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Marketing O'Clock is the premier digital marketing podcast, covering all things SEO, PPC, and social media marketing. Every Friday the Cypress North team dives deep into the latest online marketing news, studies, trends, and updates and examines how they will impact your real-life KPI's. Join us for actionable digital marketing tips and strategies to employ in your campaigns along with discussions (and sometimes rants) about what works, what doesn't, and what has us shaking our heads this we ...
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Start and grow your very own online business, even if you have a day job and can only work late at night after the kids are in bed. Learn about affiliate marketing, search engine optimization (SEO), drop shipping, online course creation, copyrighting and more. Better still, learn the side-hustle hacks that you need to find time to make your business thrive. On the air since 2009, The Late Night Internet Marketing Podcast, hosted by Mark Mason, helps people just like you build an internet bus ...
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Kaatscast: the Catskills Podcast is a biweekly series featuring Catskills culture, history, sustainability, local interviews, literature, and the arts. Shows are hosted by Brett Barry and produced by Silver Hollow Audio, in the heart of the Catskills. Subscribe and experience what reviewers have called “delightfully informative” storytelling with “great production quality.” Voted “Best Regional Podcast” three years in a row. Episode archives, transcripts, and a robust search engine at kaatsc ...
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Search Engine Journal Show

Search Engine Journal

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Welcome to The Search Engine Journal Show! This is the official podcast of Search Engine Journal. We talk all things SEO, PPC, social media, content marketing, and digital marketing with the top industry experts and authorities. Your host will be Loren Baker.
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Hey I’m Von with Sambuno, and I, together with my guests delve into everything (politics, psychology, people, etc) and tie it all into marketing, it’s concepts and related topics in digestible morsels. Tune in. https://www.sambuno.com
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What's the only thing that keeps a rough draft from becoming a published piece? Publishing it! We're here to help you get your rough drafts published (after you've done a lot of revision work to make them fantastic, obviously!) on some of your favorite websites, publications, and journals. Every Monday morning tune in to your podcast player of choice to get a new interview with an editor or content manager on exactly how they like to be pitched so you can land your next big byline.Even bette ...
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Big News! Marketing O’Clock’s weekly news shows are moving to a new day! Check back Monday bright and early for the digital marketing news of the week. Until then, Greg & Shep have a special bonus episode discussion Google Ads’ smart bidding strategies.Visit us at - https://marketingoclock.com/👍 Like, Share, and Comment!If you found this video help…
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Send us a text Friction is the silent killer of momentum in side hustles, preventing entrepreneurs from building the consistency needed for success. By eliminating friction through automation and AI tools, we can transform our businesses into efficient systems that practically run themselves. • Identifying sources of friction in your business proce…
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Google is Bringing Discover to Your Desktop | Marketing O'Clock Episode 377Visit us at - https://marketingoclock.com/This week on Marketing O’Clock: Google Discover expands to desktop after years of testing, offering a new way for users to engage with content directly from the homepage. In an update to Google Merchant Center, all users were automat…
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Exploring the Magical World of Mushrooms with Catskill Fungi's John Michelotti In this episode of Kaatscast, host Brett Barry interviews John Michelotti, mushroom maven and founder of Catskill Fungi. John draws listeners into the enchanting and complex world of fungi, sharing his journey from an outdoor guide to becoming an enthusiastic mycology ed…
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Send us a text Fresh from my role as Emcee at Social Media Marketing World 2025, I've returned with game-changing insights that are already reshaping my approach to business. These aren't just theoretical concepts—they're practical strategies that can transform your entrepreneurial journey, especially if you're balancing a side hustle with other re…
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Visit us at - https://marketingoclock.com/This week on Marketing O’Clock: Microsoft Ads’ “Mature” makeover. More details on Search Max are revealed. Google’s March 2025 Core Update finished rolling out, but with minimal volatility and limited impact. Plus, all the digital marketing news you missed this week!👍 Like, Share, and Comment!If you found t…
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This week on Marketing O’Clock: Advertisers get Pmax-imum clarity with new search term report in Pmax. LinkedIn unveils a whole bunch of updates to make campaign management easier than ever. Google claims to be a publisher’s best friend, but their updates say otherwise. Plus, all the digital marketing news you missed this week!Visit us at - https:/…
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Newly appointed Ulster County historian Eddie Moran discusses the role of a municipal historian and emphasizes the importance of presenting a complete and accurate history that includes all groups, with one such focus on the indigenous Lenape people. Moran, a SUNY New Paltz graduate and descendant of the region's Huguenot and Dutch colonists, share…
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This week on Marketing O’Clock: Demand Gen placements are live, but reporting is still unavailable. Google tests sending AI overview clicks right back to the Google SERPs. March Madness is upon us in SEO land as the March 2025 Core Update rolls out. Plus, all the digital marketing news you missed this week!Visit us at - https://marketingoclock.com/…
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Send us a text Zig Ziglar changed my life when I was just 18 years old, and decades later, his wisdom continues to shape my approach to business and life. After borrowing a set of his cassette tapes from my girlfriend's entrepreneurial father, I became captivated by Zig's unique ability to distill complex success principles into actionable wisdom t…
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This week on Marketing O’Clock: From 100 to 10,000—PMax negatives just leveled up! Search Max beta is expanding, but questions remain about its effectiveness. Meanwhile, reports suggest that channel reporting for PMax may finally be rolling out, though Google has yet to confirm. And in a notable change, Google has shut down page annotations, puttin…
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The Overlook, a new nonprofit newspaper, describes itself as "community journalism serving Hunter, Hurley, Olive, Saugerties, Shandaken and Woodstock." At a time when newspapers in America are disappearing at a rate of about 2.5 per week, The Overlook is attempting to buck that trend with community coverage and investigative reporting, served up we…
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This week on Marketing O’Clock: Google is rolling out a new AI Search Mode with more advanced reasoning. Google Ads is shaking things up, with separate auctions for each ad spot and some sneaky double-serving. Over in Google Shopping, AI-generated fashion is here, but the runway results are questionable. Plus, all the digital marketing news you mis…
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This week on Marketing O’Clock: Google is making headlines (AKA sitelinks) once again with some new developments. A recent study shows where AI is grabbing its citations from, and what they’re made of. Meanwhile, Meta’s got a brand-new ad type and is turning comments into cash. Plus, all the digital marketing news you missed this week!Visit us at -…
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In a new effort to enhance communications in the Catskills, the New York City Department of Environmental Protection (DEP) is partnering with New York's ConnectALL initiative to expand wireless and broadband access throughout the New York City watershed. The initiative was motivated by operational challenges faced by DEP staff due to poor cell cove…
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Send us a text Are you constantly chasing goals but feeling like you're missing the mark? You're not alone. This episode takes a closer look at my personal journey of using the Align Framework to create a five-day mini course within a challenging 90-day timeline. The Align Framework offers a structured method for keeping your goals on track, allowi…
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This week on Marketing O’Clock: Ads are now linking their way into Bitly users' URLs with new interstitial ads. Reach Planner becomes AI’s newest playground for ad optimization. Google is tightening the reins on customer match lists with a new update. Imagen 3 is now generating pixel-perfect people for your ads. Plus, all the digital marketing news…
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Google Ads Cracks Down on Landing Pages & More Digital Marketing News Marketing O’Clock Episode 369This week on Marketing O’Clock, we do our best to Navigate a landing page announcement in Google ads that could have a big impact on advertisers. Apparently, TV has surpassed mobile and is now the primary device for YouTube viewing in the US. Plus, al…
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Exploring the Legacy of Clayton 'Peg Leg' Bates: The One-Legged Dancing Legend In this live episode of Kaatscast, recorded at theEmerson Resort & Spa on November 8, 2024, host Brett Barry engages in a detailed discussion with Elinor Levy,Folk Arts Program Manager at Arts Mid Hudson, about the life and legacy of Clayton 'Peg Leg' Bates. The show exp…
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Demand Gen Placement Controls & More Digital Marketing News | Marketing Marketing O’Clock | Episode 368This week on Marketing O’Clock, Google Ads is giving advertisers more control over Demand Gen placements. Microsoft is making a good Impression (based remarketing) with a list of new announcements. The size of a new AI Overview feature pales in co…
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Google Ads Rolls Out PMax Negatives & More Digital Marketing News | Marketing O’Clock Episode 367This week on Marketing O’Clock, Google Ads is finally rolling out campaign-level negative keywords for PMax campaigns, and device targeting is in beta! Then, Google officially launched MMMeridian. Plus, all the digital marketing news you missed this wee…
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Justin Kolb is an accomplished pianist who began playing at the age of four. Now 82, Justin continues to practice almost daily and performs intimate house concerts called "From the Bench," showcasing music "by living American composers as well as music that lives in undeserved obscurity." Justin shares vivid memories from his early competitions to …
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This week on Marketing O’Clock, an executive order puts the TikTok ban on hold, Google Ads released new guidelines on Value-Based Bidding Experiments, and a Source column comes to Search Term Insights. Plus, is “Search Max” coming to a Google Ads account near you? Catch up on all the digital marketing news you missed this week!Visit us at - https:/…
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Send us a text Unlock the secrets to achieving your goals with clarity and precision as I, Mark Mason, guide you through the common pitfalls of goal-setting and how to rise above them. Ever wondered why your goals feel out of reach? Discover how the Align framework can transform vague ambitions into clear, actionable plans. Broadcasting from a chil…
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TikTok Could Be Banned in the U.S. & More Digital Marketing News | Marketing O’Clock Episode 365This week on Marketing O’Clock, TikTok could be banned in the U.S., demand Gen has a new learning phase estimates forecast, plus all the digital marketing news you missed this week! Thank you Adzviser for sponsoring this weeks show!Sign up today!https://…
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Grilled Cheese with a Twist: Lunch and Jam with New York First Lady Silda Wall Spitzer Join us for a delightful culinary and conversational journey with Silda Wall Spitzer in her Hudson Valley home. In this episode, we explore Silda's gourmet jam business and taste a unique grilled cheese featuring brie and blueberry elderflower jam. Silda shares m…
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Send us a text Unlock the secrets to a highly productive and successful 2025 with the Align Productivity Framework. Imagine setting goals so impactful that they transform your year, all while crafting a clear action plan to make them a reality. This episode promises to guide you through this powerful system, grounded in the wisdom of productivity g…
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Meta’s (Community) Note to the World & More Digital Marketing News | Marketing O’Clock Episode 364This week on Marketing O’Clock, Meta makes a note-worthy announcement by replacing fact-checkers with community notes. Google Ads made some unhelpful (and incorrect) changes to their help documentation, plus all the digital marketing news you missed th…
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Google Tests New Brand Control in PMax & More Digital Marketing News | Marketing O’Clock Episode 363Thank You Adzviser - https://adzviser.com/This week on Marketing O’Clock, Google Ads brand exclusions are no longer a one-stop shop. Users can now edit images with AI in the Google Ads asset library. Google’s December 2024 core update finally finishe…
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The episode explores a long-standing tradition of square dancing at the Chase (now Sparer) family home and barn, in Ashokan. Host Brett Barry and production intern Olivia Sippel put on their dancing shoes and joined the fun, recording tales of traditional Catskills square dancing, and the musicians who are passing it down to a new generation of ent…
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This week on Marketing O’Clock, the 2024 Clockscars are live wherever you get your podcasts! Dive into our picks as we spotlight the best memes, rants, and digital marketing hot takes of 2024! Plus, we honor some of the best and brightest in the digital marketing community.Visit us at - https://marketingoclock.com/👍 Like, Share, and Comment!If you …
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2 Ads from the Same Advertiser on 1 Page & Digital Marketing News | Marketing O’Clock Episode 362This week on Marketing O’Clock, Google serves two ads from the same advertiser on one page. ChatGPT search is available to all free users, and we’re petitioning Google’s page annotations. Plus, all the digital marketing news you missed this week!Sign he…
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Unveiling the Mysteries of the North American Porcupine In this episode of 'Kaatscast,' host Brett Barry delves into the fascinating world of the North American porcupine with Uldis Roze, the world's foremost expert on this mysterious and lovable Catskills rodent. Hear about the porcupine's habitat preferences, diet, mating behaviors, and unique de…
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Merchant Center Unveils First Order Discount & More Digital Marketing News | Episode 361This week on Marketing O’Clock, first thing’s first, a new discount is live in Google Merchant Center. Instagram is testing trial reels with non-followers, and videos are now being added to assets in Google Ads. Plus, all the digital marketing news you missed th…
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New Study on How People Use Google & More Digital Marketing News | Marketing O’Clock Episode 360 Thank You WIX - https://www.wix.com/studio?utm_source=google&utm_medium=cpc&utm_campaign=21462361366%5E163743892319%5Esearch%20-%20wix&experiment_id=wix%20studio%5Ee%5E705492123560%5E&gad_source=1&gbraid=0AAAAADwEfwUMpDXmYdfv91nJFx6ZWddLg&gclid=Cj0KCQiA…
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This episode of "Katz"cast delves into the fascinating life and career of Morris Katz, a Polish-born Holocaust survivor and acclaimed painter known for his lightning-fast painting technique using a palette knife and toilet paper! Recognized by the Guinness World Records, Katz captivated audiences with his vibrant performance art in the Catskills, c…
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Page Annotation for Google iOS & More Digital Marketing News | Marketing O’Clock Episode 359 This week on Marketing O’Clock, Google turns the wrong page toward Page Annotation for the iOS app. The DOJ is doubling down on selling Chrome after their antitrust win against Google. Plus, Google launches Customer Match lists in GA4 helping marketers find…
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This week on Marketing O’Clock, we’re recording from Hero Conf & BrightonSEO in San Diego! Meta has a new point of view for creators, Google has some site reputation abuse updates, and ads are finally spotted in AI overviews.Thank you Adzviser for sponsoring today’s show. Supercharge your marketing analytics with accurate, real-time data.Adzviser -…
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Just in time for Thanksgiving, Kaatscast visits the unique International Museum of Dinnerware Design in Kingston, New York. Founded by Margaret Carney in 2012, the museum recently found its new home, offering dedicated exhibitions that celebrate the art and history of dining. This episode highlights the museum's two inaugural exhibits, 'Dining Grai…
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Blue Links Under Headlines, & More Digital Marketing News | Marketing O’Clock | Episode 356 This week on Marketing O’Clock, Google tests linked callout assets under headlines. Google rolls out a core update just in time for the holiday season. Plus, Google Ads manager tries to cure(ate) publisher pain points. Visit us at - https://marketingoclock.c…
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Visit us at - https://marketingoclock.com/This week on Marketing O’Clock, A New Search Engine Has Entered the ChatGPT, Google Ads loses credit in our book thanks to a partner program promotion change. Plus, Google allegedly gives some unhelpful advice to those hit by the HCU.Thank you Adzviser for sponsoring today’s show. Supercharge your marketing…
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This episode of Kaatscast delves into the transformative period of the 1830s in the United States, marked by mass enfranchisement and significant demographic changes. The focus narrows to New York's Anti-Rent War (1839-1845), a period of political violence rooted in immigration anxiety and financial distress. Rebecca Rego Barry, our new literary co…
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This week on Marketing O’Clock, Sitelinks as usual? Google Ads quietly launched a confusing new asset type. Plus, Google ADded lots of revenue in Q3 and Google called off Call Ads.Thank you Wix for sponsoring this week’s show! Wix Studio is the intuitive way for agencies and enterprises to design exceptional sites, with full-stack business solution…
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Visit us at - https://marketingoclock.com/This week on Marketing O’Clock, Google ads gets its (eComm) priorities straight between PMAX & Shopping. Traveling is made easier with new Google travel feel opportunities. Plus, updates on the alleged "man who killed Google" and some big changes over at big G. Thank you Adzviser for sponsoring today’s show…
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We sat down with historian Samantha Misa in the Frisbee family cemetery to uncover some witchy tales from our collective Catskills past. Just in time for Halloween, Samantha shares some haunted encounters from Delaware County's Frisbee House and recounts tales from her book, Witches of the Catskills, including Molly Meyers, "witch cat," in Gilboa a…
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This week on Marketing O’Clock, Google will reCOGSnize gross profit in smart bidding with a new optimization setting. Meta is giving new meaning to “no comment” with a new ad setting. Plus, Google is going on a shopping spree with a fully transformed design. Thank you Adzviser for sponsoring today’s show! Supercharge your marketing analytics with a…
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Visit us at - https://marketingoclock.com/This week on Marketing O’Clock. We are AI OverYou, Google. A slew of AI Overview updates were announced last week, including (finally) ads in AI overviews. Plus, breaking up is hard to do but the DOJ has plans to break up Google. And, Google makes its most evil move yet, showing competitor ads above local r…
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This episode takes us to the Woodstock Film Festival's Youth Film Lab, a three-week intensive filmmaking program for teens in Kingston, NY. Each summer, participants learn filmmaking from industry professionals like Gregg Bray, Megan Sperry, Saskia Madlener, and David Becker. The YFL provides a tuition-free launchpad for young filmmakers to produce…
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This week on Marketing O’Clock, it should come as no SERPrise that Bing is rolling out AI search results. We tell you everything you need to know about Bing Generative Search Experience. Plus, in a Shopping turn of events, Google is updating the look of Shopping. Tune in to hear Instagram’s new signature sound and all the other news you missed this…
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TikTok Search Ads Campaigns, Video Enhancements for PMAX, & More | Marketing O’Clock Episode 350This week on Marketing O’Clock, Google’s dominance over search ads could be TikToking away, Meta is rUIning their ad platform one senseless change at a time, and advertisers “watching” accounts closely spot a new PMax video setting. Visit us at - https:/…
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