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Lancaster Connects

Jeff Giagnocavo, Ben McClure

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Lancaster Connects brings together local charities, local heroes, and local businesses to showcase the best of what Lancaster, PA has to offer so that in 2021 and beyond – our local neighbors and friends may thrive, be more productive, and live happily and generously. The Lancaster Connects Podcast is hosted weekly by Gardner's Mattress & More co-owners Ben McClure & Jeff Giagnocavo, and can be viewed on numerous streaming services as well as listed to on your favorite podcast platforms.
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The StoryConnect Podcast

Pioneer Utility Resources

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StoryConnect features interviews with marketers, communicators, CEOs and other leaders at cooperative and independent broadband companies, electric cooperatives and municipal power providers. The goal of the podcast is to help listeners discover ideas to shape their stories and connect with their customers. It is produced by Pioneer Utility Resources.
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In this episode, we sit down with the CEO of Compleat, Stephen Zywko, who took the helm of the company in 2024 after his team acquired it in 2023. Founded in 1978, Compleat is dedicated to helping people recover from disasters, and under its new leadership, the company has shifted its focus from traditional advertising to robust community engagemen…
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How do you boost your take rates and cut churn after you've built broadband? OEC Fiber’s Erin McKnight shares her storytelling tactics, including a three-tiered marketing approach by zone and her subscriber stories series. Tune in for fresh ideas!By Pioneer Utility Resources
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In this episode, we’re excited to feature Sergei Solodov and Ekaterina Maslennikova, co-owners of the Fred Astaire Lancaster studio. Sergei, originally from Irkutsk, Russia, has a rich background in dance, starting at age 12 and earning a Specialist degree from the St. Petersburg Lesgaft National State University. He’s an elite performer in both Ba…
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Ben and Jeff dive headfirst into the fascinating world of mattresses and sleep quality. In this episode, the dynamic duo unpack the secrets of the mattress industry. They explore the evolution of two-sided flippable mattresses, the impact of different materials on sleep temperature, and the importance of maintaining a consistent daily routine for b…
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In this episode, we sit down with David, a dynamic leader with a remarkable journey from his roots in a large Amish family in New Holland, Pennsylvania, to his pivotal role at Blessings of Hope. David's story begins with his family's move to a dairy farm in Indiana when he was just 13, and his eventual return to Lancaster, PA, in 2006 to build his …
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In this episode, we dive into the impactful work of the United Disabilities Services Foundation (UDSF), a leading human services organization based in Lancaster, PA. Founded in 1970, UDSF has grown from a small local initiative to a comprehensive network providing home- and community-based services for individuals with disabilities, older adults, a…
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In this episode, we are joined by Brad Ortenzi, the Eastern USA Regional Director of ZOE International. Brad also coordinates the Berks and Lancaster County Human Trafficking Task Forces. ZOE International is a global non-profit dedicated to eradicating human trafficking through its three pillars: Prevention, Rescue, and Restoration. With operation…
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In this episode, we chat with Jennifer West, Executive Director of Girls on the Run Lancaster. With a background in media communications and education, Jennifer co-founded the organization in 2009, dedicating 14 years as Program Director before becoming Executive Director in 2023. She’s passionate about empowering young girls and leading the organi…
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In this episode, we feature Haley, an entrepreneur deeply involved in advocacy and communications, serving on the Bedford County Planning Commission and the Community Foundation of the Alleghenies. A graduate of North Carolina State University, Haley resides in the Southern Alleghenies, bringing energy and innovative ideas to expand KTA’s partnersh…
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In this episode, join Ben & Jeff as they explore the enchanting world of Magic & Wonder Dinner Theater with founder and owner, Brett Myers. Brett and his team's dedication to innovation and creativity have propelled Magic & Wonder to new heights, establishing it as a premier destination for magic enthusiasts. Discover how Brett transformed a simple…
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SkyLine/SkyBest doesn't let the fact that they are a member-owned telephone cooperative in the North Carolina mountains stop them from fighting hard against big competitors in the search rankings. Edward Hinson shares examples of what they’ve done to move up in the rankings and why it’s worth it.By Pioneer Utility Resources
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In this episode, we explore the inspiring journey of Mitch Nugent, a visionary leader dedicated to transforming Lancaster's cultural landscape through Prima, a non-profit he co-founded with his wife Diana. With a background steeped in professional theatre, Mitch has directed and produced for millions, shaping Prima into a beacon of creativity and i…
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In this episode, we spotlight Delaware Valley Golden Retriever Rescue (DVGRR), a 501(c)(3) non-profit that has rescued and rehomed over 6,700 dogs in its 30-year history. Based in Reinholds, PA, DVGRR operates a 6.5-acre kennel facility and is one of just four kennel-based Golden Retriever rescues in the US. DVGRR rescues 275-300 dogs annually, ran…
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Storytelling is a HUGE component of broadband marketing. But how can you make a technical subject engaging and memorable for your community? Kelly Burns, marketing manager at CTC in Minnesota, tells us how Bigfoot and its own Gig A. Byte monster keep people interested and engaged in broadband services.…
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In this episode, we sit down with William J. Zee, a distinguished attorney who has dedicated the past 18 years to advocating for public and private schools, higher education institutions, and community benefit organizations across Pennsylvania and New Jersey. Bill is not only a sought-after public speaker, delivering lectures nationwide on various …
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In this episode, join us as we explore the world of repurposed furniture and home decor with Amy Geib and Lisa Hoffman from Always Never Done. Their shop specializes in revitalizing old pieces, blending vintage charm with contemporary flair. Discover their unique design aesthetic that seamlessly merges the past with the present. Learn about their s…
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Speed is so 2020. To connect with today’s broadband subscribers you need data-driven storytelling, persona-based service tiers and the know-how to read digital body language. Calix's Naylor Gray shares insights from the 2024 update of Calix’s e-book, “The Definitive Guide to Subscriber Experience.” Link to the e-book: www.calix.com/forms/marketer/d…
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In this episode, we explore the heartwarming mission of GiGi's Playhouse Lancaster, the first and only Down syndrome achievement center in Pennsylvania. Since opening in 2020, they've provided free purposeful programming to individuals of all ages with Down syndrome and their families in Lancaster County and beyond. Join us as we delve into their t…
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In this episode, we meet Reinaldo Rivera Hernández, Associate Director of Tec Centro at The Spanish American Civic Association (SACA) in Lancaster, PA. With over 16 years at SACA, Reinaldo's passion lies in supporting at-risk populations. Originally from Puerto Rico, he's made Lancaster his home for 35+ years. With degrees in Human Services and Spa…
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In this episode, we uncover the remarkable journeys of Michelle Harbaugh and Adriana Witman, whose dedication to early education has shaped Steps to Success. Michelle Harbaugh, Executive Director: With a BSE in Elementary Education, Michelle's teaching career led her from Lancaster to Philadelphia before founding Steps to Success. Her vision merges…
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Want more people to apply for lineworker jobs? Show your story to high school seniors! Learn how Community Electric Co-op’s “Day in the Life of a Lineworker” student experience raises awareness of utility career paths and lineworker scholarships every spring.By Pioneer Utility Resources
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Join us as we pay tribute to fallen veterans, learn about flag folding traditions, and understand the importance of Memorial Day versus Veterans Day. Joining Ben and Jeff is Kristy Orzechowsky, a Vet 21 Salue Honor Guard and hero. Discover the significance of Taps, the rifle volley, and the role of Vet 21 Honor Guard in honoring our heroes. Find ou…
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In this episode, we explore the vibrant world of independent bookstores with Julie, one of the owners of Pocket Books Shop in Lancaster, PA. Alongside her friends Austin and Jess, Julie, embarked on a journey to create a haven for book lovers, emphasizing inclusivity and community. From fulfilling dreams of a life surrounded by books to fostering a…
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For the second year in a row, price was not the No. 1 concern for respondents in Innovative Systems’ annual broadband survey. What is it that matters most? This episode also includes notes on bundling, social media platform usage, streaming options and communication preferences. Special: Recorded LIVE at StoryConnect 2024!…
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In this episode, we are thrilled to welcome Scott Drackley, the Founder and Artistic Director of Penn Square Opera and Penn Square Music Conservatory. Scott's passion for nurturing young, professional opera singers and providing exceptional musical education through Penn Square Opera and Penn Square Music Conservatory shines through in his dedicati…
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Internal communications is a critical part of storytelling, but one we often forget. At Medina Electric, Katie Haby's using the CliftonStrengths training program to help staff focus on strengths to build cross-department teams and happier, more engaged employees. Hear how the program’s helping the co-op strengthen its internal storytelling approach…
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In this episode, we're joined by Sallie Gregory, the Education Coordinator at the Lancaster County Conservation District. With a focus on watersheds and natural resources, Sallie coordinates teacher professional development, classroom lessons, and in-the-field experiences. She also plays a pivotal role in organizing the Lancaster County Envirothons…
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In this episode, we delve into the remarkable journey of Betsy, whose life took a profound turn on a warm Spring day in April 2010 when she stumbled upon her first orphaned baby squirrel. This serendipitous encounter ignited a passion within her, leading her to leave behind her fast-paced corporate career to embark on a mission of wildlife rehabili…
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Do you have a local network of cooperative storytellers? From his dual roles as an economic development manager at People's Energy and board member for Cooperative Development Services, Marty Walsh’s has a unique take on co-op education and how Utility Pioneers can turn the cooperative difference into shared storytelling opportunities to foster mem…
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Join us for an inspiring episode as we sit down with Sandra Valdez, Chief Human Services Officer at the Spanish American Civic Association (SACA) in Lancaster, PA. With over two decades of dedicated service to SACA, Sandra's leadership shines as she advocates for the interests of the Latina/o/x community in the Lancaster region. Her extensive backg…
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Join us in this episode as we sit down with Greta Fairbanks, the owner of Happiness is...Granola, a small-batch granola company. Discover how Greta's passion for celebrating life's simple pleasures led her to create a brand dedicated to spreading joy and building community through shared experiences. From crafting delicious granola blends to foster…
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In this episode, we are joined by Will Kiefer, the Executive Director and Founder of Bench Mark Program, a fitness-based mentoring initiative for at-risk youth in Lancaster, PA. Will's journey from a desire to serve his community to establishing an organization impacting over 100 youth daily is truly inspiring. Learn about Bench Mark's unique appro…
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