×
Tech Briefs Media Group public
[search 0]
×
Best Tech Briefs Media Group podcasts we could find (updated February 2020)
Best Tech Briefs Media Group podcasts we could find
Updated February 2020
Join millions of Player FM users today to get news and insights whenever you like, even when you're offline. Podcast smarter with the free podcast app that refuses to compromise. Let's play!
Join the world's best podcast app to manage your favorite shows online and play them offline on our Android and iOS apps. It's free and easy!
More
show episodes
 
Social Minds is the UK’s first-ever dedicated social media marketing podcast, brought to you by Social Chain Agency. Each week we’re joined by leaders - in all sectors - to learn the global impact social media is having on every corner of the business world. We translate the marketing jargon you hear every day, leave buzzwords at the door and speak to social media headlines in a way anyone can understand. Join our Facebook group - Social Minds | Twitter - @TheSocialChain | Instagram - @socia ...
 
Here’s an Idea is a podcast series from Tech Briefs that goes behind the scenes of today's most innovative technologies and industries. Each episode takes on a different theme, and host Billy Hurley gives engineers, scientists, and industry experts the platform to discuss their process and share their insights.
 
Truth is trending on the Veritas News Network! VNN is an online publication featuring the news and is dedicated to in-depth investigative reporting with a consumer advocacy focus. Our Managing Editor is a veteran investigative journalist who has won dozens of awards. Several categories of news are featured on the Veritas News Network include Citizen Journalism, Consumer News, Ripoffs and Scams, Consumer Advocacy, World News, US News, Crime, Economic News, Editorial and Opinion, Education, He ...
 
Loading …
show series
 
And just like that, 2019 is over. We entered the year bursting with questions about influencer fraud, meaningful engagement and political ad meddling. Though that last one is yet to be resolved, 2020 presents new questions about private payments, brand safety and digital wellbeing - among other things. In our final episode of the year, Theo and Eve…
 
Many would argue the standard of advertising and creativity is now the best it’s been for ages. But how much better could it be if the industry opened its doors to the millions that are held back from creative careers by their class or background? In episode 69 of Social Minds, Craig Oldham, who chairs D&AD North, gives a frank take on the lack of …
 
Facebook is a hostile environment for pages right now. Organic reach continues to decline, Facebook is pushing three-minute videos and capping the reach of memes, despite their popularity. In episode 068 of Social Minds, we’re joined by Social Chain co-founder and director of social and creative at Social Chain Media. In this, she reveals what Face…
 
Creative professionals come with an ego attached. That’s usually their downfall. In episode 067 of Social Minds, we’re joined by Joe Glover, founder of The Marketing Meetup. In this episode, he explains why empathy is the trait to be proud of and a skill that everyone can develop. Joe says empathy doesn’t just mean being nice. Empathy is the abilit…
 
As the UK prepares for another General Election, we spoke to PhD researcher Tristan Hotham, who has spent the last four years collecting over a decade’s worth of data on political parties' use of social advertising. His findings prove that irreversible damage has been done. Now, as Twitter bans all political advertising and Facebook is under immens…
 
Who here is guilty of overthinking a creative idea? A stroke of inspiration can easily be diluted by meeting after meeting, chef after chef. One man who has made a business out of avoiding that trap is Nick Entwistle, founder of One Minute Briefs - an online community with over 20K followers. Like its name, One Minute Briefs asks its fans to draft …
 
Facebook’s end goal has always been to eliminate its competition, whether that's through acquisition or a 'clone and destroy' strategy. Except it’s not working. In fact, recently other tech firms have been showing Facebook how’s it’s done. In our first LIVE episode of Social Minds, Theo and Eve discuss social’s latest headlines and get candid about…
 
In June 2006 Yahoo tried to buy Facebook. Mark Zuckerberg ignored advice to reject the offer. That September, Facebook launched News Feed, once again against strong advice. Now, Zuckerberg has been conditioned to believe he knows best. In episode 063 of Social Minds, The Guardian’s UK tech editor, Alex Hern, joins us to discuss Facebook’s growing p…
 
America is a market so large that its 50 states may as well be 50 countries. So what can UK businesses do to ensure they make a transatlantic impact? In this episode of Social Minds we catch up with managing director of Social Chain USA, Oliver Yonchev, who is currently growing our office in New York. We discuss the hurdles that UK companies need t…
 
New parents are often warned against posting pictures of their children online, due to the dark web hosting a network of child abusers. But while that is a very real concern, it is the tip of the iceberg when it comes to reasons why parents should think twice before hitting Post. In episode 61 of Social Minds, we welcome back Kat Callow who has rec…
 
eBay, Mastercard, VISA and Paypal are four of the world’s most powerful companies. Along with Stripe, a Californian financial software company, they are also the first early backers to leave Facebook’s Libra project. But is Facebook’s plan to launch a cryptocurrency doomed or will it push through regulation to help create the world’s biggest bank? …
 
When brands are free to control their own online narrative through social media, is the traditional press release still relevant or has it become an obsolete relic of the past? In episode 058 of Social Minds, we’re joined by PR publicist, producer and co-founder of The Influential Women podcast, Nicki Bannerman, to debate the role that public relat…
 
Getting people’s attention is one thing. Actually converting them is another. In episode 057 of Social Minds, Teresa Heath-Wareing, TEDx speaker and one of the UK’s leading experts on social media marketing, puts an end to the use of ‘value exchange’ as a buzzword. Instead, she reveals how marketers can put it into practice. We discuss UK marketers…
 
What do you think of when you hear the word data? Big data, little data, data scandal, personal data, market data, opinion data… Forget what you’ve read in the headlines; Social Chain’s own head of data and insights, McVal Osborne, joins us on episode 056 of Social Minds to iron out the facts. In this episode we discuss when our concerns are justif…
 
1.3 billion people in the world live with disability. Just 0.6% of adverts represent them. In episode 055 of Social Minds, we’re joined by Marianne Waite. Marianne is director at Omnicom's The Valuable 500 - the global movement putting disability on the business leadership agenda, whose Diversish campaign took home a Cannes Lions award earlier this…
 
What is Social Minds? It’s a podcast. But one year after its launch, it’s so much more than that. We’ve spoken to dozens of experts, influencers, teachers, CEOs, psychologists and brand specialists from all over the world. We’ve been surprised, entertained, angered and blown away. Now, to celebrate the release of Social Minds’ official website, Fac…
 
Would you pay £330 for Snap’s latest Spectacles? We’re debating Snapchat’s parent company and its bold push into augmented reality and much more from Facebook, Instagram and Twitter in our latest edition of Breaking Social, where Theo and Eve walk you through the last month of online activity. This month, that includes several key platform updates …
 
You know times have changed when a high-end heritage brand like Gucci starts posting memes. Fashion and social media have always been a perfect match, but fashion brands’ innovative uses of social media are setting a precedent for the rest. Our guest for episode 053 of Social Minds is Amy Miller, senior account manager in fashion at Social Chain. I…
 
90% of people are watchers and 9% are engagers, which leaves 1% of content creators who can demonstrate influence over audiences, social media platforms and brands. So why does it feel like the bubble could burst at any moment? Neal Schaffer is a Forbes Top 50 Social Media Power Influencer and business consultant with a tremendous amount of influen…
 
Understanding the inner workings of social media is crucial to creating a successful strategy. Few are better placed to inform marketers about this than our guest for this episode of Social Minds. At the end of last year, Social Chain strategy director Mike Blake-Crawford came on the podcast to predict what 2019 would have in store for social. Now,…
 
Students are a key demographic for all B2C brands. But this generation of freshers is different from their predecessors; the internet was up and running before they learned how to speak. That means their formative years were spent on Facebook, and they’ve spent the last decade being targeted by Instagram ads. In episode 050 of Social Minds, we’re j…
 
In 2019 brands expect agencies to produce more content, faster for less money. It’s an unavoidable side-effect of our fast-paced, tech-driven world that gives marketers just three seconds to be remembered. But it’s one that our guest for episode 049 of Social Minds, Nicholas Young, thinks is stifling creativity in advertising. Nick doesn’t blame so…
 
In episode 048 of Social Minds we return for another Breaking Social segment, in which Theo and Eve translate the biggest social media stories to break over the last month—and July 2019 was not short of material. The last 31 days have seen Snapchat take its naysayers by surprise with impressive second-quarter results; the platform gained 13 million…
 
People respond to people. That's not a new lesson, far from it, but it has forced brands to change how they talk to their consumers on social. Andréa Jones, a strategist and founder of her own social media consultancy firm, Onlinedrea, regularly tells businesses to show off their personality or risk going unnoticed. She joins us via Skype for episo…
 
In conjunction with our celebration of the 50th anniversary of Apollo 11, this month's Here's an Idea episode features an interview with Daniel Coleman, editor of the publication NASA Spin-Off. Many of the technologies we use today – from memory foam to our phone cameras – were first developed in NASA missions. In this special edition of Here's an …
 
Food and drink should be an easy sell; it’s a necessity for every age and demographic. So why is the industry still falling behind in its comms and marketing? In episode 046 of Social Minds, we’re joined by Mark McCulloch, brand and marketing executive at Supersonic Inc and host of the Supersonic Food Marketing Podcast. In this, Mark reveals why fo…
 
2019 is the year of the podcast; high value and low competition means the opportunity for first-mover advantage is hot right now. But how does one avoid being just another voice with nothing to say? In episode 045 of Social Minds, we’re joined by Social Chain audio executive Charlie Perry. Charlie played a crucial role in getting PrettyLittleThing’…
 
What do LinkedIn, Libra and Instagram Stories all have in common? Each one has made recent changes which take us a step further towards a social media landscape that is primarily designed for peer-to-peer interactions—whether that’s through messaging, payments or regular posts. In episode 044 of Social Minds, Theo and Eve discuss the meaning behind…
 
People respond to people, not logos. That’s not news, but LinkedIn’s focus on personal video posts has provoked a personal branding revolution. In episode 043 of Social Minds, personal brand consultant Ashley Jones discusses the impact of personal branding for businesses. Ashley, who was instrumental in raising Steven Bartlett’s profile at the begi…
 
Social has irreversibly changed the way news is broken; publishers now rely on user-generated content for on-the-ground video and photo reporting. But what does that mean for the health of information and the content we consume? In episode 042 of Social Minds, we’re joined by Jon Cornwell, co-founder and CEO of Newsflare—a company which licenses vi…
 
In all forms of marketing, misunderstanding your target audience means missing the mark. But why are so many brands failing to resonate with their audience on social media when the tools available to them are so sophisticated? In episode 041 of Social Minds, we’re joined by Social Chain UK managing director Katy Leeson, to discuss how social-first …
 
Has Instagram left itself vulnerable to vertical-first competitors? In episode 040 of Social Minds: Breaking Social, Theo and Eve are back to translate the biggest social media stories to break in May. We discuss Facebook’s latest algorithm update and its effect on publishers, and share the first-look reaction from our own Pages; Twitter’s update w…
 
Huel has rejected the status quo for a new brand. It has abandoned target audiences, rejected niche appeal and advertises its products purely on social over traditional means—to enormous success. So how does a brand go from start-up to household name without all of the above? In episode 039 of Social Minds, we’re joined by founder and chief marketi…
 
Every new business wants to create the ideal working environment. Challenger bank, Monzo, is no different. In episode 038 of Social Minds, Social Chain COO Dom McGregor is joined by Monzo COO, Tom Foster-Carter. In this, we discuss how core values, an intuition for what young people want and determination to do things differently is the only way to…
 
Earlier this year we collaborated with Buffer on its annual State of Social report, which enables marketers to form an informed strategy through social-first data. In episode 037 of Social Minds, we’re joined by Buffer’s editorial director, Ash Read, to unearth the learnings which have come to light since then, discuss how to strike the balance bet…
 
Being present in culture is a dream for any brand, but earning real capital takes more than sponsorship—brands must be sincere to succeed. In episode 036 of Social Minds we’re joined by Theo and Robin, directors at Warm Street, to discuss how brands can participate in subculture movements through music. In this, we reveal the steps brands need to t…
 
As we enter a new era of social media, Facebook’s annual F8 conference laid out the blueprints for a privacy-first approach. Across messaging, commerce and meaningful interactions, Facebook made clear exactly how user behaviour is changing and where its focus—and ours—should be. In episode 035 of Social Minds, we break down each major update announ…
 
Young people are watching less TV—that cannot be argued. So where does this leave traditional broadcasters? In episode 034 of Social Minds, we’re joined by James Cross and Tim Jones, creative directors at BBC Creative, for a candid discussion about the future of linear television. In the face of Netflix, Hulu and YouTube, organisations like the BBC…
 
There was a time where the closest thing we had to a wearable was plugging your sneaker into a computer. But now that we’re so connected, now that we have the ability to gather a treasure trove of data, what do we do with it? We talk with a wide range of experts to explore how sensors are being used to detect concussions, track player performance, …
 
Facebook and publishers are locked in a power struggle; neither want to concede ownership of their communities, but both need the other to survive. In episode 033 of Social Minds, we speak to On The Tools co-founder and CEO Lee Wilcox, to discover the value exchange that can happen when the two work together. In this, Lee explains how niche communi…
 
Last week we saw the second plank of Facebook’s strategy: self-regulation from its product teams. The government has also decided it’s time to regulate social media platforms. But are either the right ones for the job and if not, then who? For episode 032 of Social Minds, we spoke with Useful Social founder Dan Price about the price of data, the ra…
 
We’re undergoing a substantial shift in the way agencies operate; large network agencies have learned to share the market with specialist and challenger agencies. But how do we differentiate from one another when there’s an agency for everything? In episode 031 of Social Minds, Oliver Global COO Leo Harrison joins us to discuss differentiation, sus…
 
For episode 030 of Social Minds, Theo and Eve cover the biggest social media stories to break in March. On our list is Instagram’s new Checkout button, including what it means for social commerce and e-tail websites; Article 13, the EU’s controversial copyright law amendment and so-called meme ban; and the future of linear TV following Apple TV+ an…
 
Loading …
Google login Twitter login Classic login