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Rovio Executive Vice President of Games Jami Laes as discusses the history of the hugely popular game series. He also demonstrates their latest game, Angry Birds GO, which sees the birds move from slingshot to racetrack and for the first time, in a rich and colourful 3D world. Hosted at the Apple Store, Regent Street in London.
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"The next Mario, the next Pokemon etc is going to come out of a company who matches performance marketing on mobile with a game that has an incredibly high LTV."Mack and Alex talk about the nitty gritty of growth, why paying $30 a user (can) make sense and the secret formula he plans on using to grow his new game Toon Squad into the big leagues.…
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"At least 40 of the top 50 grossing apps in Chinese app stores are published by Tencent." And Taylor Swift.Norman Liang is a consumer mobile Internet executive based in Silicon Valley who has worked with app developers to build business and launch Internet and mobile apps. As head of growth for Sungy Mobile a top developer on Google Play, he is res…
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Mack and Eric discuss Helsinki, Facebook's role in mobile and the outright fraud that can take place with ad networks."Maybe there is a toaster repairman on your team, and maybe you only have a team of toaster repairmen instead of people making toast, because that's what the algorithm does."By Tapstream Mobile Podcast
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