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Welcome to Clicks and Giggles, where marketing wisdom meets humor, hosted by the seasoned marketing pro, Jordan Rothwell Perry. Tailored for individuals with compelling offers, this podcast is your backstage pass to the world of digital marketing strategies. Jordan, a 3rd generation agency founder, peels back the curtain on advertising myths perpetuated by the "bros" and "agency gurus," offering behind-the-scenes insights on making marketing truly click, connect, and convert. Each episode de ...
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Ever feel like your brain is in overdrive, running in ten different directions at once? Trust me, I’ve been there. In this episode, I’m sharing my journey as a business owner with ADHD. I’ll talk about my diagnosis, how it’s impacted my life, and the strategies I’ve developed to not only manage it but thrive in my business. I’ll walk you through th…
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Ever feel like legal protection for your online business is a maze of confusing jargon and intimidating procedures? In this episode, Amber Gilormo, The Boutique Lawyer, breaks it all down and makes legal safeguards accessible for entrepreneurs of all levels. From demystifying trademarks to navigating FTC compliance, Amber shares her tips to keep yo…
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Do you ever feel like a fraud, no matter how much you've achieved? In this episode, I dive into the realities of impostor syndrome, exploring its different types and sharing personal stories, along with practical tools to overcome self-doubt. You'll learn how to build your confidence and repurpose your wins to push through that nagging feeling of i…
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Are you making the most of your tech stack, or are you paying for tools you never use? In this episode, I'll dive into the essentials of building a smart tech stack that keeps your business running smoothly and profitably. From beginner-friendly tools to advanced platforms, discover how to optimize your tech investments and streamline your workflow…
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Are you struggling to stand out in a crowded market? Discover how to revolutionize your business approach by focusing on client transformation! Join me to learn powerful strategies to communicate your unique value, showcase real results, and create marketing messages that truly resonate with your audience. It’s time to shift from selling deliverabl…
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Ever felt stuck or uninspired in your business? Imagine the clarity and fresh ideas that could come from simply changing your everyday scenery. Join me in this episode as I share how stepping outside my usual environment, especially after a tough client breakup, led to new perspectives and business insights. Inspired by Dennis Waitley's wisdom, you…
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Ever felt stuck in the daily grind of entrepreneurship, unable to see the forest for the trees? Jennifer Sise and Amber Bibelheimer join me to reveal their transformative approach to business growth. They share their secrets on "closing loops" and creating "pulls"—strategies that help entrepreneurs escape overwhelm and achieve success. By stepping …
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Ever felt like you're just going through the motions in your business? I'll show you how to reignite that spark with the concept of the "Light Up List." In this episode, I'm sharing my approach to staying focused on what truly matters in your entrepreneurial journey. Learn how to identify what lights you up, tackle what drags you down, and transfor…
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Get ready to become a summer planning superhero! In this episode, we're diving into the not-so-sexy (but totally essential) world of campaign planning. Discover how to beat the Q4 rush, avoid holiday headaches, and set yourself up for marketing success. From picking perfect dates to crafting killer emails, I've got the inside scoop on planning like…
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Ready to scale your business without losing your mind (or your wallet)? Join me as I dish out the real deal on smart growth strategies from my recent adventure at a major business event. I'm spilling the tea on quality networking, savvy market research, and the actual math behind profitable scaling. Whether you're bootstrapping or ready to level up…
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Ever felt like your wardrobe just doesn’t quite align with you? That’s exactly the mystery I faced when I first got my color analysis done and was classified as a "winter" but felt something was amiss. Tune in to hear how I found out I'm actually an "autumn", this revelation resonated with my natural inclination towards deeper hues and autumn shade…
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I once heard the phrase 'it's a guess until you test,' and it's stuck with me ever since! Today we uncover the impact of testing on your marketing strategies. We delve into actionable tips for experimenting with every element of your marketing, from email subject lines to landing page designs. You'll learn how to isolate variables (no lab coat requ…
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What if seeing your business through your customers' eyes could revolutionize your success? Discover how small changes—like automated welcome emails and refined thank-you pages—can transform satisfied customers into loyal brand advocates. You'll understand how aiming for a perfect 10/10 experience can be a game-changer for your business. Topics cov…
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As summer rolls in, it's time to decide whether you'll take a well-deserved break or push forward with your business goals and I'm here to motivate you to take action, whichever path you choose. Topics covered in this episode: Importance of outsourcing marketing tasks to experts when needed. Practical tips for refining marketing strategies. Using t…
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Secret move alert! Yep- we decided to leave our beloved Alpharetta and move to Florida. This episode captures the emotional highs and lows of that journey. You'll hear about the complexities of balancing work commitments while uprooting our lives, and how our faith guided us through each challenging (and exciting!) moment. Topics covered in this ep…
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Ever wonder why data and analytics are so crucial for your business? In this episode, I dive deep into the importance of tracking your data, understanding conversion rates, and utilizing tools like Google Analytics and Squarespace to optimize your online presence. Learn how to embed forms, analyze user behavior, and make data-driven decisions to bo…
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Have you ever stood at the crossroads of a major decision, your fingers itching to act on impulse? Today I'm here to share the 72-hour rule and the power of pausing before making decisions. By sharing my journey of setting healthy boundaries and prioritizing what truly matters, I hope to inspire you to embrace the power of the pause in your own lif…
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BONUS EPISODE! Jordan's here for a heart to heart from the car and you're along for the ride. Today's topic: Renting vs. owning in your digital business. In this episode, Jordan covers: Renting verse owning in your business Strategies for dealing with reach changes on social media Building owned assets such as your website and email list Reacting t…
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Ever considered a career pivot but felt paralyzed by 'what ifs'? Jamie Berman joins me to discuss her leap from PCOS weight loss coaching to mastering the art of money and manifestation. Jamie's transformation is not just inspiring—it's a masterclass in aligning your profession with your passion. Our candid conversation peels back the layers of men…
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Vicki, an executive life coach with a storied career in healthcare administration, opens up about the transformative experiences that propelled her from the world of medical records to the boardroom as a director of finance, and eventually into the realm of coaching. Her anecdotes are a testament to the life-altering power of finding your calling a…
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Ever wonder why some business launches skyrocket while others fizzle out? Join me as I peel back the curtain on the raw truths of launching, serving up a hearty portion of advice distilled from personal experience where things didn't quite pan out as expected. From the nuances of effective self-evaluation to the art of strategic promotion, this epi…
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Join us to delve into the world of productivity and personal development. Today I welcome Coach Amber B to discuss the power of setting up "pulls" to make tasks more enjoyable and motivating, balancing work and family life, and overcoming challenges on the journey to achieving goals. From meal planning and healthy eating habits to time management t…
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Join me today for a candid exploration of setting boundaries that honor both personal joy and professional duty. From the eye-opening lessons learned while tying the knot to the introduction of a "fun phone" that revolutionized my ability to be truly present, this episode is a deeply personal voyage into the heart of balancing the grind of growing …
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Welcome to this bonus episode of the Clicks and Giggle Podcast! Jordan's here for a heart to heart from the car and you're along for the ride. Today's topic: Advertising isn't the new kid on the block. In this episode, Jordan covers: Reflecting on the historical context of advertising Exploring various forms of advertising, including social media, …
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Join us for an insightful and laughter-filled session with Jackie Easterday, a remarkable CPA and advocate for women entrepreneurs. From her personal journey to professional wisdom, Jackie shares practical advice on navigating the complexities of business finance. Discover how intentional budgeting can align your personal and business goals, revolu…
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Embark on a transformative exploration of mental wellness as I welcome my therapist Olivia Pelts, to unravel the intricate tapestry of personal development, therapy's impact on business acumen, and the art of maintaining balance. Our conversation navigates the depths of attachment, codependency, and the profound ripple effect our emotional intellig…
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Unlock the real story behind climbing the corporate ladder and leading a business to success with Melissa Franks, the small business sage who scaled the heights from administrative assistant to COO before 40. In this episode, we're peeling back the façade of glamorous titles to reveal the intricate dance of founding and running a company. Join us a…
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Welcome to this bonus episode of the Clicks and Giggle Podcast! Jordan's here for a heart to heart from the car and you're along for the ride. Today's topic: Shooting Your Shot. In this episode, Jordan covers: Shooting your shot even when you're scared. Trusting gut instincts in relationships and professional endeavors. Making a bold ask. Overcomin…
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Ever feel like the scales of work-life balance are tipped against you? Alexis Greco has the solution, she's here to share her 'Rhythm Reset,' a melody of methods for women seeking harmony in the chaos of entrepreneurship and family life. We unfold the layers of her approach, discovering how to strike a chord with personal rhythms that sing in tune …
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Today I'm welcoming Jennifer Sise, to illuminate the path to intentional entrepreneurship and masterful connection. Jennifer's inspiring shift from ministry to coaching is more than just a career change; it's a beacon for anyone seeking to intertwine their personal growth with professional excellence. Together, we delve into the art of relationship…
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Emily Judice joins us for this episode to explore her inspiring journey from fast-food enthusiast to wellness advocate. Together, we delve into the transformative power of balance and consistency in shaping a life rich in mental, physical, and spiritual well-being. From integrating fitness into daily routines to navigating mindful eating practices,…
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Ever felt like your finances are on a rollercoaster, thrilling yet kind of terrifying? This episode, with Mind Her Business mavens Becca and Marley, promises to equip you with a strategy seatbelt for a smoother ride. Becca spills the tea on her debt-defeating journey that birthed a program mingling financial freedom with pure joy, while Marley shar…
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The dad from Matilda gave salespeople a bad rap, but Macy McNeely and Kat Shubert are here to change it! Today, we dissect why hard work alone doesn't cut it and how stepping into the sales arena with pride can revolutionize your results. Tune in to uncover the nuances of selling, celebrate the wins of a mission-driven career, and learn to wield sa…
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Welcome to the first episode of the Clicks and Giggles podcast! The first guest is none other than coaching dynamo Suzy Holman. In a whirlwind of wisdom and wit, we dissect the journey from her game-changing masterclass to the synergistic retreats that followed. You'll learn how targeted digital ads can connect you with transformative experiences a…
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Ever wondered how strategic advertising can feel like pulling off a magic trick? Olivia Miller and I unpack the tech marvels that transform our workloads from chaotic to choreographed. We revel in the zing that automation brings, exchanging tales of our cleverest 'zaps' that do everything from celebrating new sales to streamlining the mundane. If M…
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When was the last time you giggled your way through a discussion about brand strategy? If it’s been a while (or ever!), you're in for a treat Join me in this interview with the quick-witted Katie Pannell, who brings her theatrical zest to the world of marketing. Our chat uncovers the secret sauce behind successful branding, with Katie revealing how…
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Welcome to Clicks and Giggles, where marketing wisdom meets humor, hosted by the seasoned marketing pro, Jordan Rothwell Perry. Tailored for individuals with compelling offers, this podcast is your backstage pass to the world of paid digital marketing strategies. Jordan, a 3rd generation agency founder, peels back the curtain on advertising myths p…
  continue reading
 
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