"How To Make A Video Go Viral" is a podcast where we interview business executives who have produced video campaigns that have transformed company sales. We discuss the steps they took to achieve this success with the goal of helping you do the same. We explore these video campaigns both from the creative process and the back end sales funnels used to turn views into sales. We begin each show with the disclaimer that making a video "go viral" shouldn't actually be your goal! Instead, we expl ...
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How to Make a Video Go Viral


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Ideas For Using Emotion In Your Marketing Videos
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Join Joseph and Parker as they discuss how to use emotion in your advertising to generate an emotional response that could lead to your video going viral. The top three most used elements in successful videos are Humor, Love, & Fear. We talk about several examples of love and fear used in videos as well as a few examples that Joseph has used in his…
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How to Make a Video Go Viral


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How Sheets & Giggles Crowdfunding Video Generated $284,504
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Today we talk about crowdfunding videos with Colin McIntosh the founder of Sheets & Giggles, the top-performing bedding product of all time on IndieGoGo. Colin gives us an awesome formula for how to know if crowdfunding is right for your company, how to build your email list prior to launch, and how to create a successful video for your IndieGoGo/K…
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How to Make a Video Go Viral


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How Hooks Increased ROAS from 1.9 to 4.1!
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Today Joseph and Parker talk about how one hook led to a 4.1 ROAS and created an instantly profitable campaign. Check out Joseph's original LinkedIn post: LinkedIn Post The full video: https://funnysalesvideos.com/By Joseph Wilkins & Parker Krynen
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How to Make a Video Go Viral


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Using Video On Amazon With Tyler Allgaier
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Today we chat with Tyler Allgaier, Founder and CEO of Pitted Labs, about the viability of video advertising on Amazon and what your strategy should be involving Amazon advertising in your digital strategy. Check out Pitted Labs at: https://pittedlabs.com/By Joseph Wilkins & Parker Krynen
Today we talk with Wes St. Amand, Owner of Dsrupt Media Marketing Consulting about his recent video campaign for Persona Vitamins that has had over 20 million views. We talk about testing hook variations, character development, and how to utilize a hero video to do more than just drive purchases. Check out the Persona video and Dsrupt Media Marketi…
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How to Make a Video Go Viral


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How Grill Rescue Got Tens Of Millions Of Views
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34 million views and counting! Learn how Grill Rescue took an ad mostly shot on an iPhone to virality with trial and error. Grill Rescue was invented by firefighter Scott Mobley and his co-creator Anthony Tranchida as an alternative to the harmful wire brushes people use to clean their grills. They turned to the same heat-resistant fiber that’s use…
Kent Lloyd is a stuntman, actor, dancer, singer, director, producer, and editor working for Harmon Brothers, LLC the company behind the original Squatty Potty, Purple Mattress, Lume, and Chatbooks commercials. Kent has written 5 video courses teaching entrepreneurs how to make ads like the Harmon Brothers that are being used across America in Busin…
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How to Make a Video Go Viral


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Tom Breeze - YouTube vs Facebook Video Ads
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Join us as we chat with Tom Breeze. Tom is a leading Video Advertising expert. He's an entrepreneur, speaker, author and founder of Viewability. Today we discuss how you should make videos differently for YouTube than Facebook.By Joseph Wilkins & Parker Krynen
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How to Make a Video Go Viral


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How Beard Club Generated $25 Million Using Viral Videos
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Join us as we chat with Chris Stoikos, former CEO of Dollar Bear Club (Now known simply as The Beard Club). Chris has generated hundreds of millions of views on his exciting YouTube videos. Listen in as he shares his thoughts about having company owners featured in the advertising, the formula to a great script, and how you can have him help you cr…
In this episode learn the first steps you'll need to take on your path to 1 million views. How to find your best video version. Suggested budget, scaling and more!By Joseph Wilkins & Parker Krynen
Learn how to test alternative versions of your video to make sure that potential customers are tuning in for the hook and staying around for a purchase.By Joseph Wilkins & Parker Krynen
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How to Make a Video Go Viral


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Editing Your Video To Keep People Engaged
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By Joseph Wilkins & Parker Krynen
In this episode, you'll learn how to cast your actors and direct them. Joseph & Parker talk about finding the right professional comedy actor, how to audition them, and where to find them.By Joseph Wilkins & Parker Krynen
In this episode, Joseph and Parker will talk about how to inject comedy into your script. How to add jokes and comedic timing without coming across as cheesy.By Joseph Wilkins & Parker Krynen
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How to Make a Video Go Viral


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How To Write A Powerful Script For Your Video
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Scripting is essential for a successful "viral" video. A powerful script will introduce the main problem that your product or service solves and then highlight how your product or service solves this problem.By Joseph Wilkins & Parker Krynen
Share the creative process with your team. In this episode, Joseph and Parker discuss how to actually come up with ideas for "viral" videos and how no idea is too crazy to share during the brainstorming stage.By Joseph Wilkins & Parker Krynen
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How to Make a Video Go Viral


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How To Research & Create Your Customer Avatar
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23:37
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In today's episode, Joseph and Parker discuss how to find your customer through market research. A customer avatar is essential for a hero video as you will want to establish who you are selling your product or service to well before production begins on a video advertisement.By Joseph Wilkins & Parker Krynen
Join Joseph and Parker as they chat with Ryan McKenzie, Co-Founder of Tru Earth about the two funny sales videos that have hit over 60 million views and paid off production costs within 24 hours of launch! Watch the first video here: https://vimeo.com/500047989 Watch the second video here: https://vimeo.com/467461099…
Joseph and Parker they discuss their expertise and experience in video content creation and advertising. Jump to the 20 minute mark to hear Joseph teach his 8 steps to create a funny sales video and download his free e-book here: www.FunnySalesVideos.comBy Joseph Wilkins & Parker Krynen
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How to Make a Video Go Viral


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How My Small Business Doubled Sales In A Year!
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Join Joseph and Parker as they chat with Sharik Peck, the Founder & CEO of the Rezzimax Pain Tuner Pro and how his small business doubled their revenue after launching a funny sales video and optimizing their website and email marketing. See the Rezzimax Funny Sales Video here: https://vimeo.com/434906151…
Join Joseph and Parker as they chat with Chad, VP of marketing for Vivos Theuraputics. Learn how a funny sales video helped Vivos get $1 million in funding, $1 million in B2B sales, and $1 million in B2C sales resulting in $3 million from a single video. View the video here: https://vimeo.com/382858819…
We talk with Bryan Ferre about the out of the box campaign ideas he's executed over his 30 year marketing career, including one that 5X'd company revenue and generated $35 million!By Joseph Wilkins & Parker Krynen
Joseph introduces the "How To Make A Video Go Viral" show, and discusses our goals and reasons for producing this new marketing podcast. Check out examples of our work and download our free ebook at FunnySalesVideos.com.By Parker Krynen