show episodes
 
The Merriweather Council podcast, hosted by Danielle Spurge, is all about celebrating the reality of gainful self employment through craft. This is a podcast for art and design entrepreneurs - makers, etsy sellers and shopify users! Featuring tips, insights, advice and tough love for handmade business owners in concise format. Focused on sharing realistic ideas and personal experiences with the nuances of handmade business in mind. If you are working to turn your crafty tendencies into profi ...
 
Loading …
show series
 
On this episode, I’m sharing 5 reasons to love The Council in 2021 and basically 5 reasons why I really want YOU to join The Council! The Council is our membership experience for handmade business owners. 2021 is our 5th year! I can hardly believe The Council has just turned four years old. In that time, we have worked with hundreds of makers and s…
 
I don’t want anybody to feel bad if they did this, but this is not a good strategy. It’s not wise to do this. This concept can apply to any platform. This is not specific to Etsy. As I said earlier, this is something that came about because of Etsy but many platforms already offer more than ten image spaces. You want to always be mindful of what yo…
 
Do you ever feel like you know how to do a lot of things and how much knowledge you have from your years of random online learning and freebie gathering and yet… still struggle to make progress in your business? I've been there!! (I do not feel nostalgic for it, but because I learned some vital lessons, I will revisit those wayward years today for …
 
It’s no secret that as a business owner you will, at some point, usually multiple points, have unhappy customers. While unhappy customers are less frequent than happy customers or customers we never hear from, either way, customer service is a daily activity in any business. It is true that customer service exists at every turn, but the part of it …
 
The idea of launching a product line usually brings up one of two emotions: YAY or UGH. (Both are entirely valid!) If you feel more UGH than yay, I get you. I, too, dislike using the launch model in my own business. The launch model I am referring to is one you are probably familiar with. It starts with teasing out a new product line for a few week…
 
Today I am diving into the quandary of consistency in business. So elusive! What does “consistency” in business actually look like? What does it mean when we say we want more consistency? And why does it sometimes seem unattainable or frustrating to accomplish that at times? We are ALL always looking for consistency in business, usually, that means…
 
Here at The Merriweather Council, we are VERY pro-Etsy. That is probably pretty obvious by now. However, we are also huge proponents of having your own standalone eCommerce site in addition to Etsy. (We recommend Shopify for building that standalone site!) We wholeheartedly suggest handmade business owners have both! We love Etsy and believe it’s t…
 
Every year I make an effort to deliver this message regarding the summer sales slump to help you get proactive and manage expectations during this time so you can turn your slump into your most valuable season. This is about using summer wisely to avoid a lack of focus and preparing for a successful holiday season! My hope is to make this summer sa…
 
I don’t work for an algorithm. I understand that every platform has best practices and things it’s good to be aware of. I’m okay with basic rules and guidelines, but I’m not okay with being told I shouldn’t even bother unless what I want to do will make an invisible robot happy. That is so discouraging and toxic. I don’t have any issues with the ex…
 
At one point or another, I believe all makers will receive a message requesting information related to HOW they make their products and with what materials exactly. I know this is a moderately controversial topic in the maker space, and as always I want to remind you that we do not have to agree on this at all. Everyone gets to choose how they run …
 
The ever-popular topic of Etsy SEO is on the docket for today, so let’s chat! What is Etsy SEO? Of course, when we say Etsy SEO, that means Search Engine Optimization specific to Etsy’s native search engine. Etsy SEO is a common focal point for Etsy sellers, maybe even to a fault. What I really wanted to highlight in today’s episode is the reality …
 
If this is your first time joining us for an episode of The Merriweather Council Podcast, well, you’re diving into the deep end today. I’m okay with it if you are!! ⚠️ Just a fair warning: this is one of my soapbox topics, and I get so fired up about this! Today I am doing an extended rating of the coupon types makers in business tend to offer. I d…
 
✨ If your product went viral tomorrow, would you be ready? Small business owners are so lucky to have an abundance of tools at our disposal for creating and sharing content right now, such as Youtube, Instagram, and TikTok. I know that can be overwhelming at times, but it is a good thing overall. There are so many ways to create content and places …
 
Pricing handmade products is so challenging, but this is a critical topic (obviously.) Today I’m recapping some of my top pricing reminders for handmade business owners because I know the struggle is very real, and I need to hear these things more than once, too! If you are a long-time listener of The Merriweather Council Podcast, you have probably…
 
⚠️TOUGH LOVE ALERT ⚠️ I’ve posted about this on Instagram before, and it always seems to ignite a little fire. No one cares about your Etsy sales number besides you. Etsy is not a perfect platform, but it is a damn good one. We believe it is the best marketplace handmade business owners have right now. ⁣ Sellers (and some buyers) often gripe about …
 
What problems do non-essential, luxury, handmade products solve? Great question, maker! Oh, you’re only asking because it showed up on some ideal customer avatar worksheet? There’s a reason you keep bumping into this question. It can be hard to answer. You might think of other issues people regularly seem to seek to fix like weight loss or better h…
 
I’m excited to dig into the big sometimes-scary topic of investing in your business today. For the past ten (nearly 11) years, I have been operating and making financial decisions about my businesses. I have spent about half that time working with small business owners full time, so I am very familiar with all the hesitations and concerns of making…
 
Season 8 of The Merriweather Council Podcast has landed! I cannot believe this is the start of our 8th podcast season!! If this is your first time listening to The Merriweather Council Podcast, welcome! The Merriweather Council is a female-owned and operated small business that provides support resources for makers in business. Our mission is to le…
 
We’ve made it to the end of another season of the merriweather council podcast! It is always bittersweet for me to end a season but I truly hope you enjoyed this one as much as I enjoyed making it! To end this unexpected year, I thought it would be fitting to look ahead. Has a new year EVER been more anticipated?! (Probaby, but I’m not old enough t…
 
Today, I want to explain myself. I want to tell you why I've been holding out on you. We have shared a lot of information with you since 2015, when we started focusing on the education side of the business. I've shared A LOT. Over 120 podcast episodes, countless Instagram posts, videos, and other pieces of content… I've shared a lot! There is one t…
 
This is an essential message to the person who steers the ship in your small business: you. The C.E.O. C.E.O. Y-O-U. We get lots of emails and messages here at MWHQ from small business owners looking for advice, guidance, and support. We have noticed that many are not in the correct place, mindset-wise, to really receive and make use of even the be…
 
Overwhelm is everywhere. Things 'to do' pop up everywhere - TikTok lists, IGTVs, Pinterest pins, posts in Facebook groups… everywhere you go that entrepreneurs hang out, you will hear and see people talking about things you absolutely MUST DO to be successful. It's impossible to avoid seeing them, and it's tough not to let these things take hold an…
 
In the past TEN years (oh my goodness, y'all), I've filled thousands of custom and personalized orders – and I've learned a ton! It's a whole different ball game to do that kind of work than it is to batch produce something and ship it once it's ordered, as I am sure you can imagine. That sort of work has a it’s own set of pros, cons, challenges an…
 
No matter what niche you are in, no matter what kind of product you sell... sales becoming sluggish or stalled sometimes is normal. ALL businesses have slow times. Just like all businesses have busy times! One of our goals here at Merriweather is to empower you to weather storms, deal with challenges and make progress even when things feel hard and…
 
If you feel drained and overwhelmed by social - you are not alone, and there are plenty of reasons that might be the case. One of them is merely feeling clueless about what your audience wants to see from you. I know for a fact that this one question creates a ton of anxiety and lots of hurdles for handmade business owners who use social media with…
 
Loading …

Quick Reference Guide

Copyright 2021 | Sitemap | Privacy Policy | Terms of Service
Google login Twitter login Classic login