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In this EP we introduce you to the concept of sharing industry insights via the pod. This Show was created by the Awin Strategy team and is hosted by Benjamin Mullen; Senior Business Development and Client Strategies Manager for Awin Nordic. This podcast will cover many industry topics and offer insights to the community.
 
Le podcast Agenda PR, propose une série de 10 épisodes de podcasts qui traitent de sujets clés de l’industrie des communications. Convivial et pertinent, le podcast a pour mission de former, et d’informer les #PRpeople sur les pratiques gagnantes et les nouvelles tendances de l’industrie ! La langue de bois? Les messages clés appris par cœur? Les embargos? On ne connaît pas!
 
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AwinTalks recently sat down with Victor Dahlborg: Co-founder of refunder to discuss consumer focused marketing. Victor is uniquely qualified to talk about this topic, as his background and current practices will illustrate. Affilate marketing is, in many ways leading the way in development of tools and methodologies to help serve the complex needs …
 
Victor Dahlborg is the Co-founder of Refunder. Today Refunder is Swedens largest cashback site – or – as they describe themselves, a Social shopping site. Victor Dahlborg "I would characterize myself as an entrepreneur, but I have a previous background as Global Brand/Marketing Director for companies like PriceRunner and MTG and Telefonica. Some pe…
 
In this final episode of our preview series, we introduce Sri Sharma. Sri will be the Keynote speaker at the Awin Fashion and Retail day. Sri self identifies as a digital entrepreneur and investor. His successes in both areas are substantial and demarcated by business growth and a raft of industry awards. Sri has won awards for entrepreneurship, fa…
 
This episode is an introduction to one of our featured speakers for the Awin Fashion and Retail day; Rob Davinson. Rob is our global content manager and is also the host of the AwinTalks global podcast. Rob has also been responsible for a substantial number of industry white papers and responsible for the annual Awin Report, an overarching global i…
 
In this episode of AwinTalks, I had the opportunity to chat with one of the Nordic affiliate industry´s most long standing experts. Mats, a former network Head of tech created Kickback in 2009. KickBack is now one of the largest affiliate publishers in the entire Nordics, is a part of Schibsted Media Group and now operates within the verticals of C…
 
Each marketing channel has a set of definable KPIs. This is a factor that is indicative of overall channel value. Channel KPIs for Affiliate marketing are amongst the most complex and misunderstood of any digital channel. As this is partially a result of poor messaging from within the channel, it is critical that as a baseline all Account Managers …
 
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