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Get actionable ideas, insight & inspiration to turn your real estate career into a life of freedom. Real Estate Uncensored delivers 3 live shows/wk showing you how to blend the latest high-tech and high-touch prospecting, sales and marketing strategies to grow your real estate business. Featuring interviews with mega agents like Joshua Smith, Jeff Cohn, Brett Tanner, Greg Harrelson, Jeff Latham, Kirby Skurat, Aaron Wittenstein, Marti Hampton and many more. You’ll learn how to make 100+ calls ...
 
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show series
 
With all the challenges we faced in 2020, many people are understandably struggling to feel positive and motivated about the year ahead. Our routines have suffered significantly, and it can feel hard to reclaim the mindset that allows us to show up effectively as agents. We’re also battling against a tidal wave of negativity from the news and our s…
 
The most successful real estate salespeople are prospecting machines who effectively generate leads and convert them into appointments. If we want to grow a business, we have to replicate our prospecting efforts. One of the most powerful ways we can do that is through an ISA. A thriving inside sales machine is the key to future growth, and for real…
 
The economy we knew pre-COVID no longer exists, and many people who once lived in the city to be closer to work and schools are now doing everything remotely. All this has contributed to urban flight on a grand scale, so it’s time for agents to switch up their strategies. We’re seeing a massive shift in what the consumer wants out of their home, an…
 
Despite all the technology available to us, many agents are still using old-school marketing strategies and hoping for above-average results. If we want to dominate our markets, we have to up our game. The consumer of today is online, and if we aren’t staying in front of them digitally, our competitors will be. To make our mark on the industry, we …
 
As most entrepreneurs will attest, profitability doesn’t happen overnight. In order to make money, we have to put a ton of money, time, and energy into our projects, but what if that wasn’t the case? Buying businesses means we don’t have to go through the process of building a company from the ground up. However, many of us haven’t even considered …
 
We’re living in strange times, and lately it feels like doom and gloom has become everyone’s go-to state. When did negativity become our default, and how can we make the shift from pessimism to positivity? A lot of the time, negativity comes down to mindset, and all it takes to get out of a funk is a willingness to change the way we think. We have …
 
Given everything that’s happened in 2020, most of us are more excited than ever to ring in the new year. 2021 is a fresh start, and it’s up to us to make the most of it. Planning for the new year in advance is vital if we want to set it up as our best year yet. It’s time to think about what we want to achieve in 2021 and start plotting the steps to…
 
Raising capital is all a game, and it’s one the wealthy have mastered. The trouble is, most people have never been taught the rules of how to play, and that’s where we get left behind. We may be on the same game board as the wealthy, and we might even be using the same pieces, but until we start adapting their strategies we’ll always be at a disadv…
 
The events of 2020 have separated the real estate industry into two camps. There are agents who are crushing it and taking more market share, while everyone else struggles to get deals and keep their business going. Even though we’re dealing with the same market conditions and navigating the same challenges, some people are actually thriving. What …
 
The events of 2020 have caused such a drastic interruption to the norm, and many agents responded with fear and inaction. But on the other side of the fear are agents who are having the best year of their entire career. Even though the market is different, there’s still a lot of opportunity to gain market share and do more business. This isn’t the …
 
We may not be seeing as many people in person anymore, but there’s never been a better time to connect and build relationships. Thanks to social media platforms like Facebook, there are more opportunities than ever before to grow our spheres, nurture relationships, and even generate referrals. By employing the right strategies, we can reach out in …
 
The real estate climate is changing drastically, and many industry professionals are anxious to know what the future of the business looks like. We’re lucky to be in an industry that offers a ton of flexibility and there are still many ways to make money. Buying foreclosable tax liens is a great avenue for maximizing our income in a shifting market…
 
Most of us have wished for a referral-based business at some point in our careers, but what stops us from making that a reality is the fear of asking. The thing is, we don’t need to ask at all. In fact, to get the best results we should avoid doing that altogether. How can we get more referrals without asking for them? Why do we need to approach re…
 
Paying for online leads has been a norm in our world for a while, so it only makes sense that agents and team leaders start investing in systems that make lead follow up easier as well. Automated follow up is a great way to connect with leads, without spending hours cold calling. The question is, can we still come across as authentic when we aren’t…
 
By now, we’re all aware video is the most popular content on social media. However, what we might not know is that the massive benefits of using video don’t need to be limited to Facebook and Instagram. People respond to video in a ton of different spaces, and if we can learn how to incorporate it into every aspect of our marketing, we’ll see huge …
 
As agents serving clearly defined marketplaces, many of us feel glued to our location. However, we don’t need to stay in one place to get big results. In fact, there’s no reason we shouldn’t be able to work from anywhere in the world. Shifting our focus to cold calls means we can pass deals onto other agents. By sticking to just one part of the tra…
 
No matter what’s going on in the world, it always seems that the rich get richer. Isn’t it time we follow their lead and do what the wealthy have done for years? What are the rich doing with their money that we aren’t? How can we put their tried-and-tested methods to work in our own lives? The answer is simpler than most of us would think. All it t…
 
Technology and social norms have given us an opt-out of difficult conversations, and most agents jump at the chance to avoid uncomfortable topics. However, if we want to maximize our results, we have to be willing to dive into unsettling discussions. As more people lean into text messages to convey tough realities, communicating in-person has becom…
 
2020 has brought about a lot of changes, and many of us have been left feeling concerned about what the future holds. With so much uncertainty around us, how can we even begin to plan for the coming years? While it’s understandable to feel uneasy during this period, it’s important to remember that there is always opportunity in chaos. Where are tho…
 
While the early days of the pandemic were filled with widespread panic, many agents have been pleasantly surprised by the impact COVID-19 has had on our industry. Since being deemed an essential service, some of us have not only stayed afloat- we’re seeing better results than ever before. However, this isn’t our new normal just yet. The state we’re…
 
All successful real estate careers begin with a dream, but once we begin achieving our goals, we tend to fall out of the habit over time. Instead of thinking about what we want, we start sending our energies to what we don’t. Focusing on what we don’t want isn’t the same as dreaming. In fact, by giving attention to the things we don’t want to happe…
 
For many of us, the thought of a referral-based business sounds too good to be true, but it doesn’t need to be. We can create a predictable income stream from referrals if we learn the formula to do it. Recommending our businesses can take more effort than we sometimes realize. If we want to benefit from more regular referrals, we have to understan…
 
Building a social media presence is a vital part of a successful real estate business, but many of us shy away from it. What’s stopping us from posting consistently and making the most of everything online platforms have to offer? For many agents, the reluctance comes from simply not knowing what to post. How can we create content that resonates wi…
 
Housing is extremely important both for the economy and for social impact, but many middle and low-income earners simply don’t have the money to make down payments on their dream homes. This stops them from taking the first step towards home ownership. That being said, there is more than enough assistance available for prospective home buyers witho…
 
The next 18 months are sure to pose massive challenges to agents, so we need to think wisely about our next moves. Is now the time to look into multifamily, and how do we get started if we’ve only done single-family residential transactions up until now? The shift from residential to commercial real estate isn’t an easy one, but it’s certainly doab…
 
The world as we know it is changing, and Youtube vloggers have become the new rockstars. The great thing is anyone can become a Youtuber, and agents can use the platform to take their businesses to the next level. If we want to use Youtube to generate extraordinary results, we can’t settle for sharing generic content that doesn’t come from the hear…
 
Real estate professionals are famously bad at social media, but if we want big results, we can’t do it without an online presence . Most agents simply don’t have the time to engage on social media, or we’re intimidated by it, so we end up sharing generic material or posting in our spare time. This leads to inconsistency, and in the social media wor…
 
Many agents spend a ton of time and money searching for the top CRM, but the truth is there isn’t one ‘best’ offering. Instead of looking for the perfect software, we need to work with what we’ve already got. Still, many of us would benefit from more user-friendly CRMs. Is there a way to create an easier flow between all our systems so we see bette…
 
It’s normal to have ideas about what we can and can’t do, but often those theories do more harm than good. The stories we tell ourselves about our abilities have the power to hold us back. Storytelling is human nature, so not only agents fall into the trap. Luckily for us, stories can always be rewritten. How can we start telling the types of stori…
 
Given everything that’s happened in 2020 so far, many of have slipped into a low-grade depression. Since the start of quarantine, social media has become a battleground fuelled by negativity. Luckily, as some businesses start to reopen, there are opportunities to start sharing good news on our platforms once again. That being said, most of us are s…
 
Don’t be fooled by mainstream news reports that claim the markets are doing well, we’re on the cusp of a global recession like we’ve never seen before. That being said, this doesn’t need to be an obstacle: if we learn to think like the wealthy, we can turn this into an opportunity. Where should we be looking to invest our money right now, and what …
 
Video has been the most popular content on the internet for years now, so anyone who hasn’t taken advantage of the medium yet needs to get started as soon as possible. While it’s natural to feel nervous sharing content at first, remember that confidence grows with time. Video puts us in front of our audience better than any other medium, helping us…
 
Social media can be positive and negative all at the same time; it all depends on how we choose to use it. The interactions we have online often affect our offline lives and sometimes, not for the right reasons. For some, the obvious response to online disagreements would be switching off our devices. That said, many would argue that even switching…
 
Most of us are still in the process of digesting everything that’s happened in 2020. While we may not know what the future holds at this point, one thing’s for sure: we need to take this opportunity to create better habits for ourselves. How can we start cultivating the right routines? Journaling to acknowledge what we’re doing right and what we’re…
 
If we go looking for our ideal client, but don’t create the environment that attracts and keeps them, we have no one to blame but ourselves. To become ‘Tom Cruise famous’ to the right people, we have to create the ideal client in our minds and speak directly to them. To be MicroFamous in our markets, we have to find ways to differentiate ourselves,…
 
Our mornings set the tone for the rest of our day, so we need to make sure we’re setting them up the right way. Rushing through the morning only causes us to arrive at the office feeling panicked and stressed before the day has even started. How can we create a more effective morning routine that paves the way for success? With a more effective rou…
 
So many agents live by the idea that ‘buyers are liars,’ so instead of servicing them, they focus all their energies on listings instead. But for those of us who don’t follow that logic, there are massive opportunities. Where can we find buyers, and how can we offer them value without spending weeks on end showing them house after house? The truth …
 
With all that’s happened in 2020, it’s easy to slip into a negative mindset, but to come out smiling on the other side, we have to stop allowing ourselves to be victims and start being the victors. We are in control of our lives and we can choose to be optimistic. We can’t change the fact that the world is changing, but we can actively decide to ch…
 
If COVID-19 has taught agents anything over the past few months, it’s that we have to do what it takes to stay relevant, and the best way to be relevant is by creating video content. Some agents are still too scared to appear on video, but it’s time to get rid of the fear. We have to start embracing who we are if we want to make a name for ourselve…
 
With more people working from home than ever before, those who haven’t adjusted to the new normal struggle with getting into work routines and being productive. It can be incredibly challenging to maintain the same level of productivity and effectiveness without the traditional work structures many people function in. Being away from the office doe…
 
We are living in strange times, and a lot of agents are concerned about what the future of the real estate industry will look like. While no one knows for sure what the future holds, one thing is certain: there are still massive opportunities available to us in real estate. How can we keep doing business amidst the craziness and what should we be p…
 
The best way to build a brand that fits seamlessly into our lives is by creating something that works for our lifestyle choices. To do that, we have to lean into the activities we enjoy and look for clients we genuinely like working with. How can we build a brand that works with our personal identities? A lifestyle business is centered on making ou…
 
To build influence within our local communities, we have to stop trying to be everything to everyone and start niching down. The key to being hyper relevant lies in being hyper local. How can we carve out niches for ourselves, and how do we stay top of mind for the people in our communities? It’s time to start narrowing down our focus and providing…
 
The luxury market is largely insulated from economic shifts, so there has never been a better time to break into the space. But many agents often feel like the luxury market is high stakes, especially when they are faced with objections. The only way to handle objections effectively is to prepare for them in advance. If we can go into appointments …
 
With so many people using social media at the moment, there has never been a better time to put ourselves out there and make a name for ourselves. Use this time to get in front of as many people as possible. How can we get started with documenting our lives and do people even want to see what we’re doing throughout the day? Is there a ‘right’ appro…
 
Using YouTube to generate leads is a great business strategy, but a lot of agents don’t know where to get started with creating content, let alone take advantage of all the platform has to offer. If we want our videos to bring us business, we have to ensure they’re being seen, and the best way to do that is by having our videos ranked. How can we g…
 
In a world filled with so many notifications from multiple devices, it’s extremely easy to get distracted, but if we double down on our focus, we can maximize our productivity. How can we take control of our days and minimize distractions? Why is it so important to shift our mindset away from negativity and self-limiting beliefs? On this episode, C…
 
Staying in front of and in touch with our databases is vital to our survival in this business. We need to make sure our outbound communication is effective. It is important that we create engaging content which drives value to the audience. How can we ensure our database stays engaged with our content? Is there a way to keep offering people value e…
 
As business owners and real estate professionals, we have the skills to help others during this trying time, but we have to be willing to step up and be leaders. How can we help people during this crisis? What can we do to avoid overextending ourselves? On this episode, CEO and Owner of Latham Realty Unlimited, Jeff Latham, shares how to be leaders…
 
Facebook Live is a great tool for anyone in the real estate space to use, so to maximize our results, we have to make sure we’re using it the right way. What can we do to connect with our audiences better? How can we get more comfortable with Facebook Live when we’re new to the space? On this episode, co-founder of Real Estate Growth Hackers, Zach …
 
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