show episodes
 
DO IT MY WAY PODCAST empowers women business owners and CEO’s to do business on their terms with no regrets, hesitation or fear! Maybe you are a CEO ready to build a personal brand OR you’re an entrepreneur listening to all of the pressure from those around you....this is the place for you! We will be talking about all things marketing and how to create your personal brand to make money by teaching others what you already know and get paid to do it! Most importantly, you will learn to do bus ...
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The Expert Unrivalled Podcast: If you're a coach, consultant or service based business who's ready to become a market leader, stand out in your niche and get more market share - then you're in the right place. Jen Hall specialises in helping business owners & entrepreneurs create concrete USP 's that aren't just unique but that position you as the number one choice for your ideal clients and target market. It's time to elevate your positioning, dominate your niche and give your industry some ...
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show series
 
Tina Parkhill is a community leader who has been recognized for her amazing contributions in community service and business. She’s been recognized as ‘Woman of Distinction’ and ‘Volunteer of the Year,’ and ‘Fastest Growing Company,’ just to name a few. Tina shares with us her story of leaving the corporate world to become an entrepreneur, while pri…
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Shea Roach is the Co-Founder of Freeform, a global marketing automation company for people to get the most out of their digital marketing efforts. They developed their own software, Profithack that is known as the Quickbooks of marketing. Shea has worked with celebrity clients like Odell Beckham Jr., Duck Dynasty, and ESPN. She worked in corporate …
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Are you wondering how your business will survive and thrive through a cost of living crisis? In this week's new podcast episode, I'm sharing four ways you can help your business succeed during a cost of living crisis. I'll be giving you: 🌟 The ONE thing that every business should have to ensure its success regardless of what's going on in the outsi…
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Tulsa entrepreneur, Teresa Knox, wears many hats. Teresa shares how she started her career as a dental assistant, then went on to teach others, specifically women, about the career and started Community Care College. She explains how she grew the college, opened two more, and now owns some of the most iconic spots in Tulsa, like the Church Studio a…
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If you’re fed up with being a doormat for your clients, then get some business boundaries in this episode. If you want to: 👉 Stop feeling like a doormat 👉 Put some boundaries in place 👉 And start feeling like a business bad-ass Then listen to this podcast episode where I’m sharing three tips on how you can set better boundaries in your business thi…
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Kay Koziol is one of the healthiest 50-year-olds you will ever meet, but she wasn’t always that way. She was a former CEO who put so much time into her work that she neglected her health. Before she knew it, she was 80 pounds overweight and disgusted with herself. Breaking away from her corporate role, she decided to take control of her health and …
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Cart closing! Limited Spaces! Buy Now Before This Deal Ends! Are you using false scarcity to help market your programmes? Or do you find it all a bit icky? This week I'm sharing the truth about false scarcity and busting some myths about what false scarcity means, what it is and what it isn't. Plus, you can find out ways to create urgency with inte…
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A third-generation Tulsan, Paula Marshall has served as CEO of Tulsa-based international food manufacturer, Bama Companies, Inc. since 1990. Paula has served, started or partnered with numerous organizations and causes in the Tulsa area, including Tulsa Chamber of Commerce, Tulsa Area United Way, the Margaret Hudson Program, DVIS, Food On The Move …
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Are you fed up with scrimping and scraping around the bottom to get the sales you need each month? Wondering if there’s any point in even trying a high-ticket off when you can’t even sell enough of your low-ticket offer? I’m here to inject some positivity and drive back into your business with some rock-solid reasons as to why you need a high-ticke…
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Tulsa native, Teresa Gawey, left her corporate job and did not know the direction her career path was going in. She graduated college with a journalism degree, worked in the corporate world, then pivoted to get her master’s degree in social work and worked as an executive director at local nonprofit, Tulsa Area United Way. After having a premature …
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If you're lacking the confidence to sell high-ticket and it all feels a bit icky then I show you how to gain confidence to sell high-ticket. Busting some big pricing myths and sharing the biggest things that hold business owners back when it comes to selling high-ticket. Plus, the key elements you need in place to boost your confidence in selling h…
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I had too much fun interviewing lifestyle photographer, Amy Herndon, on the DO IT MY WAY Podcast this week! Amy explains how she started her business at the perfect time when her style was rare and Instagram was just becoming popular. She shares how to stay relevant in industries that are constantly evolving. Find out how Amy went from stay at home…
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Does the word “high-ticket” make you feel icky? In this episode, I talk about how you can sell a high-ticket product with integrity. Find out what selling with integrity looks like How you can stop over-promising and deliver EXACTLY what your clients want What you really need to consider when you price your high-ticket programme And the mistakes yo…
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Sometimes it's hard to look at the good life when things are crumbling around you, but mindset is everything! Mia Fleming is a highly accomplished and captivating TV host, known for her magnetic personality, infectious energy, and strong journalistic background. At the height of her career, Mia had a paralyzing realization that success doesn’t alwa…
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In a world where there only seem to be three types of business models - 121 vs group vs membership - I want to show you that there is more than one way to peel an orange! For instance, when it comes to scaling, ‘online courses’ isn’t the only way - hiring support, outsourcing, training team members and hiring other experts can also be a great way t…
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Several years ago my goal was to have Fridays off. It would be the day where my kids were still in school, my husband was working and I had free time to do whatever I wanted. It was a great “errand day” to get things done while other people were working, picking up my dry cleaning or getting my hair done without having to stress about work. Most Sa…
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Can you think of a time in your life when money played a factor in an important decision you made? Or maybe you couldn't make the right decision because you did have the money to do so. My mom got pregnant in high school with my older brother and had to quickly get married because my dad’s family was Catholic and lived in a small town in Kansas whe…
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If you’re looking for a listen with a shed ton of truthbombs then this episode is the one to listen to. Robin Waite - Fearless Business Coach & best selling author of Online Business Start Up & Take Your Shot, specialises in helping businesses to step up and charge more and in this episode not only does he drop a few swear bombs (#zerobleeps), he’s…
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A strong company culture is the most important thing to grow your business but it often gets overlooked. Companies with a positive culture have more employee engagement and fulfillment in their jobs, which makes them work harder and results in higher revenue. Culture is your employee’s beliefs and attitudes about the way things are done in your wor…
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In a world that forces businesses to continually bring the ‘wow factor’ in order to capture attention and market share, many businesses overlook very important but basic aspects that have serious consequences for their clients, reputation AND their bank balance. In this episode we cover:- How by going back to basics and focusing on the smaller thin…
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I can’t believe I am on my 100th podcast! What a fun learning experience with ups and downs. I originally wanted to write a book, but realized I am a much better talker than I am a writer, so I shifted my focus to launching a podcast. I have several coaching clients that I have helped launch podcasts so I also thought I better practice what I preac…
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One of the hardest things to do when you are starting a business is to come up with the name! You want it to be memorable, mean something, easy to say, easy to Google, eventually become a household name and make you money! That is a lot to ask from a brand name! The process of coming up with a brand name is one of the most important steps in establ…
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I have a coaching client I am working with that has an amazing e-commerce product. The founder is an inventor who created an incredible patented one of a kind product that solves a massive problem in their industry. They recently attended a highly visible trade show and got a ton of traffic to their website. Sales were good, but when they looked in…
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Do you struggle with being known as an expert because you're suffering from imposter syndrome? In this week's podcast episode, I take you through why you need to reach that expert status in your industry and how you can change your mindset about what it means to become an expert. Plus I'm sharing: The one key thing you need in place so you can beco…
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Looking to add a high-ticket product to scale your business this year? Then you’re going to love my series of podcast episodes this month. I’m digging into everything you need to know about selling high-ticket starting with whether launching high-ticket versus low-ticket is the best strategy for your business. If you want to scale in 2023, then lis…
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If you’re looking to hire the next team member then I’m going to be sharing my hiring and leadership experience in this week’s podcast. Listen to find out: - When is the best time to hire your first member of staff - Who you need to hire - When is the best time to hire someone for your team Plus, I’ll be covering some of the considerations you need…
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If you have been listening to this podcast for a while, you know I love Google. If you can get to the top of Google for key terms in your industry, you will win! I get asked all of the time if it’s better to do Google Ad Words or SEO. It all depends on your specific business goal, target audience, and budget. Google is not a gamble in marketing. If…
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Producing a compelling video in your digital marketing campaigns is so important to grab your potential customer's attention! People are scrolling mindlessly and they have to be stopped in their tracks to pay attention to your brand! What is the "hook" that is in the first few seconds of your video to get them to stop and pay attention? To create a…
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Are you the kind of person who wants what they sell to look professional and perfect but end up simply wasting time? In this episode, I show you why you need to sell your next programme, course or product FIRST and then create it. You'll find out: - Why selling first is best for your clients and for you - What most coaches and consultants get wrong…
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When your latest launch flops it feels like the end of the world. Not getting the sales you wanted - or even any sales at all - can take a hit to your confidence. But launch-flop happens to everyone. It is the season of launching. Even your next-door neighbour seems to be launching a new product at this time of year. Whether it's a whole new servic…
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I do a lot of personal branding coaching and one thing I always say when they are starting is, “You’ll never regret launching your personal brand!” It will follow you wherever you go! Let’s just say you are a well known attorney and you are an expert in your field. No one outside of your field would know this unless you built a personal brand aroun…
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Are you sick of the freebie hunters, tyre-kickers and the time wasted on calls without actually making sales? Then this podcast episode is for you where I show you how: To make sure the people who want to work with you are booking sales calls to have people excited about buying from you BEFORE they even book a call with you and how to pre-qualify y…
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In this new juicy podcast episode, I'm sharing real-life business experiences on how you can supercharge your leads through an epic referral programme. I'll be sharing: >> What you need to know about running a referral programme >> The tech you need (and when to avoid adding too much tech) >> How to make it super easy for your current clients to re…
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What if you could predict your customers' next move and improve their overall customer journey? You’ve probably been hearing a lot about artificial intelligence and how it is changing the world. The world of marketing is no exception! Maybe you’ve heard people talk about AI but aren’t sure what it is? AI marketing uses artificial intelligence techn…
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Anyone can put together a package but how do you put together a package that sells like hotcakes? In this episode I talk about:- >> How to create packages that are irrefutable to your ideal client >> Why it’s the first thing you should be thinking about before anything else in your business >> The simple marketing message that will bring huge sales…
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How present are you in your day-to-day interactions as a leader? Or as a mom, a friend or a spouse? I can tell you right now, this is one of the things I struggle with the most! Learning to be present in your day to day interactions with your team and with clients will up your leadership game! Often, many of us let distractions (online & offline) h…
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Are you struggling to make progress in your business because your to-do list is so overwhelming? Listen to this latest podcast episode where I'll be sharing: The best way to be productive at work How to stop procrastinating (and spot the causes of your procrastination) The best way to make progress in your business without wasting time. I'll be sha…
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Working with entrepreneurs for the last 20 years, there are some common traits I have discovered that make them successful. No matter what their business is or what industry they are in, their age, sex or income level, I have found the most successful entrepreneurs possess the following traits on the latest episode of the DO IT MY WAY Podcast at (l…
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Are you wondering how your business will survive and thrive through a cost of living crisis? In this week's new podcast episode, I'm sharing four ways you can help your business succeed during a cost of living crisis. I'll be giving you: The ONE thing that every business should have to ensure its success regardless of what's going on in the outside…
  continue reading
 
There are two reasons you can get people to buy your product or service: Get them out of pain Bring them pleasure Let’s talk about pain for a minute. Think of the weight loss industry. They are playing off of pain. It is painful to be overweight, unhealthy, have low self esteem and feel bad about the way you look and feel every day. They promise a …
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If you’re worried about the cost-of-living crisis and the impact it might have on your business, then this episode is for you. I’m going through everything you need to do to get yourself out of the doom-and-gloom mindset before it has a negative impact on your business. I know many businesses are feeling the pressure right now. Everyone is suscepti…
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If you're ready to have more control over your sales process and see more predictable money coming into your business, then this new podcast episode is for you. I'll be sharing why a proactive sales approach doesn't need to be pushy and get you better, more reliable leads than a hope-and-pray approach. If you've been sitting there and hoping someon…
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If you don't feel like you enjoy working with your ideal clients, or you're struggling to make sales, it might be time to consider that your ideal client is the problem. In this new podcast episode, I'm sharing the two things you need in place to have clients come to you and not chase them down, wasting energy convincing people to buy your services…
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Is your website in desperate need of a revamp? Or maybe you're wondering if you need one at all? In this new podcast episode, I share my years of experience to show you how you can create a website that generates clients in a fraction of the time. I'll be looking at when you really need to build that website (and when you don't). Plus some of the b…
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I was listening to some podcasts over the weekend that were talking about masterminds. This is getting a group of experts together to share what they are working on right now and what they are struggling with to get peer to peer help in all areas of their life. It is so important to have people around you to help you grow in business and in life! I…
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Have you ever been told there is no such thing as competition? In this short and sweet episode, I'll be digging into exactly why you should be watching the competition AND how it can help elevate your business. 🔥 Without taking down other businesses ❌ Or suggesting the competition is obsolete 💣 And dropping a truth bomb about collaboration. Get som…
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You may have heard coaches say: "you are your niche" but is this really true? In this new podcast episode, I shine a light on this controversial statement and look at all the angles to show whether you can be your own niche or if you need something else. I'm dropping some truth bombs 💣 and uncovering just what makes some of these big coaches attrac…
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Well they don’t call it the January blues for nothing. This time of year can be very depressing for many people as the holidays are over, you probably spent more money than you wanted to, maybe even gained a few pounds with all of the parties and it all starts to set in. Maybe you aren’t where you want to be in life and the new year reminds you of …
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Are you ready to take back your time and start using a simple content strategy for 2023? In this new episode, I'll share everything that you need to create content for your business without it taking over your life. If you're wondering how you can adjust your marketing to the way social media platforms are changing or what you need in place to be c…
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