Paranormal Investigator and Author Stephen Lancaster shares his experiences and cases.
…
continue reading
Lancaster Connects brings together local charities, local heroes, and local businesses to showcase the best of what Lancaster, PA has to offer so that in 2021 and beyond – our local neighbors and friends may thrive, be more productive, and live happily and generously. The Lancaster Connects Podcast is hosted weekly by Gardner's Mattress & More co-owners Ben McClure & Jeff Giagnocavo, and can be viewed on numerous streaming services as well as listed to on your favorite podcast platforms.
…
continue reading
…
continue reading
StoryConnect features interviews with marketers, communicators, CEOs and other leaders at cooperative and independent broadband companies, electric cooperatives and municipal power providers. The goal of the podcast is to help listeners discover ideas to shape their stories and connect with their customers. It is produced by Pioneer Utility Resources.
…
continue reading
1
Restoring Homes and Businesses in Lancaster Featuring Stephen Zywko: Episode 160
57:02
57:02
Play later
Play later
Lists
Like
Liked
57:02
In this episode, we sit down with the CEO of Compleat, Stephen Zywko, who took the helm of the company in 2024 after his team acquired it in 2023. Founded in 1978, Compleat is dedicated to helping people recover from disasters, and under its new leadership, the company has shifted its focus from traditional advertising to robust community engagemen…
…
continue reading
1
Get Out of Gotcha Moments, With Ryan Hall
14:35
14:35
Play later
Play later
Lists
Like
Liked
14:35
How much of the publicly-shared interactions with utility staff is trolling versus investigative reporting by concerned citizens who have a right to hold the utility accountable? We're talking to Ryan Hall about “Getting Out of the Gotcha Moments” at NWPPA’s Northwest Innovations Conference in Idaho.…
…
continue reading
1
Building on Broadband: Utilizing Personal, Targeted Stories for Sales, With Erin McKnight
29:38
29:38
Play later
Play later
Lists
Like
Liked
29:38
How do you boost your take rates and cut churn after you've built broadband? OEC Fiber’s Erin McKnight shares her storytelling tactics, including a three-tiered marketing approach by zone and her subscriber stories series. Tune in for fresh ideas!By Pioneer Utility Resources
…
continue reading
1
The Joy of Dancing in Lancaster Featuring Sergei Solodov & Ekaterina Maslennikova: Episode 159
1:01:03
1:01:03
Play later
Play later
Lists
Like
Liked
1:01:03
In this episode, we’re excited to feature Sergei Solodov and Ekaterina Maslennikova, co-owners of the Fred Astaire Lancaster studio. Sergei, originally from Irkutsk, Russia, has a rich background in dance, starting at age 12 and earning a Specialist degree from the St. Petersburg Lesgaft National State University. He’s an elite performer in both Ba…
…
continue reading
1
Happy Employees, Happy Customers, With Dr. Trish Holliday and Brent Baker
32:25
32:25
Play later
Play later
Lists
Like
Liked
32:25
It's difficult to have happy customers if you have unhappy staff. Dr. Trish Holliday and Brent Baker of NES talk about the connection between the two and how to improve both.By Pioneer Utility Resources
…
continue reading
1
Ask Ben & Jeff! Exploring Quality, Comfort, and Sleep Technology: Episode 158
1:07:47
1:07:47
Play later
Play later
Lists
Like
Liked
1:07:47
Ben and Jeff dive headfirst into the fascinating world of mattresses and sleep quality. In this episode, the dynamic duo unpack the secrets of the mattress industry. They explore the evolution of two-sided flippable mattresses, the impact of different materials on sleep temperature, and the importance of maintaining a consistent daily routine for b…
…
continue reading
1
Getting Ready for 'The Year of the Co-op’ in 2025, With Adam Schwartz
22:52
22:52
Play later
Play later
Lists
Like
Liked
22:52
We’re gearing up to celebrate the United Nations’ International Year of Cooperatives in 2025, so we’ve invited co-op cheerleader Adam Schwartz onto the podcast to help Utility Pioneers brainstorm how to tell our co-op stories in fresh, engaging ways.By Pioneer Utility Resources
…
continue reading
1
A Light of Hope in Lancaster County Featuring David Lapp: Episode 157
57:05
57:05
Play later
Play later
Lists
Like
Liked
57:05
In this episode, we sit down with David, a dynamic leader with a remarkable journey from his roots in a large Amish family in New Holland, Pennsylvania, to his pivotal role at Blessings of Hope. David's story begins with his family's move to a dairy farm in Indiana when he was just 13, and his eventual return to Lancaster, PA, in 2006 to build his …
…
continue reading
1
A Scavenger Hunt and Livestream for World Wi-Fi Day, With Lisa Fannin
18:23
18:23
Play later
Play later
Lists
Like
Liked
18:23
Mountain Rural Telephone wanted to educate members about Wi-Fi, broadband and the capabilities they provide. So working with local businesses, they built a campaign around World Wi-Fi Day in June.By Pioneer Utility Resources
…
continue reading
1
In-Home Independence Solutions in Lancaster Featuring Shauna Buchmoyer & Marie Olmand: Episode 156
54:58
54:58
Play later
Play later
Lists
Like
Liked
54:58
In this episode, we dive into the impactful work of the United Disabilities Services Foundation (UDSF), a leading human services organization based in Lancaster, PA. Founded in 1970, UDSF has grown from a small local initiative to a comprehensive network providing home- and community-based services for individuals with disabilities, older adults, a…
…
continue reading
1
Are you an Explorer, Creator or Servant? Use Brand Archetypes to Strengthen Campaign Strategies, With Sarah Lancaster
13:51
13:51
Play later
Play later
Lists
Like
Liked
13:51
Dig into the psychology of marketing with Pioneer’s Sarah Lancaster to learn how using archetypes can help your marketing create more meaningful connections with your target audiences.By Pioneer Utility Resources
…
continue reading
1
Eradicating Human Trafficking in Lancaster and Beyond Featuring Brad Ortenzi: Episode 155
57:30
57:30
Play later
Play later
Lists
Like
Liked
57:30
In this episode, we are joined by Brad Ortenzi, the Eastern USA Regional Director of ZOE International. Brad also coordinates the Berks and Lancaster County Human Trafficking Task Forces. ZOE International is a global non-profit dedicated to eradicating human trafficking through its three pillars: Prevention, Rescue, and Restoration. With operation…
…
continue reading
1
Is Nextdoor a Good Social Media Option for You?, With Adam Spencer
26:25
26:25
Play later
Play later
Lists
Like
Liked
26:25
EWEB is one year into trying out Nextdoor as a communication tool, and they are seeing good results due to the platform’s focus on geographic filters.By Pioneer Utility Resources
…
continue reading
1
Girls on the Run Lancaster Featuring Jennifer West: Episode 154
52:47
52:47
Play later
Play later
Lists
Like
Liked
52:47
In this episode, we chat with Jennifer West, Executive Director of Girls on the Run Lancaster. With a background in media communications and education, Jennifer co-founded the organization in 2009, dedicating 14 years as Program Director before becoming Executive Director in 2023. She’s passionate about empowering young girls and leading the organi…
…
continue reading
1
Broadband Labels Deadline Insights, With Dounia Chikhoune
26:09
26:09
Play later
Play later
Lists
Like
Liked
26:09
With about two months to go before the Oct. 10 broadband label deadline, Dounia Chikhoune, from JSI, shares insights about on what she's seen big and small ISPs do to be ready.By Pioneer Utility Resources
…
continue reading
1
Preserving Pennsylvania's Trails Featuring Haley Feaster & Kate Prisby: Episode 153
57:49
57:49
Play later
Play later
Lists
Like
Liked
57:49
In this episode, we feature Haley, an entrepreneur deeply involved in advocacy and communications, serving on the Bedford County Planning Commission and the Community Foundation of the Alleghenies. A graduate of North Carolina State University, Haley resides in the Southern Alleghenies, bringing energy and innovative ideas to expand KTA’s partnersh…
…
continue reading
1
Bringing Magic and Wonder to Lancaster Featuring Brett Myers: Episode 152
58:33
58:33
Play later
Play later
Lists
Like
Liked
58:33
In this episode, join Ben & Jeff as they explore the enchanting world of Magic & Wonder Dinner Theater with founder and owner, Brett Myers. Brett and his team's dedication to innovation and creativity have propelled Magic & Wonder to new heights, establishing it as a premier destination for magic enthusiasts. Discover how Brett transformed a simple…
…
continue reading
1
SEO's Not Dead in North Carolina, With Edward Hinson
28:41
28:41
Play later
Play later
Lists
Like
Liked
28:41
SkyLine/SkyBest doesn't let the fact that they are a member-owned telephone cooperative in the North Carolina mountains stop them from fighting hard against big competitors in the search rankings. Edward Hinson shares examples of what they’ve done to move up in the rankings and why it’s worth it.By Pioneer Utility Resources
…
continue reading
1
Invigorating Lives Through the Performing Arts in Lancaster Featuring Mitch Nugent: Episode 151
48:00
48:00
Play later
Play later
Lists
Like
Liked
48:00
In this episode, we explore the inspiring journey of Mitch Nugent, a visionary leader dedicated to transforming Lancaster's cultural landscape through Prima, a non-profit he co-founded with his wife Diana. With a background steeped in professional theatre, Mitch has directed and produced for millions, shaping Prima into a beacon of creativity and i…
…
continue reading
1
Putting Pets to Work in the Office, With Scott Peters
17:53
17:53
Play later
Play later
Lists
Like
Liked
17:53
Employees at Columbia REA are allowed to bring their pets to work. CEO Scott Peters says it’s a beneficial policy as long as you “paws” to think about the guidelines first.By Pioneer Utility Resources
…
continue reading
1
A "Golden Gateway" for Pet Adoption Featuring John Plummer: Episode 150
56:10
56:10
Play later
Play later
Lists
Like
Liked
56:10
In this episode, we spotlight Delaware Valley Golden Retriever Rescue (DVGRR), a 501(c)(3) non-profit that has rescued and rehomed over 6,700 dogs in its 30-year history. Based in Reinholds, PA, DVGRR operates a 6.5-acre kennel facility and is one of just four kennel-based Golden Retriever rescues in the US. DVGRR rescues 275-300 dogs annually, ran…
…
continue reading
1
Broadband and Bigfoot: Building Engagement into Your Service Strategy, With Kelly Burns
22:46
22:46
Play later
Play later
Lists
Like
Liked
22:46
Storytelling is a HUGE component of broadband marketing. But how can you make a technical subject engaging and memorable for your community? Kelly Burns, marketing manager at CTC in Minnesota, tells us how Bigfoot and its own Gig A. Byte monster keep people interested and engaged in broadband services.…
…
continue reading
1
Helping Our Most Vulnerable Children Featuring William Zee: Episode 149
1:00:34
1:00:34
Play later
Play later
Lists
Like
Liked
1:00:34
In this episode, we sit down with William J. Zee, a distinguished attorney who has dedicated the past 18 years to advocating for public and private schools, higher education institutions, and community benefit organizations across Pennsylvania and New Jersey. Bill is not only a sought-after public speaker, delivering lectures nationwide on various …
…
continue reading
1
Design with a (Re)Purpose Featuring Amy Geib & Lisa Hofmann: Episode 148
49:19
49:19
Play later
Play later
Lists
Like
Liked
49:19
In this episode, join us as we explore the world of repurposed furniture and home decor with Amy Geib and Lisa Hoffman from Always Never Done. Their shop specializes in revitalizing old pieces, blending vintage charm with contemporary flair. Discover their unique design aesthetic that seamlessly merges the past with the present. Learn about their s…
…
continue reading
1
Harnessing Your Personal Experiences to Improve Broadband Programs, With Naylor Gray
25:48
25:48
Play later
Play later
Lists
Like
Liked
25:48
Speed is so 2020. To connect with today’s broadband subscribers you need data-driven storytelling, persona-based service tiers and the know-how to read digital body language. Calix's Naylor Gray shares insights from the 2024 update of Calix’s e-book, “The Definitive Guide to Subscriber Experience.” Link to the e-book: www.calix.com/forms/marketer/d…
…
continue reading
1
Changing the World Together Featuring Alisha Fitzwater: Episode 147
56:42
56:42
Play later
Play later
Lists
Like
Liked
56:42
In this episode, we explore the heartwarming mission of GiGi's Playhouse Lancaster, the first and only Down syndrome achievement center in Pennsylvania. Since opening in 2020, they've provided free purposeful programming to individuals of all ages with Down syndrome and their families in Lancaster County and beyond. Join us as we delve into their t…
…
continue reading
1
The 'Rural Mural' Program, With Marian McLemore
21:52
21:52
Play later
Play later
Lists
Like
Liked
21:52
Flint Energies has started a matching grant program with artists and community groups to paint murals in towns around its service territory. In addition to adding beauty to the community, they’re seeing positive economic impacts.By Pioneer Utility Resources
…
continue reading
1
From Incarceration to Workforce Reentry Featuring Reinaldo Rivera: Episode 146
54:14
54:14
Play later
Play later
Lists
Like
Liked
54:14
In this episode, we meet Reinaldo Rivera Hernández, Associate Director of Tec Centro at The Spanish American Civic Association (SACA) in Lancaster, PA. With over 16 years at SACA, Reinaldo's passion lies in supporting at-risk populations. Originally from Puerto Rico, he's made Lancaster his home for 35+ years. With degrees in Human Services and Spa…
…
continue reading
1
Cram the Van — A Community Fundraiser Becomes a Storytelling Powerhouse, With Alli Conine
19:05
19:05
Play later
Play later
Lists
Like
Liked
19:05
Hear how a Kansas utility delivered 159 TONS of food with a branded van, school competitions and coordinated, consistent messaging over the last 10 years.By Pioneer Utility Resources
…
continue reading
1
Steps to Success Featuring Michelle Harbaugh & Adriana Witman: Episode 145
58:09
58:09
Play later
Play later
Lists
Like
Liked
58:09
In this episode, we uncover the remarkable journeys of Michelle Harbaugh and Adriana Witman, whose dedication to early education has shaped Steps to Success. Michelle Harbaugh, Executive Director: With a BSE in Elementary Education, Michelle's teaching career led her from Lancaster to Philadelphia before founding Steps to Success. Her vision merges…
…
continue reading
1
Line Life – Giving Students a 40-foot View of Utility Careers, With Jessica Parr
22:24
22:24
Play later
Play later
Lists
Like
Liked
22:24
Want more people to apply for lineworker jobs? Show your story to high school seniors! Learn how Community Electric Co-op’s “Day in the Life of a Lineworker” student experience raises awareness of utility career paths and lineworker scholarships every spring.By Pioneer Utility Resources
…
continue reading
1
Boosting Member Engagement with Youth Programs, With Tory Tedder-Loffland
15:17
15:17
Play later
Play later
Lists
Like
Liked
15:17
Starting in kindergarten, the team at Oklahoma Electric Co-op offers educational programs to students throughout their school experience. Hear how the programs developed and why engaging children became a strategic focus for the utility over the last decade.By Pioneer Utility Resources
…
continue reading
1
Honoring Service & Sacrifice With Kristy Orzechowsky Of Vet 21: Episode 144
43:24
43:24
Play later
Play later
Lists
Like
Liked
43:24
Join us as we pay tribute to fallen veterans, learn about flag folding traditions, and understand the importance of Memorial Day versus Veterans Day. Joining Ben and Jeff is Kristy Orzechowsky, a Vet 21 Salue Honor Guard and hero. Discover the significance of Taps, the rifle volley, and the role of Vet 21 Honor Guard in honoring our heroes. Find ou…
…
continue reading
1
Gardner's & Tempur-Pedic - A 23 Year History in Lancaster: Episode 143
57:43
57:43
Play later
Play later
Lists
Like
Liked
57:43
By Jeff Giagnocavo, Ben McClure
…
continue reading
1
Telling Timeless Stories in Engaging Ways, With David Latona
29:13
29:13
Play later
Play later
Lists
Like
Liked
29:13
Energy efficiency is a story that can feel stale. Hear how Louisiana Utility Pioneers rebranded existing resources with an owl mascot and cohesive storytelling to help both staff and members be Power Smart.By Pioneer Utility Resources
…
continue reading
1
A Story of Best Friends & Books Featuring Julie Ross : Episode 142
57:15
57:15
Play later
Play later
Lists
Like
Liked
57:15
In this episode, we explore the vibrant world of independent bookstores with Julie, one of the owners of Pocket Books Shop in Lancaster, PA. Alongside her friends Austin and Jess, Julie, embarked on a journey to create a haven for book lovers, emphasizing inclusivity and community. From fulfilling dreams of a life surrounded by books to fostering a…
…
continue reading
1
2024 Rural Broadband Streaming and Social Media Study, With Scott Meyer
11:39
11:39
Play later
Play later
Lists
Like
Liked
11:39
For the second year in a row, price was not the No. 1 concern for respondents in Innovative Systems’ annual broadband survey. What is it that matters most? This episode also includes notes on bundling, social media platform usage, streaming options and communication preferences. Special: Recorded LIVE at StoryConnect 2024!…
…
continue reading
1
The Art of Opera Featuring Scott Drackley: Episode 141
58:50
58:50
Play later
Play later
Lists
Like
Liked
58:50
In this episode, we are thrilled to welcome Scott Drackley, the Founder and Artistic Director of Penn Square Opera and Penn Square Music Conservatory. Scott's passion for nurturing young, professional opera singers and providing exceptional musical education through Penn Square Opera and Penn Square Music Conservatory shines through in his dedicati…
…
continue reading
1
Unlocking Staff Strengths to Harness Your Internal Storytelling Potential, With Katie Haby
21:16
21:16
Play later
Play later
Lists
Like
Liked
21:16
Internal communications is a critical part of storytelling, but one we often forget. At Medina Electric, Katie Haby's using the CliftonStrengths training program to help staff focus on strengths to build cross-department teams and happier, more engaged employees. Hear how the program’s helping the co-op strengthen its internal storytelling approach…
…
continue reading
1
Commitment To Customer Experience: Episode 140
54:54
54:54
Play later
Play later
Lists
Like
Liked
54:54
By Jeff Giagnocavo, Ben McClure
…
continue reading
1
Using an Internal Newsletter and Intranet to Engage Employees, With Allison Young
8:41
8:41
Play later
Play later
Lists
Like
Liked
8:41
Allison Young and the Kauai team just won an NRECA Spotlight award for their internal newsletter and intranet. What's their secret for engaging internal communications? Special: Recorded LIVE at StoryConnect 2024!By Pioneer Utility Resources
…
continue reading
1
Earth Day Special: Conserving Lancaster's Resources Featuring Sallie Gregory: Episode 139
56:57
56:57
Play later
Play later
Lists
Like
Liked
56:57
In this episode, we're joined by Sallie Gregory, the Education Coordinator at the Lancaster County Conservation District. With a focus on watersheds and natural resources, Sallie coordinates teacher professional development, classroom lessons, and in-the-field experiences. She also plays a pivotal role in organizing the Lancaster County Envirothons…
…
continue reading
1
How Can Empowered Youth Build Your Brand Story?, With Chinelle Christensen
20:38
20:38
Play later
Play later
Lists
Like
Liked
20:38
Icebreakers, scholarships and character building — meet EmPOWER, a youth leadership program for high school juniors in South Dakota and Minnesota. Learn about Sioux Valley Energy’s long-term investment to build future leaders in its community.By Pioneer Utility Resources
…
continue reading
1
Caring for Lancaster's Wildlife Featuring Betsy Shanks: Episode 138
37:47
37:47
Play later
Play later
Lists
Like
Liked
37:47
In this episode, we delve into the remarkable journey of Betsy, whose life took a profound turn on a warm Spring day in April 2010 when she stumbled upon her first orphaned baby squirrel. This serendipitous encounter ignited a passion within her, leading her to leave behind her fast-paced corporate career to embark on a mission of wildlife rehabili…
…
continue reading
1
Weaving the Co-op Difference into Economic Development and Staff Storytelling, With Marty Walsh
24:28
24:28
Play later
Play later
Lists
Like
Liked
24:28
Do you have a local network of cooperative storytellers? From his dual roles as an economic development manager at People's Energy and board member for Cooperative Development Services, Marty Walsh’s has a unique take on co-op education and how Utility Pioneers can turn the cooperative difference into shared storytelling opportunities to foster mem…
…
continue reading
1
Providing Hot Meals and Hope Featuring Sandra Valdez: Episode 137
53:08
53:08
Play later
Play later
Lists
Like
Liked
53:08
Join us for an inspiring episode as we sit down with Sandra Valdez, Chief Human Services Officer at the Spanish American Civic Association (SACA) in Lancaster, PA. With over two decades of dedicated service to SACA, Sandra's leadership shines as she advocates for the interests of the Latina/o/x community in the Lancaster region. Her extensive backg…
…
continue reading
In under three years, Central Rural Electric Co-op moved from breaking ground to 85% buildout of their broadband service, CentraNet, in Oklahoma. During a break from the Calix event, Larry Mattox shares how the small team managed this growth, a new brand and evolving member expectations.By Pioneer Utility Resources
…
continue reading
1
Happiness is Granola Featuring Greta Fairbanks: Episode 136
52:52
52:52
Play later
Play later
Lists
Like
Liked
52:52
Join us in this episode as we sit down with Greta Fairbanks, the owner of Happiness is...Granola, a small-batch granola company. Discover how Greta's passion for celebrating life's simple pleasures led her to create a brand dedicated to spreading joy and building community through shared experiences. From crafting delicious granola blends to foster…
…
continue reading
1
Persona Based Marketing, With Chris Lovell
12:59
12:59
Play later
Play later
Lists
Like
Liked
12:59
In an effort to move beyond features like speed, CL Tel has begun discussing its broadband based on what their service can do for specific customer profiles of personas like gamers, remote workers and families. Special: Recorded LIVE at NTCABy Pioneer Utility Resources
…
continue reading
1
UpLIFTing Underserved Youth Through Fitness Featuring Will Kiefer: Episode 135
56:10
56:10
Play later
Play later
Lists
Like
Liked
56:10
In this episode, we are joined by Will Kiefer, the Executive Director and Founder of Bench Mark Program, a fitness-based mentoring initiative for at-risk youth in Lancaster, PA. Will's journey from a desire to serve his community to establishing an organization impacting over 100 youth daily is truly inspiring. Learn about Bench Mark's unique appro…
…
continue reading