We talked with Tyler Jefcoat at Seller Accountant about when you should make the decision to pay and reward yourself. Seller Accountant Webinar link: https://events.genndi.com/register/818182175026315…
 
There are few things successful sellers are all doing to maximize and improve growth on the Amazon Marketplace. Recently, Seller Accountant surveyed a bunch of sellers to determine factors that profitable sellers have in common. Tyler Jefcoat with Seller Accountant breaks down three habits he finds profitable sellers doing. Webinar link: https://ev…
 
The best and most profitable Amazon sellers understand every aspect of where their money is going. They use that skill to become even more successful but it all has to start somewhere. In this episode, we discuss with Tyler Jefcoat, founder of Seller Accountant, about the most important steps in setting up accounting practices and mistakes he sees …
 
Amazon hosts selling summits for businesses selling on the Amazon Marketplace. This year there are six of these two-day events. The final one is coming up in October in Seattle, it’s sold out, but is this something you should be planning to attend next year? John Naughton with 180Commerce breaks down what these events are and who they can benefit. …
 
When you’re building a business with the endgame of selling it in mind, you need to partner with the right intermediary to help you achieve that goal. Joe Hogg, with Global Wired Advisors, talks with us about what you can look for in a partner and how early you should start working with them. Show links: Webinar: Aspects of Selling a Business. Valu…
 
Part three of our "Building a Business to Sell" series brings us to when you should really start preparing your business for the market, including when you need to start talking with an advisor to help you through the process. Chris Bodnar and Chris Shipferling with Global Wired Advisors join us to discuss what those steps look like and tell us wha…
 
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