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Do you find yourself pondering what today’s trends and insights tell us about tomorrow’s consumers? Ever wonder how technology is changing the market research landscape? Are you curious about what keeps insights professionals up at night? Get swept away by the Curiosity Current: A Market Research Podcast about two world-leading market research experts who follow their natural curiosity to bring consumer insights to life.
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NerdWallet’s trusted finance journalists answer real-world money questions to help you make smarter financial decisions with confidence. Each episode dives deep into topics like budgeting, saving, investing, home buying, and credit cards, cutting through misinformation to bring you clear, actionable advice backed by thorough research. By the end of every episode, you’ll have the latest financial insights and the tools you’ll need to manage your money wisely, build wealth, and plan for life’s ...
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Issues, interviews, and insights into the U.S. housing market. Monthly takes on what’s happening in the housing market today, and what might be happening tomorrow. From the John Burns Research and Consulting (JBREC) team. The podcast is hosted by Dean Wehrli, Principal at JBREC. Dean manages residential and commercial real estate consulting assignments across the country and has deep knowledge of California’s Bay Area, Sacramento, and Central Valley markets as well as Northern Nevada. John B ...
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Fuel Your Growth with the Aspiration Marketing Podcast Marketing and Sales isn't just about reaching goals—it's about fueling growth and inspiring action. That's the heart of the Aspiration Marketing Podcast. We cover the full spectrum of marketing strategies that drive success, from inbound essentials like blogging and content marketing to the power of SEO, email campaigns, conversion rate optimization, and web design. Need to boost sales or fine-tune your PPC? We've got you covered. Expect ...
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The Short Term Rental Profits Show
Air DNA, Homee, InvitedHome, Garrett Sutton, Vacation Rental Management Ass
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Navigate the rapid rise of short term real estate investment properties with the SHORT TERM RENTAL PROFITS podcast. Airbnb and VRBO have created new opportunities for savvy income property investors to increase cash flow and maximize ROI. Listen to SHORT TERM RENTAL PROFITS and learn how to identify the best markets to invest in as each city offers unique ratios of risk and profitability. Learn how property managers can simplify the experience for investors and how you can leverage dynamic p ...
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Welcome to The Aid Market Podcast, where international development and humanitarian aid organizations connect to learn about funding trends and market insight. Join us as we hear from foreign aid leaders with USAID and other large donors, with updates and insight on their work. We explore topics including localization, artificial intelligence, proposal and grant funding best practices, and analyze data sources like the USAID Business Forecast. The Aid Market podcast is your comprehensive gui ...
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The Sales Transformation Podcast is brought to you by Consalia. Led by Dr Philip Squire, Consalia is the UK’s only Sales Business School, providing Masters, Postgraduate & Undergraduate Apprenticeship programmes in Sales, dedicated to the improvement of sales performance. For over 20 years he has provided sales consulting education services and training to brands including Apple, AT&T, Ford, Hertz, HP, Pirelli, Royal Caribbean, SAP and Zurich Financial Services. He is one of just a handful o ...
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Blazing Trails explores Salesforce values in action through thought provoking conversations with global leaders, innovators and icons who are shaping the world for the better. Join host Michael Rivo to dive into topics surrounding innovation, equality, net zero energy, work and well-being. New episodes debut Wednesdays.
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Discussing Stupid returns to the airwaves to transform digital facepalms into teachable moments—all in the time it takes to enjoy your coffee break! Sponsored by High Monkey, this podcast dives into ‘stupid’ practices across websites and Microsoft collaboration tools, among other digital realms. Our "byte-sized" bi-weekly episodes are packed with expert insights and a healthy dose of humor. Discussions focus on five key areas: Business Process & Collaboration, UX/IA, Inclusive Design, Conten ...
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Deloitte Digital's Leala Shah Crawford explores important foundations of CX personalization with expert guests. Listen in on these engaging conversations and gain exclusive insights about what Deloitte Digital's recent personalization research reveals, what today's most effective leaders are doing to elevate the human experience with personalized journeys, and where brands looking to improve their CX personalization processes can start. Read more insights in Deloitte Digital's CX personaliza ...
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Want to launch your product with confidence and avoid costly mistakes? Product: Knowledge brings you behind-the-scenes conversations with successful entrepreneurs, bestselling authors, and product marketing experts who share their hard-won insights and practical strategies. Each episode dives deep into the real challenges of bringing products to market — from pricing and positioning to building customer loyalty and breaking into new markets. Host Laurier Mandin, founder of Graphos Product an ...
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When Science Speaks is a web series profiling innovative and interesting people working in science and technical fields - from academia, to industry, to the non-profit world. Mark and his guests explore: how to be a powerhouse advocate for science and your research; how to advance your career in meaningful ways that make you happy; how to push back on the assault on science; and other related issues of interest happening in the world. You can listen and subscribe to the podcast on your favor ...
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B2B marketing in Asia starts here. Discover APAC growth strategies, brand localization, PR, ABM and demand generation in Japan and across Asia-Pacific. The Asia AIM Podcast is your front row seat to the strategies, stories and successes powering today’s most innovative B2B brands in Japan, Southeast Asia & the wider APAC region. From generating demand and localizing brands to shaping PR strategy and executing ABM in Asia, this podcast brings you behind the scenes with marketing leaders and b ...
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The Good, The Bad & The Foodservice Industry
MAFSI — Manufacturers' Agents Association for the Foodservice Industry
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MAFSI’s Research Data and Trends Committee keeps its eyes on the health of our industry, helps navigate all the ups, downs, and unexpected turns the market takes, and explores — The Good, The Bad, and The Foodservice Industry.
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At The Meeting… Honoring Dr. Bob Morrison - The latest information and research about swine health and production from industry professionals and veterinarians, delivered in a form to help you maximize your time.
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At Squirrel Wiz, a leading digital marketing company in Ahmedabad, India you are covered for vertical, quick, sharp & manoeuvrable digital business growth. We are potentially the fast-growing digital marketing agency in Ahmedabad with a knack for Web Design & Development, Graphic Design, Search Engine Optimization, and Social Media Marketing. As a team, we go above and beyond to provide you with fresh, useful strategies for navigating the internet jungle. We assist you in executing, communic ...
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Welcome to “Fingerprints on Success,” the podcast that highlights the distinctive imprints left by influential business leaders, mentors, and thriving entrepreneurs. Your host is none other than Bill Barrett, an award-winning corporate and business law attorney, and the CEO of Mandelbaum Barrett PC. Join us every week as we explore the captivating stories and insights of a diverse array of serial entrepreneurs, seasoned professionals, inspiring leaders, and accomplished coaches. Together, we ...
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At the Estate Sale Business Podcast, and at the companion website, estatesalebiz.com, we’re dedicated to serving estate sale business owners and managers. Our goal is to provide you with the news, information, and training that can help make your business more successful, sustainable, and profitable! The show is hosted by Ronald Andrew Murphy. The Estate Sale Business is a challenging one. Demands are many. From dealing with families at an emotional time, to fairly valuing a broad assortment ...
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The digital age has ushered in a new era of technological advancements, and Artificial Intelligence (AI) has become one of the most powerful tools driving this transformation. From automating mundane tasks to enhancing decision-making capabilities, AI is changing how businesses operate and how individuals approach their day-to-day activities. One platform leading this revolution is Afforai, an AI-powered platform that offers businesses and individuals the tools they need to optimize their op ...
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Life’s Big Buys: Travel Splurges and When to Cut Retirement Savings for a Home Down Payment
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Learn how to shift savings between retirement and a home down payment without derailing your future. How do you balance big life experiences with long-term financial goals? Is it smart to scale back retirement savings to buy a home sooner? Hosts Sean Pyles and Elizabeth Ayoola discuss wedding budgeting, honeymoon spending, and saving trade-offs to …
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The Content Refresh Imperative: How to Repurpose & Maximize Content
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Welcome to the Aspiration Marketing Podcast. In this episode, titled "The Content Refresh Imperative: How to Repurpose & Maximize Content," I dive into the essential strategies for revitalizing your existing content. Discover how content refreshes can counteract content decay, reclaim SEO rankings, and enhance reader engagement. I'll guide you thro…
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#186 – Aligning marketing insights with sales strategies w/ Dr Philip Styrlund & Shakeel Bharmal
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On this week’s episode of the Sales Transformation Podcast we are joined by Dr Philip Styrlund and Shakeel Bharmal, who are CEO and Senior Vice President of the Summit Group, respectively. Their discussion with Phil Squire centres around how the critical interface between marketing and sales is more essential than ever. In particular, they focus on…
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Understanding 2026 Housing Pressure Points and Finding Your “Enough” Number for Retirement
34:28
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See what 2026’s housing costs and mortgage rates might mean for your homebuying plans and learn when you can safely coast on retirement savings. How is the housing market reshaping homebuying going into 2026? When can you stop saving for retirement and still feel confident about your future? Hosts Sean Pyles and Elizabeth Ayoola discuss Coast FI an…
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The Buyer's Journey - Navigating Buyer Research and Awareness
13:06
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In this episode of the Aspiration Marketing Podcast, I delve into the critical yet often overlooked awareness stage of the buyer's journey. This is where potential clients first recognize a problem and begin seeking solutions. I'll explore how to effectively capture their attention by becoming a trusted resource, rather than pushing a sales pitch. …
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Content Marketing for Global Growth: A Strategic Roadmap
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In this episode of the Aspiration Marketing Podcast, I delve into the strategic roadmap for leveraging content marketing to fuel global growth. The digital landscape offers vast international opportunities, but are your marketing strategies equipped to capture this potential? I discuss the crucial distinction between mere translation and strategic …
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In this episode, host Mike Shanley sits down with Major General Thad Bibb (Ret.), former Commander of the 18th Air Force and now VP of Defense Business Development at Radia. They discuss Radia's WindRunner™, the world's largest aircraft by volume, how it emerged from commercial wind-energy needs, and why its logistics capacity could redefine modern…
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S3E5 - Intentional AI: How much can you trust AI for accessibility?
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In Episode 5 of the Intentional AI series, Cole, Virgil, and Seth shift into another part of the content lifecycle. This time, they focus on accessibility and how AI fits into that work. Accessibility is more than code checks. It is making sure people can actually use and understand what you create. The team walks through what happened when they ra…
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The cost of silence in research with Amberly Miller
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In this episode of The Curiosity Current, Stephanie and Molly talk with Amberly Miller, Director of UX Research at Prudential Financial, about the internal battles that shape whether research drives action or dies quietly in a repository. Amberly’s path from operations to UX research was built in environments where every decision carried real finan…
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A CRM for the Nonprofit Industry: Why HubSpot Stands Out
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In this episode of the Aspiration Marketing Podcast, I dive into why HubSpot CRM is a game-changer for the nonprofit industry. Nonprofits often struggle with fragmented data and outdated systems that hinder their mission. HubSpot offers a unified platform designed to manage complex relationships, turning static data into dynamic intelligence. With …
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40 | How to Sell Your Business and Maximize Its Value: Exit Strategies for Business Owners
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Are you building a business you could sell tomorrow, or are hidden mistakes quietly draining its value? In this episode, Bill joins a roundtable discussion with host Peter Levy, and other powerhouse leaders, including M&A dealmaker Alan Sharfstein, serial entrepreneur Bill Bartzak, strategic advisor Bill Barrett, and hands-on exit veteran John Peck…
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Master Multiple Credit Cards Without Tanking Your Credit Score (Plus: Giving Tuesday Tips)
35:52
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Learn how to donate effectively for Giving Tuesday and juggle multiple credit cards without hurting your credit score. How can you donate more intentionally on Giving Tuesday without blowing your budget? Does having multiple credit cards hurt your credit score? Hosts Elizabeth Ayoola and Sean Pyles discuss charitable giving and credit card manageme…
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The Future of Marketing Technology: 5 Trends to Watch in 2026
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Join me on the Aspiration Marketing Podcast as we explore "The Future of Marketing Technology: 5 Trends to Watch in 2026." In this episode, I dive into the transformative trends reshaping marketing landscapes. Discover how AI and machine learning are revolutionizing personalization and customer experience. Explore the practical applications of augm…
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1
Fix Emotional Spending Habits with Feel-Good Finance and Learn How to Manage Finances Post-Job Loss
38:12
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Learn how to navigate job loss and reshape your money mindset to feel more in control — emotionally and financially. What should you do with your money after losing a job? How can you feel better about money and stop stressing about finances? Hosts Sean Pyles and Elizabeth Ayoola discuss managing job loss and improving your relationship with money …
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Smith Douglas Homes and Building Affordably by Design
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It seems that affordability has suddenly become the word of the day in politics, but it has been at the top of the agenda in housing for a very long time. There will always be market space at the high end—but there will also always be a need to solve for new home prices that fit into the fat part of the bell curve. That is where Smith Douglas Homes…
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The Buyer's Journey - Navigating Buyer Decisions
14:23
14:23
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Join me on the Aspiration Marketing Podcast as we dive into "The Buyer's Journey - Navigating Buyer Decisions." Have you ever wondered why a promising lead suddenly goes silent? In this episode, I explore the critical consideration stage where potential customers intensely evaluate solutions. Discover how to differentiate your brand by aligning con…
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Turning insight into impact: What CMOs really want from market research
45:11
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In this episode of The Curiosity Current, host Molly Strawn-Carreño and guest host Shanon Adams speak with Steve Olenski, founder of The CMO Whisperer Advisory. Drawing on more than twenty-five years working alongside CMOs at Mastercard, Walmart, the NFL, and other major brands, Steve offers a direct view into what marketing leaders truly need from…
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HubSpot CRM: Optimize Sales Management in the Supply Chain Industry
15:25
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Join me on the Aspiration Marketing Podcast as we delve into how HubSpot CRM can revolutionize sales management in the supply chain industry. In this episode, we explore the critical challenges logistics companies face, from data fragmentation to inefficient sales processes, and how HubSpot's unified platform offers a solution. Discover the power o…
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1
Outsmart Black Friday Hype and Tackle Credit Card Debt with a Budget Reset
39:26
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Learn how to spot real Black Friday deals and reshape your budget with a step-by-step money makeover. What should you watch for on Black Friday to avoid fake discounts? How can you reset your budget when debt and housing costs squeeze you? Hosts Sean Pyles and Elizabeth Ayoola discuss holiday shopping and budgeting to help you spend smarter without…
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1
Why Call Centers Are Still a Powerful Sales Channel
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In this episode of the Aspiration Marketing Podcast, I explore why call centers remain a powerful sales channel in today's digital age. Despite the rise of digital tools, the human connection offered by voice communication is irreplaceable. I discuss how modern call centers, powered by intelligent software, have evolved beyond traditional roles to …
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88: Trump's Big Beautiful Bill: Revolutionizing Real Estate Investing and Saving on Taxes
30:21
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Jason presents Travis King, CEO of Realm, a real estate investor collective, focusing on the "Big Beautiful Bill" and its positive implications for real estate investors. They discuss specific provisions like accelerated depreciation and the permanent grandfathering of Opportunity Zones, highlighting their role in attracting capital back into the m…
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#185 – Consalia Roundtable: One week until GST XX!
44:34
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This week on The Sales Transformation podcast Will, Phil, and Jesus sat down to discuss a few Consalia updates ahead of our Global Sales Transformation XX event next week. As well as talking about GST (10 days away at time of recording but now less than a week away!), they also cover our new partnership with Aviso and Phil’s recent research project…
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Thanksgiving Savings You’ll Actually Notice and Tax Filing Tips for Common Law Couples
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Learn how to save on Thanksgiving dinner and decide if filing taxes jointly makes sense for common law couples. How can you trim your Thanksgiving costs without skimping on the feast? Should common law spouses file taxes jointly or separately? Hosts Sean Pyles and Elizabeth Ayoola dig into tax choices for couples to help you understand which filing…
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1
Good Email Deliverability: What is Your Sender Reputation?
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In this episode of the Aspiration Marketing Podcast, I delve into the intricacies of email deliverability and the critical role your sender reputation plays. Imagine your sender reputation as a credit score for your email marketing efforts. A poor reputation can lead to your emails being sent to spam or blocked entirely, impacting your bottom line.…
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How Do I Get Emails for My Prospects? Try Waterfall Enrichment!
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In this episode of the Aspiration Marketing Podcast, I explore the game-changing strategy of waterfall enrichment for B2B lead generation. If you're tired of incomplete contact lists and invalid emails draining your resources, this episode is for you. Discover how waterfall enrichment, a multi-source data verification system, fills data gaps by seq…
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1
How Shoppers Really Decide: Value, Sensory Shopping, and AI’s Limits with Steve Markenson
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In this episode of The Curiosity Current, hosts Molly and Stephanie sit down with Steve Markenson, Vice President of Research & Insights at FMI – The Food Industry Association and President at WBA Research, to explore how broad, industry-wide research shapes the trillion-dollar food retail ecosystem. With more than two decades in market research, S…
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1
HubSpot CRM: Optimize Sales Management in the Software Industry
11:44
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In this episode of the Aspiration Marketing Podcast, I dive into the transformative power of HubSpot CRM for software companies. Are you using your CRM as a strategic growth engine or just an expensive digital Rolodex? We explore how HubSpot's unified data model eliminates silos, enhances sales management, and boosts retention. Discover why traditi…
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Ep. 70 Taiwan and the Pacific: Demand Signals for Industry
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In this episode, Mike Shanley sits down with Admiral Mark Montgomery (Ret.), now a Senior Fellow at the Foundation for Defense of Democracies, to break down one of the most pressing strategic challenges of our time: how the United States, Taiwan, and allies should prepare for a potential conflict in the Pacific. This is a must-listen episode for an…
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1
Generational Wealth Built from Scratch and an Emergency Fund on a Deadline
39:47
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Learn how first-generation earners build wealth and how to grow an emergency fund before a possible job loss. How do first-generation earners start and protect generational wealth? How can you bulk up an emergency fund fast if layoffs are looming? Hosts Sean Pyles and Elizabeth Ayoola discuss first-generation wealth building and how to build an eme…
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1
How AI Is Changing the Way SEO and Content Work Together
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In this episode of the Aspiration Marketing Podcast, I explore the transformative impact of AI on the synergy between SEO and content creation. Gone are the days of keyword cramming and outdated optimization hacks. Today, AI is revolutionizing how we approach content, from predicting the next big keywords to automating technical SEO tasks. I discus…
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#184 – Sales Frequency: Winning Over the CFO with Data-Backed Selling w/ Maxim Tarasevich
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This week on The Sales Transformation podcast we’re bringing you a recording of our Sales Frequency episode from a few weeks ago with special guest Maxim Tarasevich, EVP of Sales at Aviso. He joined Jesus and Will to discuss how it’s more important than ever for salespeople to appeal to CFOs and finance teams during their pitches, and how they can …
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1
IRA Conversion Strategies and Reading Economic Signals During a Shutdown
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Discover how current economic data affect you and decide if a Roth or Traditional IRA is the most appropriate option for your retirement savings. What’s happening with layoffs and the economy right now? How should you be thinking about the data used to determine the economy's health, and what does it mean for your personal finances? Hosts Elizabeth…
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1
HubSpot vs. Salesforce: The CRM Showdown to Boost Your Business
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In this episode of the Aspiration Marketing Podcast, I dive into the critical decision of choosing the right CRM for your business. With HubSpot and Salesforce as the contenders, I explore their strengths and weaknesses in our CRM showdown. Are you tired of fragmented systems and outdated data? Discover how a modern CRM can transform your business …
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Ep. 69 Ukraine Defense & Rebuild: Opportunities, Challenges & Trends for Industry
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In this episode of the GovDiscovery AI Podcast, host Mike Shanley speaks with Irina Paliashvili, President and CEO of the U.S.-Ukraine Business Council (USUBC), about the evolving landscape of Ukraine's defense and reconstruction markets. This discussion offers a firsthand look at how Ukraine's defense market is evolving amid the ongoing war, and h…
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1
The Future of Leadership in Asia: Kaizen, Jugaad, and Empathy in Action with Paul Dupuis
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Cross-cultural leadership is one of the most critical challenges facing business leaders in Asia today. Host Robert Heldt welcomes Paul Dupuis to the Asia AIM podcast to discuss his remarkable journey leading organizations across Japan, India, and the APAC region. Paul shares insights on transformational leadership, balancing kaizen with jugaad, an…
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Ep. 68 AI and National Security with Dr. Marina Theodotou
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In this episode of the GovDiscovery AI Podcast, host Mike Shanley speaks with Dr. Marina Theodotou, Executive Director of the newly launched Center for Frontier AI Security (CFAS). Drawing on her eight years at the Department of Defense, including leadership roles at the Defense Innovation Board and Defense Acquisition University, Dr. Theodotou dis…
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Ep. 67 State of the State Department Market
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In this episode of the GovDiscovery AI Podcast, host Mike Shanley, CEO of GovDiscovery AI, speaks with Mike Derrios, former Deputy Assistant Secretary for Acquisition and Senior Procurement Executive at the U.S. Department of State. Derrios shares insights from his tenure at State. The conversation explores the America First Global Health Strategy…
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1
AI-Powered Content Strategy: Future-Proofing Your Brand
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In this episode of the Aspiration Marketing Podcast, I explore how AI is revolutionizing content strategy and why it's crucial for future-proofing your brand. The days of traditional content marketing are over; AI is transforming the landscape with predictive analytics and hyper-personalization. We'll delve into how AI can enhance efficiency, drive…
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S3E4 - Intentional AI: The role of AI in content management
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In Episode 4 of the Intentional AI series, Cole and Virgil move further into the content lifecycle and this time they are focusing on content management. Once your content’s written, the real work begins. Editing, organizing, translating, tagging, all the behind-the-scenes steps that keep content consistent and usable. In this episode, the team loo…
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1
Stop Chasing Speed: Build Consistency That Predicts Outcomes
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In this episode of The Curiosity Current, hosts Molly and Stephanie sit down with Charlie Grossman, Owner of CG Research & Consulting and former Vice President at BASES and Burke, to explore what makes research trustworthy and actionable. With over thirty years in market research, Charlie explains that while technology has made studies faster and c…
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Do I Need a DMARC Policy and What Are the Benefits on Email Marketing?
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In this episode of the Aspiration Marketing Podcast, I dive into the critical world of email security, focusing on the necessity of implementing a DMARC policy. With phishing attacks initiating up to 95% of data breaches, securing your domain is more important than ever. I explore how DMARC acts as a traffic cop for your emails, ensuring that only …
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1
First-Generation Wealth Building and the Truth About Stablecoin Yields
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Learn how first-generation wealth builders create financial freedom and what stablecoins could mean for your savings. How do you build wealth when you’re the first in your family to be able to do so? And can stablecoins really out-earn your savings account? Host Elizabeth Ayoola and Sean Pyles explore generational wealth-building and the myths and …
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B2B Credibility Checklist: Website Elements for Brand Confidence
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Welcome to the Aspiration Marketing Podcast. In this episode, titled "B2B Credibility Checklist: Website Elements for Brand Confidence," I dive into the critical components that make or break your B2B website's credibility. Discover why outdated testimonials, missing security certifications, and hidden pricing can send potential clients running. I'…
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Ahead of Global Sales Transformation XX later this month, here are some highlights from last year’s GST XIX. Click here to buy tickets to GST XX on 27th November. Join the discussion in our Sales Transformation Forum group. Make sure you're following us on LinkedIn and Twitter to get updates on the latest episodes! Also, take our Mindset Survey and…
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1
Open Enrollment 2026: How to Choose Dental, Vision, Life and Disability (Plus: When to Refinance a Home)
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Learn how to pick dental, vision, life, and disability coverage with confidence, and when refinancing a home can actually save you money. Is now a good time to refinance your mortgage? Which open enrollment benefits are worth it this year? Hosts Sean Pyles and Elizabeth Ayoola talk to an expert about the ins and outs of open enrollment in 2026. But…
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1
HubSpot CRM: The Tool That Empowers Tech Startups
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In this episode of the Aspiration Marketing Podcast, I delve into why HubSpot CRM is the ultimate tool for tech startups aiming for sustainable growth. As a high-growth tech startup, balancing rapid scaling with a solid foundation is crucial. HubSpot CRM offers a unified, scalable platform that transforms customer data into actionable insights. I e…
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The Avilla Advantage: NexMetro’s Josh Hartmann on Brand, Data, and BTR Strategy
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Back in the olden days (after those bikes with the one really big wheel and the one tiny wheel, but before TikTok), when we spoke about the rental market, we meant apartments. Sure, there were plenty of “mom and pop” rental homes, but no one thought about them, and no one was building new ones. But over the last decade-plus, build-to-rent (BTR) has…
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Loop Marketing Metrics: Beyond Customer Acquisition Costs
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In this episode of the Aspiration Marketing Podcast, we dive deep into the evolving world of marketing metrics, moving beyond the traditional focus on Customer Acquisition Cost (CAC). I explore how an obsession with low CAC can hinder long-term profitability and why it's crucial to shift towards a loop marketing framework. By focusing on metrics li…
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The One Thing That Moves Consumers with J. Walker Smith
35:41
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In this episode of The Curiosity Current, host Stephanie is joined by Andrew Kawalek, Senior Director of Global Sales at AYTM, for a conversation with J. Walker Smith, Knowledge Lead for Strategy and Consulting at Kantar. After decades of guiding brands through cultural and technological change, Walker has learned that the fundamentals of marketing…
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B2B Prospecting - How Do I Leverage Research Intent?
19:39
19:39
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19:39
In this episode of the Aspiration Marketing Podcast, we dive into the intricacies of B2B prospecting and the power of leveraging research intent. Are you struggling to identify genuinely interested prospects? You're not alone. I explore how to move beyond speculative outreach to strategic engagement by decoding intent data. Discover how tools like …
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