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Digital Trailblazer Podcast

Leah Getts & Todd Getts

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Learn how to build a legitimate, profitable online business from the ground up without the shiny objects, hypey gimmicks, and without the stress and overwhelm. Your hosts, Todd and Leah Rae Getts take you inside the businesses of successful entrepreneurs and show you the online marketing strategies they used to go from ground zero, working 9-5 jobs, to building successful 6 and 7 figure online businesses. Whether it’s high-ticket coaching, consulting, online courses, agencies, affiliate mark ...
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The Aspiring Solopreneur

Joe Rando, Carly Ries

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*Formerly known as Solopreneur: The One-Person Business Podcast* Welcome to The Aspiring Solopreneur, the weekly podcast that dives deep into the world of solopreneurship. Join us as we bring you insightful interviews with industry experts and successful solopreneurs who have mastered the art of running their own businesses. Are you a solopreneur looking for guidance on how to attract clients? Or maybe you're searching for ways to stay motivated and overcome the challenges of working alone. ...
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What if your dream of working from home and spending more time with your family wasn't just possible—but wildly successful? Meet Todd and Leah Rae Getts, a couple who went from having zero business or marketing experience to making six figures a month online. How did they do it? Desperation, determination, and a whole lot of smart strategy. In this…
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Episode 136: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script One of the difficult lessons entrepreneurs learn when building and scaling their businesses is that the things that got you to 6 figures are not the things that will get you to 7 figures… and the things that got you to 7 figures are not the …
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Are you keeping your business idea under wraps, afraid someone will steal it? Think again! In this short episode, we break down why secrecy could be sabotaging your success—and what to do instead. Learn how to properly vet your product or service, test your messaging, and refine your pricing before launching, so you don’t waste time on an idea that…
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Feeling overwhelmed? Struggling with writer’s block? You’re not alone. In this short episode of The Aspiring Solopreneur, Carly Ries and Joe Rando get real about those days when motivation is nowhere to be found. They dive into the power of stepping away, reconnecting with your “why,” and knowing when to push through versus when to pivot. Plus, the…
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Episode 135: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script The key to being able to exit your business and retire is finding ways to make your money work for you, rather than you constantly having to work for money. In this episode, Nikki Nash gives us the scoop on what the richest of the rich are d…
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What if the secret to success isn’t just about what you do—but how you think? In this episode, we sit down with Margot Machol Bisnow, author of Raising an Entrepreneur, to unpack the mindset that fuels solopreneurs and self-starters alike. We’re diving into the grit, resilience, risk-taking, curiosity, and compassion that define entrepreneurial suc…
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Episode 134: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script Most people start an online business with a great idea, but they try to implement that idea in a way that handicaps their success and end up wasting years of time, money, and effort trying to implement a business plan that really has very lo…
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Episode 133: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script Search engine optimization can be incredibly confusing and complex. But that doesn’t mean you can’t rank in Google with some simple DIY SEO tricks. In this episode, Kelsey Flannery of KaeRae Marketing breaks down the simple SEO strategies yo…
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Feeling overwhelmed? You’re not alone! It’s easy to get buried in the chaos. But what if you could actually plan your week in a way that keeps you productive and sane? In this short episode, Carly Ries and Joe Rando break down strategies for prioritizing tasks, staying flexible, and avoiding the dreaded to-do list burnout. Plus, the simple mindset …
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Ever feel like you're drowning in work but barely keeping your business afloat? Mike Moll did too—until he cracked the code on simplifying, scaling, and actually enjoying solopreneurship. From burning out in his agency to traveling 38 cities in 10 countries while running a wildly profitable business, Mike spills the secrets to working less, chargin…
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Episode 132: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script The amount of traffic and exposure your business gets has a direct correlation to the amount of sales you’re able to make. Without traffic and exposure, your business is dead in the water. In this episode, Anjel B Hartwell shares her experti…
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Episode 131: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script Most people can figure out how to generate leads online, but the real pros know how to generate leads that convert. In this episode, we dive into all of the details about edging out your competitors in the lead generation game with lead gene…
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Episode 130: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script In this episode, Shelley Tilbrook teaches us her 7 part formula for constructing a powerful, persuasive sales pitch for you offer so you can land more paying customers and clients with fewer objections. About Shelley Tilbrook: Shelley Tilbro…
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Ever wondered how LifeStarr operates behind the curtain? In this episode, Carly and Joe peel back the layers, answering your burning questions about how they make money, work with contractors instead of employees, and navigate the challenges of running a business while keeping flexibility at the core. Plus, they tease some BIG things coming soon—in…
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Episode 129: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script Like the invention of the Internet, AI is drastically and permanently changing the world. In this episode Virgilia Verjoghe explains the changes you need to make to "AI-proof” your business and prevent AI from replacing what you do so you ca…
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What if your online presence was so warm and inviting that total strangers had to meet you? That’s exactly what happened with our guest, Greg Wasserman! Before we even knew him, we knew we needed him on the show. Greg is a master at building relationships—both online and in-person—without being salesy, spammy, or sleazy. How do you create authentic…
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Episode 128: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script Creating and validating a business idea can be very intensive and time-consuming, taking months of development and testing to create a “minimum viable product”, testing it in the market, getting feedback from different audiences, gathering t…
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Feeling overwhelmed by emails, tasks, and an endless to-do list? You're not alone! In this sound bite episode, we dive into Getting Things Done (GTD)—a life-changing productivity system that can help you clear mental clutter and take control of your work. Joe Rando shares how he discovered GTD out of pure necessity and how its simple yet powerful f…
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Solopreneurship isn’t just about strategy—it’s about you. In this episode of The Aspiring Solopreneur, we sit down with Maddie Kelley, host of the Mimir podcast, to explore the holistic approach to solopreneurship—how your business success is deeply tied to your personal growth. We dive into: Why solopreneurs are their business—and how that shapes …
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Episode 127: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script In this episode, Matt Cook takes us through his strategy and messaging scripts for getting high-ticket coaching clients without having to do sales calls. About Matt Cook: Matt has coached over 80,000 men on health and sex issues. He is found…
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What if we told you that turning down a million-dollar deal could actually be the best business decision you ever make? Sounds crazy, right? But in this sound bite episode, Joe and Carly dive into why saying no—to the wrong projects, the wrong clients, and even the wrong skill sets—can be the key to building a thriving, fulfilling business. If you’…
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Episode 126: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script In this episode, nutrition coach Alisia Essig tells us how a mistake in one of her YouTube videos triggered the algorithm to make the video go viral and blew up her channel with hundreds of thousands of views, sparking massive YouTube growth…
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What if your solopreneur journey wasn’t confined to a laptop and a coffee shop? What if it was filled with adventure, storytelling, and making a real impact on the planet? This week, we sit down with Alice Ford, an award-winning adventure filmmaker, stuntwoman, and environmental advocate, to talk about how she built a brand that’s anything but cook…
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Episode 125: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script There’s a lot of information out there about how to generate leads and sales in a business, but there isn’t exactly a lot of information about specifically how to start and launch a business from scratch. In this episode, Katya Dmitrieva lay…
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Think your brand is just a logo and a color scheme? Think again! As a solopreneur, YOU are your brand. In this sound bite episode, we dive into what truly makes a personal brand stand out. From embracing your unique strengths to building trust with your audience, we break down why your brand is about more than just marketing—it’s about who you are …
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Episode 124: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script In this episode, Matthew Ashton explains the keyword strategy that is working in 2025 to uncover keywords that are high-volume and easy to rank for so you can rank in Google, increase organic traffic to your website, and build your online bu…
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What does it take to thrive as a solopreneur and truly love the life you’re building? Liz Steblay knows the answer—and she’s sharing her wisdom from over 20 years of self-employment, coaching, and business-building. In this episode, Liz reveals how she fell into solopreneurship before the term even existed, the hard lessons she learned along the wa…
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Episode 123: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script Referrals and networking are a great way to get your first customers and clients when you start your online business, and they can be a great way to land clients down the road as well. However, relationship-based marketing is difficult to sc…
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In this quick but powerful sound bite episode, Carly Ries and Joe Rando tackle one of the most important distinctions for anyone considering solo entrepreneurship: freelancer vs. solopreneur. What sets them apart? Why does it matter? And most importantly, how can you transform your mindset—and your approach—to stand out in a crowded market? Whether…
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Episode 122: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script Technology is a necessary part of building a successful online business., and if you’re not up to date on the latest software and tools, you’re falling behind. For tech-challenged entrepreneurs, this can put you at a serious disadvantage. In…
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We’re diving straight into the heart of what matters most—your time. In this episode, Carly, Will, and Joe are rolling up their sleeves to tackle the number one solopreneur struggle: wasting precious hours on tasks that don’t serve your growth. From automating your email (yes, you can escape that inbox vortex!) to figuring out what truly lights you…
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Episode 121: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script Everybody wants to attract “buyers” and “high-value” clients, yet many online business owners find themselves chasing after customers and clients by offering to do more, for less money, and still struggle to make sales. In this episode, Kier…
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Are you ready to break free from the 9-to-5 grind and turn your passion into your livelihood? In this sound bite episode of The Aspiring Solopreneur, hosts Carly Ries and Joe Rando dive into the exciting—and sometimes daunting—journey of solopreneurship. They share their own cautionary tales, practical tips, and cheerleading moments to inspire you …
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Episode 120: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script It’s often said that the riches are in the niches. One of the things we often tell our coaching clients is that people who buy are searching for a very specific solution to a very specific problem. They aren’t going to be willing to spend mo…
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In this episode of The Aspiring Solopreneur, Carly Ries and Joe Rando are joined by Danielle Hendon, a CPA and owner of 4 Corners CFO, with a refreshingly approachable vibe. Danielle breaks down intimidating money matters into digestible nuggets of wisdom, starting with what it means for a business to be “bankable.” Spoiler: It’s about setting your…
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Episode 119: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script AI has changed the game for SEO and ranking your website in Google search. Many business owners who were getting their traffic and exposure through organic search have now found that their search traffic has declined significantly over the p…
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Feeling like you’re constantly chasing your next paycheck or running out of time to grow your business? You’re not alone! In this short episode, Carly and Joe dive into the game-changing potential of recurring revenue for solopreneurs. From Joe's firsthand experience building subscription-based businesses to Carly's actionable tips for keeping your…
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Episode 118: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script Every entrepreneur hits obstacles and plateaus in their online business. They happen early and never stop coming. For many people starting an online business, the stress, frustration, and overwhelm is simply too much and they eventually give…
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In this episode of The Aspiring Solopreneur, we’re joined by Jessica Lackey, a powerhouse dedicated to helping solopreneurs build authority, streamline systems, and create businesses that actually fit their lives. Jessica shares how she turned free masterclasses and a thoughtfully crafted newsletter into powerful tools for growth—and how you can to…
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Episode 117: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script It’s a well-known saying in marketing that people only buy from those that they know, like, and trust. It doesn’t matter how good your product or service is, or what results you get for people… if a prospect doesn’t feel like they know, like…
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Episode 116: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script One piece of advice that a lot of marketing guru’s will give to their clients is to just “provide value” with your content and eventually, people will buy. While “providing value” is good to do and should be part of your strategic content st…
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In today's quick sound bite episode, we're tackling a topic that's on every solopreneur's mind—work-life balance. It's easy to feel like the hustle is never-ending, but achieving balance isn't a far-off dream. In fact, it's completely within reach, as long as you make it a priority in your business plan. In this episode, we explore practical ways t…
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Let's kick off the new year with a reminder that balance is key! In this episode, we sat down with Renee La Tour, the Business Strategist behind the Ticket To Freedom program, that helps solopreneurs remove themselves from the day-to-day of their business by leveraging AI, automation & delegation. She's a full-time traveler and part-time entreprene…
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Episode 115: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script Life coaching can be a very difficult type of business to get off the ground. Many life coaches struggle with branding, standing out, niching down, pricing, finding clients, marketing, and more. In this episode, Renaye Thornborrow tells us a…
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Episode 114: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script For many coaches, agencies, and consultants, getting a qualitied sales call booked on your calendar is a lot of work and can be very costly if you’re relying on paid ads. Which is why there’s nothing more discouraging than seeing a calendar …
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As solopreneurs, we often wear all the hats and that can make it tricky to balance keeping clients happy while protecting your time and energy. But here’s the secret: setting clear expectations and boundaries doesn’t just help you; it makes your clients happier in the long run too. In this episode, we’ll cover practical strategies for creating win-…
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With the new year approaching, it's important to remember that setting boundaries for yourself and your business is not only OK but it's also encouraged! Which, is why we re-released this episode. Enjoy! On this episode of The One-Person Business Podcast, we discuss aligning values, setting boundaries, and achieving true balance in both personal an…
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Episode 113: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script They used to say that content is king. And for the longest time, creating content was something that always put you above your competitors. Now, content is a requirement. It’s the baseline activity that your business needs to do just to surv…
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Let’s be honest—marketing can feel overwhelming. Between ads, fancy software, and endless advice telling you to “invest big to get big,” it’s easy to think effective marketing is out of reach if you’re not rolling in cash. But here’s the truth: You don’t need a massive budget to make a massive impact. In today’s short episode, we’re breaking down t…
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Episode 112: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script Google ads work for a lot of businesses, but do they actually work for selling online courses, coaching programs, or agency services? At first, it seems like you should be able to find very high-intent buyers if you target the right keywords…
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