show episodes
 
Welcome to the Online Marketing Strategies Podcast. Learn super-actionable tips and tricks to build your online business fast! Drop me a note in the comments section over at PhilAdairTraining.com and let me know your thoughts! Phil Adair Suite 12, 5th Floor, Dymocks Building 428 George Street, Sydney 2000, NSW, Australia W: www.PhilAdairTraining.com E: support@philadairtraining.com
 
Looking for ways to increase your website’s visibility and significantly grow the sales it generates? Join bestselling digital marketing author and Head Ninja at Exposure Ninja Tim Cameron-Kitchen as he, the Ninjas and special guests share ‘real life’ actionable tips straight from the digital marketing front line. Whether it's learning about SEO, Pay Per Click, Facebook Ads, Google Analytics, Digital PR, Conversion-Optimised Web Design or anything else Digital Marketing, hear case studies an ...
 
The Recipe for SEO Success podcast helps you expand your understanding of all things Search Engine Optimisation and learn from experts you can trust. Listen to award winning SEO copywriting and Consultant Kate Toon chat with her expert guests about all things Google including: -Optimisation tips and techniques -The latest SEO news and updates -Real life SEO case studies and critiques -Focus on different aspects of SEO from link building and local to ecommerce and engagement.
 
Are you a personal brand struggling to build and grow your website? The Make Your Mark Online Podcast tells you how to create an online presence you can be proud of. We’ll be going through all sorts of juicy topics like conversion rate optimisation (CRO), copywriting for the web, search engine optimisation (SEO) and content marketing. We’ll be breaking these topics down, making it easy-peasy for non-techies like you to understand and implement in your business straight away. Pretty cool, eh? ...
 
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show series
 
Bryan Clayton is CEO and co-founder of GreenPal an online marketplace that connects homeowners with local lawn care professionals. GreenPal has been called the “Uber for lawn care” by Entrepreneur magazine and has over 100,000 active users completing thousands of transactions per day. Before starting GreenPal Bryan Clayton founded Peachtree Inc. on…
 
So usually around this time of year, I do an SEO predictions podcast. But you know what I’m over it, the world and their rabbit has an SEO podcast these days, and everyone does a predictions podcast, so no. It’s not happening here. And also the predictions are always the same. Voice search will be bigger. Optimise for EAT. SERPs will change. Schema…
 
Learn how to double your conversion rate overnight by adjusting three key features of your website’s call-to-action. In this episode, I’ll be talking you through the quick fixes you can make to your website’s call-to-action to see instant and dramatic increases in your conversion rate. Get the show notes @ https://exposureninja.com/podcast/181/ Get…
 
Landon Stewart and Chris Stapleton have been building client-getting Facebook groups together for 4 years. They’ve branched out to focus on growing their own community and coaching programs. In the past 7 months, they’ve taken their brand new Facebook group from zero to a $4 million/year run rate. After building one of the most active and engaged F…
 
By now I’m guessing you’ve probably heard of Google My Business, it’s Google’s free listing for all your business operation information including address details, reviews, posts, photos, and a whole lot more. It pops up (for most of us) on the right-hand side of the Search Engine Results page when customers search for our brand. But most of us are …
 
Optimistic? sometimes it’s hard to be happy when you think about what’s going on in the world. It’s harder still when the people around you constantly complain about all those things that are happening. That doesn’t mean that you have to join ranks with the pessimists, though. In fact, it means it’s more important than ever to look on the bright si…
 
If you want to succeed, you need to set goals. Without goals you lack focus and direction. Goal setting not only allows you to take control of your life's direction; it also provides you a benchmark for determining whether you are actually succeeding. Books mentioned in this episode: Goals by Brian Tracy The Podcast Lab Is Coming Soon! Let's Build …
 
Content creation is so much more than just researching keywords. This episode discusses sub topics and intent in greater depth, specifically covering entity search. Dan Taylor joins me as guest on this episode and he has plenty of examples to share as well as good metaphors. Show notes & SUBSCRIBE to newsletter. Email me: seowithmrsghost@gmail.com …
 
Learn the five ninja remarketing strategies we use to help businesses improve their ad click-through-rates and optimise their conversions. In this episode, find out the different ways you can use remarketing and which strategy is most applicable to your businesses. Get the show notes @ https://exposureninja.com/podcast/180/ Get a free review of you…
 
Remember the early days of the internet? Back when bandwidth was a total joke, and every browser took a few minutes to warm up. It gives me goosebumps just thinking about it. These days we have no time for slow sites. And nor does Google. I want to open 10 different tabs at once and have them all working in less time than it takes a greasy penguin …
 
Having confidence in your own ability to cope with the stresses of life can play an important part in resilience. Becoming more confident in your own abilities, including your ability to respond to and deal with a crisis, is a great way to build resilience for the future. Listen for negative comments in your head. When you hear them, practice immed…
 
Learn the 8 reasons why your website conversion rate is low and what you can do to improve it. In this episode, you’ll learn how to troubleshoot your conversion rate, looking at areas such as traffic and website optimisation, and how you can improve on these issues to ensure your website is maximising its selling potential. Get the show notes @ htt…
 
Today's guest Bob Regnerus is a marketing coach, author, and speaker. Bob's abilities are in helping you get marketing focus, crafting your unique story, and getting the word out about your business so you become the go-to expert in your market. He develops marketing strategies with you that produce high-quality leads for your high-fee products and…
 
You probably have goals and desires. But without the energy to pursue them, you won't get far. In today's episode we'll run through a few key element you must have in order before you can be your best self, living your best life. It's not always easy to ignite your motivation... so let's dive in and learn how! Books mentioned in this episode: The A…
 
Learn the success secrets of super fitness brand Peloton’s rapid growth that can be applied to your business. In this episode, also find out where Peloton are missing key opportunities with their digital marketing strategy and how you can avoid making the same mistakes. Show notes: https://exposureninja.com/podcast/178/ Get a free marketing review …
 
Travis Bliffen is the founder of Stellar SEO, a search marketing firm located near St Louis Mo. A combat veteran of the U.S. Army, Travis started Stellar SEO in 2012 with a vision to create a different kind of online marketing company – one that puts the customer first, while using the most effective practices to get Stellar results for his clients…
 
Do you ever have trouble making decisions? I know I do. Should I wear red or blue? Boots or joggers? Do I feel like strawberry ice-cream or chocolate? When you’re trying to pick between two different headlines for a post, or the colour of a call-to-action button on your webpage, the pressure is on. Suddenly the choice between red and blue could mak…
 
Learn how to spy on your competitor's lead generation process and figure out how to increase your own business leads. I'll take you through: How lead capture starts *before* people land on your website How great lead capture is presented Why the follow-up process is so crucial What good sales meetings/events feel like What the end of the funnel sho…
 
Learn how your eCommerce competitors are earning sales using our competitor analysis for website sales tactics. In this episode, we look into the ways great eCommerce websites turn website traffic into sales, including the use of mailing lists, well-designed product pages, and strong checkout processes. Show notes: https://exposureninja.com/podcast…
 
Neil Patel is a New York Times Bestselling author. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies. Neil was recognised as a top 100 entrepreneur under the age of 30 by President Obama and a top 100 entrepr…
 
Learn how to write amazing copy for your website that earns you more leads and sales. Learn how to use the copywriting framework that earns our clients hundreds of leads and sales every day. BONUS — Learn the six-point checklist that we use to make sure every page is set-up to win Get the show notes @ https://exposureninja.com/podcast/175/ Get a fr…
 
Facebook Ads Expert Tips with Brian Scanlon Brian is the owner and CEO of Posted Social, a full-service digital marketing agency. He has many years of experience in the digital marketing realm. He started a digital marketing business when he was a junior in college and fell in love with the operation. Every since, Brian has become a power house ent…
 
So there are an awful lot of us doing the do. Standing out the front of our businesses, jumping up and down, and spinning a flashy sign in the hopes that customers will come our way. But how do you keep your customers’ attention once they do actually show up? How do you lead them in, establish a connection, build trust and of course sell them stuff…
 
Learn how to create landing pages which always convert well using our CLOSER framework. Every day we build new landing pages for our clients, some of which convert as high as 43%. In this podcast, I'll take you through the framework we use when building or optimising landing pages for our clients. Get the show notes @ https://exposureninja.com/podc…
 
EAT; expertise, authority, trust. How to grow your visibility by proving to Google that you’re a credible site with an authority in your field. A deepdive into the myths of Google’s recent algorithm updates and tips to growing your traffic with known methods of SEO. A huge welcome to expert, Lily Ray who, after many mentions on previous episodes, f…
 
One of the most overlooked factors when it comes to marketing is how well your content is received without audio, according to the World Health Organisation, approximately 5% of the world’s population is deaf or hard of hearing. But did you also know that around 85 percent of humans watch videos with the sound turned off? Assuming that sound will b…
 
Self-talk is your internal dialogue. It's influenced by your subconscious mind, and it reveals your thoughts, beliefs, questions, and ideas. Self-talk can be both negative and positive. It can be encouraging, and it can be distressing. Much of your self-talk depends on your personality. We all have an inner critic. At times this little voice can ac…
 
As marketing strategies have evolved and improved, lead generators have found that interactive marketing is 23% more effective than its traditional, static, counterpart. Examples of interactive marketing include polls, competitions, calculators, games and, of course, marketing quizzes. Using marketing quizzes in my lead generation strategy is alrea…
 
PPC is a fantastic way to increase traffic to a website fast and earn some much-needed leads and sales, but it's also an integral part of multi-year marketing strategies. But how long does it take to pay for itself (i.e, earn a positive ROI)? In this podcast, I talk to three fantastic PPC specialists from our PPC team who explain how long PPC takes…
 
Tom Breeze is a YouTube Advertising expert. He’s an entrepreneur, speaker, author and founder of Viewability. Viewability work with the likes of Frank Kern, Amy Porterfield, Neil Patel, Brendon Burchard and many other international brands, building and running thousands of YouTube Ad campaigns for clients from many industries across the world, test…
 
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