show episodes
 
A rotating roster of industry influencers discusses the latest technology, trends, products, platforms, strategies, and tools in digital media marketing — with an emphasis on the often misunderstood practice of programmatic media. Spirited discussions and expert insights explore how the advertising industry is changing and what the future challenges and opportunities may be for brands, marketers, and consumers. Produced by Xaxis, a leading programmatic media agency since 2011.
 
Welcome to the podcast that offers deeper insights on the Media, Marketing and Advertising industry. Listen to interviews with leading CMOs, creatives, ad sales, ad tech and major media executives, all offering thought leadership and interesting takeaways. Read companion stories on https://www.mediavillage.com/
 
The advertising and marketing technology podcast from AdExchanger, the leading voice in ad tech. Listen in as AdExchanger’s award-winning editorial team, led by executive editor Zach Rodgers, interviews industry leaders and explores the issues and trends that matter to brand marketers, ad agencies, publishers, media companies and technology providers.
 
The MADWomen Podcast is produced by mBolden, the global network for women in digital. We seek out inspiring and insightful conversations with some of the smartest women in marketing and advertising, asking them to share their successes, their failures, and the many lessons they've learned on the path to success. Join podcast host and mBolden President Lara Mehanna as she speaks with some of the brightest luminaries from the agency, brand, martech, adtech, publishing, and startup worlds about ...
 
As Marketers – B2B, B2C, Enterprise, SMB – we can’t help being somewhat overwhelmed by just how much is going on in MarTech! Make sense of Marketing Technology & Digital Marketing headlines with the Talking Stack experts - David Raab, Anand Thaker & handpicked Guests - and host Chitra Iyer. We promise practical connections between the Big News & your life as a marketer. It’s 20 minutes of honest, educative, thought-provoking - and often entertaining - discussion about all the latest in Digit ...
 
Taking you inside TechMedia conferences with interviews featuring speakers including Rand Fiskhin of Moz and Jason Miller of LinkedIn. Each event brings together technology and marketing thought leaders and executives. Founded by entrepreneurs for entrepreneurs, TechMedia has been highlighting and networking the technology, entrepreneurial and venture capital communities in the Southeast and Mid-Atlantic since 2001. Through conferences, media, and networking forums, TechMedia’s goal in life ...
 
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show series
 
Innovation and privacy are often regarded as incompatible. They were brought together for mutual advantage in the United Kingdom’s ICO’s regulatory sandbox. Onfido, which provides proof of identity using facial recognition, has now emerged from the sandbox in its first cohort. We discuss with Onfido's Director of Privacy and the ICO’s Head of Assur…
 
Our Julia Rast sits down with the "ambassador of audio" Tony Hereau from Nielsen to discuss strategies and the benefits of programmatic audio. Discussion points Audio is a uniquely powerful way for brands to engage with consumers. New types of access and measurement that programmatic advertising affords in audio. The keys to an omnichannel strategy…
 
Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of Automated Creative.
 
“It’s not just about being bold - it’s about doing it within the framework of who you are, what you are, what you believe, what your purpose is, what is that calling, and actioning off of your core, unique qualities."Gayle Meyers is an entrepreneur, venture partner, board member, and operating partner in digital marketing with over two decades of b…
 
“Relationship building is important - but it's not enough. Relationship building is foundational, but you only get to strong relationships when you're building trust."In this episode, Alyssa Merwin, VP of Sales Solutions, North America, at LinkedIn, talks about the upheaval sales professionals face in the wake of COVID-19. As Head of LinkedIn's Sal…
 
In this Martech Zone Interview, we speak to Vice President and Partner at Walker Sands. Erin is an accomplished public relations and marketing professional with a passion for helping B2B tech companies grow. We discuss the three keys to success when selecting and working with a B2B Marketing Agency. From strategy to execution, Walker Sands provides…
 
Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of Automated Creative.
 
On this episode, we interview Jack Klemeyer, a veteran business coach with 25 years of experience. Jack provides his insight into the current uncertain economic future of business and how leaders should respond, react, and succeed. On this episode, we discuss some key issues that are near and dear to leaders' hearts during these troubling times: Ho…
 
In the COVID-19 era, with radically new hiring practices being appropriately influenced by Black Lives Matter and new gender norms, how can you prepare as you look at your own future and the opportunities you're considering? In this MediaVillage Insider Insites podcast, Jack Myers shares five key questions you can ask and answer as you move through…
 
In this Martech Zone Interview, we speak to Janet Mesh, CEO and Co-founder of Aimtal. Janet is an advocate and practitioner of agile marketing with her internal team and external clients. With daily (virtual) stand-ups, collaboration software, and weekly sprints, Janet and her team have perfected the Quick Pivot, a process to pivot strategies based…
 
In the second episode of Xaxis’ “People of Programmatic” podcast, host Cecile Blanc speaks with Oracle’s Derek Wise about a range of topics relevant to omnichannel advertising. In This Episode, We Discuss: How recent events, especially the COVID-19 pandemic, have had a profound impact on the customer journey. The future of ID targeting for our indu…
 
In this Martech Zone Interview, we speak to Ravi Chalaka, chief marketing officer and VP of product marketing at Jifflenow, a Meeting Automation Platform. As corporations canceled their in-person meetings and conferences, and moved their sales and marketing teams to work from home, they had to overcome a ton of challenges. From interfacing via vide…
 
"Busting up this inflexibility that I think has hamstrung a lot of us would be a good outcome, in my view," according to Boff. "I love what I think is going to be the speed of change, the agility. Not the set it and forget it but how do we lean into these moments. Things are changing not weekly, not daily, sometimes not even hourly. They’re just ch…
 
The online advertising market is changing rapidly. Regulators are on the case. Consumers are waking up to that fact that their personal data is being used (or mis-used), and are taking back control. How are businesses reacting and what does the future hold for this multi-billion dollar industry. Tom Cooper discusses these issues with privacy lawyer…
 
With its latest acquisition, Mediaocean has taken a divisive step into digital ad execution - placing itself in direct competition with DSPs. CEO Bill Wise says the company can win on cost. "If you listen to [The Trade Desk] quarterly earnings, they talk a lot about TV and next generation TV and video solutions," Wise says in this episode. "They’re…
 
In this Martech Zone Interview, we speak to Katie Mares, author of Earning Her Business: The Importance of Tailoring Your Brand Experience to the Female Consumer. Although the female movement is interwoven into our social world and people preach girl power, Katie has seen that this mindset hasn't penetrated business branding or the experience busin…
 
The end of 2020 and the EU-UK transition period is fast approaching. Valerie Taylor and Helena Wootton discuss what will happen to international transfers of personal data from the EU to the UK and how should organisations prepare. A fuller analysis is available in the July 2020 edition of Privacy Laws & Business UK Report.…
 
In this Martech Zone Interview, we interview Susan Marshall, founder and CEO of Torchlite. Susan shares the organization's partnership and focus on supporting small businesses with their Salesforce Essentials implementations and support. Salesforce Essentials is a CRM that's specifically designed for small businesses from Salesforce. In true Salesf…
 
In a podcast aimed at licencees and managers, Helena Wootton, Stewart Dresner and Tom Cooper discuss possible data protection pitfalls of collecting data from customers and make some practical suggestions. Useful links: UK Government guidance - Keeping workers and customers safe during COVID-19 in restaurants, pubs, bars and takeaway services https…
 
"It's not enough to be brilliant. You have to be brilliant at demonstrating your brilliance. And if you are not brilliant at demonstrating your brilliance, you become a best-kept secret. And other people who may talk about their brilliance will overtake you."In this episode, global leadership and innovation expert Val Wright shares insights from he…
 
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